Download or read book The female male gaze and its cultural consumption written by Anke Werckmeister and published by GRIN Verlag. This book was released on 2012-10-15 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2007 in the subject American Studies - Miscellaneous, grade: 2,0, Free University of Berlin (John F. Kennedy Institut für Nordamerikastudien), course: Framing Reality, language: English, abstract: The study of film has been going on for several decades. During this time, the focus has been, especially in the 1970s, on looking (the gaze) and the spectator in general. Here in this paper I would like to look at the female also a bit on male gaze in connection with the movies Network and Blow Up. This means I will also consider film theory of the 1970s and 1980s but I want to focus my insight on contemporary spectatorship. To do this, I will also give a short overview of historical findings and important authors and their theses and how their theses would work in this day and age. However, my intention is to argue that Laura Mulvey’s thesis that the male gaze focuses on female objects only is partly outdated and that she left the female as a passive spectator, which is not true, because nowadays females are more active than males in terms of identification with their favourite stars on the screen. That identification can take on different levels starting with admiration because of looks, talent or taking them as role models which will furthermore end in consumption; may it be fashion, cosmetics or hairstyles.
Download or read book Reading the Male Gaze in Literature and Culture written by James D. Bloom and published by Springer. This book was released on 2017-10-06 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the phenomenon of 'the male gaze', a concept which has spread beyond academia and become a staple of cultural conversations across disciplinary boundaries. Male gazing has typically been disparaged and even stigmatized as a reflection of misogyny and an instrument of objectification, often justifiably so. But as this book argues and illustrates, male gazing can also be understood as an illuminating, intellectually engaging, aesthetically compelling, and even politically progressive practice. This study recounts how the author’s own coming-of-an-age as a gazer became the basis for his long career teaching and writing about American fiction and poetry and poetry, canonical and contemporary, as well as about film, painting, TV, and rock-and-roll. It includes closely-reasoned analyses of work by James Baldwin, Rembrandt, Willa Cather, Philip Roth, Henry James, Charles Chesnutt, Bob Dylan, Robert Stone,Tim O’Brien, Edith Wharton, Theodore Dreiser, Frank O’Hara, Italo Calvino, John Schlesinger as well such cultural phenomena as the British Invasion of the 1960s, the Judgment of Paris in Greek mythology, the technology of seeing (kaleidoscopes, microscopes, telescopes) and the concept of 'objectification' itself.
Download or read book The dominance of the male gaze in Hollywood Films written by Isabelle Fol and published by diplom.de. This book was released on 2006-03-16 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: The way in which media systems reflect our social environment and specifically how they represent and disseminate gender role models and have a lasting effect on the construction of identity is of long-standing interest both in Gender Studies and in the literary and the visual arts. In order to examine in particular the representation of women in the visual art of popular cinema, The Dominance of the Male Gaze in Hollywood Films will thus focus on the image of women in mainstream Hollywood films. Although media and specifically television and films are often considered to act largely as a social mirror , films in fact often distort social reality and continue to reflect traditional stereotypical gender constructions. In fact, these traditional gender images are not simply mirrors of real life, but also ideological signifiers: In many mainstream films that pretend to depict reality a time lag separates true social circumstances from the film reality the movie produces. Consequently, this time lag also manifest in filmic representations of gender roles means for the women s movement that feminists have hardly been able to enact new images of women outside the patriarchal context of popular films or change female stereotypes and incorporate feminist thought into mainstream films. Thus, mainstream films do not propagate an image of emancipated women, quite the reverse: women are subordinate objects of the male gaze. This general assumption has led to this thesis, which will deal with the question of whether Hollywood films, as representative of mainstream culture, still disseminate patriarchal images of women dominated by the male gaze even though feminist thought has been part of our society for some decades now. Located at the intersection of Media Studies, Cultural Studies, Sociology, and Gender Studies, this thesis will mainly follow the theoretical approach of the feminist film critic Laura Mulvey who developed the concept of the male gaze in her essay Visual Pleasure and Narrative Cinema . Mulvey s concept shall contribute to the analysis of the thesis that the images of women in Hollywood films still correspond to conservative patriarchal stereotypes. Within the scope of this still valid thesis, one of the major restrictions was to narrow down the film analysis to merely Hollywood film production. The reason for this restriction is first of all that Hollywood films, representative of popular taste, are globally [...]
Download or read book Sexuality in Marketing and Consumption written by Athanasia Daskalopoulou and published by Taylor & Francis. This book was released on 2024-08-09 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides an in-depth examination of the role of sexuality in consumers’ life course and in the marketing of products and services. Leading scholars in the field define the most up-to-date picture of theories of sexuality in marketing and consumer research, mapping the topic through diverse theoretical lenses, addressing queer and feminist research, and putting sexuality and consumption in context. The book brings together leading international marketing scholars to build on the growing interest in theories of sexuality, queer theory, and intersectionality, which are gaining more interest among institutions and researchers interested in equality and diversity. While this book builds on existing expertise in consumer culture scholarship, it is the first time a marketing book focuses on sexuality, adding value to the existing repertoire in gender and feminist literature. The chapters are organised into three key sections: Part 1 maps the marketing and consumer research field, discussing how sexuality can be studied through different lenses; Part 2 focuses on queer and feminist theorising, drawing on LGBTQIA+ theory, queer theory, and theories of intersectionality to analyse how overlapping social categories interact to influence consumer behaviour, identity, and experiences in the marketplace; and Part 3 explores the personal and social aspects of sexuality, offering a broad overview of issues of gender and sexuality, digitalisation, and the sexual body. This text will be of direct interest to scholars and researchers within the fields of marketing, consumer research, sociology, and media studies. The aim of this book is to help scholars and students to develop a broader understanding about the interplay between sexuality, society, and the market.
Download or read book The Sociology of Consumption written by Joel Stillerman and published by John Wiley & Sons. This book was released on 2015-08-20 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sociology of Consumption: A Global Approach offers college students, scholars, and interested readers a state-of-the-art overview of consumption the desire for, purchase, use, display, exchange, and disposal of goods and services. The book’s global focus, emphasis on social inequality, and analysis of consumer citizenship offer a timely, exciting, and original approach to the topic. Looking beyond the U.S. and Europe, Stillerman engages examples from his and others’ research in Chile and other Latin American countries, Europe, the Middle East, Africa, and East and South Asia to explore the interaction between global and local forces in consumption. The text explores the lived experience of being a consumer, demonstrating how social inequalities based on class, gender, sexuality, race, and age shape consumer practices and identities. Finally, the book uncovers the important role consumption has played in fueling local and international activism. This welcome new book will be ideal for classes on consumer culture across the social sciences, humanities, and marketing.
Download or read book Star Gazing written by Jackie Stacey and published by Routledge. This book was released on 2013-11-05 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a historical investigation of the pleasures of cinema, Star Gazing puts female spectators back into theories of spectatorship. Combining film theory with a rich body of ethnographic research, Jackie Stacey investigates how female spectators understood Hollywood stars in the 1940's and 1950's. Her study challenges the universalism of psychoanalytic theories of female spectatorship which have dominated the feminist agenda within film studies for over two decades. Drawing on letters and questionnaires from over three hundred keen cinema-goers, Stacey investigates the significance of certain Hollywood stars in women's memories of wartime and postwar Britain. Three key processes of spectatorship - escapism, identification and consumption - are explored in detail in terms of their multiple and changing meanings for female spectators at this time. Star Gazing demonstrates the importance of cultural and national location for the meanings of female spectatorship, giving a new direction to questions of popular culture and female desire.
Download or read book Playing with the Gaze in Hitchcock The Experience of Visual Pleasure in Rear Window Vertigo and Psycho written by Anett Koch and published by GRIN Verlag. This book was released on 2014-06-18 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2011 in the subject Communications - Movies and Television, grade: 1,0, University of Heidelberg, language: English, abstract: Woman [...] stands in patriarchal culture as a signifier for the male other, bound by a symbolic order in which man can live out his fantasies and obsessions through linguistic command by imposing them on the silent image of woman still tied to her place as bearer, not maker, of meaning (Mulvey, “Visual Pleasure” 15). Ever since Laura Mulvey published her essay “Visual Pleasure and Narrative Cinema” in 1975, feminist film theorists have challenged her assertion that films are directed at an exclusively male spectatorship. Despite the fact that Mulvey herself has revised some of her ideas in “Afterthoughts on ‘Visual Pleasure and Narrative Cinema’ inspired by King Vidor’s Duel in the Sun (1946)” (1981), theorists are still struggling to understand if and how visual pleasure manifests itself for female viewers. In classical Hollywood cinema, this visual pleasure is the result of successful audience manipulation. Cinema is often regarded as a ‘narrative machine’ because “the narrative is delivered so effortlessly and efficiently to the audience that it appears to have no source” (Belton, American Cinema 22). As a rule, the film’s artifice is hidden so well that it remains unnoticed by the audience, conveying the impression that the narrative is “spontaneously creating itself in the presence of the spectators [...] for their immediate consumption and pleasure” (ibid.). Thus, cinema’s visual manipulation techniques enable viewers to experience visual pleasure as they enter the world on screen and become involved in the lives of their screen surrogates. Among the many talented directors in the history of film making, Alfred Hitchcock is known for being one of cinema’s most productive auteurs and a pioneer in the field of visual manipulation. Through his way of directing the camera – and with the camera also the gaze of the spectator – his audience not only appreciates the narrative itself but also, and especially, Hitchcock’s technique of storytelling. By means of simultaneously zooming in and tracking out, combined with point-of-view shots and extreme close-ups, the audience assumes the protagonist’s perspective along with a sense of vertigo, guilt and pleasure. Thus, as a director, Hitchcock is like a criminal who makes the audience his accomplice in a crime that is about to unfold in front of their eyes. [...]
Download or read book The Toxic Female Gaze written by Liz Fe Lifestyle and published by Independently Published. This book was released on 2023-06-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: People talk a lot about the male gaze and how harmful it is to women but little is spoken about the female gaze and the harm it causes.
Download or read book Media and Violence written by Karen Boyle and published by SAGE. This book was released on 2005-01-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media and Violence pays equal attention to the production, content and reception involved in any representation of violence. This book offers a framework for understanding how violence is represented and consumed. It examines the relationship of media, gender, and real-world violence; representations of violence in screen entertainment; the effects of violent media on consumers; the ethics and gender politics of the production processes of screen violence; and the discussions are illustrated with topical and well-known examples, enabling the reader to critically engage with the debates.
Download or read book Gender and Popular Culture written by Katie Milestone and published by John Wiley & Sons. This book was released on 2013-04-29 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the role of popular culture in the construction of gendered identities in contemporary society. It draws on a wide range of popular cultural forms - including popular music, newspapers and television - to illustrate how femininity and masculinity are produced, represented and consumed. The authors blend primary and secondary research to offer the reader a balanced yet novel overview of the area. Students are introduced to key theories and concepts in the fields of gender studies and popular culture, which are made accessible and interesting through their application to topical examples such as DJs, binge drinking and computer games. The book is structured into three clear, user-friendly sections: 1. Production, gender and popular culture: An investigation of who produces popular culture, why gendered patterns occur, and how they impact on content. 2. Representation, gender and popular culture: An examination of how men and women are represented in contemporary popular culture, and how notions of (in)appropriate femininity and masculinity are constructed. 3. Consumption, gender and popular culture: An exploration of who consumes what in popular culture, how gendered consumption relates to space, and what the effects of consuming representations of gender are. Gender and Popular Culture will be essential reading for students and scholars of media and cultural studies at all levels.
Download or read book Proceedings of the 2022 6th International Seminar on Education Management and Social Sciences ISEMSS 2022 written by Ghaffar Ali and published by Springer Nature. This book was released on 2023-09-16 with total page 3792 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. The aim of 2022 6th International Seminar on Education, Management and Social Sciences (ISEMSS 2022) is to bring together innovative academics and industrial experts in the field of Education, Management and Social Sciences to a common forum. The primary goal of the conference is to promote research and developmental activities in Education, Management and Social Sciences and another goal is to promote scientific information interchange between researchers, developers, students, and practitioners working all around the world. The conference will be held every year to make it an ideal platform for people to share views and experiences in Education, Management and Social Sciences and related areas.
Download or read book The Consumption of Culture 1600 1800 written by Ann Bermingham and published by Psychology Press. This book was released on 1995 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Permitted and Prohibited Desires written by Anne Allison and published by Univ of California Press. This book was released on 2023-11-10 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This provocative study of gender and sexuality in contemporary Japan investigates elements of Japanese popular culture including erotic comic books, stories of mother-son incest, lunchboxes—or obentos—that mothers ritualistically prepare for schoolchildren, and children's cartoons. Anne Allison brings recent feminist psychoanalytic and Marxist theory to bear on representations of sexuality, motherhood, and gender in these and other aspects of Japanese culture. Based on five years of fieldwork in a middle-class Tokyo neighborhood, this theoretically informed, accessible ethnographic study provides a provocative analysis of how sexuality, dominance, and desire are reproduced and enacted in late-capitalistic Japan.
Download or read book Consumption Of Culture written by Ann Bermingham and published by Routledge. This book was released on 2013-09-13 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book The Female Gaze written by Jan Suzukawa and published by Bell River Publishing LLC. This book was released on 2024-02-15 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the female gaze and why is it important? Arts, entertainment, and culture have been defined through the male gaze for centuries. But things are rapidly changing. The question is not whether society is ready, but whether women themselves are ready to fully express what they see through their gaze - their unique perspective as women. The Female Gaze discusses how the female gaze differs from the male gaze in books and movies such as Star Wars, Fifty Shades of Grey, Nomadland, The Girl with the Dragon Tattoo, Emily the Criminal, and The Woman King, and also examines slash, Japanese yaoi, and m/m romance as alternatives to traditional heteronormative romance stories.
Download or read book Consumer Culture written by Celia Lury and published by Rutgers University Press. This book was released on 1996 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lury weaves unique arguments over the expansive nature of consumption, including explanations as to how poorer segments of society do in fact contribute to consumer culture and how a commodity moves beyond its function and assumes a cultural and symbolic meaning. Not only does the author explore the way an individual's position in social groups structured by class, gender, race, and age affects the nature of his or her participation in consumer culture, but also how this culture itself is instrumental in the defining of social and political groups and the forming of an individual's self-identity.
Download or read book Consuming Passion RLE Retailing and Distribution written by Carl Gardner and published by Routledge. This book was released on 2012-10-02 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Britain’s high street revolution has made retailing one of the most important and dynamic sectorsof the British economy in the last twenty years. It has had an irreversible impact on our towns and cities and, for many people, transformed shopping from an unattractive domestic chore to a pleasurable ‘leisure ‘experience’, offering consumers an everchanging array of ‘disposable dreams’. The resulting ‘retail culture’ is everywhere – it has colonised huge areas of our social life outside the traditional high street, from sporting venues to arts centres, from railway termini to museums. Many see it as the epitome of Thatcher’s Britain, breeding acquisitive individualism and destroying our traditional manufacturing base. Others see it as a potential saviour of an ailing economy. Yet to date there has been no thorough analysis of this all-pervasive phenomenon, from its economic roots to its profound social effects. In Consuming Passion, Carl Gardner and Julie Sheppard have written the first overall study of the ‘retail revolution’ – a controversial and hard-hitting look at where retailing has come from, what it has achieved and where it is going. Key issues such as the role of design, the growth of the supermarket and shopping centre and the poor conditions of retail employment are all minutely examined. The book also discusses the very real pleasures that consumers gain from today’s enhanced shopping experience. The authors take an iconoclastic look at some of the powerful myths that have sprung up around retail: ‘the death of the high street’ scenario; the central role of credit; retailing as a major creator of employment; and the imminent possibility of ‘retail saturation’. A fascinating book for everyone who likes shopping – and even those who hate it. First published 1989.
