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Book Some Important Things I Believe a Young Account Representative Should Know about Development of New Business

Download or read book Some Important Things I Believe a Young Account Representative Should Know about Development of New Business written by Robert W. Allrich and published by . This book was released on 1968 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Representative Should Know about the Creative Function

Download or read book Some Important Things I Believe a Young Account Representative Should Know about the Creative Function written by American Association of Advertising Agencies. Committee on Client Service and published by . This book was released on 1965 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Representative Should Know about the Writing of Plans and Recommendations

Download or read book Some Important Things I Believe a Young Account Representative Should Know about the Writing of Plans and Recommendations written by American Association of Advertising Agencies. Committee on Client Service and published by . This book was released on 1966 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book What Every Young Account Representative Should Know about Print Production

Download or read book What Every Young Account Representative Should Know about Print Production written by Walter E Conway and published by . This book was released on 1978 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Representative Should Know about the Principles of Account Management

Download or read book Some Important Things I Believe a Young Account Representative Should Know about the Principles of Account Management written by American Association of Advertising Agencies. Committee on Client Service and published by . This book was released on 1965 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Representative Should Know about the Relationship of Copywriting and Research

Download or read book Some Important Things I Believe a Young Account Representative Should Know about the Relationship of Copywriting and Research written by Murray L. Klein and published by . This book was released on 1968 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Representative Should Know about Agency Management

Download or read book Some Important Things I Believe a Young Account Representative Should Know about Agency Management written by S. W. Grossman and published by . This book was released on 1967 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains three separate articles on agency management. Mr. Grossman discusses the "4 P's" -- people, production, performance and profits -- the essentials for corporate survival. Mr. Kratky discusses the "knowledge gap" which seems to put the young account man at an infinite distance from management. The final paper by Mr. Maguire asked account executives what they would like to know about agency management. He reports the questions asked most frequently and answers the questions in detail.

Book Advertising Concepts and Applications

Download or read book Advertising Concepts and Applications written by Courtland L. Bovée and published by . This book was released on 1982 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book What Every Account Executive Should Know about Print Production

Download or read book What Every Account Executive Should Know about Print Production written by Klaus F. Schmidt and published by . This book was released on 1988 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Executive Should Know about the Writing of Plans and Recommendations

Download or read book Some Important Things I Believe a Young Account Executive Should Know about the Writing of Plans and Recommendations written by Robert L. Baumgardner and published by . This book was released on 1966 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Some Important Things I Believe a Young Account Representative Should Know about Organizing His Work

Download or read book Some Important Things I Believe a Young Account Representative Should Know about Organizing His Work written by Fred Wittner and published by . This book was released on 1965 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: In chapter one Fred Wittner discusses his belief that seeds of discontent do not stem from lack of creativity but begin germinating through indifference and neglect; including the inefficient way work is performed, irritating lapses of attitude, judgment and follow-through. In chapter two A. Gardiner Layng tells how an account executive should organize his activities to serve the three major groups he is required to work with -- his client, his product group, and his management. In chapter three Donald Tatum gives account representatives a series of nine steps to follow in their day-to-day activities which will help to assure efficient operation and organization.

Book Printers  Ink

Download or read book Printers Ink written by and published by . This book was released on 1924 with total page 1448 pages. Available in PDF, EPUB and Kindle. Book excerpt: