Download or read book Senior Services Business written by and published by Entrepreneur Press. This book was released on 2012-07-15 with total page 811 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grab Your Share of Senior Care The senior population is multiplying by the millions! In fact, during the next 25 years, the senior population in America is expected to double—growing faster than the total population in every state. This means one thing—a tremendous opportunity for aspiring and compassionate entrepreneurs like you! From providing adult daycare or homecare to transportation or concierge needs, our experts cover today’s most requested services within the 65+ market. Learn, step by step, how to choose the right opportunity for you, legally and financially establish your business, acquire licenses and certifications, set policies and procedures, and much more! Plus, gain priceless insight, advice, and tips from practicing senior care professionals. Learn how to: Discover your specialty within one of six growing areas of interest— adult daycare, relocation services, homecare, transportation services, concierge, and travel service Design your business to suit your customers’ demographics and special needs Set your rates Create a support staff who will help you succeed Use effective marketing and advertising to get the word out Build valuable business partnerships that lead to referrals Plan for future growth A record number of seniors are seeking your help—start your senior care service today! The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.

Download or read book The A Z of Careers and Jobs written by Kogan Page Editorial and published by Kogan Page Publishers. This book was released on 2017-05-03 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: From accountant to zoologist, this new edition of The A-Z of Careers & Jobs offers detailed insights into more than 300 career areas in the UK. For those looking for their first job after school or university, or for anyone considering a change of career, this book provides reliable and up-to-date careers advice on a wide range of professions, covering practical issues such as job opportunities and progression potential, personal skills and qualities, entry qualifications and training, useful contact details and realistic salary expectations. The A-Z of Careers and Jobs is also a valuable reference for careers advisors working in schools, colleges and universities who need to keep track of new developments - new roles and routes of entry, professional associations and exams - to offer the very best guidance to today's jobhunters.

Download or read book The a Z of Massage Marketing written by Sabrina Tonneson and published by . This book was released on 2018-11-24 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: 4-in-1 VALUE PACKAGE - This massage marketing publication assembles four books, all of which detail techniques for streamlining your massage business, growing your clientele and selling more services.If your specialty lies in massage therapy, spa packages or energy healing, don't work like a slave for your business. Put your business to work for you. Earn more money in the massage and spa industry by adopting the prescriptions for success in this one-of-a-kind massage-mentoring guide to success. Every entrepreneur knows that the keys to sustainable prosperity and growth are a healthy curiosity and constant learning. This 4-book volume, The A -Z of Massage Marketing, is packed cover to cover with the earned wisdom of years of experience making a profitable enterprise out of the massage, spa and healing market. You have the gift of healing, it's time you had a healthy bottom-line. All you need do is embrace the easy-to-follow techniques contained in this book that's brimming with massage-mentoring and business coaching secrets, which will help you earn the money you deserve for the healing gifts so generously shared with your clientele. This book is a distillation of four massage business marketing books, all of which hinge on boosting profits, creating efficiency in your business model, and massaging your business into one that works for you, not the other way around. Add On Serenity explores techniques to up-sell clients with creative upgrades to earn more money. Sorry We're Booked delves into the world of low-cost or free marketing to broaden your reach and multiply your clientele. Ultimate Gift Card Sales Marketing Secrets adds another dimension of profit sources. Doubt Your Holiday Gift Card Sales builds your business.Combined, these four books are seamlessly brought together in a step-by-step prescription for business success. This is an indispensable tool for any entrepreneur to build a lucrative operation in the massage, spa and healing world. You have the magic touch; it's time to realize your true worth by learning the business coaching and massage-mentoring strategies that will earn you more money. Order The A - Z of Massage Marketing - How To Turn Your Business From Blah to Fabulous today. Don't delay prosperity a minute longer.

Download or read book Chair Massage written by Patricia Holland and published by Elsevier Health Sciences. This book was released on 2010-03-11 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expand your practice and attract new clients with chair massage! A practical, visual guide to this rapidly growing field, Chair Massage helps you develop a basic routine and adapt to different clients and situations. Expert authors Patricia M. Holland, MC, LMT, and Sandra K. Anderson, BA, LMT, NCTMB, provide coverage of massage techniques, chair adjustment, body mechanics, and applying pressure, plus specific routines for the lower back, shoulders, neck/head, and arm/hand regions -- with full-color photographs clearly demonstrating each technique. A chapter on the business aspects of seated massage helps you market and manage your practice successfully. Full-color photographs and drawings clearly depict each technique. An Essentials of Practice chapter helps you translate your knowledge into revenue by addressing crucial topics such as determining target markets, job-related conditions, marketing methods, introductory letters, setting fees, drawing up contracts, and getting paid, and includes practical advice from practitioners who offer chair massage. Unique! Coverage of low back techniques includes specific techniques for treating low back pain, its causes, when to perform massage, and when it is contraindicated. Unique! A chapter on additional techniques and adaptations covers body regions such as the iliotibial band, gastrocnemius, pectorals, anterior neck muscles, and serratus anterior, plus situations such as clients in wheelchairs. Unique! A segment on closing the session describes positive ways to finalize a chair massage session, including use of percussion as a finishing technique, closing stretches, a post-treatment discussion, and helping the client off the chair. A Communications and Ethics chapter addresses important topics such as the ethical presentation of self, boundaries, communicating with clients about feedback, pre- and post-treatment interviews, and intake forms. A review of anatomy and kinesiology covers the specific information that you need to know in order make treatment decisions and perform routines. Coverage of traditional Chinese medicine points and channels gives you more techniques to use during chair massage practice. Sample dialogues provide examples of effective communication with clients during their sessions.

Download or read book A Practical Guide to Holistic Health written by Swami Rama and published by Himalayan Institute Press. This book was released on 1999 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sri Swami Rama teaches that holistic health depends on answering two questions: "What is the purpose in life?" and "How are you going to achieve that purpose?" Each of us already possesses the tools to regulate our own well-being, but through the wisdom in this book you can learn how to achieve optimum clarity and health through cleansing and nourishing, exercise and stillness, and understanding your emotions. A Practical Guide to Holistic Health is the perfect book for those who feel stuck, or are simply looking to improve the quality of their lives in a holistic way.

Download or read book Communications Ethics for Bodywork Practitioners written by Patricia M Holland and published by F.A. Davis. This book was released on 2011-12-06 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop the effective, ethical and professional relationships and an honest and clear communication style that are the foundation of a successful bodywork practice. This practical, real-world, case-based approach to professional practice focuses on the communications and ethics essential to success in the field.

Download or read book Franchise Your Business written by Mark Siebert and published by Entrepreneur Press. This book was released on 2024-05-28 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join franchise expert and consultant Mark Siebert as he delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising. In this revised and updated second edition Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades of experience, insights, and practical advice to help grow your business exponentially through franchising. Learn how to: Use other people’s money to grow your business Evaluate your existing businesses for franchisability Identify the advantages and disadvantages of franchising Develop a business plan for “growth on steroids” Evaluate legal risk, obtain necessary documents, and protect intellectual property Control quality better than in corporate operations Create marketing plans and tools to attract franchises Sell franchises to the right candidates while avoiding potential problems Help your franchisees establish their franchise businesses Cultivate the franchisee-franchisor relationship Prepare your franchise business for an ultimate sale when it is time to exit Franchise Your Business will teach you everything they need to know about the most dynamic growth strategy ever created.

Download or read book Business Mastery written by Cherie Sohnen-Moe and published by Lippincott Williams & Wilkins. This book was released on 2007-12-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This best-selling business manual for wellness practitioners covers the major aspects of building and maintaining a successful practice. The all-new Fourth Edition is completely updated and includes information about how to effectively negotiate, keep up with the latest research, deal with difficult clients, increase career longevity, and attract first clients. Practical tools and tips teach how to market skills, work smarter, develop alliances through networking, fine-tune communication skills, and increase profits. This text is perfect for both practicing body workers and students as the road map that helps navigate the way to a highly successful and enjoyable career.

Download or read book Massage written by Martin Ashley and published by Enterprise Publishing (NY). This book was released on 1995 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advice for pursuing a career in massage and bodywork. Profiles of massage schools plus directories of associations are included.

Download or read book Postsecondary Sourcebook for Community Colleges Technical Trade and Business Schools Midwest West Edition written by and published by Wintergreen Orchard House. This book was released on 2010-12 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing in Developing Nations written by Ayodele C. Oniku and published by Taylor & Francis. This book was released on 2024-10-03 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: The developing markets of Africa, Asia and the Middle East are quickly becoming the future of world economic and trade development. They are affluent in terms of population, resources and market expansion, with rising interests from the EU, United States and multi-national corporations in the region. It is therefore imperative for the academic and global business communities to have an accurate picture of the peculiarities of marketing practices, developments and consumer experiences in these developing markets. This book presents contemporary cases across Africa, Asia and the Middle East to aid the global understanding of both market and consumer behaviours across the regions and equally provide robust knowledge to approach the markets with strategic responses. A unique characteristic of the African economy and the other regional markets like Middle East and Asia is that they might have one global business outlook for non-citizens and non-residents, but the internal structure and market behaviours quite reveal that they are different and diverse in terms of culture, socialisation, religion, technology assimilation, economic capacity etc., which invariably affect market behaviours, buying decisions and consumer behavioural patterns and decisions in each market. This edited collection will bring together a comprehensive assembly of cases considering these diverse characteristics to provide foresight for marketing strategy, policy and decision-making. Marketing in Developing Nations will aid researchers and upper-level students looking to further understand the specifics of marketing in these regions while also offering real-life examples to stimulate further research and insight for global business.

Download or read book Nutrition for Massage Therapists written by Julie Onofrio and published by Pine Woods Publishing. This book was released on 2011 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Massage Therapy is being used more and more for the relief of pain, injuries, fibromyalgia, headaches and helping to ease the pain of pregnancy and cancer treatments. Hospitals and other health care facilities are using massage for healing and health. With massage therapy in demand, a career in massage is thought to be growing 'faster than average' according to the Bureau of Labor and Statistics. Thinking of becoming a Massage Therapist? Do you want a more meaningful career helping others? Do you love learning about health and the human body? Have you been told you 'have good hands'? Becoming a massage therapist is a combination of learning about the body and how it works along with how to apply massage to the body for stress reduction and to work with many injuries and conditions. There are more jobs available today in massage and it is a growing field but there are many things that you need to know in order to have a successful career. This book will help you become more informed and make better decisions starting with looking at whether or not a career in massage is for you! You will then get more information on how to choose the best massage school to meet your needs and budget. More information on possible job opportunities and starting your own massage business. You can work at spas or other health care offices or start your own massage office. Find out more about this popular career and make more informed choices on your path to success.

Download or read book Start and Run a Successful Complementary Therapy Business written by Jackie James and published by How To Books. This book was released on 2011-04-29 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being a great therapist and being a good business person require different skills. This book will help you as a therapist - new, or experienced - to concentrate on the things you need to do to make your business a success and avoid making costly mistakes along the way. It will help you understand the business you are entering into, decide what products and therapies you will offer, and how to differentiate yourself from the competition so that new clients will choose you. You will also discover how to: * identify your potential clients and market your business to them * choose the best business model for you to use, work out your costs and set your prices* produce a business plan which you can use continually to review how your business has progressed * keep efficient records of payments and outgoings * use the internet to effectively market your services and make full use of free marketing * prioritise the tasks you need to complete in setting up your business. / This comprehensive and accessible book includes case studies and examples, plus exercises to help you follow the steps needed to start and run your business. With it you will build your business on solid foundations and go on to develop a thriving therapy practice.

Download or read book Official Gazette of the United States Patent and Trademark Office written by and published by . This book was released on 2003 with total page 944 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Willing s Press Guide and Advertisers Directory and Handbook written by and published by . This book was released on 2003 with total page 1428 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Undergraduate Guide Two Year Colleges 2011 written by Peterson's and published by Peterson's. This book was released on 2010-08-24 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Peterson's Two-Year Colleges 2011 includes information on nearly 2,000 accredited two-year undergraduate institutions in the United States and Canada, as well as some international schools. It also includes scores of detailed two-page descriptions written by admissions personnel. College-bound students and their parents can research two-year colleges and universities for information on campus setting, enrollment, majors, expenses, student-faculty ratio, application deadline, and contact information. SELLING POINTS: Helpful articles on what you need to know about two-year colleges: advice on transferring and returning to school for adult students; how to survive standardized tests; what international students need to know about admission to U.S. colleges; and how to manage paying for college State-by-state summary table allows comparison of institutions by a variety of characteristics, including enrollment, application requirements, types of financial aid available, and numbers of sports and majors offered Informative data profiles for nearly 2,000 institutions, listed alphabetically by state (and followed by other countries) with facts and figures on majors, academic programs, student life, standardized tests, financial aid, and applying and contact information Exclusive two-page in-depth descriptions written by college administrators for Peterson's Indexes offering valuable information on associate degree programs at two-year colleges and four-year colleges-easy to search alphabetically

Download or read book Brand Lands Hot Spots and Cool Spaces written by Christian Mikunda and published by Kogan Page Publishers. This book was released on 2006 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successfully establish an emotional bond with customers by linking the desire for entertainment with emotion and explore how this is achieved through the most spectacular 'experience worlds' across the globe.