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Download or read book Market Research written by British Library and published by . This book was released on 2002 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 9th edition of Market Research lists all the market research reports from 14 top market reseach journals up to December 2000. All are available for free consultation in the British Library Business Information Service. Market research can be the most expensive type of business information to acquire and previous editions of the guide have been used by companies to find out what has been published, and in choosing which reports to refer to and buy. It lists over 8000 reports covering hundreds of industries from accountancy to the yoghurt industry. The guide includes a subject index with comprehensive cross-referencing and a geographic index to all reports concerning markets overseas.
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Download or read book Multinational Service Firms RLE International Business written by Peter Enderwick and published by Routledge. This book was released on 2013-01-04 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a world survey of multinational firms in the key parts of the service sector. The service sector has grown greatly in importance in recent years in many countries of the world. Many of the key parts of the service sector that are growing most rapidly are dominated by large multinational firms and this has important implications for the future shape of the world economy and for closer economic integration between countries. In addition, the particular style and operations of multinational firms in one sector can provide useful lessons for multinational enterprise in other sectors. The book examines the operations and the style of the firms considered and explores how they dominate their sectors. It charts how the firms have developed, discusses the critical issues facing them; and suggests how present trends may continue in the future.
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