Download or read book What Makes Business Rock written by Bill Roedy and published by John Wiley & Sons. This book was released on 2011-05-03 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an up-close look at Bill Roedy, Chairman and CEO of MTV International, the world's largest international entertainment network and best-known media brand, and describes the innovative business strategies he used in an environment of continually evolving and developing communications platforms.

Download or read book What Makes Business Rock written by Bill Roedy and published by John Wiley & Sons. This book was released on 2011-04-12 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global business lessons from Bill Roedy, the man who built the world's largest entertainment network What Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CEO of MTV International, built the largest international entertainment network in existence, much of the time having to make up answers for questions which had never before been asked. It's a free-wheeling, rock and rolling tale filled with a fascinating cast of characters including British entrepreneur Robert Maxwell, Rupert Murdoch and Sumner Redstone, Bono, the Pope, and a range of legendary politicians such as Nelson Mandela, Vladimir Putin, and Fidel Castro. An important primer on how to build and manage a business in an environment of continually evolving and developing communications platforms Deals with the cultural demands of countries as diverse as China, Zambia, and Ireland A business book masquerading as the memoir of one of the most important people in the music industry Entertaining and engaging, What Makes Business Rock offers an up close look at Bill Roedy the person and professional, and uncovers the innovative strategies he used to help make MTV the most successful, and best known, media brand in the world.

Download or read book Rock Your Business written by David Fishof and published by BenBella Books, Inc.. This book was released on 2012-09-04 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Would you like your business... ...to burst into public awareness like Lady Gaga? ...to have the long-lived success of Mick Jagger? ...to demonstrate the creativity of The Beatles? We don't normally think of the music business as a source of entrepreneurial insight, but we should. The best bands have longevity, a depth of customer loyalty, and a level of profitability that puts most businesses to shame. And what they know—about marketing, partnerships, the power of bartering, and overcoming obstacles—isn't taught in any business school. David Fishof has lived at the center of the music business for more than 25 years. From his early successes in reuniting The Monkees and convincing Ringo Starr to launch his All Starr tour, to his current megasuccess as founder and CEO of Rock ‘n' Roll Fantasy Camp™, Fishof has learned from the leading minds in the music business—and has applied this learning in one entrepreneurial venture after another. Filled with insights from Fishof's amazing exploits in the music industry and seasoned with business tips from music legends, Rock Your Business provides important and original business insights from an unlikely source—the world of rock and roll.

Download or read book Brands That Rock written by Roger Blackwell and published by John Wiley & Sons. This book was released on 2004-05-03 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The unique ability of rock and roll to inspire fanatical support from its customers is undeniable; the loyalty showered upon the Rolling Stones, Elton John, Aerosmith, and others who create it, unmatched; and the lessons for corporate America, endless. In the past, business leaders have looked to the successes of other firms to guide their own strategies for increasing market share and capturing more consumer attention, spending, and loyalty. However, in today’s hyper-competitive marketplace, managers are looking for ways to shake, rattle, and roll corporate America’s traditional marketing and branding mindset. In Brands That Rock, Roger Blackwell and Tina Stephan, co-authors of best-selling Customers Rule! and From Mind To Market, take readers behind the music to uncover how businesses can create brands that become adopted by culture and capture a long-term position in the marketplace. Brands That Rock takes a unique, behind-the-music look at how businesses can increase brand awareness, customer loyalty, and profits by implementing some of the same strategies that legendary bands have used to transform customers into fan and create deep, emotional connections with them. Aerosmith and Madonna offer insight into how to evolve a brand to remain relevant in the marketplace without alienating current fans, while the Rolling Stones and KISS prove that successful execution at all levels of the brand experience are key to capturing long-term loyalty. Stephan and Blackwell also examine how businesses, from Victoria’s Secret and Wal-Mart to Cadillac and Kraft, have implemented ‘rock and roll strategies’ to become adopted by culture and secure fans in their own right. Filled with fun anecdotes and interviews from industry insiders, Brands That Rock will relate to managers who grew up with classic rock, showing them how build iconic brands, and delight fans decade after decade. Roger D. Blackwell (Columbus, OH) is President of Roger Blackwell Associates, a consulting firm that works with Fortune 500 companies in the areas of consumer trends, strategy, e-commerce, and global business. A highly sought-after speaker, he is also Professor of Marketing at the Fisher College of Business at The Ohio State University. Tina Stephan (Columbus, OH and New York, NY) is Vice President of Roger Blackwell Associates. Together, they have collaborated on eight books, including Customers Rule! and From Mind to Market, and numerous articles and research projects.

Download or read book Brand Like A Rock Star written by Steve Jones and published by Greenleaf Book Group. This book was released on 2011 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reveals the core marketing and branding strategies behind the success of the world's greatest bands. This book helps readers learn inside information about the world's most popular bands that translates directly and memorably into actionable business practices.

Download or read book The Punk Rock of Business written by Jeremy Dale and published by Greenleaf Book Group. This book was released on 2018-09-25 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author Jeremy Dale believes that too many businesses create an environment that encourages mediocrity and corporate norms that deliver lukewarm results at best. In The Punk Rock of Business, Dale offers a road map away from average and towards innovation through a mindset rooted in punk rock principles. In this fast-paced, actionable guidebook, readers will find: -Eight punk rock principles to help you redefine your place in the corporate world–for the better -A set of characteristics to strive for that will liberate you and accelerate your success -Countless examples—drawing on both the classic stories from the music genre's industry-changing legacy and Dale's years of business success—to illustrate these principles and characteristics in action -Straightforward lessons and actions to start taking today—right now—to break through corporate norms and build something greater ​Punk rockers had a cause. They aimed for authenticity and refused to conform. In doing so, they created a dramatic change that shook society to its core. It was a much needed wake-up call for the conservative part of the music industry. Jeremy Dale wants you to do the same in the business world, and in The Punk Rock of Business, he gives you the tools you need to accomplish that goal.

Download or read book Built on Rock written by Michael Buckworth and published by Practical Inspiration Publishing. This book was released on 2021-11-22 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE*** Starting a business is one of the most exciting things you can do. It’s also one of the most daunting. There’s so much that can go right, and so much that can go wrong. That’s why you need to understand and minimise the legal and commercial risks involved. When your new business is built on rock, you can relax in the knowledge that you won’t lose access to life-changing opportunities or waste time and energy on fighting legal challenges. Instead, you’re free to get on with what you do best — coming up with fresh ideas, finding ways to make them a reality, and selling your products or services to an ever-expanding customer base. This book makes the complicated aspects of start-up law simple. In everyday language, it walks you through the key legal and commercial considerations. Setting up your corporate structure for maximum advantage Discovering your risks and how to minimise them Finding out the best sources of investment Learning how to value your company Negotiating with investors for long-term success MICHAEL BUCKWORTH is a qualified solicitor of the Supreme Court of England and Wales, and the founder of Buckworths (www.buckworths.com), the only law firm in the UK working exclusively with start-ups and high-growth businesses. He has a passion for entrepreneurialism, and has advised countless start-ups over the last ten years. He’s been ‘entrepreneur in residence’ at London South Bank University and University College, London, for several years, and is a regular speaker at industry events.

Download or read book Rock Bottom to Rock Star written by Ryan Blair and published by Penguin. This book was released on 2016 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can you remember that one time you got recognized or someone thanked you for your contribution to their life? You were a rock star, even for just one second. This book isn't about a charmed path to success or some untouchable fairy tale that nobody can relate to-this is about going from rock bottom to rock star, something that everybody can relate to. In his first book, Blair shared the brutally honest story of how he went from an at-risk youth, sleeping on a mattress on the floor of a shack, to a self-made multimillionaire by his early twenties. As his story became a national sensation, fans started asking him how they too could become entrepreneurs, take their careers to the next level, and achieve financial freedom. Rock Bottom to Rock Star answers those questions. Blair has battled extreme obstacles: life as a former gang member, balancing a demanding career with single parenthood, building and selling multiple companies, and making and losing tens of millions of dollars (sometimes all in one day). He wants to help others avoid the mistakes he made in the school of hard knocks, so he has compiled his unique advice for going from rock bottom to rock star in whatever field you chose to pursue. Much of his advice is counterintuitive, and definitely not what you would learn in business school. Here's one example: "Don't believe your own hype. The moment you start celebrating, you've left the stage. It wasn't celebration that made you a rock star. It was hard work." If you're serious about making the most of your life and you're ready to become the "rock star next door" instead of just looking up to them, this may be the most rewarding book you'll ever read.

Download or read book Rock Your Network Marketing Business written by Sarah Robbins and published by Robbins Skin Care Consulting. This book was released on 2013-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Become a Network Marketing ROCK STAR

Download or read book Your Brain at Work written by David Rock and published by Harper Collins. This book was released on 2009-10-06 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Your Brain at Work, David Rock takes readers inside the heads—literally—of a modern two-career couple as they mentally process their workday to reveal how we can better organize, prioritize, remember, and process our daily lives. Rock, the author of Quiet Leadership and Personal Best, shows how it’s possible for this couple, and thus the reader, not only to survive in today’s overwhelming work environment but succeed in it—and still feel energized and accomplished at the end of the day.

Download or read book Measure What Matters written by John Doerr and published by Penguin. This book was released on 2018-04-24 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 New York Times Bestseller Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive. In the fall of 1999, John Doerr met with the founders of a start-up whom he'd just given $12.5 million, the biggest investment of his career. Larry Page and Sergey Brin had amazing technology, entrepreneurial energy, and sky-high ambitions, but no real business plan. For Google to change the world (or even to survive), Page and Brin had to learn how to make tough choices on priorities while keeping their team on track. They'd have to know when to pull the plug on losing propositions, to fail fast. And they needed timely, relevant data to track their progress—to measure what mattered. Doerr taught them about a proven approach to operating excellence: Objectives and Key Results. He had first discovered OKRs in the 1970s as an engineer at Intel, where the legendary Andy Grove ("the greatest manager of his or any era") drove the best-run company Doerr had ever seen. Later, as a venture capitalist, Doerr shared Grove's brainchild with more than fifty companies. Wherever the process was faithfully practiced, it worked. In this goal-setting system, objectives define what we seek to achieve; key results are how those top-priority goals will be attained with specific, measurable actions within a set time frame. Everyone's goals, from entry level to CEO, are transparent to the entire organization. The benefits are profound. OKRs surface an organization's most important work. They focus effort and foster coordination. They keep employees on track. They link objectives across silos to unify and strengthen the entire company. Along the way, OKRs enhance workplace satisfaction and boost retention. In Measure What Matters, Doerr shares a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that OKRs have spurred at so many great organizations. This book will help a new generation of leaders capture the same magic.

Download or read book Star making Machinery written by Geoffrey Stokes and published by Vintage Books USA. This book was released on 1977 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: " Star Making Machinery chronicles the history of one rock band, Commander Cody and His Lost Planet Airmen, to penetrate the myths and glamour of a business that grosses over four billion dollars annually. Geoffrey Stokes goes behind the scenes to view the almost infinite cast of characters involved in the producing and selling of a "hit" record. It is a world rife with record-company power plays, scandals, payola, and the inevitable clash of egos. Striking a critical balance between music as art and music as commodity, it is a valuable study of the economics of mass culture"--Cover.

Download or read book Rules for Renegades How to Make More Money Rock Your Career and Revel in Your Individuality written by Christine Lynch and published by McGraw Hill Professional. This book was released on 2007-08-03 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: WANT A RICHER LIFE? BREAK ALL THE RULES Renegade entrepreneur-and runaway success story-Christine Comaford-Lynch has lived the kind of life most of us can only dream about. From model to monk to multimillionaire, she does what she wants-and gets things done. Now, in ten outrageous life lessons, she'll show you how to make your dreams come true. Your way. Your rules. Rules for Renegades distills what Christine has learned as she succeeded (and failed) in business, built strong relationships (and some disasters), and evolved spiritually and professionally. If you want to become financially independent, she'll show you how to do it. If you want to build your confidence and self-esteem, she'll give you a crash course. If you want a meaningful life full of rich connections, she'll share her secrets. Ultimately, she lets you in on the greatest secret of all-how to build a fulfilling life while rocking your career. She has also filled her book with lots of cool free stuff: links to a sample business plan outline, tutorials on sales and marketing techniques, and tools to help you enhance your own power. You'll learn the surprising truth behind her most offbeat rules. . . Everything's an Illusion, So Pick One That's Empowering. Rock Rejection and Finesse Failure. Learn to Love Networking. Work Your Money Mojo. Rules for Renegades is not just the story of a remarkable entrepreneur. It's an amazing approach to life that breaks the rules-and makes life work for you.

Download or read book How to Be a Finance Rock Star written by Nicole Fende and published by . This book was released on 2012-02-20 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides the resources and knowledge base every entrepreneur needs to get their finances in order. All packaged in an entertaining and easy to understand format that actually makes reading about finance become almost as much fun as seeing your favorite musicians perform live!"--Publisher's website.

Download or read book Me Inc written by Mr. Gene Simmons and published by Harper Collins. This book was released on 2014-10-21 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Me, Inc. features a black simulated-leather cover with gold foil stamping and a black ribbon bookmark. The fact that KISS is one of the most successful rock bands in the world is no accident. From the beginning Gene Simmons and Paul Stanley had a clear-cut vision of what they wanted to do and how they wanted to operate KISS as a business well before they ever first took the stage. Since deciding with Paul to manage the band themselves, Simmons has proved himself to be a formidable businessman, having sold over 100 million CDs and DVDs worldwide, overseen over 3,000 licensed merchandise items, and starred in the longest running celebrity reality show to date. More impressive is that he handles all of his business ventures on his own—no personal assistant, few handlers, and as little red tape as possible. In Me, Inc., Simmons shares a lifetime of field-tested and hard-won business advice that will provide readers with the tools needed to build a solid business strategy, harness the countless tools available in the digital age, network like hell, and be the architect for the business entity that is you. Inspired by The Art of War, the book dispenses Simmons’ in-depth insights via thirteen specific principles for success based on his own experience, triumphs, and instructional failures in business—from finding the confidence within yourself that’s necessary to get started, to surrounding yourself with the right people to partner with and learn from, to knowing when to pull the plug and when to double-down. These thirteen principles are a skeleton key into a world of success, freedom, peace of mind and, most importantly, financial success.

Download or read book Traction written by Gino Wickman and published by BenBella Books, Inc.. This book was released on 2012-04-03 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: OVER 1 MILLION COPIES SOLD! Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It's not complicated or theoretical.The Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned. More than 80,000 companies have discovered what EOS can do. In Traction, you'll learn the secrets of strengthening the six key components of your business. You'll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses—and you can too. For an illustrative, real-world lesson on how to apply Traction to your business, check out its companion book, Get A Grip.

Download or read book Rock to the Top written by Dayna Steele and published by . This book was released on 2009-12 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I never went through Houston without a trip to see Dayna. She was as much a part of Texas rock and roll as any musician. Fortunately, she has only told half the stories in this book!" Sammy Hagar, Montrose, Van Halen, The Wabos "Dayna Steele is smart and funny and on the cutting edge. She's learned a lot from the business of rock, and her observations can rock your business." Paul Begala, CNN correspondent and former White House official "The Queen of Houston radio! Back when radio was entertainment and stations had a personality of their own, Dayna ruled the airwaves. She helped put Houston on the rock-and-roll map and made my job fun. I mean that in the most G-rated way . . ." Louis Messina, concert promoter