Download or read book Opportunities in Marketing Careers written by Margery S. Steinberg and published by McGraw Hill Professional. This book was released on 1999 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for the latest information to open the door to the career of your dreams? "Opportunities in Marketing Careers" covers a range of jobs in this industry, from those that require high school and trade school to associate, four-year, and graduate degrees. You'll find up-to-date salary statistics, training requirements, as well as the lowdown on life on the job. This comprehensive, no-nonsense guide takes the stress out of launching a career that's both satisfying and financially rewarding.
Download or read book Opportunities in Marketing Careers Rev Ed written by Margery Steinberg and published by McGraw Hill Professional. This book was released on 2005-09-22 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for the latest information to open the door to the career of your dreams? Opportunities in Marketing Careers covers a range of jobs in this industry, from those that require high school and trade school to associate, four-year, and graduate degrees. You'll find up-to-date salary statistics, training requirements, as well as the lowdown on life on the job. This comprehensive, no-nonsense guide takes the stress out of launching a career that's both satisfying and financially rewarding.
Download or read book Careers in Marketing written by Eric Siebert and published by Careers In Marketing. This book was released on 2016 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Careers in Marketing' is divided into four sections based on the key activities of marketing: Marketing Insights, Marketing Planning, Marketing Execution and Marketing Optimization. The most relevant digital and traditional marketing roles are described across each of these activities. Each role includes detailed descriptions of both traditional and digital marketing roles including key job responsibilities and an 'insider view' of the day to day realities of the job. The pros and cons of each role is also described along with key success criteria, salary information, a typical career path as well as guidance on how to land one's first job.-Publisher description.
Download or read book The New Rules of Work written by Alexandra Cavoulacos and published by . This book was released on 2017 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In this definitive guide to the ever-changing modern workplace, Kathryn Minshew and Alexandra Cavoulacos, the co-founders of popular career website TheMuse.com, show how to play the game by the New Rules. The Muse is known for sharp, relevant, and get-to-the-point advice on how to figure out exactly what your values and your skills are and how they best play out in the marketplace. Now Kathryn and Alex have gathered all of that advice and more in The New Rules of Work. Through quick exercises and structured tips, the authors will guide you as you sort through your countless options; communicate who you are and why you are valuable; and stand out from the crowd. The New Rules of Work shows how to choose a perfect career path, land the best job, and wake up feeling excited to go to work every day-- whether you are starting out in your career, looking to move ahead, navigating a mid-career shift, or anywhere in between"--
Download or read book Opportunities in Direct Marketing Careers written by Anne Basye and published by McGraw Hill Professional. This book was released on 2000 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering diverse professions from accounting to zookeeping, this is the world's most comprehensive career book series. Always growing and reflecting the times, the series encompasses traditional careers as well as those in newer areas such as laser technology, robotics, and holistic health care. Each book offers essential information for job seekers on getting started, obtaining training, education, advancement, salaries, job responsibilities -- and more. Canadian information is included wherever appropriate.
Download or read book Careers in Sales and Marketing written by Barbara Sheen and published by . This book was released on 2016 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and sales encompasses a large career field with diverse job activities. Comments from people in the industry, current statistics and forecasts, and realistic descriptions provide a useful look at marketing and sales jobs ranging from advertising account executives to internet marketing specialists.
Download or read book Opportunities in Marketing Careers written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book STEAM Jobs in Marketing written by Curtis Ross and published by Carson-Dellosa Publishing. This book was released on 2016-08-01 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science, technology, engineering, art, and math each play an important role in the marketing industry. From analyzing consumer habits to designing advertising campaigns, the marketing business is an exciting place to put your skills to work. This title supports Common Core Standards for college and career readiness.
Download or read book Opportunities in Marketing Careers written by Margery Steinberg and published by NTC/Contemporary Publishing Company. This book was released on 1988 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for the latest information to open the door to the career of your dreams? "Opportunities in Marketing Careers" covers a range of jobs in this industry, from those that require high school and trade school to associate, four-year, and graduate degrees. You'll find up-to-date salary statistics, training requirements, as well as the lowdown on life on the job. This comprehensive, no-nonsense guide takes the stress out of launching a career that's both satisfying and financially rewarding.
Download or read book Using Computer Science in Marketing Careers written by Carla Mooney and published by The Rosen Publishing Group, Inc. This book was released on 2019-07-15 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, successful business professionals require both business and technology skills. In the marketing industry, professionals with computer science skills can pursue many career opportunities, from planning a company's digital marketing strategy to managing their e-commerce platform to drive online sales. This insightful book examines careers that combine interests in computer science and marketing, highlighting different jobs, educational requirements, and job search tips. By reading profiles of real jobs in the marketing industry, readers can be inspired by the success stories of people who blend a passion for computer science with a career in marketing.
Download or read book Jobs to Be Done written by Anthony W. Ulwick and published by . This book was released on 2016-10-25 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do some innovation projects succeed where others fail? The book reveals the business implications of Jobs Theory and explains how to put Jobs Theory into practice using Outcome-Driven Innovation.
Download or read book B2B Marketing Strategy written by Heidi Taylor and published by Kogan Page Publishers. This book was released on 2017-12-03 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: B2B marketing is functioning in an increasingly fast-paced and complex business landscape, with a wealth of new technologies, tools and channels, and where customers are more in control of the buying process than ever before. With the imperative to become 'digital', B2B marketers have become consumed by the marketing activity itself - the tactics - instead of the outcomes marketers want and need to achieve for customers and businesses. B2B Marketing Strategy provides fresh insight into the challenges marketers are facing in such an environment and offers a new framework for developing B2B marketing strategy and plans. Written by an internationally recognised and award winning senior marketing strategist, B2B Marketing Strategy is a thought-provoking and comprehensive exploration of the state of B2B marketing. Expertly examined, this book will challenge the perspective of B2B marketers by confronting and refuting the many fallacies that currently dominate the industry. Filled with real-world case studies and practical, actionable insights, B2B Marketing Strategy takes the reader through three phases of thinking, doing and being different in order to make B2B marketing memorable in the hearts and minds of customers, creating lasting customer engagement.
Download or read book Careers in Marketing written by Leslie Stair and published by McGraw Hill Professional. This book was released on 2008-04-05 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expert guidance on exploring and choosing the perfect job Whether you're already a college student or are ready to go back to school, this series explores specific areas of interest and helps you determine which job in that field suits you. Breaks down specific educational requirements and additional training Surveys the salaries and job opportunities to help seekers find the perfect match
Download or read book Career Opportunities in Biotechnology and Drug Development written by Toby Freedman and published by CSHL Press. This book was released on 2008 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide for students in the life sciences, established researchers, and career counselors, this resource features discussions of job security, future trends, and potential career paths. Even those already working in the industry will find helpful information on how to take advantage of opportunities within their own companies and elsewhere.
Download or read book Jab Jab Jab Right Hook written by Gary Vaynerchuk and published by Harper Collins. This book was released on 2013-11-26 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.
Download or read book Media Career Guide written by Sherri Hope Culver and published by Macmillan. This book was released on 2011-05-02 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview: Targeted to today's media-savvy students, the Media Career Guide includes the latest information on using social media during a job search, as well as tips for navigating a rapidly changing digital media landscape. This essential manual includes an overview of today's employment opportunities and provides a comprehensive directory of media jobs. In addition, helpful guidelines walk readers through the entire job-search process, from researching a company to applying for jobs to displaying appropriate behavior in the workplace.
Download or read book The Emmanuel College Guide To Careers In Marketing written by Eric Siebert and published by Independently Published. This book was released on 2024-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Emmanuel College Guide To Careers In Marketing' is a comprehensive resource for discovering today's hottest digital and traditional marketing career opportunities. Whether you are considering switching your career, or just beginning it, this book provides you with an inside look at the many different jobs that are in demand by employers. This book begins by explaining 'what is marketing?' and 'what do marketers do?'. This provides a framework for understanding the many different career options available, and which of these might best align with your goals, skills, and interests. Over two dozen career paths are discussed, providing insights into key job responsibilities, their pros and cons, and what it takes to succeed. Also provided is guidance on salaries, career paths, and suggestions for landing one's first job. Special emphasis is given to today's in-demand digital marketing careers including user experience design, digital analytics, e-commerce, search engine marketing, digital marketing management, social media marketing, and web communications management. Each of the major traditional marketing career options is also detailed including marketing research management, brand management, product management, advertising and media management, shopper marketing, demand generation, lead generation, customer relationship marketing, consumer promotion, trade promotion, direct marketing, and event marketing. Consider 'The Emmanuel College Guide To Careers In Marketing' as a valuable tool for finding a fulfilling and rewarding career.
