Download or read book The Marketing Minute written by Allen Howie and published by . This book was released on 2015-03-17 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: For marketers and business owners, The Marketing Minute provides a daily dose of practical marketing ideas, including action steps for each, in areas ranging from branding and service to innovation and targeting your audience.

Download or read book The Marketing Minute written by Allen Howie and published by . This book was released on 2015-01-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: For marketers and business owners, The Marketing Minute provides a daily dose of practical marketing ideas, including action steps for each, in areas ranging from branding and service to innovation and targeting your audience.

Download or read book 60 Minute Brand Strategist written by Idris Mootee and published by John Wiley & Sons. This book was released on 2013-05-17 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for 60-Minute Brand Strategist "A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-moving world." —Angela Ahrendts, CEO, Burberry "Idris Mootee paints a sharp, comprehensive, and finely articulated analysis of the potential of meaningful brands in the 21st century's cultural scenario and business landscape. The result is a smart manual that reminds you and your company how to build relevant, authentic, sustainable, and successful brands in an evolving society." —Mauro Porcini, Chief Design Officer, PepsiCo Inc. "Idris's book teaches us how to engage today's increasingly cynical consumers on a deeper emotional level to build real equity and leadership. He demonstrates how to break out of the box and connect business strategy to brand strategy, and how the right brand story never really ends!" —Blair Christie, SVP and CMO, Cisco Systems, Inc. "It's rare to find a book that's both inspiring and practical but Idris nailed it! He has crafted the ultimate guide to brand building in the connected world with visual clarity and thought-provoking strategy." —Eric Ryan, cofounder, Method Products, Inc. This book is about one thing only: branding. Period. In this economy ruled by ideas, the only sustainable form of leadership is brand leadership. 60-Minute Brand Strategist offers a fast-paced, field-tested view of how branding decisions happen in the context of business strategy, not just in marketing communications. With a combi-nation of perspectives from business strategy, customer experience, and even anthropology, this new and updated edition outlines the challenges traditional branding faces in a hyper-connected world. This essential handbook of brand marketing offers an encyclopedia of do's and don'ts, including new case studies of how these concepts are being used by the world's most successful and valuable brands. 60-Minute Brand Strategist is your battle plan, filled with powerful branding tools and techniques to win your customers' hearts and defeat the competition.

Download or read book The 3 Minute Rule written by Brant Pinvidic and published by Penguin. This book was released on 2019-10-29 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to deliver a pitch or presentation that grabs your audience’s ever-shrinking attention span? Ditch the colorful slides and catchy language. And follow one simple rule: Convey only what needs to be said, clearly and concisely, in three minutes or less. That’s the 3-Minute Rule. Hollywood producer and pitch master Brant Pinvidic has sold more than three hundred TV shows and movies, run a TV network, and helmed one of the largest production companies in the world with smash hits like The Biggest Loser and Bar Rescue. In his nearly twenty years of experience, he’s developed a simple, straightforward system that’shelped hundreds—from Fortune 100 CEOs to PTA presidents—use top-level Hollywood storytelling techniques to simplify their messages and say less to get more. Pinvidic proves that anyone can deliver a great pitch, for any idea, in any situation, so your audience not only remembers your message but can pass it on to their friends and colleagues. You’ll see how his methods work in a wide range of situations—from presenting investment opportunities in a biotech startup to pitching sponsorship deals for major sports stadiums, and more. Now it’s your turn. The 3-Minute Rule will equip you with an easy, foolproof method to boil down any idea to its essential elements and structure it for maximum impact. Simplify. Say less. Get More.

Download or read book 30 Minute Website Marketing written by Lee Wilson and published by Emerald Group Publishing. This book was released on 2019-10-18 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every high priority website marketing action can be distilled into a 30 minute time-frame. This practical guide provides step-by-step actions ready to implement, distilled from over 15 years of experience leading digital marketing departments.

Download or read book The Two Minute Story for Network Marketing written by Keith Schreiter and published by Fortune Network Publishing Inc.. This book was released on 2019-11-02 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: Worried about presenting your business opportunity to prospects? Here is the solution. The two-minute story is the ultimate presentation to network marketing prospects. When our prospects see the big picture, they make decisions immediately. No more "I need to think it over" objections. In less than two minutes, our prospects will move forward, ready to join. This presentation requires no flipcharts, videos, research reports, testimonials, PowerPoint slides or graphics. All it takes is a simple two-minute story that we customize for our prospects. Forget all those boring presentation information dumps of the past. Instead, let’s talk to our prospects in the way they love. Prospects enjoy a short story. Telling stories reduces our stress since stories are easy to remember. Plus, this story is 100% about our prospects. That means we become instantly interesting to our prospects and they will listen to every word we say. Now our prospects can see and feel what our business means to them. Enjoy connecting with prospects with no rejection and no objections. Prospects will love how we simplify their decision to join and make it stress-free. This is so much fun that now, our entire team can’t wait to talk to prospects. And for us? We will love helping prospects see what we see, so they will ask to join our business. The two-minute story is the best way to help your prospects to join. Scroll up and order your copy now!

Download or read book The 90 Minute Guide to Building Marketing Funnels That Convert written by Keith Perhac and published by . This book was released on 2020-05-13 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I've made over $100,000 from the funnels that Keith helped me set up." - Josh Doody, Fearless Salary Negotiation Finally, a top-down guide that walks you through every step of setting up and optimizing your automated marketing funnels. Effectively building and optimizing your marketing campaigns is straightforward, but rarely easy. Marketing is a process of continuous improvement, and the key is to focus on understanding the entire flow of your campaign, but measure improvement on individual blocks, and not try to fix everything at once. When running a business, you have to make hard decisions about where to invest your time and effort. The same is true in marketing -- when you try to focus on everything at once, you'll end up not being able to focus on anything at all. In marketing, there are a lot of moving parts, even through a relatively simple campaign, and it's tempting to just look at those top-line KPIs. That might be fine in the short run, but it's the outliers -- both the good and bad -- that help you improve your marketing, and grow your business. My mission is to empower you. To help you transition from the big "launch" model that drains your resources and energy for 3 months at a time every year, and instead move into a more scalable and leveraged model using automated marketing funnels. I'm here to tell you it's more than possible to build an evergreen marketing system that you can plug into paid traffic, and turn those leads into cold hard cash for your business. That's how you scale. That's how you become far more profitable, while working LESS and having the time to actually work ON your business. So grab a seat... get comfy... and get ready to completely transform your business for the better. From the Forward by Josh Doody: I've made over $100,000 from the funnels that Keith helped me set up. If that doesn't get your attention, I don't know what will. A few years ago, I started building my Fearless Salary Negotiation business: I wrote the book, started building a mailing list, set up the website, and made video courses to help people get what they needed quickly since salary negotiations tend to sneak up on people.I also started working on SEO so more people could find my work when they needed help with job interviews or negotiating job offers. And it worked! More and more people came to my site and read the articles I had published there. But something was missing. I wasn't selling anything to all those visitors. So I reached out to Keith and asked for his help. I knew he had worked with some really big businesses and I figured if he could help them, he could probably help me."Let's look at your funnels from top to bottom," he said. And we did. We started with better lead magnets, better Calls To Action (CTAs), better Thank You pages, better nurturing sequences, better sales sequences, better sales pages, and better upsells. The result? BETTER SALES. To the tune of more than $100,000 and counting. That's what funnels are for, right? And when I read The 90-Minute Guide to Building Marketing Funnels That Convert, I saw everything Keith had helped me do with my funnels, distilled into a short little book. It's all there. Don't let the length fool you: This is the real deal. It's not watered down or "lite" - it's exactly what Keith helped me do to build funnels that turned all that traffic into sales. Do yourself and your business a favor and read this book. Your business will thank you. - Josh Doody FearlessSalaryNegotiation.com

Download or read book Broken Crayons Still Color written by Shelley Hitz and published by Body and Soul Publishing LLC. This book was released on 2017-03-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Emma and Sophia discover the answer to this question in this fun and impactful children's book. This is a book adults will love reading over and over again as the message brings hope to those of any age. It's a perfect way to end the day and a gift appropriate for any occasion. The book includes discussion questions and a memory verse at the end.

Download or read book The 1 Page Marketing Plan written by Allan Dib and published by Page Two. This book was released on 2021-01-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.

Download or read book The 90 Minute Book written by Dean Jackson and published by . This book was released on 2017-10-19 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's How to Get Your First Book Outlined, Written and Published in Just 90-Minutes... You already know what your book is going to be about. You've spent years thinking about it, and developing your specialized knowledge. The time consuming part is to get what's in your head out on paper where it can start spreading your idea. That's where we come in. We help people just like you get your first book outlined, written and published as a paperback in as little as 90 minutes. Step 1: We spend 30 minutes outlining and developing your chapters, titles, headlines, and the questions that your book will answer to fully express your idea. Step 2: We record a 60-minute podcast style audio interview where you get to talk about your ideas in a comfortable format where we can draw out your best thinking and fully address your topic. Step 3: We take it from here and get a transcript of your interview, create a killer cover and format for your book, set it up to be printed just like this one and get the first copy of your book in your hands. Most people think it takes months of hard work and hours of writing in solitude to create a book. Now you can get your book outlined, written and out in the world in as little as 90 minutes. If you'd like us to help, just send an email to: [email protected] and we'll take it from there.

Download or read book The 5 Minute Marketer written by Stefan Ekberg and published by Harriman House Limited. This book was released on 2014-05-31 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quick marketing ideas with fast results! You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? The solution is here! The 5-Minute Marketer is packed with 395 tried-and-tested ways to market your business in 5 minutes or less. Written by Stefan Ekberg, an author with over 20 years' experience in marketing for small firms, this is an amazing book of marketing hacks for anyone who doesn't want to waste time when spreading the word about their business. Some of the 395 techniques will be new to you, while some are familiar ideas that are too easily forgotten in the day-to-day pressures of running a business. You'll find tips on generating new orders, speeding up sales, selling more online, improving your website and much more. Read with an open mind and highlight the ideas you would like to try, then just find 5 minutes and put them into practice. Now what are you waiting for? In 5 minutes' time you could have marketed your business in at least one new way. Don't delay any longer - start reading and start marketing. Become a 5-minute marketer!

Download or read book 30 Minute Website Marketing written by Lee Wilson and published by Emerald Group Publishing. This book was released on 2019-10-18 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every high priority website marketing action can be distilled into a 30 minute time-frame. This practical guide provides step-by-step actions ready to implement, distilled from over 15 years of experience leading digital marketing departments.

Download or read book The 10 Minute Marketer s Secret Formula written by Tom Feltenstein and published by . This book was released on 2009-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Death of Mass Marketing If you're trying to attract business beyond a 10-minute drive of your enterprise-STOP. It's a waste of time, money and the chance for much bigger profits. That's the eye-opening assertion of Tom Feltenstein, the modern-day father of strategic neighborhood marketing in The 10-Minute Marketer's Secret Formula: A Shortcut to Extraordinary Profits Using Neighborhood Marketing. Feltenstein, sounding the battle cry of his mentor, McDonald's late founder Kay Kroc, that "it's all local," makes a powerful argument for focusing on your own backyard. He describes how to win against bigger companies, bigger ad budgets and bigger campaigns. Having helped build McDonald's sales through strategic neighborhood marketing one neighborhood at a time, he has the knowledge and experience to back is claim. It's a revolutionary concept today, but it's as old as the general store of a century ago. And it's already being used with tremendous success by an elite group of retailers: Harley-Davidson, Krispy Kreme, McDonald's, Nordstroms, Starbucks and even Wal-Mart. Feltenstein brings it alive in this instructive guidebook essential for any business that depends on generating sales.

Download or read book Marketing Basics Explained in 40 Minutes written by FastKnowledge and published by Can Akdeniz. This book was released on with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: FastKnowledge delivers up to the minute information covering everything on marketing basics in only 40 minutes of reading. This book is written to give essential information in a straight-to-the-point, easy to read format. We have cut out technical jargon, waffle and unnecessary filler to ensure you get the essential information you need to move your career forward with confidence. This guide will describe how the consumers’ make their choice when it comes to product and provider selection and why it is so important to stay focused on their needs and wants. You should be able to deliver your service to the right people if you are to be successful. Marketing is all about making people happy. Marketing is about getting what you want while providing what is needed from you. Moreover, it is very important to have fruitful and adequate communication with the customers in order to get through to them and present your product. This will help you project the desired image of your product or service and to get the targeted group of people acquainted with your offer.

Download or read book 15 Minute Agency written by Jordan Platten and published by Jordan Platten. This book was released on 2018-12-20 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing authority and owner of Affluent.co, Jordan Platten teaches you how to sign your first social media marketing deal even if you’re a total beginner with zero sales experience! Just some of what you'll learn in this book: ​ - How to get started today, even if you have a full time job or are in full time education. - ​How to sign your first marketing deal in as little as 15 minutes. - ​How to get ridiculous results for your clients without any previous marketing experience.

Download or read book Word of Mouth Mouse and Mobile written by Mary Charleson and published by Trafford Publishing. This book was released on 2013-07 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: A powerful story leveraged through word of mouth, mouse, and mobile is the secret to connecting with customers in our time-starved and media-fragmented society. Whether you're just starting out or a seasoned veteran, these easy-to-read-and-apply five-minute articles will enhance your efforts. As a sequel to Mary's first book, Five-Minute Marketing, this book includes the best of her published columns, entries from her popular blog www.fiveminutemarketing.com, and other previously unpublished work. Dip in or read it cover to cover and ramp up your marketing quickly. You will learn how to - generate WOM, publicity, and media interest in your business; - track trends and take advantage of marketing opportunity; - use social media to your advantage; - brand your business, your ideas, or your products; - model winning approaches to advertising from industry leaders; - leverage your story; and much, much more! "Mary Charleson's 5-Minute Marketing columns consistently provide entrepreneurs with valuable advice about marketing their products, their companies and themselves. This book includes the best of her recent columns along with insights from her blog and previously unpublished work." -Timothy Renshaw, Editor, Business in Vancouver "Today positive WOM may be the single greatest influencer of a brand's future success. If you want to know how to succeed Mary's book is a great place to start." -Lance Saunders, Executive VP, Managing Director, DDB Canada "Engaging, entertaining, and a born teacher, Mary makes learning fun. From the classroom to the boardroom, she offers up great marketing insights. This book is simply an extension of her style to the written page." -Charlene Hill, Department Chair, School of Business, Capilano University

Download or read book Your 19 Minute Marketing Plan written by Emily Schaffer and published by Essential Engine. This book was released on 2023-07-01 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: There's never been a wilder, funner, more confusing, more exhilarating, more potentially lucrative time to be a marketer. With digital marketing options, you can shout at the world from the safety of your home office. With a little Big Data, you can target direct mail with pinpoint accuracy, dropping postcards on potential customers before they even realize they want what you've got. If you're a professional with a book of business, you need to get your marketing plan in order. The great news? It only takes 19 minutes to brush up on the basics. Dig in to learn more and put your business' future on cruise control.