Download or read book Rethinking Reputation written by Fraser P. Seitel and published by Macmillan. This book was released on 2012-08-21 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson, examine a fascinating new set of case studies-including the BP oil spill and the launch of CitySlips-to glean the PR dos and don'ts for the new media world, covering both standard reputation maintenance and crisis management. They also show start-up companies and entrenched organizations how to use the power of word-of-mouth to jump-start business like never before. This is a wake-up call from two industry legends-for public relations professionals as well as entrepreneurs, CEOs, and anyone else tasked with representing their organization to the world. These new media lessons include: * Remember that research is cheaper, and more critical, than ever. * Don't let the perfect be the enemy of the good-launch your idea before someone else does. * Don't get so excited about social media that you forget about traditional media. * In a crisis, you are never offstage. * Never lie, never whine, and never try to predict the future!

Download or read book Resilience Facing Down Rejection and Criticism on the Road to Success written by Mark McGuinness and published by Lateral Action Books. This book was released on 2012-10-21 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Read this book and you will be bulletproof!" Steven Pressfield, best-selling author of THE WAR OF ART and TURNING PRO If you want to achieve something original and meaningful with your life, you MUST learn to deal with rejection and criticism. If you're an artist of any kind your work will be rejected by editors, curators and other gatekeepers. And each time you put it in front of the public, you expose yourself to criticism. If you're an entrepreneur you face rejection by (potential) customers, partners and investors. Those same people won't hesitate to criticize you if they are unhappy (justified or not). If you're chasing your dream job you'll receive your share of rejection letters. And once you land the job, taking flak when things go wrong is part of the deal. If you're an athlete or sports player it's a battle to get on the team. And you'll hear about it from all sides - your coach, your team-mates and (so-called) supporters - if they think your performance isn't up to scratch. If you're a campaigner for change you face inertia, resistance and hostility from everyone with an investment in the status quo. No wonder most people choose not to rock the boat. Between them, rejection and criticism can rob you of your dream. Many people set out on their chosen path full of hope and inspiration, only to turn back because they couldn't deal with the emotional impact of crushing rejections and vicious criticism. If you want to avoid joining the legions of also-rans, you'll need to find practical, effective ways to deal with rejection and criticism. Anyone who says 'don't take it so personally' doesn't understand what it's like when you are hit by a major rejection or biting criticism. At least to begin with, it's almost impossible NOT to take it personally (for very good psychological reasons). To deal with rejection and criticism, you need to acknowledge the pain - and find ways to bounce back from the impact. In short, you need to develop resilience. In Resilience, Mark McGuinness explains why your reactions to rejection and criticism are completely understandable - and how to deal with them effectively. Through stories from his own experience, as well as those of famous people who faced rejection and criticism on the road to their success, he will show you that you are far from alone in suffering from rejection and criticism. And he draws on years of experience as a coach to give you practical advice that has been road-tested with hundreds of people facing similar challenges to you. You will learn: Why rejection and criticism hurt so much Several ways you may be making rejection worse (without realising it) How to keep going in spite of multiple rejections Why your inner critic is (potentially) your best friend When to ignore the critics - and when to listen Whether (and how) to respond to insults and abuse Why success is harder than it looks - and how to deal with it This is not a theoretical book - it's packed with practical tips and techniques you can apply to your own challenges right away. Whether you're just setting out, in the middle of your journey, or dealing with the unexpected challenges of success, Resilience will show you how to keep moving forward. Resilience will take you a few hours to read; its lessons will help you for the rest of your life. Topics: resilience, creativity, rejection, criticism, success

Download or read book Reputation written by Gloria Origgi and published by Princeton University Press. This book was released on 2019-11-12 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compelling exploration of how reputation affects every aspect of contemporary life Reputation touches almost everything, guiding our behavior and choices in countless ways. But it is also shrouded in mystery. Why is it so powerful when the criteria by which people and things are defined as good or bad often appear to be arbitrary? Why do we care so much about how others see us that we may even do irrational and harmful things to try to influence their opinion? In this engaging book, Gloria Origgi draws on philosophy, social psychology, sociology, economics, literature, and history to offer an illuminating account of an important yet oddly neglected subject. Compellingly written and filled with surprising insights, Reputation pins down an elusive subject that affects us all.

Download or read book Reputation Celebrity and Defamation Law written by David Rolph and published by Routledge. This book was released on 2016-04-08 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking Robert Post's seminal article 'The Social Foundations of Reputation and the Constitution' as a starting point, this volume examines how the concept of reputation changes to reflect social, political, economic, cultural and technological developments. It suggests that the value of a good reputation is not immutable and analyzes the history and doctrines of defamation law in the US and the UK. A selection of Australian case studies illustrates different concepts of defamation law and offers insights into their specific nature. Drawing on approaches to celebrity in media and cultural studies, the author conceptualizes reputation as a media construct and explains how reputation as celebrity is of great contemporary relevance at this point in the history of defamation law.

Download or read book A Nation of Deadbeats written by Scott Reynolds Nelson and published by Vintage. This book was released on 2013-06-04 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pundits will argue that the 2008 financial crisis was the first crash in American history driven by consumer debt. But in this spirited, highly engaging account, Scott Reynolds Nelson demonstrates that consumer debt has underpinned almost every major financial panic in the nation’s history. From William Duer’s attempts to profit off the country’s post-Revolutionary War debt to an 1815 plan to sell English coats to Americans on credit, to the debt-fueled railroad expansion that precipitated the 1857 crash: in each case, the chain of banks, brokers, moneylenders, and insurance companies that separated borrowers and lenders made it impossible to distinguish good loans from bad. Bound up in this history are stories of national banks funded by smugglers, fistfights in Congress over the gold standard, America’s early dependence on British bankers, and how presidential campaigns were forged in controversies over private debt. An irreverent, wholly accessible, eye-opening book.

Download or read book The Secret Lives of the Nazis written by Paul Roland and published by Arcturus Publishing. This book was released on 2017-06-23 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: While demanding that the German people made sacrifices for a war which few in Hitler's inner circle believed they could win, Nazi leaders were leading lives of incredible debauchery, privilege, and power. It was theft and murder on the grandest scale. Ex-poultry farmer Heinrich Himmler used his influence as head of the SS and Gestapo to strip the assets of millions of victims. Joseph Goebbels, the 'poison dwarf' and Hitler's cynical spin doctor, exploited his position as Propaganda Minister to bed a succession of movie starlets. Meanwhile, on Goering's orders, thousands of trains packed with looted treasure were transported back to Germany from France alone. Had the German people known the truth about the men they entrusted with their future, history might have taken a very different turn. The Secret Lives of the Nazis reveals the terrible truth behind the pernicious propaganda peddled by the Nazis and the murderous private feuds that went on behind closed doors as members of the Nazi leadership schemed and plotted to eliminate their political rivals, while accumulating incredible personal wealth and priceless possessions.

Download or read book The Amish Midwife s Secret written by Rachel J. Good and published by Hachette+ORM. This book was released on 2018-04-24 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Amish midwife and an Englisch doctor must embrace their differences to rescue a baby in need in this uplifting romance that will "warm your heart" (Marta Perry). Kyle Miller never planned on becoming a country doctor. But when he's offered a medical practice in his sleepy hometown, Kyle knows he must return... and face the painful past he left behind. Except the Amish community isn't quite ready for Kyle. Especially the pretty midwife who refuses to compromise her traditions with his modern medicine... The more Leah Stoltzfus works with the handsome Englisch doctor, the more she finds herself caught between the expectations of her family and her own hopes for the future. It will take one surprising revelation and one helpless baby in need of love to show Leah and Kyle that their bond may be greater than their differences... if Leah can find the courage to follow her heart. "The Amish Teacher's Gift might have been the first book I've read by Rachel J. Good, but it won't be my last." -- Shelley Shepard Gray, New York Times bestselling author

Download or read book Reputation Risk and Globalisation written by Terry O’Callaghan and published by Edward Elgar Publishing. This book was released on 2016-10-28 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recently, multinational corporations have begun to reinvent themselves as socially responsible actors, largely in response to anti-corporate activist pressure. The author argues that a concern with corporate reputation is leading to an ideational shift in corporate behaviour – in essence, it is disciplining their behaviour. This innovative exploration of the idea of a self-regulating corporation in an era of globalisation first examines the link between corporate reputation, corporate behaviour and self-regulation, and then goes on to compare and contrast various studies of multinational corporations that have sought to self-regulate. Terry O’Callaghan includes a multifaceted critique of anti-corporate activists. This acknowledges both the dangers that multinational corporations pose to communities, and that anti-corporate activists are the first group to understand the potential risk of targeted campaigns to corporate reputations. He also illustrates his points using three case studies of companies that have attempted to self-regulate: Royal Dutch Shell, the Toyota Motor Corporation and Interface Inc. Undergraduate and postgraduate students of international business, management and business ethics will be interested in the essential topics covered in this book. Academics and practitioners alike will appreciate its accessible lessons about reputational capital and holding multinational corporations accountable.

Download or read book BULLSH T written by Jonathan Ancer and published by Jonathan Ball Publishers. This book was released on 2024-03-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: An outrageous miscellany of serious and light-hearted lies, myths, untruths, fibs and fabrications that tells the tall tale of South Africa. The fibs come thick and fast, like a burst sewerage pipe: • Why everything we've learnt about Shaka Zulu, 'Africa's Napoleon', is a pack of lies. • Back in the darkest of ages (the 1970s!), citizens were told that there were satanic messages if you played some of The Beatles songs backwards. • National icon Hansie Cronje was a paragon of virtue, and integrity ... until he wasn't. • President Nelson Mandela told us that we, as a nation, were 'special'. Turns out we aren't. Whether a fabulous fib, an artful con, a doctor's spin, or simply a bald-faced lie, there's something for everyone.

Download or read book Haunting Cries written by Karen Coleman and published by Gill & Macmillan Ltd. This book was released on 2010-10-01 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'I hear people say now, "Oh, this is an historical thing." It's not historical for me. I can reach out my hand and touch it.' Survivor of child abuse at Daingean reformatory In their own words, survivors of institutional abuse outline how they suffered years of mistreatment while incarcerated in industrial schools throughout Ireland. Their experiences reflect what happened to thousands of children who were locked up in institutions run by religious orders. Their stories also illustrate the power of the human spirit and the extraordinary survival instincts of those who endured these schools. Written by Karen Coleman, one of Ireland's finest broadcasters and journalists, this important book highlights the full scale of the physical, emotional and sexual abuse that took place in Irish religious institutions. Haunting Cries brings this tragic tale of systemic abuse up-to-date to include the publication of, and fall-out from, the Ryan Commission Report and the set-up of the Residential Institutions Redress Board.

Download or read book Sport Public Relations written by G. Clayton Stoldt and published by Human Kinetics. This book was released on 2020-10-02 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport Public Relations, Third Edition With HKPropel Access, offers a comprehensive examination of the value and practice of public relations in sport. Extensively updated and substantially reorganized, this third edition reflects the evolution of the field with modern applications across a wide range of media channels. The book’s topics align with the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). The author team brings together significant professional and educational backgrounds in sport public relations to offer an engaging look at the full range of public relations functions. Readers will learn the importance of consistent brand communication and how to manage organizational relationships, both internal and external, to attain key strategic goals. The thorough coverage of the field is built around three common themes: Public relations is a managerial function focused on advancing the brand and engaging key stakeholders. The communications environment is continuously evolving. Community relations, employee relations, and donor relations are as critical as media relations within the sport industry. Woven throughout these themes are public relations theories applied in sport-specific contexts to help students further understand the complexity of the sport communication ecosystem. Throughout the book, there is guidance for practical application, including samples of public relations materials such as news releases and employee newsletters. Be Your Own Media sidebars highlight how sport organizations are proactively telling their stories across various media platforms. New to this edition, case studies and discussion questions serve as a foundation for additional learning. Other updates include the following: Discussion of engaging key publics through social media and other forms of digital media—such as blogs, podcasts, virtual fan communities, and video—as well as approaches to developing content, metrics for measuring success, and skills for managing media in sport An examination of customer experience (CX) and how to enhance those relationships by defining customer touch points and mapping the customer journey Considerations for social media usage during crisis communication, with modern examples of effective and ineffective ways prominent sport entities have managed recent crises Also new to the third edition are related online learning aids delivered through HKPropel and designed to generate discussion and highlight the opportunities and challenges that exist in sport public relations. Commentary on current topics is accompanied by links to associated content, discussion questions, and applied learning activities to promote engaged student learning. A live Twitter feed for specific hashtags within HKPropel ensures regular updates. With Sport Public Relations, Third Edition, students will better understand the various demands of the field and learn to successfully and proactively develop consistent communication and stronger relationships between sport organizations and their key publics. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.

Download or read book Business and Competitive Analysis written by Craig S. Fleisher and published by FT Press. This book was released on 2007 with total page 679 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resource for companies to improve strategic planning and ensure they are implementing effective corporate strategy. bull; Presents a comprehensive range of methods to analyse the tools that analyse business, competitive data, and market information. bull; Consistent approach and detailed instructions allow for readers to implement strategy quickly and effectively. bull; Management consultants and strategy departments can use this book to make a case for the most effective method to apply to any problem.

Download or read book Defying the Dragon written by Stephen Vines and published by Oxford University Press. This book was released on 2024-03-31 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Defying the Dragon' tells a remarkable story of audacity: of how the people of Hong Kong challenged the PRC's authority, just as its president reached the height of his powers. Is Xi's China as unshakeable as it seems? What are its real interests in Hong Kong? Why are Beijing's time-honoured means of control no longer working there? And where does this leave Hongkongers themselves?Stephen Vines has lived in Hong Kong for over three decades. His book shrewdly unpacks the Hong Kong-China relationship and its wider significance--right up to the astonishing convergence of political turmoil and international crisis with Covid-19 and the 2020 crackdown.Vividly describing the uprising from street level, Vines explains how and why it unfolded, and its global repercussions. Now, the international community is reassessing relations with Beijing, just as Hong Kong's rebellion and China's handling of the pandemic have exposed the regime's weakness. In a crisis that has become existential all round, what lies ahead for Hong Kong, China and the world?

Download or read book Get Ahead written by Chris Omoijiade and published by ScribeTribe Africa. This book was released on 2024-10-14 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: What really is success? What does success mally mean to you! Wealth, health, positive relationships, a good legacy? In Get Ahead, Christopher Omoijiade lays bare through masterful storyelling well researched principles and personal experiences, the undeniable truths that have characterised the subject of success across several centuries, through diverse civilisations, industries, from age-old philosophers to 2166 century outliers. If you've ever wondered what the practical tools to unlock success are, look no further. This book is that master key and will be an invaluable resource and timeless ally Chris shares from a depth of knowledge, wisdom and experience to lay hare the ageless secrets and clues that have enabled people of every race, sex and creed to create their own version of success. He does this in a manner that is differently refreshing and deliberately curated to help you determine what personal succres means and how the sa Riches of Life can be found the routines to be observed and pitfalls to avoid to guarantee you embrace them. Opportunities for success are all around you. Are you ready to take advantage and become successful? It's in your hands, and it's time for you to Get Ahead

Download or read book Expedition to Pluto written by Fletcher Pratt and published by Simon and Schuster. This book was released on 2020-11-17 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within the Goddard’s hurtling hull Captain “Steel-Wall” McCausland, hero of the space fleets, nursed his secret plan for an Earth reborn. Reuter the scientist cuddled his treacherous test-tubes. And Air Mate Longworth grappled an unseen horror that menaced a billion lives!

Download or read book The Lightborn written by Rebecca Zahabi and published by Gollancz. This book was released on 2024-05-09 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Freed from his prison cell, the former slave known as Tatters is finally ready to face his past. Now his true nature is known to all, he can use his Lightborn powers freely. But they come at a price, and his loyalties remain conflicted. The renegades about to attack the city used to be his companions, and both sides have treated him badly. He will have to decide which side to choose. Isha had thought Tatters was dead, and is overjoyed to see him return. But her master, one of the most powerful mages, has a past with them both, one which might make their reunion impossible. The mages remain divided, and in order to survive they will need to come together, and put aside past arguments. They too have a choice. And outside the city, the renegades continue to advance. Destruction of the mages is their only goal, and nobody knows if they can be stopped...

Download or read book PUBLIC MISTRESS PRIVATE AFFAIR written by Maggie Cox and published by Harlequin / SB Creative. This book was released on 2015-09-26 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: