EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book How to Avoid Niche Marketing Death

Download or read book How to Avoid Niche Marketing Death written by For Dopes Publishing and published by For Dopes Publishing Corp.. This book was released on 2020-09-20 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today you will discover the 7 leading causes of niche marketing death and how to avoid making these mistakes! For Dopes Publishing is here to help make difficult topics easy to understand. We help everyone be more knowledgeable and confident. Whether it’s learning about complex business topics, spirituality or building your self-esteem; people who rely on us, rely on the information we provide to learn the critical skills and relevant information necessary for success. So, join us on our journey of self-improvement!

Book Handbook of Niche Marketing

Download or read book Handbook of Niche Marketing written by Tevfik Dalgic and published by Psychology Press. This book was released on 2006 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get closer to tailor made marketing! Ever-changing customer needs and intense competition make it crucial for companies to find new, creative ways to attract and retain customers. The Handbook of Niche Marketing: Principles and Practice fills the information gap long seen in niche marketing research by presenting the essential and influential articles from recent years in one book. This unique educational resource reveals the theories, the strategies, and real-life case studies of niche marketing success and why it is on its way to becoming the next global marketing wave. The Handbook of Niche Marketing features respected authorities' insightful research and valuable discussions on a variety of marketing issues, such as niche marketing theory, niche vs. mass marketing, choosing niche strategy, brand loyalty, overlap, and product line cannibalizationwith practical guidelines for using niche marketing strategy in various markets. This well-referenced guide includes extensive tables, graphs, illustrations, and real-life case studies to clearly illustrate ideas and concepts. The Handbook of Niche Marketing explores niche marketing's: concepts and theories principles empirical research customer satisfaction issues strategies applications different types of niche markets The Handbook of Niche Marketing is a comprehensive text invaluable for marketing students, instructors, and anyone wanting to maximize their marketing abilities in niche markets.

Book Handbook of Niche Marketing

Download or read book Handbook of Niche Marketing written by Art Weinstein and published by Routledge. This book was released on 2013-04-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get closer to “tailor made” marketing! Ever-changing customer needs and intense competition make it crucial for companies to find new, creative ways to attract and retain customers. The Handbook of Niche Marketing: Principles and Practice fills the information gap long seen in niche marketing research by presenting the essential and influential articles from recent years in one book. This unique educational resource reveals the theories, the strategies, and real-life case studies of niche marketing success and why it is on its way to becoming the next global marketing wave. The Handbook of Niche Marketing features respected authorities’ insightful research and valuable discussions on a variety of marketing issues, such as niche marketing theory, niche vs. mass marketing, choosing niche strategy, brand loyalty, overlap, and product line cannibalization—with practical guidelines for using niche marketing strategy in various markets. This well-referenced guide includes extensive tables, graphs, illustrations, and real-life case studies to clearly illustrate ideas and concepts. The Handbook of Niche Marketing explores niche marketing’s: concepts and theories principles empirical research customer satisfaction issues strategies applications different types of niche markets The Handbook of Niche Marketing is a comprehensive text invaluable for marketing students, instructors, and anyone wanting to maximize their marketing abilities in niche markets.

Book When I Stop Talking  You ll Know I m Dead

Download or read book When I Stop Talking You ll Know I m Dead written by Jerry Weintraub and published by Twelve. This book was released on 2010-04-07 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the story of Jerry Weintraub: the self-made, Brooklyn-born, Bronx-raised impresario, Hollywood producer, legendary deal maker, and friend of politicians and stars. No matter where nature has placed him--the club rooms of Brooklyn, the Mafia dives of New York's Lower East Side, the wilds of Alaska, or the hills of Hollywood--he has found a way to put on a show and sell tickets at the door. "All life was a theater and I wanted to put it up on a stage," he writes. "I wanted to set the world under a marquee that read: 'Jerry Weintraub Presents.'" In When I Stop Talking, You'll Know I'm Dead, we follow Weintraub from his first great success at age twenty-six with Elvis Presley, whom he took on the road with the help of Colonel Tom Parker; to the immortal days with Sinatra and Rat Pack glory; to his crowning hits as a movie producer, starting with Robert Altman and Nashville, continuing with Oh, God!, The Karate Kid movies, and Diner, among others, and summiting with Steven Soderbergh and Ocean's Eleven, Twelve, and Thirteen. Along the way, we'll watch as Jerry moves from the poker tables of Palm Springs (the games went on for days), to the power rooms of Hollywood, to the halls of the White House, to Red Square in Moscow and the Great Palace in Beijing-all the while counseling potentates, poets, and kings, with clients and confidants like George Clooney, Bruce Willis, George H. W. Bush, Armand Hammer, Brad Pitt, Matt Damon, Bob Dylan, Led Zeppelin, John Denver, Bobby Fischer . . .well, the list goes on forever. And of course, the story is not yet over . . .as the old-timers say, "The best is yet to come." As Weintraub says, "When I stop talking, you'll know I'm dead." With wit, wisdom, and the cool confidence that has colored his remarkable career, Jerry chronicles a quintessentially American journey, one marked by luck, love, and improvisation. The stories he tells and the lessons we learn are essential, not just for those who love movies and music, but for businessmen, entrepreneurs, artists . . . everyone.

Book No Idea

    Book Details:
  • Author : Robin McAlpine
  • Publisher : Ascendere Publishing
  • Release : 2005
  • ISBN : 0955036208
  • Pages : 194 pages

Download or read book No Idea written by Robin McAlpine and published by Ascendere Publishing. This book was released on 2005 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost every change in the history of mankind has come from an idea, which was shared by a group of people which grew bigger. This is the social imagination. This book argues that if we can understand the ways in which the social imagination is controlled, we can recapture it. If we can recapture it, ideas will come and change will happen.

Book The American Way of Death Revisited

Download or read book The American Way of Death Revisited written by Jessica Mitford and published by Vintage. This book was released on 2011-11-23 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Only the scathing wit and searching intelligence of Jessica Mitford could turn an exposé of the American funeral industry into a book that is at once deadly serious and side-splittingly funny. When first published in 1963, this landmark of investigative journalism became a runaway bestseller and resulted in legislation to protect grieving families from the unscrupulous sales practices of those in "the dismal trade." Just before her death in 1996, Mitford thoroughly revised and updated her classic study. The American Way of Death Revisited confronts new trends, including the success of the profession's lobbyists in Washington, inflated cremation costs, the telemarketing of pay-in-advance graves, and the effects of monopolies in a death-care industry now dominated by multinational corporations. With its hard-nosed consumer activism and a satiric vision out of Evelyn Waugh's novel The Loved One, The American Way of Death Revisited will not fail to inform, delight, and disturb. "Brilliant--hilarious. . . . A must-read for anyone planning to throw a funeral in their lifetime."--New York Post "Witty and penetrating--it speaks the truth."--The Washington Post

Book Economic Growth

    Book Details:
  • Author : Tai-Yoo Kim
  • Publisher : Springer Science & Business Media
  • Release : 2013-11-29
  • ISBN : 3642408265
  • Pages : 342 pages

Download or read book Economic Growth written by Tai-Yoo Kim and published by Springer Science & Business Media. This book was released on 2013-11-29 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows that the existing theories on economic growth have clear limitations in terms of how much they can effectively contribute to actual economic growth. Therefore, this book presents a more effective theory on economic growth for countries and leaders looking to promote economic growth. It is essentially centered around the theory of economic growth and theory of national development, written for agricultural developing countries pursuing industrialization and late-starting industrialized countries pursuing their own development. Nevertheless, it also makes a significant contribution to the very development of human civilization through the growth of developing countries, late-starting industrialized countries and early industrialized countries throughout the world.

Book Waking Up in Nashville

    Book Details:
  • Author : Stephen Foehr
  • Publisher : Bobcat Books
  • Release : 2011-08-01
  • ISBN : 0857124471
  • Pages : 428 pages

Download or read book Waking Up in Nashville written by Stephen Foehr and published by Bobcat Books. This book was released on 2011-08-01 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Country music might have started its life in the untamed Appalachians, but it was Nashville that took the raw sound and dirt-farm imagery and turned it into the glossy, glitzy, glamorous pageant it is today. Now the city has become synonymous with showmanship and spectacle and is truly the heart, soul and home of country music. In Waking Up In Nashville, seasoned traveller Stephen Foehr explores the city that spawned such musical giants as Hank Williams, Johnny Cash, Dolly Parton and Garth Brooks, plunging hip-deep into its musical culture and sampling its unique heritage. Featuring colourful interviews with everyday people in the business as well as the stars, Waking Up In Nashville is the ideal travel guide for tourists and music fans alike.

Book I m Not Like Everybody Else

    Book Details:
  • Author : Jeffrey T. Nealon
  • Publisher : U of Nebraska Press
  • Release : 2018-10
  • ISBN : 1496210956
  • Pages : 134 pages

Download or read book I m Not Like Everybody Else written by Jeffrey T. Nealon and published by U of Nebraska Press. This book was released on 2018-10 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the presence of the Flaming Lips in a commercial for a copier and Iggy Pop's music in luxury cruise advertisements, Jeffrey T. Nealon argues that popular music has not exactly been co-opted in the American capitalist present. Contemporary neoliberal capitalism has, in fact, found a central organizing use for the values of twentieth-century popular music: being authentic, being your own person, and being free. In short, not being like everybody else. Through a consideration of the shift in dominant modes of power in the American twentieth and twenty-first centuries, from what Michel Foucault calls a dominant "disciplinary" mode of power to a "biopolitical" mode, Nealon argues that the modes of musical "resistance" need to be completely rethought and that a commitment to musical authenticity or meaning--saying "no" to the mainstream--is no longer primarily where we might look for music to function against the grain. Rather, it is in the technological revolutions that allow biopolitical subjects to deploy music within an everyday set of practices (MP3 listening on smartphones and iPods, streaming and downloading on the internet, the background music that plays nearly everywhere) that one might find a kind of ambient or ubiquitous answer to the "attention capitalism" that has come to organize neoliberalism in the American present. In short, Nealon stages the final confrontation between "keepin' it real" and "sellin' out."

Book I Should Be Dead By Now

Download or read book I Should Be Dead By Now written by Dennis Rodman and published by Simon and Schuster. This book was released on 2013-02-19 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether it was helping Michael Jordan and the Chicago Bulls win three consecutive NBA titles in the 1990s, or showing up to a book signing in a dress and full makeup, Dennis Rodman has always distinguished himself as one of the great and most polarizing personalities in the sports world. The controversial and flamboyant former basketball star is back in the national spotlight once again with I Should Be Dead By Now. This riveting book from the two-time best-selling author details Rodman’s struggles in life since he stopped playing in the NBA, including the breakup of his marriage to movie and TV star Carmen Electra, and his problems with alcohol. I Should Be Dead By Now is a look at the life of one of America’s most recognizable sports stars as he journeys beyond the court and into the Naismith Basketball Hall of Fame.

Book ThirdWay

    Book Details:
  • Author :
  • Publisher :
  • Release : 1998-06
  • ISBN :
  • Pages : 32 pages

Download or read book ThirdWay written by and published by . This book was released on 1998-06 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Monthly current affairs magazine from a Christian perspective with a focus on politics, society, economics and culture.

Book Global Metal Music and Culture

Download or read book Global Metal Music and Culture written by Andy R. Brown and published by Routledge. This book was released on 2016-03-22 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book defines the key ideas, scholarly debates, and research activities that have contributed to the formation of the international and interdisciplinary field of Metal Studies. Drawing on insights from a wide range of disciplines including popular music, cultural studies, sociology, anthropology, philosophy, and ethics, this volume offers new and innovative research on metal musicology, global/local scenes studies, fandom, gender and metal identity, metal media, and commerce. Offering a wide-ranging focus on bands, scenes, periods, and sounds, contributors explore topics such as the riff-based song writing of classic heavy metal bands and their modern equivalents, and the musical-aesthetics of Grindcore, Doom metal, Death metal, and Progressive metal. They interrogate production technologies, sound engineering, album artwork and band promotion, logos and merchandising, t-shirt and jewellery design, and fan communities that define the global metal music economy and subcultural scene. The volume explores how the new academic discipline of metal studies was formed, also looking forward to the future of metal music and its relationship to metal scholarship and fandom. With an international range of contributors, this volume will appeal to scholars of popular music, cultural studies, and sociology, as well as those interested in metal communities around the world.

Book Death by RX

Download or read book Death by RX written by T. A. Olsinski and published by AuthorHouse. This book was released on 2009-10 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: MYSTERY Global warming in the Antarctic releases a new animal species. A chemical derived from its tissue seems to allow humans to live indefinitely. After Dahl Pharmaceuticals initiates developing the drug, young employees start to die under suspicious circumstances. Sally wants to protect the reputation of her eponymous company but also scrutinize the death of her nephew, who works at Dahl. Seeking the truth behind one death exposes a global financial conspiracy intent to control the healthcare of the United States. Harry thought he had it all, a baby boomer with pensions. Despite a life framed by violence, he retires to watch the waves in Maine until his former lover invades his cottage and changes his life forever. Sally persuades him to work together in an adventure that solves murders and restrains control over human immortality. Death by RX exposes the machinations of individuals and the illicit global drug trade with the potential impact on mankind. This is an exciting mystery set in business about goals as disparate as the medicines managed. The story beyond the headlines shows how a couple can compete against conglomerates. They pursue the truth to stop a killer and save a new discovery to improve healthcare for the world.

Book Encyclopedia of Death and Dying

Download or read book Encyclopedia of Death and Dying written by Glennys Howarth and published by Routledge. This book was released on 2003-12-16 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years there has been a massive upsurge in academic, professional and lay interest in mortality. This is reflected in academic and professional literature, in the popular media and in the proliferation of professional roles and training courses associated with aspects of death and dying. Until now the majority of reference material on death and dying has been designed for particular disciplinary audiences and has addressed only specific academic or professional concerns. There has been an urgent need for an authoritative but accessible reference work reflecting the multidisciplinary nature of the field. This Encyclopedia answers that need. The Encyclopedia of Death and Dying consolidates and contextualizes the disparate research that has been carried out to date. The phenomena of death and dying and its related concepts are explored and explained in depth, from the approaches of varied disciplines and related professions in the arts, social sciences, humanities, medicine and the sciences. In addition to scholars and students in the field-from anthropologists and sociologists to art and social historians - the Encyclopedia will be of interest to other professionals and practitioners whose work brings them into contact with dying, dead and bereaved people. It will be welcomed as the definitive death and dying reference source, and an essential tool for teaching, research and independent study.

Book Science Fiction Culture

    Book Details:
  • Author : Camille Bacon-Smith
  • Publisher : University of Pennsylvania Press
  • Release : 2000
  • ISBN : 9780812215304
  • Pages : 332 pages

Download or read book Science Fiction Culture written by Camille Bacon-Smith and published by University of Pennsylvania Press. This book was released on 2000 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: "[An] inside look at this wonderfully strange universe."--

Book Dark Tourism and Pilgrimage

Download or read book Dark Tourism and Pilgrimage written by Daniel H. Olson and published by CABI. This book was released on 2019-12-21 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years there has been a growth in both the practice and research of dark tourism; the phenomenon of visiting sites of tragedy or disaster. Expanding on this trend, this book examines dark tourism through the new lens of pilgrimage. It focuses on dark tourism sites as pilgrimage destinations, dark tourists as pilgrims, and pilgrimage as a form of dark tourism. Taking a broad definition of pilgrimage so as to consider aspects of both religious and non-religious travel that might be considered pilgrimage-like, it covers theories and histories of dark tourism and pilgrimage, pilgrimage to dark tourism sites, and experience design. A key resource for researchers and students of heritage, tourism and pilgrimage, this book will also be of great interest to those studying anthropology, religious studies and related social science subjects.

Book Couplets

    Book Details:
  • Author : Brian Massumi
  • Publisher : Duke University Press
  • Release : 2021-08-09
  • ISBN : 1478021969
  • Pages : 254 pages

Download or read book Couplets written by Brian Massumi and published by Duke University Press. This book was released on 2021-08-09 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Couplets, Brian Massumi presents twenty-four essays that represent the full spectrum of his work during the past thirty years. Conceived as a companion volume to Parables for the Virtual, Couplets addresses the key concepts of Parables from different angles and contextualizes them, allowing their stakes to be more fully felt. Rather than organizing the essays chronologically or by topic, Massumi pairs them into couplets to encourage readers to make connections across conventional subject matter categories, to encounter disjunctions, and to link different phases in the evolution of his work. In his analyses of topics ranging from art, affect, and architecture to media theory, political theory, and the philosophy of experience, Massumi charts a field on which a family of conceptual problems plays out in ways that bear on the potentials for acting and perceiving the world. As an essential guide to Massumi's oeuvre, Couplets is both a primer for his new readers and a supplemental resource for those already engaged with his thought.