Download or read book Shell Greenpeace and the Brent Spar written by G. Jordan and published by Springer. This book was released on 2001-08-14 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: The decision by multinational Shell not to dispose of the Brent Spar oil facility in the North Atlantic was taken after several occupations of the structure by Greenpeace, and as a result of large scale pro-Greenpeace protest in the UK, Germany and other continental countries. This case is often cited as showing the power of single issue pressure groups and is presented as leading to a pivotal reconsideration by big business of the importance of environmental dimensions. However, detailed research proves that Shell changed its mind on the Brent Spar issue because of the corporate structure of the company which meant that some parts were reluctant to bear the bad publicity. Using this case study, Grant Jordan considers the role of scientific advice in shaping governmental decisions on matters such as BSE, GM foods, global warming - and the consequences of a divided scientific view. He looks at the use of the media by groups and companies attempting to control the political agenda.
Download or read book Decommissioning the Brent Spar written by Paula Owen and published by CRC Press. This book was released on 1999-04-08 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decommissioning the Brent Spar chronicles the events leading up to the recent decision to recycle the offshore installation in a Norwegian fjord; the Greenpeace campaign to stop it being dumped at sea; the repercussions of Shell's decision to abort the decommissioning at the eleventh hour; and the dialogue processes that have occurred to attempt to resolve the issue. This book will give a balanced, impartial account of the whole situation to its present day, its key aim being to inform the reader about the facts and mechanisms of the dialogue process and the need to approach decisions in a different way. Readers will benefit from an account of the mistakes made by both sides, the input from government, the scientific community, the press and public, and can apply this knowledge to future environmental issues.
Download or read book Shell Greenpeace and Brent Spar written by Stanford University. Graduate School of Business and published by . This book was released on 1996 with total page 7 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book British Politics and the Policy Process written by A. G. Jordan and published by Taylor & Francis. This book was released on 1987-01-01 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides an introduction to the workings of the British political process, clarifying study methods.
Download or read book Corporate Legitimacy and Public Discourse written by Jesper Grolin and published by . This book was released on 1997 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Battling Big Business written by Eveline Lubbers and published by . This book was released on 2002 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part one analyses a wide range of corporate counter-strategies [against critics], from relatively innocent PR measures to complete intelligence operations. Part two offers tactical tools to recognize manipulative strategies, and how to counter them with creativity and new media tools.
Download or read book Risk Management in Post trust Societies written by Ragnar Löfstedt and published by Earthscan. This book was released on 2009 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social science.
Download or read book Green Backlash written by Andrew Rowell and published by Routledge. This book was released on 2017-09-25 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tide is turning against environmentalism as the political right, industry and governments fight back. Green Backlash is a controversial expose of the anti-environmental movement. Tracing the rise of the backlash from the Wise Use movement in the USA, the author reveals its rapid spread worldwide: the anti-roads movement in the UK, forestry debates in Canada and Australia, marine resource issues in Europe, South-East Asia, and controversies such as the Brent Spar. The backlash is set to get worse as the resource wars intensify. This book offers a greater understanding of the challenges and threats facing global environmentalism, concluding that the environmental movement now has a chance to re-evaluate and change for the better to beat the backlash - a chance that must not be missed.
Download or read book Making a Difference The Societal Marketing Concept Supporting Educational and Cultural Issues written by Robert Motzek and published by GRIN Verlag. This book was released on 2011-11 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2002 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3 (A), European University Viadrina Frankfurt (Oder) (Economics - International Business Administration), course: Marketing Seminar, 25 entries in the bibliography, language: English, abstract: In June 1995 the off-shore oil rig Brent Spar, owned by oil and petrol giants Dutch-Shell and British Esso, was supposed to be dumped in a depth of 2400 metres near the Scottish westcoast. British institutions had already permitted the dumping, which due to institutional investigations didn't violate the international environmental conventions made in Oslo and Paris to protect the sea. But suddenly the environmental organization Greenpeace launched a European-wide protest campaign to prevent the dumping of Brent Spar, which resulted in massive boycotts of Shell's petrol stations all over the continent. The enormous public support of Greenpeace's campaign forced Dutch-Shell not to dump Brent Spar but to tow it into a Norwegian fjord where it has been stored until today. By now there hasn't been a solution for the disposal of the oil rig. In the case of Brent Spar everyone mentioned responsibility. The responsibility of the Dutch-Shell company to protect the environment, to report about future actions and their consequences and to base decision-making on more than just the opinions of shareholders. According to the public opinion, Dutch-Shell hadn't taken this responsibility, the so-called social responsibility, which turned out to harm the image and sales of the company for years. This project work will explain the meaning and the role of social responsibility in marketing concerning past, present and future developments. Looking at the societal markteting concept supporting educational and cultural issues, we'll see why and in which way firms adopt the societal marketing concept and how this affects their busine
Download or read book The Principles and Practice of Crisis Management written by Meena Ahmed and published by Springer. This book was released on 2006-04-27 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the factors involved in the social mediation of risks, the social construction of reality, and professionals' attempts to re-design how social reality appears. It looks at single-issue politics, the mass media and how corporations can respond to threats to their political and ideological perspectives.
Download or read book Reputation Risk and Globalisation written by Terry O’Callaghan and published by Edward Elgar Publishing. This book was released on 2016-10-28 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recently, multinational corporations have begun to reinvent themselves as socially responsible actors, largely in response to anti-corporate activist pressure. The author argues that a concern with corporate reputation is leading to an ideational shift in corporate behaviour – in essence, it is disciplining their behaviour. This innovative exploration of the idea of a self-regulating corporation in an era of globalisation first examines the link between corporate reputation, corporate behaviour and self-regulation, and then goes on to compare and contrast various studies of multinational corporations that have sought to self-regulate. Terry O’Callaghan includes a multifaceted critique of anti-corporate activists. This acknowledges both the dangers that multinational corporations pose to communities, and that anti-corporate activists are the first group to understand the potential risk of targeted campaigns to corporate reputations. He also illustrates his points using three case studies of companies that have attempted to self-regulate: Royal Dutch Shell, the Toyota Motor Corporation and Interface Inc. Undergraduate and postgraduate students of international business, management and business ethics will be interested in the essential topics covered in this book. Academics and practitioners alike will appreciate its accessible lessons about reputational capital and holding multinational corporations accountable.
Download or read book Brent Spar written by Shell UK Oil (Firm) and published by . This book was released on 1995 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Case Histories in Business Ethics written by Chris Megone and published by Routledge. This book was released on 2002-01-03 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Case Histories in Business Ethics illustrates and extends the role of case histories in the teaching and study of business ethics. Typically, case histories are used to illustrate assertions or arguments, or to stimulate debate about an issue within business ethics. This volume examines that role, illustrating the link between case histories and mo
Download or read book Photos that Changed the World written by Peter Stepan and published by National Geographic Books. This book was released on 2006-04-25 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Top political and social events of the 20th century as well as highlights from the worlds of culture, science, and sports, all documented in more than 100 stunning photographs." -- BACK COVER.
Download or read book Corporate Diplomacy written by Ulrich Steger and published by John Wiley & Sons. This book was released on 2003-08-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the book. It offers a purely managerial viewpoint focused on what managers can do to manage the business enviroment in any situation.
Download or read book Environmental Risks and the Media written by Barbara Adam and published by Routledge. This book was released on 2013-01-11 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Environmental Risks and the Media explores the ways in which environmental risks, threats and hazards are represented, transformed and contested by the media. At a time when popular conceptions of the environment as a stable, natural world with which humanity interferes are being increasingly contested, the medias methods of encouraging audiences to think about environmental risks - from the BSE or 'mad cow' crisis to global climate change - are becoming more and more controversial. Examining large-scale disasters, as well as 'everyday' hazards, the contributors consider the tensions between entertainment and information in media coverage of the environment. How do the media frame 'expert', 'counter-expert' and 'lay public' definitions of environmental risk? What role do environmental pressure groups like Greenpeace or 'eco-warriors' and 'green guerrillas' play in shaping what gets covered and how? Does the media emphasis on spectacular events at the expense of issue-sensitive reporting exacerbate the public tendency to overestimate sudden and violent risks and underestimate chronic long-term ones?
Download or read book Case Histories in Business Ethics written by Chris Megone and published by Routledge. This book was released on 2002-01-03 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reflects upon, illustrates, and extends the role of case histories in the teaching and study of business ethics.
