Download or read book Consumer Psychological Time written by Johnny Ch Lok and published by . This book was released on 2019-09-15 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: -Time pressure dominates consumer psychological factorWhat are the factors of time pressure dominate consumer purchase psychological behaviors? How any why do this time pressure psychological factors dominate consumer behaviors? It is possible that time pressure can dominate consumer mind and behavior either choose to buy the product/consume the service or not buy the product/consume the service. Every consumer's final purchase decision, he/she is influenced how to make by himself/herself personal psychological limited time pressure . It means that he/she will have one time maximum standard to demand himself/herself to make the final purchase decision in whose individual psychological time standard ( the consumer's individual psychological limited consumption time). So, it seems that ever consumer's final decision how he/she chooses to buy the product or consume the service, his/her consumption behavior will be dominated by whose psychological time limited consumption pressure.So, time pressure issue seems evolutionary psychology, it looks at how consumer behavior has been affected by psychological adjustments during time pressure . It seeks to identify which consumer psychological traits are evolved through adaptations, e.g. time pressure consumption adaptations to choose the final purchase decision in the final time limited consumption pressure environment, e.g. the consumer expects this day is the final day to choose to buy what kinds of the product. If he/she can't make final purchase decision on the day, he/she will choose to buy the kind of product later, even he/she does not choose to buy the kind of product in the first or again, that is the products of natural selection, or the supermarket visitor case, he expects to choose which kind of food to eat within final 15 minutes, if he/she can't make the final decision to buy what kind of food to eat within final 15 minutes in this supermarket, or the restaurant eating consumer case, he is queueing to wait to enter the restaurant to eat. He/she expects the final queue waiting time is 15 minutes maximum. If after this 15 minutes, he/she can not be permitted to enter this restaurant, then he/she will choose to leave this restaurant and he/she will find another restaurant to replace it. So, it seems that any consumer will have himself/herself consumption limited standard time to decide whether he/she ought choose to buy any products or consume any services in any consumption environment.Hence, the cause of consumption time pressure dominates consumer behavior, it is based on these hypothesis: Every consumer has demand characteristic and time pressure can dominate how he/she make final decision to buy or not buy any product or consume any service as well as any consumer needs have time pressure consumption demand because he/she does not expect to spend more time to choose what kinds of products to buy or what kinds of services to consume. He/she expects to make purchase or consumption final decision in short time.
Download or read book Psychology of Time written by Simon Grondin and published by Emerald Group Publishing. This book was released on 2008-11-03 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Developments in the field of timing and time perception have multiplied the number of relevant questions regarding psychological time, and helped to provide answers and open many avenues of thought. This book brings together presentations of many of the main ideas, findings, hypotheses and theories that experimental psychology offers to the field.
Download or read book The Psychology of Consumer Behavior written by Brian Mullen and published by Psychology Press. This book was released on 2013-06-17 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: After years of study in the area of consumer behavior, Mullen and Johnson bring together a broad survey of small answers to a big question: "Why do consumers do what they do?" This book provides an expansive, accessible presentation of current psychological theory and research as it illuminates fundamental issues regarding the psychology of consumer behavior. The authors hypothesize that an improved understanding of consumer behavior could be employed to more successfully influence consumers' use of products, goods, and services. At the same time, an improved understanding of consumer behavior might be used to serve as an advocate for consumers in their interactions in the marketplace.
Download or read book The Aging Consumer written by Aimee Drolet and published by Routledge. This book was released on 2020-10-01 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior, identifies gaps and open questions within the research, and outlines an agenda for future research. There has been little systematic research done with respect to the most basic questions related to age and consumer behavior, such as whether older adults versus young and middle-age adults respond to marketing activities including pricing, promotions, product design, and distribution. Written by experts, The Aging Consumer compiles research on a broad range of topics on consumer marketing, from an individual to a societal level of analysis. This second edition provides new versions of chapters contained in the 2010 volume that have been updated to reflect the latest psychological and marketing research and thinking. Included also are ten new chapters which cover exciting new ground, such as changes in metacognition in older adults, motivated cognition of the aging consumer, and a global perspective on aging and the economy across cultures. This updated volume is beneficial for researchers and practitioners in marketing, consumer behavior, and advertising. Additionally, The Aging Consumer, 2nd edition will appeal to professionals in other fields such as psychology, decision sciences, gerontology and gerontological social work, and those who are concerned with normal human aging and its implications for the everyday behavior of older individuals. It will also be of interest to those in fields concerned with the societal implications of an aging population, such as economics, policy, and law.
Download or read book Time Pressure and Stress in Human Judgment and Decision Making written by A.J. Maule and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some years ago we, the editors of this volume, found out about each other's deeply rooted interest in the concept of time, the usage of time, and the effects of shortage of time on human thought and behavior. Since then we have fostered the idea of bringing together different perspectives in this area. We are now, there fore, very content that our idea has materialized in the present volume. There is both anecdotal and empirical evidence to suggest that time con straints may affect behavior. Managers and other professional decision makers frequently identify time pressure as a major constraint on their behavior (Isen berg, 1984). Chamberlain and Zika (1990) provide empirical support for this view, showing that complaints of insufficient time are the most frequently report ed everyday minor stressors or hassles for all groups of people except the elderly. Similarly, studies in occupational settings have identified time pressure as one of the central components of workload (Derrich, 1988; O'Donnel & Eggemeier, 1986).
Download or read book Time and Decision written by George Loewenstein and published by Russell Sage Foundation. This book was released on 2003-02-27 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do people decide whether to sacrifice now for a future reward or to enjoy themselves in the present? Do the future gains of putting money in a pension fund outweigh going to Hawaii for New Year's Eve? Why does a person's self-discipline one day often give way to impulsive behavior the next? Time and Decision takes up these questions with a comprehensive collection of new research on intertemporal choice, examining how people face the problem of deciding over time. Economists approach intertemporal choice by means of a model in which people discount the value of future events at a constant rate. A vacation two years from now is worth less to most people than a vacation next week. Psychologists, on the other hand, have focused on the cognitive and emotional underpinnings of intertemporal choice. Time and Decision draws from both disciplinary approaches to provide a comprehensive picture of the various layers of choice involved. Shane Frederick, George Loewenstein, and Ted O'Donoghue introduce the volume with an overview of the research on time discounting and focus on how people actually discount the future compared to the standard economic model. Alex Kacelnik discusses the crucial role that the ability to delay gratification must have played in evolution. Walter Mischel and colleagues review classic research showing that four year olds who are able to delay gratification subsequently grow up to perform better in college than their counterparts who chose instant gratification. The book also delves into the neurobiology of patience, examining the brain structures involved in the ability to withstand an impulse. Turning to the issue of self-control, Klaus Wertenbroch examines the relationship between consumption and available resources, showing, for example, how a high credit limit can lead people to overspend. Ted O'Donoghue and Matthew Rabin show how people's awareness of their self-control problems affects their decision-making. The final section of the book examines intertemporal choice with regard to health, drug addiction, dieting, marketing, savings, and public policy. All of us make important decisions every day-many of which profoundly affect the quality of our lives. Time and Decision provides a fascinating look at the complex factors involved in how and why we make our choices, so many of them short-sighted, and helps us understand more precisely this crucial human frailty.
Download or read book The Cambridge Handbook of Consumer Psychology written by Cait Lamberton and published by Cambridge University Press. This book was released on 2023-04-06 with total page 873 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last two years, consumers have experienced massive changes in consumption – whether due to shifts in habits; the changing information landscape; challenges to their identity, or new economic experiences of scarcity or abundance. What can we expect from these experiences? How are the world's leading thinkers applying both foundational knowledge and novel insights as we seek to understand consumer psychology in a constantly changing landscape? And how can informed readers both contribute to and evaluate our knowledge? This handbook offers a critical overview of both fundamental topics in consumer psychology and those that are of prominence in the contemporary marketplace, beginning with an examination of individual psychology and broadening to topics related to wider cultural and marketplace systems. The Cambridge Handbook of Consumer Psychology, 2nd edition, will act as a valuable guide for teachers and graduate and undergraduate students in psychology, marketing, management, economics, sociology, and anthropology.
Download or read book APA Handbook of Consumer Psychology written by Lynn R. Kahle and published by American Psychological Association (APA). This book was released on 2021-12-07 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: The APA Handbook of Consumer Psychology presents a comprehensive survey of the field, including historical reviews and critical sources of information in both core and emerging literature. This 33-chapter handbook is designed as a library reference that captures up-to-date content on consumer psychology, with insights offered by an outstanding roster of contributors. Broad coverage areas include perspectives on consumer psychology, consumer characteristics and contexts, use of psychology to communicate with consumers, consumer cognitions and affect, and use of psychology to carry out business functions. Chapters pinpoint practical issues; probe unresolved and controversial topics in a balanced manner; and present future theoretical, research, and practice trends. The handbook provides a starting point for an examination of consumer psychology and ways to move the knowledge forward in this meaningful and vital area of human behavior.
Download or read book Time Factor Influences Consumer Behavior written by Johnny Ch Lok and published by . This book was released on 2019-07-28 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is consumer psychological time zone ?Studies find that it's part of our psychological makeup to do the same things over and over again. Essentially humans are pretty predictable, and stores take advantage of that to get us to buy more. If a shopper touches or picks up the merchandise they are more likely to buy it. (that's why certain items are in easy reach). However, consumer psychologist had done conclusion that client psychological time zone can influence consumer becomes any one kind of below shoppers.Thus, it seems that time pressure situational environment psychological factor may build consumer psychological time zone to any consumers as well as itcan also build five types of shoppers' purchase mode as below: The 5 Types of personality may include. The Way You Shop Can Influence How Much You Spend. If you've ever come home after shopping and wondered, "why in the world did I buy that?" the answer might have to do with your shopping personality type.
Download or read book Social Psychology of Consumer Behavior written by Michaela Wanke and published by Psychology Press. This book was released on 2008-12-16 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and self-regulation.
Download or read book Handbook of Consumer Psychology written by Curtis P. Haugtvedt and published by Psychology Press. This book was released on 2018-12-07 with total page 1892 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.
Download or read book Time Pressure Influences Consumer And Teacher Performance written by Johnny Ch LOK and published by Independently Published. This book was released on 2019-12-03 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: ⦁Time pressure dominates consumer psychological factorWhat are the factors of time pressure dominate consumer purchase psychological behaviors? How any why do this time pressure psychological factors dominate consumer behaviors? It is possible that time pressure can dominate consumer mind and behavior either choose to buy the product/consume the service or not buy the product/consume the service. Every consumer's final purchase decision, he/she is influenced how to make by himself/herself personal psychological limited time pressure . It means that he/she will have one time maximum standard to demand himself/herself to make the final purchase decision in whose individual psychological time standard ( the consumer's individual psychological limited consumption time). So, it seems that ever consumer's final decision how he/she chooses to buy the product or consume the service, his/her consumption behavior will be dominated by whose psychological time limited consumption pressure.So, time pressure issue seems evolutionary psychology, it looks at how consumer behavior has been affected by psychological adjustments during time pressure . It seeks to identify which consumer psychological traits are evolved through adaptations, e.g. time pressure consumption adaptations to choose the final purchase decision in the final time limited consumption pressure environment, e.g. the consumer expects this day is the final day to choose to buy what kinds of the product. If he/she can't make final purchase decision on the day, he/she will choose to buy the kind of product later, even he/she does not choose to buy the kind of product in the first or again, that is the products of natural selection, or the supermarket visitor case, he expects to choose which kind of food to eat within final 15 minutes, if he/she can't make the final decision to buy what kind of food to eat within final 15 minutes in this supermarket , or the restaurant eating consumer case, he is queueing to wait to enter the restaurant to eat. He/she expects the final queue waiting time is 15 minutes maximum. If after this 15 minutes, he/she can not be permitted to enter this restaurant, then he/she will choose to leave this restaurant and he/she will find another restaurant to replace it. So, it seems that any consumer will have himself/herself consumption limited standard time to decide whether he/she ought choose to buy any products or consume any services in any consumption environment.Hence, the cause of consumption time pressure dominates consumer behavior, it is based on these hypothesis: Every consumer has demand characteristic and time pressure can dominate how he/she make final decision to buy or not buy any product or consume any service as well as any consumer needs have time pressure consumption demand because he/she does not expect to spend more time to choose what kinds of products to buy or what kinds of services to consume. He/she expects to make purchase or consumption final decision in short time.IN fact, consumers will be encoded to influence how they make final purchase decision. There are three main ways in which product information can be encoded. They include: Visual ( product picture) ; for example, the consumer stores the memory by visualizing it as on product image. Aconstic ( sound); here the consumer stores the information as a sound , this explains why some consumers sometimes get the brand name( words)
Download or read book Consumer Time Psychology Behavior written by Johnny Ch LOK and published by . This book was released on 2021-04-16 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: In any buying process, time factor will have about 10 % to 40 % to influence consumer decision. When the consumer feels hurry to consume, e.g. planning to go to travel, when he/she needs to choose to buy which airline's air ticket and what day and time is the right air ticket prebooking purchase decision right time choice; or enrolling which school to be choosed course to study decison, e.g. how long time is needed to be choose which school is the most suitable to provide the most suitable courses studying choce change; purchase warm clothes to wear in winter, when is the suitable time to choose to buy the cheaper warm clothers to prepare to wear in winter, e.g. Jan to Mar., April to June, July to Aug. month; when is the most suitable time to buy another new house to live, when the property consumer( buyer) has lived present house for long time, e.g. three years or more. All of these issues will include time factor to influence the consumer feels when he/she ought choose to buy the kind of product or consume the kind of service. However, the other factors will also include to influence his/her decision, e.g. family, friend relationship factor, advertising factor, social status factor, cultural difference factor, personal psychological need level or satisfactory level factor, young or old age factor, income level factor, economic environment factor, material enjoyable need factor etc. factors. However, time pressure factor will be the consumer individual intrinsic ( internal) psychological feeling factor, and it is the consumer individual intrinsic feeling to judge whether when he/she ought spend some money to buy the kind ofcnew product or the kind of consume service ( what time is the most reasonable or the most suitable time) to make purchase choice decision. However, when the consumer feels hurry to make purchase decision. So, he/she will not hope to spend more time to gather more information to compare and evaluate which one is the right brand of product tochoose to buy or the right service to consume among different brands of products or services. Otherwise, if the consumer has more time or he/she can make the decision to buy any brand of product. Then, he/she ought spend more time to gather more information to compare and evaluate which one is the most suitable product choice to buy or which one is the right service choice to consume. So, time pressure factor will have some influence to any consumers to make decision about what time is the suitable time to buy the kind of product or consume the service. For example, heater product is usually when winter weather time, the heater products need number ought increase in winter weather time or season. But, it is possible that the heater products need number won't increase in winter season / weather possible, when one country , there are many householders or families , they have one heater number at least at home. Then, it is possible that these householders or families won't have consumption desires to buy one more heater product to use in winter at home, because they have had one heater to use at home in winter. So , when the country has have many customers number, they are using the kind of heater products at homes. Most people own at least one heater number factor will have possible to influence enough time available to cause they do not feel hurry to buy any heaters to use at homes, so, their do not feel time pressure to buy any heaters in short time. Because they do not plan to buy the kind of product to use at home in short time when they have one heater product at least to use at homes in present.
Download or read book Psychological Ownership and Consumer Behavior written by Joann Peck and published by Springer. This book was released on 2018-05-02 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual’s feeling of ownership toward a target represents the perception that something is “mine!”, and is highly relevant to buying and relating to specific goods, economic and health decision-making and, especially salient given today’s privacy concerns, psychological ownership of digital content and personal data. Experts analyze the social conditions and cognitive processes concerning shared consumer experiences and psychological ownership. Contributors also discuss possibilities for socially responsible forms of psychological ownership using examples from environmental causes, and the behavioral mechanisms involved when psychological ownership becomes problematic, as in cases of hoarding. Included among the topics: Evidence from young children suggesting that even legal ownership is fundamentally psychological. Ownership, the extended self, and the extended object. Psychological ownership in financial decisions. The intersection of ownership and design. Can consumers perceive collective psychological ownership of an organization? Whose experience is it, anyway? Psychological ownership and enjoyment of shared experiences. Psychological ownership as a facilitator of sustainable behaviors including stewardship. Future research avenues in psychological ownership. Psychological Ownership and Consumer Behavior pinpoints research topics and real-world issues that will define the field in the coming years. It will be especially useful in graduate classes in marketing, consumer behavior, policy interventions, and business psychology.
Download or read book The Customer of the Future written by Blake Morgan and published by HarperCollins Leadership. This book was released on 2019-10-29 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow's customers need to be targeted today! Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective. The Customer of the Future explains how today's customers are already demanding frictionless, personalized, on-demand experiences from their products and services, and companies that don't adapt to these new expectations won't last. This book prepares your organization for these increasing demands by helping you do the following: Learn the ten defining strategies for a customer experience-focused company. Implement new techniques to shift the entire company from being product-focused to being customer-focused. Gain insights through case studies and examples on how the world's most innovative companies are offering new and compelling customer experiences. Tomorrow's customers will insist on experiences that make their lives significantly easier and better. Craft a leadership development and culture plan to create lasting change at your organization!
Download or read book Brand Seduction written by Daryl Weber and published by Red Wheel/Weiser. This book was released on 2016-04-25 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Powerful, profound, and beautifully written, Brand Seduction raises the bar for every marketer to do work that truly matters." —Seth Godin, author of All Marketers Are Liars "Clever, creative, and jam-packed with useful insights, Brand Seduction shows how our brain secretly shapes our choices in ways we may never have realized." —Jonah Berger, Wharton Professor and bestselling author of Contagious and Invisible Influence For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections. Welcome to the new world of neuromarketing. Through simple language, engaging stories, and real-world examples, Brand Seduction shows you how to decode, build, and use these hidden brand fantasies to grow your brand and business. You'll learn: • The surprising unconscious side of brands. • The biggest myths about consumer psychology. • The real role of emotions in building brands. • Practical tools to use neuroscience to inspire better marketing. Everyone seems to have a different idea of what brands are, how they work, and how they are built. Brand Seduction digs deeper into the nature of brands, how they exist and behave in the mind, and how marketers and business leaders can use this understanding to "seduce" customers and grow their businesses.
Download or read book How Behavioral Time Method Explains And Predicts written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-05-22 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: So, time pressure issue seems evolutionary psychology, it looks at how consumer behavior has beed affected by psychological adjustments during time pressure evoluation. It seeks to identify which consumer psychological traits are evolved through adaptations, e.g. time pressure consumption adaptations to choose the final purchase decision in the final time limited consumption pressure environment, e.g. the consumer expects this day is the final day to choose to buy what kinds of the product. If he/she can't make final purchase decisin on the day, he/she will choose to buy the kind of product later, even he/she does not choose to buy the kind of product in the first or again, that is the products of natural selection, or the supermaket visitor case, he expects to choose which kind of food to eat within final 15 minutes, if he/she can't make the final decision to buy what kind of food to eat within final 15 minutes in this supermarket, or the restaurant eatting consumer case, he is queueing to wait to enter the restaurant to eat. He/she expects the final queue waiting time is 15 minutes maximum. If after this 15 minutes, he/she can not be permited to enter this restaurant, then he/she will choose to leave this restaurant and he/she will find another restaurant to replace it. So, it seems that any consumer will have himself/herself consumption limited stardard time to decide whether he/she ought choose to buy any products or consume any services in any consumption environment.Hence, the cause of consumption time pressure dominates consumer behavior, it is based on these hypothesis: Every consumer has demand characteristic and time pressure can dominate how he/she make final decision to buy or not buy any product or consume any service as well as any consumer needs have time pressure consumption demand because he/she does not expect to epend more time to choose what kinds of products to buy or what kinds of services to consume. He/she expects to make purchase or consumption final decision in short time.
