Download or read book Web Design for the Mass Media written by Bill Kovarik and published by Allyn & Bacon. This book was released on 2002 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting workbook is the only resource available that provides those in mass communication fields both a technical and a contextual introduction to Web design. With an abundance of real-world examples and a clear, easy-to-follow style, this workbook provides hands-on training that is invaluable to both students preparing to enter the media profession and current practitioners. Web Design for the Mass Media uniquely combines instruction in Web design with information about how the Web is used by the media. It not only gives students the tools they need to create and maintain effective, attractive Web pages but also discusses the ethical and public service aspects of media Web use, and shows how those in the media utilize the Web to help students prepare for their future careers.
Download or read book Visual Communication on the Web written by Xtine Burrough and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work, Web design exercises are accompanied by concise introductions that relate history, design principles, and visual communication theories to the practice of designing for the Web.
Download or read book Museum Websites and Social Media written by Ana Sánchez Laws and published by Berghahn Books. This book was released on 2015-10-01 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online activities present a unique challenge for museums as they harness the potential of digital technology for sustainable development, trust building, and representations of diversity. This volume offers a holistic picture of museum online activities that can serve as a starting point for cross-disciplinary discussion. It is a resource for museum staff, students, designers, and researchers working at the intersection of cultural institutions and digital technologies. The aim is to provide insight into the issues behind designing and implementing web pages and social media to serve the broadest range of museum stakeholders.
Download or read book Visualizing the Web written by Sheree Josephson and published by Peter Lang. This book was released on 2010 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This innovative collection of analyses builds a badly needed bridge between solid visual communication research about legacy media and emerging scholarship about Web-based media."---Julianne Newton, Professor of Visual Communication in the School of Journalism and Communication at the University of Oregon; Co-author of Visual Communication: Integrating Media, Art, and Science --
Download or read book Health Communication and Mass Media written by Rukhsana Ahmed and published by Routledge. This book was released on 2016-04-22 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Communication and Mass Media is a much-needed resource for those with a professional or academic interest in the field of health communication. The chapters engage and expand upon significant theories informing efforts at mediated health communication and demonstrate the practical utility of these theories in on-going or completed projects. They consider how to balance the ethical and efficacy demands of mediated health communication efforts, and discuss both traditional media and communication systems and new web-based and mobile media. The book's treatment is broad, reflecting the topical and methodological diversity in the field. It offers an integrated approach to communication theory and application. Readers will be able to appreciate the ways that theory shapes health communication applications and how those applications inform the further construction of theory. They will find practical examples of mediated health communication that can serve as models for their own efforts. While the book serves as an introduction to mediated health communication for students, professionals, and practitioners with limited experience, researchers and advanced practitioners will also appreciate the exemplars and theoretical insights offered by the chapter authors. This book will be of interest to anyone involved in health communication programs or more generally with communication and allied studies, as well as to those in the health professions and their related fields.
Download or read book Web Design and CSS Animation written by Dr. Umapathi Janne and published by Blue Rose Publishers. This book was released on 2024-02-29 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: WEB DESIGN AND CSS ANIMATION (First Edition: February 2024): In this book Dr.Umapathi Janne, Lays out specific Website Development, Principles and Strategy, Technical aspects and The Web designing in the Modern World. Web technology refers to the numerous tools and strategies used in the process of communicating through the internet between various sorts of devices to access web pages. While expanding upon the industry Dr.Umapathi Janne explains how to measure, analyse, and act upon today's quickly evolving web technologies and CSS Animation trends including Web Development tools, Web Performance and Web Graphics. The web development is the structure and aesthetic of the website separately from one another, as well as technologies such as HTML5, CSS, PHP, and APIs, which are utilized in the building of websites. The Web development process that focuses on aesthetic considerations such as layout, user interface, and other visual imagery to make a website more aesthetically appealing. Dr.Umapathi Janne reveals specific, simple and advanced methodologies to transform your thinking and making this book the ultimate guide for all Web Professionals.
Download or read book The SAGE International Encyclopedia of Mass Media and Society written by Debra L. Merskin and published by SAGE Publications. This book was released on 2019-11-12 with total page 2169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.
Download or read book Professional Web Design written by Smashing Magazine and published by John Wiley & Sons. This book was released on 2011-02-08 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create Fantastic Web Sites with Advice From Some of the Best in the Industry Professional Web Design presents guidelines for professional Web development, including communicating with clients, creating a road map to a successful portfolio, rules for professional networking, and tips on designing user interfaces for business Web applications. Inside you’ll find some of the best of Smashing Magazine’s coverage of professional Web design and the business side of Web development, with advice from trusted experts who will help you learn how to respond effectively to design criticism, use storytelling for a better user experience, and apply color theory to your professional designs. Topics covered include: Harsh Truths about Corporate Web Site – Paul Boag Portofolio Design Study: Design Patterns – Vitaly Friedman Creating a Successful Online Portfolio – Sean Hodge Better User Experience with Storytelling – Francisco Inchauste Designing User Interfaces for Business Web Applications – Janko Jovanovic Progressive Enhancement and Standards Do Not Limit Web Design – Christian Heilmann Color Theory for Professional Designers – Cameron Chapman Is John the Client Dense or Are You Failing Him? – Paul Boag How to Identify and Deal with Different Types of Clients – Robert Bowen How to Respond Effectively to Design Criticism – Andrew Follett Web Designer’s Guide to Professional Networking – Steven Snell Expert Advice for New Web Designers – Various Proving clear, concise advice from industry experts, Professional Web Design will help you get started on creating fantastic Web sites with top tips and advice from some of the best in the industry. Smashing Magazine (smashingmagazine.con) is one of the world’s most popular Web-design online magazines. True to the Smashing mission, the Smashing Magazine book series delivers useful and innovative information to Web designers and developers.
Download or read book Learning Web Design written by Jennifer Robbins and published by "O'Reilly Media, Inc.". This book was released on 2012-08-07 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to build web pages, but have no previous experience? This friendly guide is the perfect place to start. You’ll begin at square one, learning how the Web and web pages work, and then steadily build from there. By the end of the book, you’ll have the skills to create a simple site with multi-column pages that adapt for mobile devices. Learn how to use the latest techniques, best practices, and current web standards—including HTML5 and CSS3. Each chapter provides exercises to help you to learn various techniques, and short quizzes to make sure you understand key concepts. This thoroughly revised edition is ideal for students and professionals of all backgrounds and skill levels, whether you’re a beginner or brushing up on existing skills. Build HTML pages with text, links, images, tables, and forms Use style sheets (CSS) for colors, backgrounds, formatting text, page layout, and even simple animation effects Learn about the new HTML5 elements, APIs, and CSS3 properties that are changing what you can do with web pages Make your pages display well on mobile devices by creating a responsive web design Learn how JavaScript works—and why the language is so important in web design Create and optimize web graphics so they’ll download as quickly as possible
Download or read book CIW Site and E Commerce Design Study Guide written by Jeffrey S. Brown and published by John Wiley & Sons. This book was released on 2006-02-20 with total page 938 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's the book you need to prepare for Exam 1D0-420, CIW Site Designer and Exam 1D0-425, CIW E-Commerce Designer. This Study Guide provides: In-depth coverage of official exam objectives Practical information on web site and e-commerce design Hundreds of challenging review questions, in the book and on the CD Leading-edge exam preparation software, including a testing engine and electronic flashcards Authoritative coverage of all exam topics, including: Implementing design concepts, vision statements, Web strategy and tactics Enhancing web site usability with tables, frames, and Cascading Style Sheets (CSS) Using client-side and server-side programming Implementing marketing in e-commerce site development Developing and hosting an e-commerce site using outsourcing services Configuring Web server software for an e-commerce site Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Download or read book Media Studies written by Philip Rayner and published by Psychology Press. This book was released on 2001 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text introduces pre-university students step-by-step to the skills of reading and analysing media texts. It also explore a range of media institutions and technologies, ideologies, and codes of practice.
Download or read book Media Management in the Age of Giants written by Dennis F. Herrick and published by UNM Press. This book was released on 2012 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of giant media corporations has created a new era in mass communications. The world of media giants--with a focus on the bottom line--makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Download or read book Fearless Editing written by Tim Pilgrim and published by Taylor & Francis. This book was released on 2017-09-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fearless Editing clearly articulates the basic concepts underlying editing techniques and demonstrates their application for newspapers, public relations, magazines and Web pages. This text takes a conceptual approach that integrates verbal skills with visual elements. Unlike other texts that are clearly designed for print, this book includes multi-media applications in every chapter.
Download or read book A Dictionary of Media and Communication written by Daniel Chandler and published by Oxford University Press. This book was released on 2020-02-21 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative and up-to-date A-Z covers all aspects of interpersonal, mass, and networked communication, including digital and mobile media, advertising, journalism, and nonverbal communication. This new edition is particularly focused on expanding coverage of social media terms, to reflect its increasing prominence to media and communication studies as a whole. More than 2,000 entries have been revised, and over 500 new terms have been added to reflect current theoretical terminology, including concepts such as artificial intelligence, cisgender, fake news, hive mind, use theory, and wikiality. The dictionary also bridges the gap between theory and practice, and contains many technical terms that are relevant to the communication industry, including dialogue editing, news aggregator, and primary colour correction. The text is complemented by biographical notes and extensively cross-referenced, while web links supplement the entries. It is an indispensable guide for undergraduate students of media and communication studies, and also for those taking related subjects such as television studies, video production, communication design, visual communication, marketing communications, semiotics, and cultural studies.
Download or read book Strategic Sport Communication written by Paul M. Pedersen and published by Human Kinetics. This book was released on 2016-10-04 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Sport Communication, Second Edition, explores the sport industry’s exciting and multifaceted segment of sport communication. With communication theory, sport literature, and insight from the industry’s leading professionals, the text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents. The team of international authors has drawn on its extensive practical, academic, and leadership experiences to update and revitalize this second edition of Strategic Sport Communication. Using the industry-defining standard of the Strategic Sport Communication Model (SSCM), the text explores sport communication in depth and then frames the three major components of the field: personal and organizational communication, sport media, and sport communication services and support. Readers will discover how each aspect of this segment of the sport industry is integral to the management, marketing, and operational goals at all levels of sport organizations. The second edition includes the following enhancements: • A new, expanded chapter titled Integrated Marketing Communication in Sport allows students to explore modern marketing strategy. • Substantial updates and new information on multiple social media platforms throughout the book elucidate the latest trends. • “Sport Communication at Work” sidebars and “Profile of a Sport Communicator” features apply topics and theoretical concepts to real-world situations. • Key terms, learning objectives, and chapter wrap-ups with review questions, discussion questions, and individual exercises keep readers engaged and focused. • An expanded ancillary package provides tools for instructors to use in course preparation and presentation. The content is complemented by photos throughout and organized in an easy-to-read style. Part I of the book introduces sport communication by defining the scope of study, examining roles and functions of sport communication professionals, and looking at the history and growth of the field. Part II dives into the SSCM, which provides a macro-view of the three main components of communication in sport. This section also addresses digital and mobile communications, public relations and crisis communication, and sport research. Part III addresses sociocultural issues and legal aspects of sport communication, including culture, gender, sex, race, ethnicity, and politics. Throughout the text, individual exercises, group activities, review questions, and discussion questions promote comprehension for a variety of learning styles. With Strategic Sport Communication, Second Edition, readers will be introduced to the vast and varied field of sport communication. The framework of the SSCM prepares readers with foundational and theoretical knowledge so they are able to understand the workings of, and ultimately contribute to, the rapidly growing field of sport communication.
Download or read book A Dictionary of Marketing written by Charles Doyle and published by Oxford University Press, USA. This book was released on 2011-03-24 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers traditional marketing techniques and theories alongside the latest concepts, and acknowledges the increased importance of marketing in the customer-oriented environment.
Download or read book Information and Database Quality written by Mario G. Piattini and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a global and increasingly competitive market, where organizations are driven by information, the search for ways to transform data into true knowledge is critical to a business's success. Few companies, however, have effective methods of managing the quality of this information. Because quality is a multidimensional concept, its management must consider a wide variety of issues related to information and data quality. Information and Database Quality is a compilation of works from research and industry that examines these issues, covering both the organizational and technical aspects of information and data quality. Information and Database Quality is an excellent reference for both researchers and professionals involved in any aspect of information and database research.
