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Book Sold on Radio

    Book Details:
  • Author : Jim Cox
  • Publisher : McFarland
  • Release : 2008-09-18
  • ISBN : 0786451769
  • Pages : 333 pages

Download or read book Sold on Radio written by Jim Cox and published by McFarland. This book was released on 2008-09-18 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: How was it that America would fund its nascent national radio services? Government control and a subscription-like model were both considered! Soon an advertising system emerged, leading radio into its golden age from the 1920s to the early 1960s. This work, divided into two parts, studies the commercialization of network radio during its golden age. The first part covers the general history of radio advertising. The second examines major radio advertisers of the period, with profiles of 24 companies who maintained a strong presence on the airwaves. Appendices provide information on 100 additional advertisers, unusual advertisement formats, and a glossary. The book has notes and a bibliography and is fully indexed.

Book PAIS International in Print

Download or read book PAIS International in Print written by Catherine Korvin and published by . This book was released on 2003-05 with total page 2046 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains bibliographic references with abstracts and subject headings to public and social policy literature and to world politics published in print and electronic formats; international focus.

Book Serials Catalog  Corporate body index and Subject heading index

Download or read book Serials Catalog Corporate body index and Subject heading index written by Iowa State University. Library and published by . This book was released on 1979 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book COSO Enterprise Risk Management

Download or read book COSO Enterprise Risk Management written by Robert R. Moeller and published by John Wiley & Sons. This book was released on 2011-09-06 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fully updated, step-by-step guide for implementing COSO's Enterprise Risk Management COSO Enterprise Risk Management, Second Edition clearly enables organizations of all types and sizes to understand and better manage their risk environments and make better decisions through use of the COSO ERM framework. The Second Edition discusses the latest trends and pronouncements that have affected COSO ERM and explores new topics, including the PCAOB's release of AS5; ISACA's recently revised CobiT; and the recently released IIA Standards. Offers you expert advice on how to carry out internal control responsibilities more efficiently Updates you on the ins and outs of the COSO Report and its emergence as the new platform for understanding all aspects of risk in today's organization Shows you how an effective risk management program, following COSO ERM, can help your organization to better comply with the Sarbanes-Oxley Act Knowledgeably explains how to implement an effective ERM program Preparing professionals develop and follow an effective risk culture, COSO Enterprise Risk Management, Second Edition is the fully revised, invaluable working resource that will show you how to identify risks, avoid pitfalls within your corporation, and keep it moving ahead of the competition.

Book California Management Review

Download or read book California Management Review written by and published by . This book was released on 1958 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The PACEsetter

Download or read book The PACEsetter written by and published by . This book was released on 2001 with total page 950 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Books and Periodicals Online

Download or read book Books and Periodicals Online written by and published by . This book was released on 1997 with total page 1600 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Higher Education  Stratification  and Workforce Development

Download or read book Higher Education Stratification and Workforce Development written by Sheila Slaughter and published by Springer. This book was released on 2015-11-17 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work analyses how political economic shifts contribute to competition within higher education systems in the US, EU, and Canada. The authors highlight competition for prestige and public and private subsidies, exploring the consequences of these processes through theoretical and empirical analyses. Accordingly, the work highlights topics that will be of interest to a wide range of audiences. Concepts addressed include stratification, privatization of formerly public subsidies, preference for “high tech” academic fields, and the vocationalization of the curriculum (i.e., Science, Technology, Engineering and Mathematics: [STEM] fields, selected professions, and business) rather than the liberal arts or the Humboldtian vision of the university. Across national contexts and analytic methods, authors analyze the growth of national policies that see universities as a sub set of economic development, casting universities as corporate research laboratories and education as central to job creation. Throughout the volume, the authors make the case that national and regional approaches to politics and markets result in different experiences of consequences of academic capitalism. While these shifts serve the interests of some institutions, others find themselves struggling to meet ever-greater expectations with stagnant or shrinking resource bases.

Book The Business Style Handbook  Second Edition  An A to Z Guide for Effective Writing on the Job

Download or read book The Business Style Handbook Second Edition An A to Z Guide for Effective Writing on the Job written by Helen Cunningham and published by McGraw Hill Professional. This book was released on 2012-10-23 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and updated for today's increasingly connected business world, The Business Style Handbook, 2e, provides readers with up-to-date and offering best practices for writing quickly and effectively

Book Standard   Poor s Creditweek

Download or read book Standard Poor s Creditweek written by and published by . This book was released on 2005 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Job Hunters  Sourcebook

Download or read book Job Hunters Sourcebook written by Amy Darga and published by Gale Cengage. This book was released on 2002 with total page 1222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the essential, updated resource job seekers need to develop a complete strategy for their job searches. Alphabetically arranged by career, the "Sourcebook lists sources of help wanted ads, employer directories, employment agencies, placement services, electronic resources, and other information sources for 206 specific careers. New profiles on high-profile careers such as computer and information systems manager, desktop publisher and industrial production manager have been added as well. Also included are helpful e-mail and Web site addresses, along with new information on governmental agencies and legal topics to further assist users in their searches.

Book Congressional Record

    Book Details:
  • Author : United States. Congress
  • Publisher :
  • Release : 2002
  • ISBN :
  • Pages : 1924 pages

Download or read book Congressional Record written by United States. Congress and published by . This book was released on 2002 with total page 1924 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Congressional Record is the official record of the proceedings and debates of the United States Congress. It is published daily when Congress is in session. The Congressional Record began publication in 1873. Debates for sessions prior to 1873 are recorded in The Debates and Proceedings in the Congress of the United States (1789-1824), the Register of Debates in Congress (1824-1837), and the Congressional Globe (1833-1873)

Book Revolution in the Mailbox

Download or read book Revolution in the Mailbox written by Mal Warwick and published by John Wiley & Sons. This book was released on 2003-12-31 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated edition of Mal Warwick's landmark book Revolution in the Mailbox has been thoroughly revised to provide your nonprofit organization with the most current and comprehensive survey of direct mail fundraising available anywhere. If you follow Warwick’s practical, down-to-earth advice, direct mail will help your organization grow, gain visibility, involve your donors, increase its efficiency, and achieve financial stability. Written in an easy, conversational style, this latest edition is filled with real-world examples and illustrations showing how you can realize the full potential of direct mail by putting it to work as a strategic tool.