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EBookClubs

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Book Selling the Fountain of Youth

Download or read book Selling the Fountain of Youth written by Arlene Weintraub and published by Basic Books. This book was released on 2010-08-24 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The beauty industry -- which once revolved around creams and powders, subtle agents to enhance beauty -- has become the anti-aging industry, overrun with steroids, human growth hormone injections, and "bio-identical" hormones -- all promoted as "cures"; for getting old. Acclaimed BusinessWeek science reporter Arlene Weintraub takes us inside this world, from the marketing departments of huge pharmaceutical companies to the backroom of your local pharmacy, from celebrity enthusiasts like Suzanne Somers and Oprah to the self-medicating doctors who run chains of rejuvenation centers, all claiming that we deserve to be forever young -- and promising to show us how. Weintraub reveals the shady practices that run rampant when junk science and dubious marketing meet consumer choice. She shows for the remarkable economic and cultural impact of anti-aging medicine, on the patients who partake and on the rest of us. It's not a pretty story, but Weintraub tells us everything we need to know to avoid being duped by this billion-dollar -- and dangerous -- hoax.

Book Selling the Fountain of Youth

Download or read book Selling the Fountain of Youth written by Arlene Weintraub and published by Basic Books (AZ). This book was released on 2010 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Details the damaging impact of the anti-aging industry, an industry that the author believes is rife with false claims, corruption, dangerous steroids, celebrity enthusiasts, human growth hormones and more, in a book the also teaches readers how to avoid being taken in by too-good-to-be-true hoaxes.

Book Advertising and Selling

Download or read book Advertising and Selling written by and published by . This book was released on 1924 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Federal Trade Commission Decisions

Download or read book Federal Trade Commission Decisions written by United States. Federal Trade Commission and published by . This book was released on 1939 with total page 1854 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book FDA Consumer

Download or read book FDA Consumer written by and published by . This book was released on 1995 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Motif Index of Folk Literature  Volume 4

Download or read book Motif Index of Folk Literature Volume 4 written by Stith Thompson and published by Indiana University Press. This book was released on 1955 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This monumental work has now become... the indispensable tool of all folk narrative scholars." --Southern Folklore Quarterly "A work of this kind can never be quite complete, but in this work Stith Thompson has approached perfection." --Volkskunde "An invaluable aid to students and scholars... " --Reference & Research Book News Indiana University Press, with the generous support of the L. J. and Mary C. Skaggs Foundation, is pleased to announce the republication of this folklore classic, in honor of the centenary of the American Folklore Society.

Book Billboard

    Book Details:
  • Author :
  • Publisher :
  • Release : 1950-07-29
  • ISBN :
  • Pages : 132 pages

Download or read book Billboard written by and published by . This book was released on 1950-07-29 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Book Printers  Ink  the     Magazine of Advertising  Management and Sales

Download or read book Printers Ink the Magazine of Advertising Management and Sales written by and published by . This book was released on 1903 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Guardians Of The Round Table 3  Singed Feathers

Download or read book Guardians Of The Round Table 3 Singed Feathers written by Avril Sabine and published by Cracked Acorn Productions. This book was released on 2018-11-18 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre: Young Adult Fantasy LitRPG. Word Count: 62751 When all actions have repercussions, it isn't really a game. While focusing on completing some of their quests, Mallory and her companions travel to new locations, face various creatures, meet more people and discover new information. Something they learn the hard way. As they've been warned, their actions have consequences. Will those consequences be more dangerous than they expected? This story was written by Australian authors using Australian spelling. Keywords: teen/young adult, game lit mechanics, portal fantasy, medieval fantasy world, mage, warrior, archer, rogue, action and adventure, strong female character, wolf cub, otter, quests, journey, exploration, gamer girl.

Book Amortality

    Book Details:
  • Author : Catherine Mayer
  • Publisher : Random House
  • Release : 2011-05-12
  • ISBN : 1409033880
  • Pages : 304 pages

Download or read book Amortality written by Catherine Mayer and published by Random House. This book was released on 2011-05-12 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does your real age match the age you feel? When do we reach middle age? When, if ever, are we old? The way we age and the way we perceive age has changed radically. As we embrace new experiences, relationships and gadgets, we barely stop to look at our watches let alone consider whether our behaviour is 'age appropriate'. In this provocative and timely book, Catherine Mayer looks at the forces that created amortality - the term she coined to describe the phenomenon of living agelessly. As she follows this social epidemic through generations and across continents, she reveals its profound impact on society, our careers, our families and ourselves. Why be defined by numbers? Are you amortal?

Book Billboard

    Book Details:
  • Author :
  • Publisher :
  • Release : 1969-06-07
  • ISBN :
  • Pages : 92 pages

Download or read book Billboard written by and published by . This book was released on 1969-06-07 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Book How to Sell to an Idiot

Download or read book How to Sell to an Idiot written by John Hoover and published by John Wiley & Sons. This book was released on 2006-03-13 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime. In How to Sell to an Idiot, authors John Hoover and Bill Sparkman show you how to ignore your own inner idiot and start selling more by doing less of what doesn't work and more of what does. Along with a wealth of proven sales guidance and effective techniques, you'll learn how to: Use idiot-proof planning and preparation to make prospecting far more effective Use idiot-speak to connect with prospects and gather vital information that makes selling easy Spice up your sales pitch for faster closings and larger sales Wring referrals out of clients like water from a sponge And much more! "Selling is an act of compassion. Sales professionals must believe that their products and services will improve the quality of their customers' lives. Hoover and Sparkman get that. Selling must also be fun-for the salesperson and the customer. How to Sell to an Idiot makes it clear that the first laugh of the day must be at ourselves." —Roger P. DiSilvestro, former Chairman and CEO, Athlon Sports Publishing and coauthor of The Art of Constructive Confrontation "How to Sell to an Idiot hits the bull's-eye. Great practical steps that will help anyone in sales reach the goal line. Truly a creative approach with fresh new ideas delivered with humor." —Charles S. Dreyer, Director of Sales-Southern California Coastal Region, K. Hovnanian Homes, a Fortune 500 company "How to Sell to an Idiot provides an entertaining and creative look at the formula for sales success. Insightful and fun, you'd have to be an idiot not to add this book to your resource library!" —Chip Cummings, international speaker, marketing expert, and author of Stop Selling and Start Listening

Book Mirage

    Book Details:
  • Author : Cynthia Barnett
  • Publisher : University of Michigan Press
  • Release : 2009-03-18
  • ISBN : 0472021451
  • Pages : 249 pages

Download or read book Mirage written by Cynthia Barnett and published by University of Michigan Press. This book was released on 2009-03-18 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Never before has the case been more compellingly made that America’s dependence on a free and abundant water supply has become an illusion. Cynthia Barnett does it by telling us the stories of the amazing personalities behind our water wars, the stunning contradictions that allow the wettest state to have the most watered lawns, and the thorough research that makes her conclusions inescapable. Barnett has established herself as one of Florida’s best journalists and Mirage is a must-read for anyone who cares about the future of the state.” —Mary Ellen Klas, Capital Bureau Chief, Miami Herald “Mirage is the finest general study to date of the freshwater-supply crisis in Florida. Well-meaning villains abound in Cynthia Barnett’s story, but so too do heroes, such as Arthur R. Marshall Jr., Nathaniel Reed, and Marjorie Harris Carr. The author’s research is as thorough as her prose is graceful. Drinking water is the new oil. Get used to it.” —Michael Gannon, Distinguished Professor of history, University of Florida, and author of Florida: A Short History “With lively prose and a journalist’s eye for a good story, Cynthia Barnett offers a sobering account of water scarcity problems facing Florida—one of our wettest states—and the rest of the East Coast. Drawing on lessons learned from the American West, Mirage uses the lens of cultural attitudes about water use and misuse to plead for reform. Sure to engage and fascinate as it informs.” —Robert Glennon, Morris K. Udall Professor of Law and Public Policy, University of Arizona, and author of Water Follies: Groundwater Pumping and the Fate of America’s Fresh Waters Part investigative journalism, part environmental history, Mirage reveals how the eastern half of the nation—historically so wet that early settlers predicted it would never even need irrigation—has squandered so much of its abundant freshwater that it now faces shortages and conflicts once unique to the arid West. Florida’s parched swamps and supersized residential developments set the stage in the first book to call attention to the steady disappearance of freshwater in the American East, from water-diversion threats in the Great Lakes to tapped-out freshwater aquifers along the Atlantic seaboard. Told through a colorful cast of characters including Walt Disney, Jeb Bush and Texas oilman Boone Pickens, Mirage ferries the reader through the key water-supply issues facing America and the globe: water wars, the politics of development, inequities in the price of water, the bottled-water industry, privatization, and new-water-supply schemes. From its calamitous opening scene of a sinkhole swallowing a house in Florida to its concluding meditation on the relationship between water and the American character, Mirage is a compelling and timely portrait of the use and abuse of freshwater in an era of rapidly vanishing natural resources.

Book The Evening of Life

    Book Details:
  • Author : Joseph E. Davis
  • Publisher : University of Notre Dame Pess
  • Release : 2020-09-30
  • ISBN : 026810803X
  • Pages : 242 pages

Download or read book The Evening of Life written by Joseph E. Davis and published by University of Notre Dame Pess. This book was released on 2020-09-30 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although philosophy, religion, and civic cultures used to help people prepare for aging and dying well, this is no longer the case. Today, aging is frequently seen as a problem to be solved and death as a harsh reality to be masked. In part, our cultural confusion is rooted in an inadequate conception of the human person, which is based on a notion of absolute individual autonomy that cannot but fail in the face of the dependency that comes with aging and decline at the end of life. To help correct the ethical impoverishment at the root of our contemporary social confusion, The Evening of Life provides an interdisciplinary examination of the challenges of aging and dying well. It calls for a re-envisioning of cultural concepts, practices, and virtues that embraces decline, dependency, and finitude rather than stigmatizes them. Bringing together the work of sociologists, anthropologists, philosophers, theologians, and medical practitioners, this collection of essays develops an interrelated set of conceptual tools to discuss the current challenges posed to aging and dying well, such as flourishing, temporality, narrative, and friendship. Above all, it proposes a positive understanding of thriving in old age that is rooted in our shared vulnerability as human beings. It also suggests how some of these tools and concepts can be deployed to create a medical system that better responds to our contemporary needs. The Evening of Life will interest bioethicists, medical practitioners, clinicians, and others involved in the care of the aging and dying. Contributors: Joseph E. Davis, Sharon R. Kaufman, Paul Scherz, Wilfred M. McClay, Kevin Aho, Charles Guignon, Bryan S. Turner, Janelle S. Taylor, Sarah L. Szanton, Janiece Taylor, and Justin Mutter

Book How to Sell at Margins Higher Than Your Competitors

Download or read book How to Sell at Margins Higher Than Your Competitors written by Lawrence L. Steinmetz and published by John Wiley & Sons. This book was released on 2010-12-23 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for How to Sell at Margins Higher Than Your Competitor "This is the complete book for both new and experienced salespeople and business owners to learn and re-learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople." --Bill Scales, CEO, Scales Industrial Technologies, Inc. "As the largest service provider in our industry, we have a significant market advantage. However, we constantly walk the pricing tightrope because, as this book so clearly states, 'business is a game of margins . . . not a game of volume!'" --John K. Harris, CEO, JK Harris & Company, LLC "If you live and die on price, this book could be your only lifeline." --Tom Reilly, CSP, author of Value-Added Selling and Crush Price Objections "How to Sell at Margins Higher Than Your Competitors successfully illustrates profitable sales truths to assist us in selling for maximum return. This book's well-researched, logical, and affirming words validate the simple fact that as a premium company we deserve premium margins. So, while our competitors reduce or match prices out of fear and scarcity, our managers, thanks to this powerful sales tool, can continue quoting and closing with profitable confidence." --Joe Bracket, President, Power Equipment Company "I learned a long time ago that it is pretty difficult to control what my competitors will do, but we must control what we do--like maintaining margins. This book is a 'wow!' that will help my salesmen crack bad habits. Sales organizations should design their entire training programs around the content in this book." --George C. Giessing, President, Brusco-Rich, Inc. "This energizing book is the 'right stuff' for every sales force. It should be a required study for every executive and sales professional who seeks to be successful." --David R. Little, Chairman and CEO, DXP Enterprises, Inc.

Book Aging

    Book Details:
  • Author : Harry R. Moody
  • Publisher : SAGE Publications
  • Release : 2017-01-12
  • ISBN : 1506327990
  • Pages : 609 pages

Download or read book Aging written by Harry R. Moody and published by SAGE Publications. This book was released on 2017-01-12 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting current research in an innovative text-reader format, Aging: Concepts and Controversies, Ninth Edition encourages students to become involved and take an informed stand on the major aging issues we face as a society. Not simply a summary of research literature, Harry R. Moody and Jennifer R. Sasser’s text focuses on controversies and questions, rather than on assimilating facts or arriving at a single "correct" view about aging and older people. Drawing on their extensive expertise, the authors first provide an overview of aging in three domains: aging over the life course, health care, and the socioeconomic aspects of aging. Each section is followed by a series of edited readings, offering different perspectives from experts and specialists on that subject. New readings focus on whether current federal spending on the elderly is sustainable and fair to other groups, how older consumers are reshaping the business landscape, and the challenges of marketing and selling to customers 60 and over. More emphasis is placed on how social class and inequality earlier in life can shape our final years and the number of older Americans living in poverty. The section on Aging and Health Care has been thoroughly updated to reflect the latest data about chronic diseases that affect the elderly, government spending on health care, and policy changes to programs like Medicaid and Medicare. The section on the Social and Economic Outlook for an Aging Society gives the most current picture of the racial and ethnic diversity of older Americans, their participation in the labor force, and their income and wealth.

Book Tarzan Trilogy

    Book Details:
  • Author : Thomas Zachek
  • Publisher : Lulu.com
  • Release : 2016
  • ISBN : 1945462043
  • Pages : 382 pages

Download or read book Tarzan Trilogy written by Thomas Zachek and published by Lulu.com. This book was released on 2016 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the character created by Edgar Rice Burroughs.