Download or read book Beyond Beatmatching written by Yakov Vorobyev and published by Mixed in Key. This book was released on 2012-05-01 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: The team behind Mixed In Key software explores the art of professional DJing to answer one simple question: What can you do to become a better DJ? Beyond Beatmatching will show you how to: Use harmonic mixing in your DJ sets Mix with energy levels in mind Dig for the most unique tracks and define your sound Build a perfect DJ laptop Mix a flawless DJ set Create your own mashups Get gigs at nightclubs and festivals Build your brand with a logo design, publicity shots and press kit Use Facebook and social media to expand your audience The book also features in-depth interviews with key DJs, innovators and executives, including Markus Schulz, DJ Sasha, A-list manager Ash Pournouri, talent booker Biz Martinez, marketing guru Karl Detken, and many more. Written in a user-friendly, straightforward tone and rife with valuable insights about the history (and future) of modern DJing, Beyond Beatmatching covers ground that no guide to DJing has attempted to date. Get this book today and discover a wealth of advanced techniques already known to the world's best DJs.
Download or read book The DJ Sales and Marketing Handbook written by Stacy Zemon and published by Taylor & Francis. This book was released on 2013-07-18 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: The DJ Sales and Marketing Handbook provides a roadmap to maximizing your profits as a disc jockey. It is jam-packed with practical tools, expert tips and cost-effective methods for increasing sales and creating loyal clients. Renowned DJ Stacy Zemon reveals specific ideas, proven techniques and creative approaches to multiplying your income and gaining the competitive edge. Written for both newcomers and experienced professionals, this comprehensive guide and essential reference manual gives you all of the know-how needed to achieve dramatic results. Inside you will find instructive examples and step-by-step guidelines for how to: find a unique market niche; convert prospects into clients; create and implement a marketing plan; get free publicity; make strategic alliances; select the right media; generate leads and referrals; increase client satisfaction... and much, much more. "Stacy Zemon is a knowledgeable source on being a pro mobile DJ. She is also a veteran of the industry who has contributed much to its evolution." - Jim Tremayne, DJ Times Magazine "We endorse Stacy Zemon and her mission to provide DJs with educational resources that support their long-term goals, and help them to achieve prosperity." - American Disc Jockey Association
Download or read book Full Brain Marketing written by DJ Heckes and published by Gildan Media LLC aka G&D Media. This book was released on 2018-10-09 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why full BRAIN Marketing? An important need in today's business is determining how to merge traditional, digital and social media marketing. Marketing has changed and so has the way you reach your target audience. The demand for constructive change and the speed of change in today's world is unprecedented. Customers are embracing change and adapting to new product offerings faster than ever and businesses must innovate to have any reasonable chance of growth. Deciding what marketing strategies are best for a company can be overwhelming. Determining and knowing what stage a business is in will help define how and where to get started. When times are tough, we will feel challenged. No matter how much we try to seek a standardized solution for running a successful business, every business owner runs his or her business based on individual perspectives and principles, which need not always be similar. Every business has its own set of guidelines and processes designed for its efficient functioning. It is no longer a right brain or left brain world; it is the combination for full brain marketing that will work best for businesses in today's hypercompetitive intelligence environment! Learn new ways to acquire valuable insights into one's customer, ways in which to create game-changing ideas, and methods for reducing risk. Full BRAIN Marketing-for the Small Business shares valuable insights to identifying what stage of business a company is presently in and sets out a road map for the best traveled road to marketing success. If done properly, marketing can be accomplished more easily and with a far greater rate of success. Explore & uncover ways to tie in traditional, digital and social media marketing to lead a business to success and avoid unnecessary mistakes, obstacles and easily avoided failures. With today's hypercompetitive environment, it is even more prevalent than ever before to be a forward thinker and a visionary leader in marketing for one's business.
Download or read book Rock the Dancefloor written by Phil Morse and published by . This book was released on 2016-08 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to know how it feels to be the DJ, to share the music you love with other people, to receive the adulation of packed dancefloors night after night, this book will show you exactly what to do to get there. Whether you're brand-new to this, a DJ who wants to finally break out of the bedroom, or you just want to improve your game, the five-step formula in Rock The Dancefloor! will help you to become a truly great DJ. This clear and practical guide will enable you to: Understand modern DJ gear, in order to avoid expensive mistakes Assemble the best music collection, so you can fill any dancefloor Quickly master all the techniques, so your DJ mixes sound amazing Perform like a pro at any type of gig: parties, bars, night clubs... Promote yourself effectively, for more and better paid bookings
Download or read book Return of the Hustle written by Eric Sheinkop and published by Springer. This book was released on 2016-03-11 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Has a commercial ever brought you to tears? Has a movie ever inspired you so much you change your way of life? Has the series finale of a television show ever broken your heart? Has a video game ever altered your perception of reality? If you're like most consumers, you answered 'yes' to at least one of those questions. Whether you remember it or not, the music of that ad, film, show or game probably played a big role in influencing your emotional response during that experience. In fact, music is included in media specifically for the purpose of connecting with audiences on a deeper level that visuals alone cannot access. A strong music strategy is fundamental to the success of television, film, brands and video games. Because of higher expectations for audiovisual content, it will take more than clever animation or a celebrity cameo to connect with consumers in an authentic, organic way. By providing audiences with a genuine music experience, whether with an exclusive song through an artist partnership or by featuring new music from an emerging band, you can build a bond that extends far beyond product experience. Music touches us emotionally in a way that words seldom do. We feel it – we remember it. In Return of The Hustle, a leading music and marketing industry insider discusses the diverse audio touchpoints for four key industries and shows how marketers, storytellers, and advertisers can use music to effectively guide audiences along the customer journey from passive consumers to brand advocates. Return of The Hustle provides readers with a blueprint for music strategy that professionals at any level in any industry can use to attract consumers, immerse them into the content, and extend relationships between them and the brand long after the commercial ends or the credits roll. With detailed case studies, exhaustive interviews, and thorough research, Return of the Hustle gives readers the playbook to use the marketing power of music to drive business results.
Download or read book Contemporary Issues in Digital Marketing written by John Branch and published by Libri Publishing Limited. This book was released on 2018-06-30 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in the digital age. There are more than 3 billion people connected to the internet. For every 100 people on the planet, there are 96 mobile telephone subscriptions. And more and more of our everyday objects--cuddly toys, cars, even kettles--have created an "internet of things." Marketers, in particular, hope that so-called digital marketing will allow them to gain new customer insights, refine customer segmentation, and communicate to customers more efficiently and effectively. They anticipate that the digital age will offer possibilities for new product innovation, advanced methods for engaging customers and original vehicles for creating brand communities. Despite the pervasiveness of digital technologies, however, digital marketing is seemingly still in its infancy. Contributions from both academics and practitioners who are experts in the field explore the realities of digital marketing.
Download or read book The Mobile DJ MBA written by Stacy Zemon and published by Lulu.com. This book was released on 2010-02-03 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mobile DJ MBA is a must-read for disc jockeys who are serious about running a profitable enterprise. This vital reference guide provides all of the know-how needed to gain a competitive edge. Featuring contributions from 60 of the brightest minds in the industry, the book offers expert advice, practical techniques and creative strategies for success. Those who apply the information within will undoubtedly multiply their income, reduce their expenses and reap great rewards from their efforts.
Download or read book Billboard written by and published by . This book was released on 2007-01-27 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Download or read book Iowa State Gazetteer and Business Directory written by and published by . This book was released on 1918 with total page 2206 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Coast to Coast the Radio DJ s Syndication How to Guide written by Randy "R Dub!" Williams and published by Lulu.com. This book was released on 2009-12-25 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential how-to guide for any radio personality seeking syndication!Whether you're a talker, music-based DJ, mixer, or offer a service like imaging or show prep, Coast to Coast spells out each step from A to Z, on how to sucessfully syndicate your show or service.Written by a syndicated radio host who is also president of a syndication company and a major-market program director, Coast To Coast gives you every side of the syndication game: from putting together your show and building a home studio, to pitching your product to stations and shopping for a syndication deal.Includes a chapter of real-life stories of America's top syndicated hosts, from Dr. Laura to The Baka Boyz. Learn first hand from syndicated stars in all formats, and even VPs of the top syndication companies, as Coast to Coast picks their brain on the keys to syndication success.The "Tool Box" section lists hundreds of contacts including heads of programming at every syndication company in the US!
Download or read book The Mobile DJ Handbook written by Stacy Zemon and published by Taylor & Francis. This book was released on 2013-07-24 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mobile DJ Handbook, Second Edition continues to be an excellent guide for novice and experienced DJs looking to build a successful career as the owner-operator of a mobile disc jockey service. Complete with practical tips, expert advice, and creative strategies, this book serves as the perfect guide on how to market and sell your services as well as develop and expand your business. This book contains information on becoming a professional, securing bookings, buying equipment and music, and running party dances, contests, and games. Included within the text are sample contracts, an advertisement and brochure, and resource information. The Mobile DJ Handbook is an essential reference guide which offers readers all the knowledge and inspiration needed to run a profitable enterprise.
Download or read book Handbook of Administrative Ethics written by Terry Cooper and published by CRC Press. This book was released on 2019-02-21 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delineating implications for administrative ethics from other fields such as sociology, psychology, and philosophy, this reference provides a comprehensive review of administrative ethics in the public sector. Detailing the context within which contemporary ethics training has developed, the book examines the effectiveness of ethics training, legal and organizational devices for encouraging desired conduct, and other topics of particular relevance to the political and social contexts of public administration. Written by over 25 leading scholars in public administration ethics, the book creates a taxonomy for administrative ethics using the categories of modern philosophy.
Download or read book The End of Marketing written by Carlos Gil and published by Kogan Page Publishers. This book was released on 2021-10-03 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category In a post-pandemic society, how can brands adapt to the new age of marketing without alienating their customers or clients? How can companies remain relevant in an era where a TikTok influencer has more impact than a billion-dollar corporation? The answer is to be human. In today's fragmented and noisy digital ecosystem, more people appreciate the value of authentic marketing and an engaged community than the number of likes on a post or what their favorite brand has on sale. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing to reach today's consumers. Using lessons from celebrities including DJ Khaled, Kim Kardashian, Ja Rule and Kanye West, and organizations such as Marriott, Wendy's, Airbnb, Zoom and others, this book teaches you the framework to help you reclaim organic engagement, develop strategies for engaging customers and become a marketing savage. This fully updated second edition of The End of Marketing will teach you how to remain digitally relevant in a post-pandemic world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to; they want to be engaged.
Download or read book Popular Music The Key Concepts written by Roy Shuker and published by Taylor & Francis. This book was released on 2017-03-27 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in an updated fourth edition, this popular A-Z student handbook provides a comprehensive survey of key ideas and concepts in popular music culture. With new and expanded entries on genres and subgenres, the text comprehensively examines the social and cultural aspects of popular music, taking into account the digital music revolution and changes in the way that music is manufactured, marketed and delivered. New and updated entries include: Age and youth Black music Digital music culture K-Pop Mash-ups Philadelphia Soul Pub music Religion and spirituality Remix Southern Soul Streaming Vinyl With further reading and listening included throughout, Popular Music: The Key Concepts is an essential reference text for all students studying the social and cultural dimensions of popular music.
Download or read book Internet Marketing and Big Data Exploitation written by I. Chaston and published by Springer. This book was released on 2015-02-11 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding new strategic approaches is provided by examining how the online world is being exploited by organisations in sectors of a modern economy such retailing, healthcare and the public sector in terms of creating new forms of competitive advantage as a consequence of the advent of mobile technology and online social networks.
Download or read book Report of the Annual Assessment of Telegraph and Telephone Property in the State of Iowa as Fixed by the Executive Council of the State of Iowa written by and published by . This book was released on 1913 with total page 1134 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Report of the Taxable Valuation of Telegraph and Telephone Property written by Iowa. State Tax Commission and published by . This book was released on 1910 with total page 1436 pages. Available in PDF, EPUB and Kindle. Book excerpt:
