Download or read book Old Brand New written by Dabito and published by Ten Speed Press. This book was released on 2023-08-29 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: NATIONAL BESTSELLER • A deeply personal and compassionate look at home ownership and rentership through more than 50 rooms designed by interior designer, photographer, and Instagram star Dabito. “Dabito’s work is sculptural and beautiful—everything feels like an art piece! It is elevated yet functional—my fave combo.”—Jessica Alba Designer, photographer, artist, blogger, and passionate vintage hunter Dabito is beloved on social media for his creative use of color, space, and maximalist design style. Old Brand New offers readers actionable advice to layer spaces with meaning through refreshing décor and bold hues, whether you’re signing a lease or renovating or buying your first home. Illustrated with photographs of Dabito’s many design projects and inspiring snaps from his travels, this book’s chapters are each supplemented with how-to guides for weekend-friendly projects large and small. He includes helpful advice on hanging a gallery wall to styling bookshelves, repurposing furniture, and designing a vacation-inspired outdoor patio space. Along with easy daylong projects, Dabito also tackles deep renovations, with his down-to-the-studs ADU (accessory dwelling unit) project in Los Angeles where he changed an awkward laundry and storage room into his dream guest house. The power color alchemist also provides failproof color palettes for achieving a cohesive color story in your own space. In this deeply personal book, Dabito draws on his family’s immigrant experiences to discuss the challenges he’s faced finding a sense of security through designing his personal surroundings. Providing a new perspective on homeownership and rentership, Dabito reaches and empowers readers who rarely feel spoken to. Through his love of design, color, and maximalism, Dabito offers much-needed insight to the value of home and the meaning of family.
Download or read book What s in a Name written by John Philip Jones and published by M.E. Sharpe. This book was released on 2003 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text analyzes brands from the point of view of modern marketing theory. It deals in detail with the role of advertising in creating, building and maintaining strong brands - the lifeblood of any long-term marketing campaign. Recommendations for developing better advertising are included.
Download or read book Orla Kiely Home written by Orla Kiely and published by Conran. This book was released on 2013-10-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internationally renowned designer Orla Kiely describes her career as 'a journey in pattern and color'. Her distinctive palette and graphic and stylized motifs in clean repeat constructions, have won her devoted fans across the world, and have helped to turn what began as a small British business designing bags, into a global fashion, accessories and homeware brand. Following the success of her first book, Pattern, Home opens the door on Orla's own house for the first time, and offers inspirational insights into using pattern and color, mixing old and new and turning a house into a liveable home. The book ends with series of beautifully photographed case studies of some of the mid-century modern homes she most admires. 'I have always been inspired by architecture and interiors so the move into furniture and homewares was completely natural', Orla says. 'To me, the home is where we can truly express our style and personality, where we can be playful'.
Download or read book Diversity in European Marketing written by Thomas Rudolph and published by Springer Science & Business Media. This book was released on 2012-03-09 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case book offers a non-traditional issue-centered perspective to European marketing. Focusing on some of the key challenges faced by managers charged with developing pan-European marketing strategies, marketing problems are placed into the context of these challenges and capture the multiple facets and implications for European marketing in an integrative manner.
Download or read book Information Structure and Syntactic Change in the History of English written by Anneli Meurman-Solin and published by Oxford University Press. This book was released on 2012-08-02 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: The unifying topic of this volume is the role of information structure, broadly conceived, as it interacts with the other levels of linguistic description, syntax, morphology, prosody, semantics and pragmatics.
Download or read book It s a Brand New Game written by Michael Patterson and published by Lulu.com. This book was released on 2014-04-04 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's a BRAND New Game explores how football has changed from a 3pm Saturday afternoon match for all....into a multimedia extravaganza, complete with celebrity players endorsed by corporate giants, the ever growing digital influence and the importance of building clubs into leading global brands! After two years researching the project and right up until 3 weeks before print, Patterson uncovers some fascinating and revealing soccer insights. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern fan. It's a BRAND New Game achieves a rare distinction: a sports book that transfers over into an interesting and enlightening business book, packed full of helpful ideas and relevant advice for any fan, player, executive or leader.
Download or read book Marketing Management written by Michael R. Czinkota and published by Springer Nature. This book was released on 2021-08-24 with total page 901 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, the text features new classical and contemporary cases, new interdisciplinary and cross-functional implications of business management theories, contemporary marketing management principles and. futuristic application of marketing management theories and concepts. The core and complex issues are presented in a simplified manner providing students with a stimulating learning experience that enables critical thinking, understanding and future application. Each chapter features a chapter summary, key terms, review and discussion questions and a practice quiz. Throughout the text there are also specific teaching features to provide students and instructors with an enhanced pedagogical experience. These features include: The Manager’s Corner: These sections provide real-world examples that instructors may highlight to exemplify theory or as mini-cases for discussion. Marketing in Action: These sections ask students to apply concepts and theories to actual business situations. Web Exercises: These mini sections provide students with real world issues and suggest websites for more information. In addition, the authors provide ancillary lecture notes and Solution/Instructors manual online to aid instructors in their teaching activities.
Download or read book Strategy and Management of Industrial Brands written by Philippe Malaval and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategy and Management of Industrial Brands is the first book devoted to business-to-business products and services. Looking at numerous companies, this book defines two brand objectives that are specific to the industrial and service sectors and which must be added to the traditional functions of branding: the minimization of risk as perceived by buyers, and the facilitation of the customer company's performance by the supplier brand. Different ways of classifying brands are suggested, providing a better understanding of brand strategies adopted by business-to-business companies, as well as new concepts such as brand `printability', `visibility', and `purchaseability'. Five major brand categories are dealt with in separate chapters: -entering goods brands; -intermediary equipment goods brands; -equipment goods brands; -business-to-business service brands; and -industrial distributor brands. From a practical point of view, the aim of the book is to address the main concerns of managers: How to create and protect brands? What type of visual identity is appropriate? How to manage international brands? An analysis of 1,500 industrial brands as well as 40 case studies are included in this book. These brands are used in both the industrial (automotive, building, aeronautics, IT, etc.) and consumer sectors (clothing, electronics, food packaging, telecommunications, etc.). This book has been written for professors and students of universities and business schools, as well as managers and people working in industry or the service sector.
Download or read book Hopelogy written by Cynthia Adams Hudson and published by Lulu.com. This book was released on with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book 4 written by and published by 清华大学出版社有限公司. This book was released on 2005 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: 高等学校商务英语系列教材/杨翠萍总主编
Download or read book Brand New Brand Thinking written by Merry Baskin and published by Kogan Page Publishers. This book was released on 2002 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way that the advertising industry operates has changed greatly in recent years. This volume seeks to pull together these new ideas - with suggestions on what to do in practical terms - into one "compilation" volume. Each chapter has been contributed by a different expert who has something to say on the traditional themes of strategy, research, creativity and collaboration. In an age of information overload, the aim of the work is to provide a short-cut to the thinking and encourage the reader to rethink their basic assumptions on branding and advertising. Topics covered include: learning to live without the brand; letting brands speak for themselves; the company brand; brand communication beyond customers; brand strategy versus brand tactics; time to let go; brands on the brain; creative thinking with discipline; techniques for creative brand thinking; adios to the plan; and lest we forget.
Download or read book Fun written by and published by . This book was released on 1884 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Bridging Inferences written by Matthias Irmer and published by Walter de Gruyter. This book was released on 2011-07-28 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents work on bridging inferences in discourse interpretation. It develops a formalization that permits integrating indirect anaphora in the construction of a structured discourse representation. From a broader perspective, it provides a suitable dynamic-logic framework which can account for underspecifications in cohesion and coherence of discourses by either inferentially resolving or contextually constraining them. Special attention is given to the resolution of bridging anaphora by means of integrating encyclopedic knowledge encoded in FrameNet into a formal theory of discourse structure as provided by Segmented Discourse Representation Theory. A second focus lies on the discourse effects of Clitic Left Dislocation in Spanish. In addition, the book provides a synopsis of the problems, methods, approaches, and desiderata of research on text, context, and discourse interpretation from formal, computational, cognitive, and psychological points of view. Central topics include pragmatic inferences and defeasible reasoning, the Common Ground, cohesion and anaphora resolution, coherence and discourse structure, and discourse interpretation. The volume may thus also serve as a reference book on text meaning and context.
Download or read book The Old Rules of Marketing are Dead 6 New Rules to Reinvent Your Brand and Reignite Your Business written by Timothy R. Pearson and published by McGraw Hill Professional. This book was released on 2011-04-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: 6 strategic principles for reinventing your products, your services—and your company's future The digital age has completely transformed business—and marketing has not kept up. From research frameworks and traditional concept development to planning to budgeting to distribution channels and media placement, marketing has not advanced—which may be why Chief Marketing Officers often don't get a seat at the table. In order to have a future, marketing must play a direct role in driving profitable sales and increasing revenues. The Old Rules of Marketing Are Dead offers the new rules for reinventing your brand, including: Defining the product's essence Creating metrics to ensure accountability Developing a core message Disseminating the brand Marketing needs to lead, not follow. The Old Rules of Marketing are Dead shows how to reinvent marketing and position it as a strategic business partner for any organization. Table of Contents Rule 1: The Core is Everything; Rule 2: You Have Nothing Without the Foundation; Rule 3: There are Many Choices But Only One Customer; Rule 4: Do the Right Things for the Right Reasons; Rule 5: Infrastructure is More Than Just Pipes; Rule 6: Lead and Others Will Follow
Download or read book REASONING written by YCT EXPERT TEAM and published by YOUTH COMPETITION TIMES. This book was released on with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: RRB 2021 REASONING CHAPTER-WISE SOLVED PAPERS
Download or read book Reasoning 2022 23 RRB written by YCT Expert Team and published by YOUTH COMPETITION TIMES. This book was released on with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2022-23 RRB Reasoning Previous Solved Papers
Download or read book The Camper Van Bible The Glovebox Edition written by Martin Dorey and published by Bloomsbury Publishing. This book was released on 2022-05-12 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Camper Van Bible: Glovebox Edition is the perfect pocket-sized companion to accompany you on your travels and help your #vanlife dreams come true. From choosing layouts to emptying your waste, it'll tell you everything you need to know, including: - Before you go – finding the perfect van, rental choices, setting it up, equipment you'll need, planning your trip. - On the road – where to stay, sleeping options, cooking methods and food storage, power and maintenance, eco-conscious camping. Derived from Martin Dorey's epic The Camper Van Bible, this handy dash-sized guide has been slimmed down, updated throughout and enhanced with extra checklists and diagrams. With this in your glovebox and The Camper Van Bible on your shelf at home, you'll never be stuck without Martin Dorey's guiding expertise. So what are you waiting for? Dive in, turn the key and hit the road.
