Download or read book Emerging opportunities in the new electronic media written by and published by . This book was released on 1980 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Emerging Opportunities in the New Electronic Media written by LINK Resources Corporation and published by . This book was released on 1980 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Emerging Issues Challenges and Opportunities in Urban E Planning written by Silva, Carlos Nunes and published by IGI Global. This book was released on 2015-02-28 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent advances in information and communication technologies have enhanced the standards of metropolitan planning and development. These innovations have led to new opportunities in this evolving profession. Emerging Issues, Challenges, and Opportunities in Urban E-Planning brings together the efficiency of web-based tools and digital technologies with the practice of spatial planning. Focusing on the utilization of geographic information systems, computer-assisted design, visualization concepts, and database management systems, this book is a pivotal reference source for planners, policymakers, researchers, and graduate students interested in how recent technological advancements are enhancing the traditional practices in urban planning.
Download or read book Selling Electronic Media written by Ed Shane and published by CRC Press. This book was released on 1999-02-17 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Selling is identifying and satisfying customer needs profitably. Profitable for you, profitable for them." Diane Sutter, President and CEO of Shooting Star Broadcasting , owner of KTAB-TV, Abilene, Texas This is the definition of sales used throughout Ed Shane's comprehensive and timely textbook Selling Electronic Media. This new definition reflects the customer-orientation of today's marketing environment as well as the product-orientation of selling. Today's selling is a win/win proposition, a win for the seller and a win for the customer. Using interviews with industry leaders and reports of their selling experiences, Selling Electronic Media shares insight and practical advice in the basics of selling: · prospecting · qualifying · needs analysis · presentations · answering objections · closing · relationship management Focusing on the merging and converging of electronic media and the need for branding of media at all levels, this highly readable book offers complete coverage of advertising sales for radio, television and cable, plus the new and emerging mass communication technologies, primarily those generated by the Internet. Selling Electronic Media is enhanced with review highlights and discussion points and illustrated throughout with visuals used by media outlets to market commercials and their audience reach. Students pursuing sales and marketing careers in electronic media and professionals wishing to reinforce their understanding of the merging and converging media environment will find what they need in the pages of this book.
Download or read book Digital Economy Emerging Technologies and Business Innovation written by Rim Jallouli and published by Springer Nature. This book was released on 2021-12-09 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 6th International Conference on Digital Economy, ICDEc 2021. The conference was held during July 15-17, 2021. It was initially planned to take place in Tallin, Estonia, but changed to a virtual event due to the COVID-19 pandemic. The 18 papers presented in this volume were carefully reviewed and selected from 51 submissions. They were organized in topical sections as follows: Digital strategies; virtual communities; digital assets and blockchain technology; artificial intelligence and data science; online education; digital transformation; and augmented reality and IOT.
Download or read book Emerging Challenges Solutions and Best Practices for Digital Enterprise Transformation written by Sandhu, Kamaljeet and published by IGI Global. This book was released on 2021-06-18 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: As organizations continue to move towards digital enterprise, the need for digital transformation continues to grow especially due to the COVID-19 pandemic. These impacts will last far into the future, as newer digital technologies continue to be accepted, used, and developed. These digital tools will forever change the face of business and management. However, on the road to digital enterprise transformation there are many successes, difficulties, challenges, and failures. Finding solutions for these issues through strategic thinking and identification of the core issues facing the enterprise is of primary concern. This means modernizing management and strategies around the digital workforce and understanding digital business at various levels. These key areas of digitalization and global challenges, such as those during or derived from the pandemic, are new and unique; They require new knowledge gained from a deep understanding of complex issues that have been examined and the solutions being discovered. Emerging Challenges, Solutions, and Best Practices for Digital Enterprise Transformation explores the key challenges being faced as businesses undergo digital transformation. It provides both solutions and best practices for not only handling and solving these key issues, but for becoming successful in digital enterprise. This includes topics such as security and privacy in technologies, data management, information and communication technologies, and digital marketing, branding, and commerce. This book is ideal for managers, business professionals, government, researchers, students, practitioners, stakeholders, academicians, and anyone else looking to learn about new developments in digital enterprise transformation of business systems from a global perspective.
Download or read book Emerging Media written by Xigen Li and published by Routledge. This book was released on 2015-12-07 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Media provides an understanding of media use in the expanding digital age and fills the void of existing literature in exploring the emerging new media use as a dynamic communication process in cyberspace. It addresses emerging media dynamics during the second decade of online communication, the Web 2.0 era after Mosaic and Netscape. The current status of emerging media development calls for extended exploration of how emerging media are used in different patterns and contexts, and this volume answers that call: it is a comprehensive examination of emerging media evolution and concurrent social interaction. This collection: Provides a comprehensive analysis of digital media use and online communication with empirical data Contains both theoretical and empirical studies, which not only test communication and related theories in the age of digital media, but also provide new insights into important issues in digital media use and online communication with significant theoretical advances Spotlights studies that use a variety of research methods and approaches, including surveys, content analysis and experiments This volume will be invaluable to researchers of communication and new media, and will serve advanced undergraduate and graduate students studying media and digital communication. With an international scope, it appeals to readers around the world in all areas that utilize new media technologies.
Download or read book Cross Media Authentication and Verification Emerging Research and Opportunities written by Katsaounidou, Anastasia and published by IGI Global. This book was released on 2018-07-13 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: As media becomes more readily available in the digital age, it also becomes more vulnerable to tampering and manipulation, making techniques for verifying reliable news and media sources essential. Understanding online technologies’ role in shaping the media environment allows for insight into the correlations between the rapidly transforming media landscape and its unwanted effect on news and content tampering. Cross-Media Authentication and Verification: Emerging Research and Opportunities is a collection of innovative research on the methods and applications of verifying the newsgathering and publishing process. While highlighting topics including human authentication, information evaluation, and tampered content, this book is ideally designed for researchers, students, publishers, and academicians seeking current research on media authenticity and misinformation.
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Download or read book Emerging Work Trends in Urban India written by Nidhi Tandon and published by Taylor & Francis. This book was released on 2022-03-10 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an overview of India’s emerging digital economy and the resulting challenges and opportunities for urban workplaces. It examines contemporary economic and social transformations in India by focusing on how new technologies and policies are shaping urban work practices and patterns. The book emphasizes inclusive and equitable practices that consider the needs of the formal and informal sector workforce as essential to India’s urban development. Drawing on cross-disciplinary frameworks, it examines key issues related to work trends in the Indian urban economy and its digital landscapes, including Industry 4.0 and technology–labour nexus, smart cities and innovation, urbanism and consumerism, workplace transitions such as service industry and remote work, digital divide, skill development initiatives, and the impact of socio-economic inequalities and disruptions. The authors provide perspectives on the digital future of urban work in India and other emerging economies in the post-COVID-19 phase, and underscore the importance of enacting balanced policies, remodelling institutions, and equipping the labour force for adapting to new demands related to future employability and investments. This book will interest students, teachers, and researchers of urban studies, urban sociology, sociology of work, labour studies, human and urban geography, economic geography, urban economics, development studies, urban development and planning, public policy, regional planning, politics of urban development, social and cultural change, urban sustainability, environmental studies, management studies, South Asian Studies, and Global South studies. It will also be useful to policymakers, non-governmental organizations, activists, and those interested in India and the future of the global economy.
Download or read book Digital Material written by Marianne van den Boomen and published by Amsterdam University Press. This book was released on 2009 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a compelling study of the often controversial role and meaning of the new media and digital cultures in contemporary society. Three decades of societal and cultural alignment of new media yielded to a host of innovations, trials, and problems, accompanied by versatile popular and academic discourse. "New Media Studies" crystallized internationally into an established academic discipline, which begs the question: where do we stand now; which new issues have emerged now that new media are taken for granted, and which riddles remain unsolved; and, is contemporary digital culture indeed all about 'you', or do we still not really understand the digital machinery and how it constitutes us as 'you'. From desktop metaphors to Web 2.0 ecosystems, from touch screens to bloggging to e-learning, from role-playing games to Cybergoth music to wireless dreams, this timely volume offers a showcase of the most up-to-date research in the field from what may be called a 'digital-materialist' perspective.
Download or read book Emerging Genres in New Media Environments written by Carolyn R. Miller and published by Springer. This book was released on 2016-11-25 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores cultural innovation and transformation as revealed through the emergence of new media genres. New media have enabled what impresses most observers as a dizzying proliferation of new forms of communicative interaction and cultural production, provoking multimodal experimentation, and artistic and entrepreneurial innovation. Working with the concept of genre, scholars in multiple fields have begun to explore these processes of emergence, innovation, and stabilization. Genre has thus become newly important in game studies, library and information science, film and media studies, applied linguistics, rhetoric, literature, and elsewhere. Understood as social recognitions that embed histories, ideologies, and contradictions, genres function as recurrent social actions, helping to constitute culture. Because genres are dynamic sites of tension between stability and change, they are also sites of inventive potential. Emerging Genres in New Media Environments brings together compelling papers from scholars in Brazil, Canada, England, and the United States to illustrate how this inventive potential has been harnessed around the world.
Download or read book The Information Explosion written by Mick McLean and published by Praeger. This book was released on 1985 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research papers on the development and application of electronics- based mass media (information technology) in France, Germany, Federal Republic, Japan and the UK - presents forecasts of Japanese economic development; examines experiments with Videotex and telematics services, optical fibre systems, communications satellites, etc.; discusses social implications for employment, family life and the quality of life; includes comparisons between the approaches of Japan, EC countries and the USA towards the use of electronic media. Diagrams, graphs, map.
Download or read book Billboard written by and published by . This book was released on 1997-09-06 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Download or read book Emerging Digital Spaces in Contemporary Society written by Phillip Kalantzis-Cope and published by Springer. This book was released on 2010-12-08 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyzing the relationship between digital technologies and society this book explores a wide range of complex social issues emerging in a new digital space. Itexamines both the vexing dilemmas with a critical eye as well as prompting readers to think constructively and strategically about exciting possibilities.
Download or read book Emerging and Digital Media written by Canada. Parliament. House of Commons. Standing Committee on Canadian Heritage and published by . This book was released on 2011 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Multimedia and Interactive Digital TV Managing the Opportunities Created by Digital Convergence written by Pagani, Margherita and published by IGI Global. This book was released on 2000-01-01 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Addressing the issues that managers in the multimedia industry have confronted while developing and implementing this innovative technology, this book focuses on the latest research and findings in digital television technologies. Covered are the major issues surrounding digital convergence including the digital metamarket and new digital media devices and their potential for IT convergence at the macro level. Also addressed are multimedia and interactive digital television and the economic implications of these technologies. Additionally, the managerial implications of interactive digital television are covered, including branding strategies for digital television channels and the critical role of content media management."
