Download or read book Evolution of the Global Fitness Industry written by Patrizia Gazzola and published by Taylor & Francis. This book was released on 2024-07-29 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: The pandemic has taught us all how important it can be to look after our physical and mental health, and how worthwhile it is to invest in taking care of ourselves. This short book illustrates the main trends that are modifying the fitness industry worldwide and highlights contemporary relevance to strategic change. It outlines what is currently happening within the promising fitness market and analyses the major emerging trends and the scientific data, referring to startups that could become very interesting market players in the years to come. Sustainability and technology will be the subject of in-depth analysis, as they represent the main drivers that will guide the sector in the future. The book also considers the most important aspect of sustainability related to the fitness industry and wellness more generally: the Silver Economy. The analysis is supported by an extensive database involving the 100 leading companies in the sector worldwide. The novelty of this research is to provide a document analysing the typical characteristics of this market, consumption dynamics, consumer triggers, and underlying the socio-economic scenario. The treatment of key themes such as fitness-tech startups, sport strategic management and above all innovation and sustainability make the book unique and appealing to researchers, academics, students, and practitioners.
Download or read book Evolution of the Global Fitness Industry written by Patrizia Gazzola and published by Taylor & Francis. This book was released on 2024-07-29 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: The pandemic has taught us all how important it can be to look after our physical and mental health, and how worthwhile it is to invest in taking care of ourselves. This short book illustrates the main trends that are modifying the fitness industry worldwide and highlights contemporary relevance to strategic change. It outlines what is currently happening within the promising fitness market and analyses the major emerging trends and the scientific data, referring to startups that could become very interesting market players in the years to come. Sustainability and technology will be the subject of in-depth analysis, as they represent the main drivers that will guide the sector in the future. The book also considers the most important aspect of sustainability related to the fitness industry and wellness more generally: the Silver Economy. The analysis is supported by an extensive database involving the 100 leading companies in the sector worldwide. The novelty of this research is to provide a document analysing the typical characteristics of this market, consumption dynamics, consumer triggers, and underlying the socio-economic scenario. The treatment of key themes such as fitness-tech startups, sport strategic management and above all innovation and sustainability make the book unique and appealing to researchers, academics, students, and practitioners.
Download or read book The Rise and Size of the Fitness Industry in Europe written by Jeroen Scheerder and published by Springer Nature. This book was released on 2020-10-01 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the rise, size and shape of the European fitness industry by using harmonised data as well as in-depth analyses of national surveys in fifteen European countries. Following an introduction to the socio-historical and conceptual aspects of fitness, the collection presents the scope of fitness as a business and participatory activity. Furthermore, both policy and governance issues as well as community and supply angles are considered. Drawing on this unique material, the book will appeal to students and scholars of sport business, sport economics, sport management, and social sport sciences, but also to administrators, policymakers and entrepreneurs in the international and national sport and health community.
Download or read book The Global Private Health Fitness Business written by Jerónimo García-Fernández and published by Emerald Group Publishing. This book was released on 2021-04-15 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Global Private Health & Fitness Business shows the globalization of the health and fitness industry, and its different forms of management according to different countries, the objective being to show the various business models in the fitness industry in seventeen countries around the world and explore their methods of marketing.
Download or read book Legends of Fitness written by Stephen J. Tharrett and published by Healthy Learning. This book was released on 2011-03-09 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Legends of Fitness details the history of the health and fitness industry, touching on the individuals who have had a noteworthy impact on the industry and highlighting the equipment innovations that have played such an important role in the evolution of the industry. Only by understanding the past, can individuals fully comprehend and overcome the challenges facing the industry, and more importantly, create a viable pathway for it to prosper in the future. All royalties from the sale of this book will be donated to Augie's Quest.
Download or read book Fitness Culture written by Roberta Sassatelli and published by Springer. This book was released on 2010-08-16 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a sociological perspective on fitness culture as developed in commercial gyms, investigating the cultural relevance of gyms in terms of the history of the commercialization of body discipline, the negotiation of gender identities and distinction dynamics within contemporary cultures of consumption.
Download or read book The Temple of Perfection written by Eric Chaline and published by Reaktion Books. This book was released on 2015-04-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: These days there is only one right answer when someone asks you what you are doing after work. Hitting the gym! With an explosion of apps, clothing, devices, and countless DVDs, fitness has never felt more modern, and the gym is its holy laboratory, alive with machinery, sweat, and dance music. But we are far from the first to pursue bodily perfection—the gymnasium dates back 2,800 years, to the very beginnings of Western civilization. In The Temple of Perfection, Eric Chaline offers the first proper consideration of the gym’s complex, layered history and the influence it has had on the development of Western individualism, society, education, and politics. As Chaline shows, how we take care of our bodies has long been based on a complex mix of spiritual beliefs, moral discipline, and aesthetic ideals that are all entangled with political, social, and sexual power. Today, training in a gym is seen primarily as part of the pursuit of individual fulfillment. As he shows, however, the gym has always had a secondary role in creating men and women who are “fit for purpose”—a notion that has meant a lot of different things throughout history. Chaline surveys the gym’s many incarnations and the ways the individual, the nation-state, the media, and the corporate world have intersected in its steamy confines, sometimes with unintended consequences. He shows that the gym is far more than a factory for superficiality and self-obsession—it is one of the principle battlefields of humanity’s social, sexual, and cultural wars. Exploring the gym’s history from a multitude of perspectives, Chaline concludes by looking toward its future as it struggles to redefine itself in a world in thrall to quick fixes—such as plastic surgery and pharmaceuticals—meant to attain the gym’s ultimate promises: physical fitness and beauty.
Download or read book The Global Gym written by J. Andreasson and published by Springer. This book was released on 2014-06-17 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: By participating in the everyday life of fitness professionals, gym-goers and bodybuilders, The Global Gym explores fitness centres as sites of learning. The authors consider how physical, psychological and cultural knowledge about health and the body is incorporated into people's identity in a local and global gym and fitness context.
Download or read book Indian Club Swinging and the Birth of Global Fitness written by Conor Heffernan and published by Bloomsbury Publishing. This book was released on 2023-12-14 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging in colonial India, the fitness fad that was Indian Club Swinging became a global exercise practice in the early 19th century. Used by physicians, soldiers, gymnasts, children and athletes alike, clubs were used to solve numerous social concerns and ills, and often prescribed to treat everything from depression to spinal abnormalities. This book provides a definitive account of the rise and spread of club swinging as it spread from India to Europe and America, asking why and how it became so popular. Discussing the global, commercial fitness culture of the 19th century, Indian Club Swinging and the Birth of Global Fitness explores how the popularity of this exercise reflected much deeper global and domestic concerns about body image, military preparation and education. Addressing broader questions about nationalism, gender, race and popular commerce across the British Empire, it highlights the origins of our modern transnational fitness culture and shows how it intersected with global and colonial understandings of health, medicine and education.
Download or read book Sweat written by Bill Hayes and published by Bloomsbury Publishing USA. This book was released on 2022-01-18 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New Yorker Best Book of the year An Esquire Best Nonfiction Book of 2022 From Insomniac City author Bill Hayes, "who can tackle just about any subject in book form, and make you glad he did" (SF Chronicle)-a cultural, scientific, literary, and personal history of exercise. Exercise is our modern obsession, and we have the fancy workout gear and fads from HIIT to spin classes to hot yoga to prove it. Exercise-a form of physical activity distinct from sports, play, or athletics-was an ancient obsession, too, but as a chapter in human history, it's been largely overlooked. In Sweat, Bill Hayes runs, jogs, swims, spins, walks, bikes, boxes, lifts, sweats, and downward-dogs his way through the origins of different forms of exercise, chronicling how they have evolved over time, dissecting the dynamics of human movement. Hippocrates, Plato, Galen, Susan B. Anthony, Jack LaLanne, and Jane Fonda, among many others, make appearances in Sweat, but chief among the historical figures is Girolamo Mercuriale, a Renaissance-era Italian physician who aimed singlehandedly to revive the ancient Greek “art of exercising” through his 1569 book De arte gymnastica. Though largely forgotten over the past five centuries, Mercuriale and his illustrated treatise were pioneering, and are brought back to life in the pages of Sweat. Hayes ties his own personal experience-and ours-to the cultural and scientific history of exercise, from ancient times to the present day, giving us a new way to understand its place in our lives in the 21st century.
Download or read book The Future Of The Fitness Industry How Emerging Technologies Will Revolutionize The Fitness Industry The Ample Benefits Of Performing Cardio Exercises The Best Cardio Exercises To Perform For Optimizing Your Health And How To Perform Cardio Exercises written by Dr Harrison Sachs and published by Independently Published. This book was released on 2020-12-12 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essay sheds light on the future of the fitness industry and explicates how emerging technologies will revolutionize the fitness industry. Moreover, the ample benefits of performing cardio exercises is demystified, the best cardio exercises to perform for optimizing your health are revealed, and how to perform the best cardio exercises is elucidated in this essay. Furthermore, how to earn substantial money online so that you can afford to procure your own gym membership is expounded upon in this essay. The future of the fitness industry will not only be characterized by dynamism as it continues to metaphorically evolve, but will also be eminently auspicious for fitness industry competitors and customers. Technological advancements are profoundly changing the fitness industry and are rendering it all the more technology driven. The fitness industry shows no signs of decelerating anytime in the imminent future. fitness industry competitors are poised to have prosperous, lucrative, and auspicious futures as disposable incomes rise among customers and as the desire to procure fitness club memberships builds traction worldwide among customers. Customers are making a more substantial investment in safeguarding their health. Procuring a fitness club membership offers customers the opportunity to vigorously workout on a daily basis. "Fitness clubs have ample exercise machines, such as rowing machines, treadmills, and stationary exercise bikes, and elliptical trainers, and workout equipment, such as barbells and dumbbells", for their members to utilize. Buying exercise machines and workout equipment can be expensive which is all the more reason why customers are enticed to procure a fitness club membership in order to be able to have access to exercise machines and workout equipment. Fitness clubs also offer group exercise classes, such as yoga classes and indoor cycling classes, and can even have sports facilities, such as swimming pools and and indoor running tracks, for their customer to access. Fitness clubs have a myriad of service offerings and offer unprecedented value to health conscious individuals. The fitness industry is slated to have a lucrative future, especially as customers become all the more health conscious. "The health and fitness club market was valued at $94,300,000,000 in 2018, and it is expected to reach $147,110,000,000 by 2024, witnessing a compound annual growth rate of 7.81% during the forecast period, 2019-2024. Consumers are willing to spend more on health and fitness club, with health aspect playing as a key role to drive the market growth across the world. The rising number of health clubs and gym with personal training and latest fitness equipment is attracting consumers to join the health and fitness clubs, which is likely to influence the market growth in upcoming years. Increasing equipment and facility spaces in fitness clubs, such as hot yoga studios, high altitude training rooms, metabolic testing equipment, medical exercise areas, and day spas are gaining popularity among the consumers, which is further supporting the market growth". The fitness industry has been able to robustly grow as a result of fitness industry competitors offering affordable membership fees and as a result of fitness industry competitors investing in digital marketing activities in order to entice more people to procure fitness club memberships. "Attractive membership fees offered by fitness clubs, increasing spending on marketing and advertisement, are helping the health and fitness clubs to generate more revenue". In the pending future, fitness industry competitors will continue to profusely invest in digital marketing activities in order to win over more members. In the coming years, the fitness industry is apt to experience robust growth partially as a result of people becoming more health conscious. "Globally, increased consumption of unhealthy food and sugar is causing obesity, which leads to diabetes."
Download or read book Global Action Plan on Physical Activity 2018 2030 written by World Health Organization and published by World Health Organization. This book was released on 2019-01-21 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Regular physical activity is proven to help prevent and treat noncommunicable diseases (NCDs) such as heart disease stroke diabetes and breast and colon cancer. It also helps to prevent hypertension overweight and obesity and can improve mental health quality of life and well-being. In addition to the multiple health benefits of physical activity societies that are more active can generate additional returns on investment including a reduced use of fossil fuels cleaner air and less congested safer roads. These outcomes are interconnected with achieving the shared goals political priorities and ambition of the Sustainable Development Agenda 2030. The new WHO global action plan to promote physical activity responds to the requests by countries for updated guidance and a framework of effective and feasible policy actions to increase physical activity at all levels. It also responds to requests for global leadership and stronger regional and national coordination and the need for a whole-of-society response to achieve a paradigm shift in both supporting and valuing all people being regularly active according to ability and across the life course. The action plan was developed through a worldwide consultation process involving governments and key stakeholders across multiple sectors including health sports transport urban design civil society academia and the private sector.
Download or read book Sport Marketing in a Global Environment written by Ruth M. Crabtree and published by Routledge. This book was released on 2022-04-19 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines contemporary sport marketing, with a particular focus on strategic marketing, the process of longer-term planning and development that involves identifying the needs and wants of potential customers and satisfying their needs through the exchange of products and services. It presents cutting-edge case studies from around the world, including from the United States, China, Europe, the Middle East, South America, and Africa. It considers some of the most interesting emerging themes and topics in contemporary sport business, including fitness marketing, the role of sustainability in sport marketing, social media and digital marketing, athlete-brand relationships, and the promotion and development of collegiate and scholastic sport. As a whole, this volume presents a snapshot of the opportunities and challenges facing sport marketers around the world. Sport Marketing in a Global Environment is fascinating reading for any advanced student, researcher, or professional working in sport business and management, sport development, marketing, strategic management, or global business.
Download or read book The Digital Transformation of the Fitness Sector written by Jerónimo García-Fernández and published by Emerald Group Publishing. This book was released on 2022-07-20 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Transformation of the Fitness Sector highlights the challenges and opportunities of the digitalization of the fitness sector in the wake of recent global challenges in countries around the world.
Download or read book Getting Physical written by Shelly McKenzie and published by University Press of Kansas. This book was released on 2016-02-29 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Charles Atlas to Jane Fonda, the fitness movement has been a driving force in American culture for more than half a century. What started as a means of Cold War preparedness now sees 45 million Americans spend more than $20 billion a year on gym memberships, running shoes, and other fitness-related products. In this first book on the modern history of exercise in America, Shelly McKenzie chronicles the governmental, scientific, commercial, and cultural forces that united-sometimes unintentionally--to make exercise an all-American habit. She tracks the development of a new industry that gentrified exercise and made the pursuit of fitness the hallmark of a middle-class lifestyle. Along the way she scrutinizes a number of widely held beliefs about Americans and their exercise routines, such as the link between diet and exercise and the importance of workplace fitness programs. While Americans have always been keen on cultivating health and fitness, before the 1950s people who were preoccupied with their health or physique were often suspected of being homosexual or simply odd. As McKenzie reveals, it took a national panic about children's health to galvanize the populace and launch President Eisenhower's Council on Youth Fitness. She traces this newborn era through TV trailblazer Jack La Lanne's popularization of fitness in the '60s, the jogging craze of the '70s, and the transformation of the fitness movement in the '80s, when the emphasis shifted from the individual act of running to the shared health-club experience. She also considers the new popularity of yoga and Pilates, reflecting today's emphasis on leanness and flexibility in body image. In providing the first real cultural history of the fitness movement, McKenzie goes beyond simply recounting exercise trends to reveal what these choices say about the people who embrace them. Her examination also encompasses battles over food politics, nutrition problems like our current obesity epidemic, and people left behind by the fitness movement because they are too poor to afford gym memberships or basic equipment. In a country where most of us claim to be regular exercisers, McKenzie's study challenges us to look at why we exercise-or at least why we think we should-and shows how fitness has become a vitally important part of our American identity.
Download or read book The state of research in the global fitness industry written by Marije Baart de la Faille-Deutekom and published by . This book was released on 2011 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Let s Get Physical written by Danielle Friedman and published by Penguin. This book was released on 2023-01-03 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: A captivating blend of reportage and personal narrative that explores the untold history of women’s exercise culture--from jogging and Jazzercise to Jane Fonda--and how women have parlayed physical strength into other forms of power. For much of the twentieth century, sweating was considered “unladylike” and girls grew up believing physical exertion would cause their uterus to “fall out.” It was only in the Sixties that, thanks to a few forward-thinking fitness pioneers, women began to move en masse. In Let's Get Physical, journalist Danielle Friedman reveals the fascinating untold history of contemporary fitness culture, chronicling in vivid, cinematic prose how exercise evolved from a beauty tool pitched almost exclusively as a way to “reduce” into one millions have harnessed as a path to mental, emotional, and physical well-being. Let’s Get Physical takes us into the workout studios and onto the mats to reclaim these forgotten origin stories—and shine a spotlight on the trailblazers who made it possible for women to move. Each chapter uncovers the birth of an fitness movement that laid the foundation for working out today: the invention of the barre method in the Swinging Sixties, jogging’s path to liberation in the Seventies, the explosion of aerobics and weight-training in the Eighties, the rise of yoga in the Nineties, and the ongoing push for a more socially inclusive fitness culture—one that celebrates every body. Ultimately, it tells the story of how women discovered the joy of physical competence and strength—and how, by moving together to transform fitness from a privilege into a right, we can create a more powerful sisterhood.
