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Book Marketing Michelin

Download or read book Marketing Michelin written by Stephen L. Harp and published by JHU Press. This book was released on 2001-12-14 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harp uses the familiar figure of Bibendum and the promotional campaigns designed around him to analyze the cultural assumptions of "belle-epoque" France, including representations of gender, race and class. He also considers Michelin's efforts to promote automobile tourism in France and Europe through its famous "Red Guide" (first introduced in 1900), noting that, in the aftermath of World War I, the company sold tour guides to the battlefields of the Western Front and favourably positioned France's participation in the war as purely defensive and unavoidable. Throughout this period, the company successfully identified the name of Michelin with many aspects of French society, from cuisine and local culture to nationalism and colonialism.

Book Michelin Green Guide France

    Book Details:
  • Author : Michelin
  • Publisher : Michelin Travel & Lifestyle
  • Release : 2012-01-01
  • ISBN : 2067182293
  • Pages : 608 pages

Download or read book Michelin Green Guide France written by Michelin and published by Michelin Travel & Lifestyle. This book was released on 2012-01-01 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: This eBook version of the Green Guide France features Michelin’s trusted tips and advice, which make sure you see the best of France. From Normandy beaches to the grand châteaux of the Loire and beyond to Corsica's snow-dusted peaks, the Michelin Green Guide France uncovers gastronomic treats and hidden castles, while exploring rugged coastline, picturesque towns and the City of Love itself, Paris. Divided into 12 geographical regions, the guide offers star-rated attractions, regional introductions, detailed maps and suggested places to eat and stay for a variety of budgets, allowing the traveler to plan a trip carefully, or to be spontaneous.

Book The Companion Guide to Burgundy

Download or read book The Companion Guide to Burgundy written by Robert Speaight and published by Companion Guides. This book was released on 1996 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: For anyone planning a visit to Burgundy this Guide is indispensable. TIMES LITERARY SUPPLEMENT As elegant as it is exhaustive. The whole book has body and bouquet, [its author] is well-read, witty, relaxed and impeccably observant. GUARDIAN Burgundy is one of the richest areas in France - rich in its art and architecture, its history, its food and wines, and its glorious countryside. Nowhere in Europe are there greater examples of the Romanesque: the basilica of the Madeleine at Vézelay, the sculptures of Gislebertus of Autun, the cathedral of St Philibert at Tournus. The very names of its vineyards - Corton, Chambertin, Montrachet - conjure up the robust and mature bouquet of the province. Once the abbeys at Cluny, Pontigny and Fontenay were the wellspring of medieval Christianity in Europe; now the spiritual community at Taizé speaks to the whole world. Nowhere in France is the sense of the past more immediate, nowhere does it so palpably inform the present. On its first publication, the Companion Guide to Burgundy established itself as the indispensable guide to the region. In this extensively revised new edition, FRANCIS PAGAN has updated and expanded the text to provide the reader with the most knowledgeable, reliable and attentive guide now available to this most fascinating and hospitable region of France.

Book Architecture of France

    Book Details:
  • Author : David A. Hanser
  • Publisher : Bloomsbury Publishing USA
  • Release : 2005-12-30
  • ISBN : 0313060452
  • Pages : 368 pages

Download or read book Architecture of France written by David A. Hanser and published by Bloomsbury Publishing USA. This book was released on 2005-12-30 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering all regions of France—from Avignon's Palace of the Popes to Versailles' Petit Trianon—and all periods of French architecture—from the Roman theater at Orange to the Arc de Triomphe in Paris—this volume examines more than 60 of France's most important architectural landmarks. Writing in a clear and engaging style, David Hanser, professor of architecture at Oklahoma State University, describes the features, functions, and historical importance of each structure. Besides identifying location, style, architects, and periods of initial construction and major renovation, the cross-referenced and illustrated entries also highlight architectural and historical terms explained in the Glossary and conclude with a useful listing of further readings. The volume also offers ready-reference lists of entries by location, architectural style, and time period, as well as a general bibliography, a subject index, and a detailed introductory overview of French architecture. Entries cover major architectural structures as well as smaller sites, including everything from the Cathedral of Notre Dame to Metro (subway) stations. Ideal for college and high school students alike, this comprehensive look at the architecture of France is an indispensible addition to any shelf.

Book Burgundy  Morvan

Download or read book Burgundy Morvan written by Pneu Michelin (Firm) and published by . This book was released on 1963 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The National Union Catalog  Pre 1956 Imprints

Download or read book The National Union Catalog Pre 1956 Imprints written by and published by . This book was released on 1974 with total page 712 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book General catalogue of printed books

Download or read book General catalogue of printed books written by British museum. Dept. of printed books and published by . This book was released on 1931 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book General Catalogue of Printed Books

Download or read book General Catalogue of Printed Books written by British Museum. Department of Printed Books and published by . This book was released on 1968 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book National Union Catalog

Download or read book National Union Catalog written by and published by . This book was released on 1980 with total page 1032 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes entries for maps and atlases.

Book The Master of the Unicorn

Download or read book The Master of the Unicorn written by Colin T. Eisler and published by . This book was released on 1979 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Dictionary Catalog of the Map Division

Download or read book Dictionary Catalog of the Map Division written by New York Public Library. Map Division and published by . This book was released on 1971 with total page 896 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Catalogue of Printed Books

Download or read book Catalogue of Printed Books written by British Museum. Dept. of Printed Books and published by . This book was released on 1956 with total page 1176 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book New Serial Titles

Download or read book New Serial Titles written by and published by . This book was released on 1973 with total page 1754 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book

    Book Details:
  • Author : 国立国会図書館 (Japan)
  • Publisher :
  • Release : 1978
  • ISBN :
  • Pages : 1092 pages

Download or read book written by 国立国会図書館 (Japan) and published by . This book was released on 1978 with total page 1092 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Subject Catalog

Download or read book Subject Catalog written by Library of Congress and published by . This book was released on 1960 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book AA Illustrated Guide to France

    Book Details:
  • Author : Automobile Association (Great Britain)
  • Publisher : W. W. Norton & Company
  • Release : 1992
  • ISBN : 9780393034561
  • Pages : 264 pages

Download or read book AA Illustrated Guide to France written by Automobile Association (Great Britain) and published by W. W. Norton & Company. This book was released on 1992 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essence of France, its history, character, culture and beauty, captured in colorful words and pictures.