Download or read book Reality Modeled After Images written by Michael Young and published by Routledge. This book was released on 2021-08-30 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reality Modeled After Images: Architecture and Aesthetics after the Digital Image explores architecture’s entanglement with contemporary image culture. It looks closely at how changes produced through technologies of mediation alter disciplinary concepts and produce political effects. Through both historical and contemporary examples, it focuses on how conventions of representation are established, maintained, challenged, and transformed. Critical investigations are conjoined with inquiries into aesthetics and technology in the hope that the tensions between them can aid an exploration into how architectural images are produced, disseminated, and valued; how images alter assumptions regarding the appearances of architecture and the environment. For students and academics in architecture, design and media studies, architectural and art history, and related fields, this book shows how design is impacted and changed by shifts in image culture, representational conventions and technologies.
Download or read book Reality Modeled After Images written by Michael Young and published by Taylor & Francis. This book was released on 2021-08-30 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reality Modeled After Images: Architecture and Aesthetics after the Digital Image explores architecture’s entanglement with contemporary image culture. It looks closely at how changes produced through technologies of mediation alter disciplinary concepts and produce political effects. Through both historical and contemporary examples, it focuses on how conventions of representation are established, maintained, challenged, and transformed. Critical investigations are conjoined with inquiries into aesthetics and technology in the hope that the tensions between them can aid an exploration into how architectural images are produced, disseminated, and valued; how images alter assumptions regarding the appearances of architecture and the environment. For students and academics in architecture, design and media studies, architectural and art history, and related fields, this book shows how design is impacted and changed by shifts in image culture, representational conventions and technologies.
Download or read book The Image of the City written by Kevin Lynch and published by MIT Press. This book was released on 1964-06-15 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic work on the evaluation of city form. What does the city's form actually mean to the people who live there? What can the city planner do to make the city's image more vivid and memorable to the city dweller? To answer these questions, Mr. Lynch, supported by studies of Los Angeles, Boston, and Jersey City, formulates a new criterion—imageability—and shows its potential value as a guide for the building and rebuilding of cities. The wide scope of this study leads to an original and vital method for the evaluation of city form. The architect, the planner, and certainly the city dweller will all want to read this book.
Download or read book Visual literacy written by Paul Messaris and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: People today are constantly bombarded with a wide variety of visual images. How do we interpret them? What causes us to respond to them emotionally? And how does this response differ for visual devices such as close-ups, camera angles and flashbacks? The book addresses these and other questions.
Download or read book Virtual Aesthetics in Architecture written by Sara Eloy and published by Routledge. This book was released on 2021-08-30 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual Aesthetics in Architecture: Designing in Mixed Realities presents a curated selection of projects and texts contributed by leading international architects and designers who are using virtual reality technologies in their design process. It triggers discussion and debate on exploring the aesthetic potential and establishing its language as an expressive medium in architectural design. Although virtual reality is not new and the technology has evolved rapidly, the aesthetic potential of the medium is still emerging and there is a great deal more to explore. The book provides a comprehensive overview of the current use of virtual reality technologies in the architectural design process. Contributions are presented in six parts, fully illustrated with over 150 images. Recent projects presented are distributed in five themes: introduction to mixed realities; space and form; context and ambiguity; materiality and movement; body and social. Each theme includes richly illustrated essays by leading academics and practitioners, including those from Zaha Hadid Architects and MVRDV, detailing their design process using data-driven methodologies. Virtual Aesthetics in Architecture expands the use of technology per se and focuses on how architecture can benefit from its aesthetic potential during the design process. A must-read for practitioners, academics, and students interested in cutting-edge digital design.
Download or read book Picture Your Prosperity written by Ellen Rogin and published by Penguin. This book was released on 2015 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Based on a ... workshop, this book offers an interactive ... plan for women who want to take control of their finances and feel secure about the things that matter most to them. Too often, financial advice jumps right to the minutiae of investments, skipping over the deeper questions of what people really want from their money, both now and in the future. Ellen Rogin and Lisa Kueng teach their clients and workshop audiences to do the opposite"--
Download or read book Data and Reality written by William Kent and published by North Holland. This book was released on 1978 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: The nature of an information system; Naming; Relationships; Attributes; Types and categories and sets; Models; The record model; The other three popular models; The modelling of relationships; Elementary concepts; Philosophy.
Download or read book Experiencing Architecture second edition written by Steen Eiler Rasmussen and published by MIT Press. This book was released on 1964-03-15 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: A classic examination of superb design through the centuries. Widely regarded as a classic in the field, Experiencing Architecture explores the history and promise of good design. Generously illustrated with historical examples of designing excellence—ranging from teacups, riding boots, and golf balls to the villas of Palladio and the fish-feeding pavilion of Beijing's Winter Palace—Rasmussen's accessible guide invites us to appreciate architecture not only as a profession, but as an art that shapes everyday experience. In the past, Rasmussen argues, architecture was not just an individual pursuit, but a community undertaking. Dwellings were built with a natural feeling for place, materials and use, resulting in “a remarkably suitable comeliness.” While we cannot return to a former age, Rasmussen notes, we can still design spaces that are beautiful and useful by seeking to understand architecture as an art form that must be experienced. An understanding of good design comes not only from one's professional experience of architecture as an abstract, individual pursuit, but also from one's shared, everyday experience of architecture in real time—its particular use of light, color, shape, scale, texture, rhythm and sound. Experiencing Architecture reminds us of what good architectural design has accomplished over time, what it can accomplish still, and why it is worth pursuing. Wide-ranging and approachable, it is for anyone who has ever wondered “what instrument the architect plays on.”
Download or read book The VR Book written by Jason Jerald and published by Morgan & Claypool. This book was released on 2015-09-01 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a strong foundation of human-centric virtual reality design for anyone and everyone involved in creating VR experiences. Without a clear understanding of the human side of virtual reality (VR), the experience will always fail. The VR Book bridges this gap by focusing on human-centered design. Creating compelling VR applications is an incredibly complex challenge. When done well, these experiences can be brilliant and pleasurable, but when done badly, they can result in frustration and sickness. Whereas limitations of technology can cause bad VR execution, problems are oftentimes caused by a lack of understanding human perception, interaction, design principles, and real users. This book focuses on the human elements of VR, such as how users perceive and intuitively interact with various forms of reality, causes of VR sickness, creating useful and pleasing content, and how to design and iterate upon effective VR applications. This book is not just for VR designers, it is for managers, programmers, artists, psychologists, engineers, students, educators, and user experience professionals. It is for the entire VR team, as everyone contributing should understand at least the basics of the many aspects of VR design. The industry is rapidly evolving, and The VR Book stresses the importance of building prototypes, gathering feedback, and using adjustable processes to efficiently iterate towards success. It contains extensive details on the most important aspects of VR, more than 600 applicable guidelines, and over 300 additional references.
Download or read book Reality In Advertising written by Rosser Reeves and published by Lulu.com. This book was released on 2017-06-09 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today acknowledged to be advertising's greatest classic. It has been translated into twelve languages and has been published in twenty-one separate editions in fifteen countries. Leading business executives, and the advertising cognoscenti, hail it as "the best book for professionals that has ever come out of Madison Avenue." Rosser Reeves says: "The book attempts to formulate certain theories of advertising, many quite new, and all based on 30 years of intensive research." These theories, whose value has been proved in the marketplace, all revolve around the central concept that success in selling a product is the key criterion of advertising. Get Your Copy Now
Download or read book Image and Reality written by Judith Lieu and published by A&C Black. This book was released on 2003-06-01 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Judith Lieu examines the rhetorical function of Jews in the early texts of the second century and seeks to acknowledge the complex nature of an issue which is too easily proclaimed 'Christian anti-Semitism'.
Download or read book The Estranged Object written by Michael Young and published by . This book was released on 2015-04-28 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Treatise presents a collection of individually authored books by fourteen emerging design offices that considers the architectural treatise as a site for theoretical inquiry, experimentation, and debate. Organized by Los Angeles-based designer Jimenez Lai and the Graham Foundation for Advanced Studies in the Fine Arts, this publication project and accompanying exhibition provide a dynamic space for these uncompromising designers to re-write the boundaries of conceptual architecture.
Download or read book Modeling from Reality written by Katsushi Ikeuchi and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book summarizes the results of our modeling-from-reality (MFR) project which took place over the last decade or so. The goal of this project is to develop techniques for modeling real objects and/or environments into geometric and photometric models through computer vision techniques. By developing such techniques, time consuming modeling process, currently un dertaken by human programmers, can be (semi-)automatically performed, and, as a result, we can drastically shorten the developing time of such virtual reality systems, reduce their developing cost, and widen their application areas. Originally, we began to develop geometric modeling techniques that acquire shape information of objects/environments for object recognition. Soon, this effort evolved into an independent modeling project, virtual-reality modeling, with the inclusion of photometric modeling aspects that acquire appearance information, such as color, texture, and smoothness. Over the course of this development, it became apparent that environmental modeling techniques were necessary when applying our techniques to mixed realities that seamlessly combine generated virtual models with other real/virtual images. The material in his book covers these aspects of development.
Download or read book The Idea of the World written by Bernardo Kastrup and published by John Hunt Publishing. This book was released on 2019-03-29 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A rigorous case for the primacy of mind in nature, from philosophy to neuroscience, psychology and physics. The Idea of the World offers a grounded alternative to the frenzy of unrestrained abstractions and unexamined assumptions in philosophy and science today. This book examines what can be learned about the nature of reality based on conceptual parsimony, straightforward logic and empirical evidence from fields as diverse as physics and neuroscience. It compiles an overarching case for idealism - the notion that reality is essentially mental - from ten original articles the author has previously published in leading academic journals. The case begins with an exposition of the logical fallacies and internal contradictions of the reigning physicalist ontology and its popular alternatives, such as bottom-up panpsychism. It then advances a compelling formulation of idealism that elegantly makes sense of - and reconciles - classical and quantum worlds. The main objections to idealism are systematically refuted and empirical evidence is reviewed that corroborates the formulation presented here. The book closes with an analysis of the hidden psychological motivations behind mainstream physicalism and the implications of idealism for the way we relate to the world.
Download or read book Visual Culture written by Richard Howells and published by John Wiley & Sons. This book was released on 2019-03-05 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book about how to read visual images: from fine art to photography, film, television and new media. It explores how meaning is communicated by the wide variety of texts that inhabit our increasingly visual world. But, rather than simply providing set meanings to individual images, Visual Culture teaches readers how to interpret visual texts with their own eyes. While the first part of the book takes readers through differing theoretical approaches to visual analysis, the second part shifts to a medium-based analysis, connected by an underlying theme about the complex relationship between visual culture and reality. Howells and Negreiros draw together seemingly diverse methodologies, while ultimately arguing for a polysemic approach to visual analysis. The third edition of this popular book contains over fifty illustrations, for the first time in colour. Included in the revised text is a new section on images of power, fear and seduction, a new segment on video games, as well as fresh material on taste and judgement. This timely edition also offers a glossary and suggestions for further reading. Written in a clear, lively and engaging style, Visual Culture continues to be an ideal introduction for students taking courses in visual culture and communications in a range of disciplines, including media and cultural studies, sociology, and art and design.
Download or read book Data Management at Scale written by Piethein Strengholt and published by "O'Reilly Media, Inc.". This book was released on 2020-07-29 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: As data management and integration continue to evolve rapidly, storing all your data in one place, such as a data warehouse, is no longer scalable. In the very near future, data will need to be distributed and available for several technological solutions. With this practical book, you’ll learnhow to migrate your enterprise from a complex and tightly coupled data landscape to a more flexible architecture ready for the modern world of data consumption. Executives, data architects, analytics teams, and compliance and governance staff will learn how to build a modern scalable data landscape using the Scaled Architecture, which you can introduce incrementally without a large upfront investment. Author Piethein Strengholt provides blueprints, principles, observations, best practices, and patterns to get you up to speed. Examine data management trends, including technological developments, regulatory requirements, and privacy concerns Go deep into the Scaled Architecture and learn how the pieces fit together Explore data governance and data security, master data management, self-service data marketplaces, and the importance of metadata
Download or read book Hooked written by Nir Eyal and published by Penguin. This book was released on 2014-11-04 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
