Download or read book Science Bought and Sold written by Philip Mirowski and published by University of Chicago Press. This book was released on 2002-01-03 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: From essays examining economic welfare to the idea of scientists as agents to the digital aspects of higher education, presents a comprehensive overview of the new directions of this expanding area.
Download or read book Why We Buy written by Paco Underhill and published by . This book was released on 1999 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.
Download or read book The Science of Selling written by David Hoffeld and published by Penguin. This book was released on 2022-02-08 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot
Download or read book Writing Science written by Joshua Schimel and published by OUP USA. This book was released on 2012-01-26 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes an integrated approach, using the principles of story structure to discuss every aspect of successful science writing, from the overall structure of a paper or proposal to individual sections, paragraphs, sentences, and words. It begins by building core arguments, analyzing why some stories are engaging and memorable while others are quickly forgotten, and proceeds to the elements of story structure, showing how the structures scientists and researchers use in papers and proposals fit into classical models. The book targets the internal structure of a paper, explaining how to write clear and professional sections, paragraphs, and sentences in a way that is clear and compelling.
Download or read book Science Business written by Gary P. Pisano and published by Harvard Business Press. This book was released on 2006 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why has the biotechnology industry failed to perform up to expectations? This book attempts to answer this question by providing a critique of the industry. It reveals the causes of biotech's problems and offers an analysis on how the industry works. It also provides prescriptions for companies, seeking ways to improve the industry's performance.
Download or read book The Effortless Economy of Science written by Philip Mirowski and published by Duke University Press. This book was released on 2004 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compilation of essays by the author that reveals the value for science studies of examples arising within the history of economics.
Download or read book Science in Action written by Bruno Latour and published by Harvard University Press. This book was released on 1987 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: From weaker to stronger rhetoric : literature - Laboratories - From weak points to strongholds : machines - Insiders out - From short to longer networks : tribunals of reason - Centres of calculation.
Download or read book Hawking Hawking written by Charles Seife and published by Basic Books. This book was released on 2021-04-06 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stephen Hawking was widely recognized as the world's best physicist and even the most brilliant man alive–but what if his true talent was self-promotion? When Stephen Hawking died, he was widely recognized as the world's best physicist, and even its smartest person. He was neither. In Hawking Hawking, science journalist Charles Seife explores how Stephen Hawking came to be thought of as humanity's greatest genius. Hawking spent his career grappling with deep questions in physics, but his renown didn't rest on his science. He was a master of self-promotion, hosting parties for time travelers, declaring victory over problems he had not solved, and wooing billionaires. In a wheelchair and physically dependent on a cadre of devotees, Hawking still managed to captivate the people around him—and use them for his own purposes. A brilliant exposé and powerful biography, Hawking Hawking uncovers the authentic Hawking buried underneath the fake. It is the story of a man whose brilliance in physics was matched by his genius for building his own myth.
Download or read book Black Pioneers of Science and Invention written by Louis Haber and published by Houghton Mifflin Harcourt. This book was released on 1991 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traces the lives of fourteen black scientists and inventors who have made significant contributions in the various fields of science and industry.
Download or read book The Triumph of Doubt written by David Michaels and published by Oxford University Press, USA. This book was released on 2020 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Opioids. Concussions. Obesity. Climate change. America is a country of everyday crises -- big, long-spanning problems that persist, mostly unregulated, despite their toll on the country's health and vitality. And for every case of government inaction on one of these issues, there is a set of familiar, doubtful refrains: The science is unclear. The data is inconclusive. Regulation is unjustified. It's a slippery slope. Is it? The Triumph of Doubt traces the ascendance of science-for-hire in American life and government, from its origins in the tobacco industry in the 1950s to its current manifestations across government, public policy, and even professional sports. Well-heeled American corporations have long had a financial stake in undermining scientific consensus and manufacturing uncertainty; in The Triumph of Doubt, former Obama and Clinton official David Michaels details how bad science becomes public policy -- and where it's happening today. Amid fraught conversations of "alternative facts" and "truth decay," The Triumph of Doubt wields its unprecedented access to shine a light on the machinations and scope of manipulated science in American society. It is an urgent, revelatory work, one that promises to reorient conversations around science and the public good for the foreseeable future"--Provided by publisher.
Download or read book Science and Health written by Mary Baker Eddy and published by . This book was released on 1912 with total page 730 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book What Great Salespeople Do PB written by Michael T. Bosworth and published by McGraw Hill Professional. This book was released on 2012-01-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build better relationships and Sell More Effectively With a Powerful SALES STORY “Throughout our careers, we have been trained to ask diagnostic questions, deliver value props, and conduct ROI studies. It usually doesn’t work; best case, we can argue with the customer about numbers—purely a left brain exercise, which turns buyers off. This book explains a better way.” —John Burke, Group Vice President, Oracle Corporation “Forget music, a great story has charm to soothe the savage beast and win over the most challenging customer. And one of the best guides in crafting it, feeling it, and telling it is What Great Salespeople Do. A must-read for anyone seeking to influence another human being.” —Mark Goulston, M.D., author of the #1 international bestseller Just Listen: Discover the Secret to Getting Through to Absolutely Anyone “Good salespeople tell stories that inform prospects; great salespeople tell stories that persuade prospects. This book reveals what salespeople need to do to become persuasive story sellers.” —Gerhard Gschwandtner, publisher of Selling Power “This book breaks the paradigm. It really works miracles!” —David R. Hibbard, President, Dialexis IncTM “What Great Salespeople Do humanizes the sales process.” —Kevin Popovic, founder, Ideahaus® “Mike and Ben have translated what therapists have known for years into a business solution—utilizing and developing one’s Emotional Intelligence to engage and lessen the defenses of others. What Great Salespeople Do is a step-by-step manual on how to use compelling storytelling to masterfully engage others and make their organizations great.” —Christine Miles, M.S., Psychological Services, Executive Coach, Miles Consulting LLC About the Book: This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes. Top-performing salespeople have always had a knack for forging connections and building relationships with buyers. Until now, this has been considered an innate talent. What Great Salespeople Do challenges some of the most widely accepted paradigms in selling in order to prove that influencing change in buyers is a skill that anyone can learn. The creator of Solution Selling and CustomerCentric Selling, Michael Bosworth, along with veteran sales executive Ben Zoldan, synthesize discoveries in neuroscience, psychology, sociology, anthropology, and other disciplines, combining it all into a field-tested framework—helping you break down barriers, build trust, forge meaningful relationships, and win more customers. This book teaches you how to: Relax a buyer’s skepticism while activating the part of his or her brain where trust is formed and connections are forged Use the power of story to influence buyers to change Make your ideas, beliefs, and experiences “storiable” using a proven story structure Build a personal inventory of stories to use throughout your sales cycle Tell your stories with authenticity and real passion Use empathic listening to get others to reveal themselves Incorporate storytelling and empathic listening to achieve collaborative conversations with buyers Breakthroughs in neuroscience have determined that people don’t make decisions solely on the basis of logic; in fact, emotions play the dominant role in most decision-making processes. What Great Salespeople Do gives you the tools and techniques to influence change and win more sales.
Download or read book What s Your Evidence written by Carla Zembal-Saul and published by Prentice Hall. This book was released on 2013 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the view that children are capable young scientists, authors encourage science teaching in ways that nurture students' curiosity about how the natural world works including research-based approaches to support all K-5 children constructing scientific explanations via talk and writing. Grounded in NSF-funded research, this book/DVD provides K-5 teachers with a framework for explanation (Claim, Evidence, Reasoning) that they can use to organize everything from planning to instructional strategies and from scaffolds to assessment. Because the framework addresses not only having students learn scientific explanations but also construct them from evidence and evaluate them, it is considered to build upon the new NRC framework for K-12 science education, the national standards, and reform documents in science education, as well as national standards in literacy around argumentation and persuasion, including the Common Core Standards for English Language Arts (Common Core State Standards Initiative, 2010).The chapters guide teachers step by step through presenting the framework for students, identifying opportunities to incorporate scientific explanation into lessons, providing curricular scaffolds (that fade over time) to support all students including ELLs and students with special needs, developing scientific explanation assessment tasks, and using the information from assessment tasks to inform instruction.
Download or read book Failure written by Stuart Firestein and published by Oxford University Press, USA. This book was released on 2016 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his sequel to Ignorance (Oxford University Press, 2012), Stuart Firestein shows us that the scientific enterprise is riddled with mistakes and errors - and that this is a good thing! Failure: Why Science Is So Successful delves into the origins of scientific research as a process that relies upon trial and error, one which inevitably results in a hefty dose of failure.
Download or read book Popular Science written by and published by . This book was released on 1943-03 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.
Download or read book The Economics of Scientific Misconduct written by James R. Wible and published by Taylor & Francis. This book was released on 2022-08-18 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Economics of Scientific Misconduct explores episodes of misconduct in the natural and biomedical sciences and replication failure in economics and psychology over the past half-century. Here scientific misconduct is considered from the perspective of a single discipline such as economics likely for the first time in intellectual history. Research misconduct has become an important concern across many natural, medical, and social sciences, including economics, over the past half-century. Initially, a mainstream economic approach to science and scientific misconduct draws from conventional microeconomics and the theories of Becker, Ehrlich, and C. S. Peirce’s "economy of research." Then the works of Peirce and Thorstein Veblen from the 19th century point toward contemporary debates over statistical inference in econometrics and the failure of recent macroeconomic models. In more contemporary economics, clashes regarding discrimination and harassment have led to a Code of Professional Conduct from the American Economic Association and a Code of Ethics from one of its members. The last chapter considers research ethics matters related to the COVID-19 pandemic. There has been an explosion of research and some retractions. More generally, a concern with research ethics contributes to scientific progress by making some of its most difficult problems more transparent and understandable and thus possibly more surmountable. This book offers valuable insights for students and scholars of research ethics across the sciences, philosophy of science and social science, and economic theory.
Download or read book Assetization written by Kean Birch and published by MIT Press. This book was released on 2020-07-14 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the asset—anything that can be controlled, traded, and capitalized as a revenue stream—has become the primary basis of technoscientific capitalism. In this book, scholars from a range of disciplines argue that the asset—meaning anything that can be controlled, traded, and capitalized as a revenue stream—has become the primary basis of technoscientific capitalism. An asset can be an object or an experience, a sum of money or a life form, a patent or a bodily function. A process of assetization prevails, imposing investment and return as the key rationale, and overtaking commodification and its speculative logic. Although assets can be bought and sold, the point is to get a durable economic rent from them rather than make a killing on the market. Assetization examines how assets are constructed and how a variety of things can be turned into assets, analyzing the interests, activities, skills, organizations, and relations entangled in this process. The contributors consider the assetization of knowledge, including patents, personal data, and biomedical innovation; of infrastructure, including railways and energy; of nature, including mineral deposits, agricultural seeds, and “natural capital”; and of publics, including such public goods as higher education and “monetizable social ills.” Taken together, the chapters show the usefulness of assetization as an analytical tool and as an element in the critique of capitalism. Contributors Thomas Beauvisage, Kean Birch, Veit Braun, Natalia Buier, Béatrice Cointe, Paul Robert Gilbert, Hyo Yoon Kang, Les Levidow, Kevin Mellet, Sveta Milyaeva, Fabian Muniesa, Alain Nadaï, Daniel Neyland, Victor Roy, James W. Williams
