Download or read book New Product Diffusion Models written by Vijay Mahajan and published by Springer Science & Business Media. This book was released on 2000-09-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product sales, especially for new products, are influenced by many factors. These factors are both internal and external to the selling organization, and are both controllable and uncontrollable. Due to the enormous complexity of such factors, it is not surprising that product failure rates are relatively high. Indeed, new product failure rates have variously been reported as between 40 and 90 percent. Despite this multitude of factors, marketing researchers have not been deterred from developing and designing techniques to predict or explain the levels of new product sales over time. The proliferation of the internet, the necessity or developing a road map to plan the launch and exit times of various generations of a product, and the shortening of product life cycles are challenging firms to investigate market penetration, or innovation diffusion, models. These models not only provide information on new product sales over time but also provide insight on the speed with which a new product is being accepted by various buying groups, such as those identified as innovators, early adopters, early majority, late majority, and laggards. New Product Diffusion Models aims to distill, synthesize, and integrate the best thinking that is currently available on the theory and practice of new product diffusion models. This state-of-the-art assessment includes contributions by individuals who have been at the forefront of developing and applying these models in industry. The book's twelve chapters are written by a combined total of thirty-two experts who together represent twenty-five different universities and other organizations in Australia, Europe, Hong Kong, Israel, and the United States. The book will be useful for researchers and students in marketing and technological forecasting, as well as those in other allied disciplines who study relevant aspects of innovation diffusion. Practitioners in high-tech and consumer durable industries should also gain new insights from New Product Diffusion Models. The book is divided into five parts: I. Overview; II. Strategic, Global, and Digital Environments for Diffusion Analysis; III. Diffusion Models; IV. Estimation and V. Applications and Software. The final section includes a PC-based software program developed by Gary L. Lilien and Arvind Rangaswamy (1998) to implement the Bass diffusion model. A case on high-definition television is included to illustrate the various features of the software. A free, 15-day trial access period for the updated software can be downloaded from http://www.mktgeng.com/diffusionbook. Among the book's many highlights are chapters addressing the implications posed by the internet, globalization, and production policies upon diffusion of new products and technologies in the population.
Download or read book ASTIA Subject Headings written by Defense Documentation Center (U.S.) and published by . This book was released on 1959 with total page 780 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Library of Congress Subject Headings written by Library of Congress. Subject Cataloging Division and published by . This book was released on 1980 with total page 1314 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Library of Congress Subject Headings written by Library of Congress and published by . This book was released on 1980 with total page 1318 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Subject Headings Used in the Dictionary Catalogs of the Library of Congress from 1897 Through December 1955 written by Library of Congress. Subject Cataloging Division and published by Washington : Library of Congress, Processing Department, Subject Cataloging Division. This book was released on 1957 with total page 1366 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Medical and Health Related Sciences Thesaurus written by and published by . This book was released on 1985 with total page 746 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book LISREL Issues Debates and Strategies written by Leslie A. Hayduk and published by JHU Press. This book was released on 1996-01-19 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A more appropriate Monte-Carlo-test model is proposed and a brief review of the recent literature is provided.
Download or read book Subject Headings Used in the Dictionary Catalogs of the Library of Congress from 1897 Through June 1964 written by Library of Congress. Subject Cataloging Division and published by . This book was released on 1966 with total page 1438 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Motor Vehicle Fuel Efficiency Act written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on the Consumer and published by . This book was released on 1991 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Proven Management Models written by Sue Harding and published by Gower Publishing, Ltd.. This book was released on 1998 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents all the important management models required for a typical MBA course. Each model is presented in a standard format, with details of the underlying principles and assumptions, the elements of the model, examples of suitable applications and references to further information. Students and managers alike will find it a concise and useful companion.
Download or read book Model Driven Development of Advanced User Interfaces written by Heinrich Hussmann and published by Springer Science & Business Media. This book was released on 2011-01-16 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Model-Driven Development (MDD) has become an important paradigm in software development. It uses models as primary artifacts in the development process. This book provides an outstanding overview as well as deep insights into the area of model-driven development of user interfaces, which is an emerging topic in the intersection of Human-Computer-Interaction and Software-Engineering. The idea of this book is based on the very successful workshop series of “Model-Driven Development of Advanced User Interfaces (MDDAUI)”. It has been written by the leading researchers and practitioners in the field of model-driven development of user interfaces and offer a variety of solutions and examples for • Architectures and environments for the generation of user interfaces • User interface development for specific domains and purposes • Model-driven development in the context of ambient intelligence • Concepts supporting model-driven development of user interfaces
Download or read book Marlin Firearms written by William S. Brophy USAR and published by Stackpole Books. This book was released on 1989-05-01 with total page 705 pages. Available in PDF, EPUB and Kindle. Book excerpt: From 1863 to the present--the company and the men who made it successful, the details of all models of rifles and the many other Marlin products.
Download or read book Zhang Functions and Various Models written by Yunong Zhang and published by Springer. This book was released on 2015-05-29 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on solving different types of time-varying problems. It presents various Zhang dynamics (ZD) models by defining various Zhang functions (ZFs) in real and complex domains. It then provides theoretical analyses of such ZD models and illustrates their results. It also uses simulations to substantiate their efficacy and show the feasibility of the presented ZD approach (i.e., different ZFs leading to different ZD models), which is further applied to the repetitive motion planning (RMP) of redundant robots, showing its application potential.
Download or read book Proceedings of the Conference on Environmental Modeling and Simulation April 19 22 1976 Cincinnati Ohio written by Wayne R. Ott and published by . This book was released on 1976 with total page 868 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Subject Headings Used in the Catalogs of the United States Atomic Energy Commission written by and published by . This book was released on 1966 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Model Innovation in the Era of the Internet of Things written by Jan F. Tesch and published by Springer. This book was released on 2019-01-09 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book outlines an integrative framework for business-model innovation in the paradigm of the Internet of Things. It elaborates several tools and methodologies for the quantitative, qualitative, analytical and effectual evaluation, and analyzes their applicability and efficiency for several phases of the business-model innovation process. As such, it provides guidance to managers, decision-makers and entrepreneurs on how to systematically employ the business-model concept with the aim of achieving sustainable competitive advantages. For researchers the book introduces cases and examples for successful business-model innovation and presents an integrated approach to the methods and tools applied.
Download or read book 1997 Economic Census Product summary written by and published by . This book was released on 2002 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt:
