Download or read book Coca Cola Socialism written by Radina Vučetić and published by Central European University Press. This book was released on 2018-06-20 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the Americanization of Yugoslav culture and everyday life during the nineteen-sixties. After falling out with the Eastern bloc, Tito turned to the United States for support and inspiration. In the political sphere the distance between the two countries was carefully maintained, yet in the realms of culture and consumption the Yugoslav regime was definitely much more receptive to the American model. For Titoist Yugoslavia this tactic turned out to be beneficial, stabilising the regime internally and providing an image of openness in foreign policy. Coca-Cola Socialism addresses the link between cultural diplomacy, culture, consumer society and politics. Its main argument is that both culture and everyday life modelled on the American way were a major source of legitimacy for the Yugoslav Communist Party, and a powerful weapon for both USA and Yugoslavia in the Cold War battle for hearts and minds. Radina Vučetić explores how the Party used American culture in order to promote its own values and what life in this socialist and capitalist hybrid system looked like for ordinary people who lived in a country with communist ideology in a capitalist wrapping. Her book offers a careful reevaluation of the limits of appropriating the American dream and questions both an uncritical celebration of Yugoslavia’s openness and an exaggerated depiction of its authoritarianism.
Download or read book Coca Cola Socialism written by Radina Vucetic and published by Central European University Press. This book was released on 2018-07-01 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the process of Americanization of Yugoslav culture and everyday life during the sixties. After having fallen out of the Eastern bloc, Tito turned to American backing. In political spheres distance was carefully guarded, yet in the realms of culture and consumption the Yugoslav regime was definitely much more receptive. For Titoist Yugoslavia this tactic turned out to be rewarding. It stabilised the regime internally and gave it an image of openness in foreign policy. The book addresses the link between cultural diplomacy, culture, consumer society and politics. The main argument is that both culture and everyday life modelled on the American way were a major source of legitimacy for the Yugoslav Communist Party, and a powerful weapon for both USA and Yugoslavia in the Cold War battle for hearts and minds. Vucetic explores how the Party used American culture in order to promote its own values and how life in this socialist and capitalist hybrid system looked like for ordinary people, living in a country with communist ideology wrapped in capitalist form. The book offers a careful reevaluation of the limits of appropriating the American dream. The analysis raises doubts toward both the uncritical celebration of Yugoslavia's openness and the exaggerated picture of its authoritarianism.
Download or read book China Communism and Coca Cola written by Clyde Cameron and published by . This book was released on 1980 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book China Communism and Coca Cola written by Clyde Robert Cameron and published by . This book was released on 2002 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Children of Marx and Coca Cola written by Xiaoping Lin and published by University of Hawaii Press. This book was released on 2009-11-02 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children of Marx and Coca-Cola affords a deep study of Chinese avant-garde art and independent cinema from the mid-1990s to the beginning of the twenty-first century. Informed by the author’s experience in Beijing and New York—global cities with extensive access to an emergent transnational Chinese visual culture—this work situates selected artworks and films in the context of Chinese nationalism and post-socialism and against the background of the capitalist globalization that has so radically affected contemporary China. It juxtaposes and compares artists and independent filmmakers from a number of intertwined perspectives, particularly in their shared avant-garde postures and perceptions. Xiaoping Lin provides illuminating close readings of a variety of visual texts and artistic practices, including installation, performance, painting, photography, video, and film. Throughout he sustains a theoretical discussion of representative artworks and films and succeeds in delineating a variegated postsocialist cultural landscape saturated by market forces, confused values, and lost faith. This refreshing approach is due to Lin’s ability to tackle both Chinese art and cinema rigorously within a shared discursive space. He, for example, aptly conceptualizes a central thematic concern in both genres as "postsocialist trauma" aggravated by capitalist globalization. By thus focusing exclusively on the two parallel and often intersecting movements or phenomena in the visual arts, his work brings about a fruitful dialogue between the narrow field of traditional art history and visual studies more generally. Children of Marx and Coca-Cola will be a major contribution to China studies, art history, film studies, and cultural studies. Multiple audiences—specialists, teachers, and students in these disciplines, as well as general readers with an interest in contemporary Chinese society and culture—will find that this work fulfills an urgent need for sophisticated analysis of China’s cultural production as it assumes a key role in capitalist globalization.
Download or read book Inside Coca Cola written by Neville Isdell and published by Macmillan + ORM. This book was released on 2011-10-25 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India, South Africa and Turkey. Isdell helped put out huge public relations fires (India and Turkey), opened markets(Russia, Eastern Europe, Philippines and Africa), championed Muhtar Kent, the current Turkish-American CEO, all while living the ideal of corporate responsibility. Isdell's, and Coke's, story is newsy without being gossipy; principled without being preachy. Inside Coca-Cola is filled with stories and lessons appealing to anybody who has ever taken "the pause that refreshes." It's also a readable and important look at how companies can market and govern themselves more-ethically and to great success.
Download or read book Ethical Eating in the Postsocialist and Socialist World written by Yuson Jung and published by Univ of California Press. This book was released on 2014-02-21 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Current discussions of the ethics around alternative food movements--concepts such as "local," "organic," and "fair trade"--tend to focus on their growth and significance in advanced capitalist societies. In this groundbreaking contribution to critical food studies, editors Yuson Jung, Jakob A. Klein, and Melissa L. Caldwell explore what constitutes "ethical food" and "ethical eating" in socialist and formerly socialist societies. With essays by anthropologists, sociologists, and geographers, this politically nuanced volume offers insight into the origins of alternative food movements and their place in today's global economy. Collectively, the essays cover discourses on food and morality; the material and social practices surrounding production, trade, and consumption; and the political and economic power of social movements in Bulgaria, China, Cuba, Lithuania, Russia, and Vietnam. Scholars and students will gain important historical and anthropological perspective on how the dynamics of state-market-citizen relations continue to shape the ethical and moral frameworks guiding food practices around the world.
Download or read book Communist Gourmet written by Albena Shkodrova and published by Central European University Press. This book was released on 2021-05-31 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communist Gourmet presents a lively, detailed account of how the communist regime in Bulgaria determined people’s everyday food experience between 1944 and 1989. It examines the daily routines of acquiring food, cooking it, and eating out at restaurants through the memories of Bulgarians and foreigners, during communism. In looking back on a wide array of issues and events, Albena Shkodrova attempts to explain the paradoxes of daily existence. She reports human stories that are touching, sometimes dark, but often full of humor and anecdotes from nearly one hundred people: some of them are Bulgarians who were involved in the communist food industry, whether as consumers or employees, while others are visitors from the United States and Western Europe who report culinary highlights and disappointments. The author made use of the national press, officially published cookbooks, Communist Party documents, and other previously unstudied sources. An appendix containing recipes of dishes typical of the period and an extensive set of archival photographs are special features of the volume.
Download or read book US public diplomacy in socialist Yugoslavia 1950 70 written by Carla Konta and published by Manchester University Press. This book was released on 2020-04-22 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fascinating historical account of how and why the U.S. cultural penetration in Yugoslavia became a key feature for the attainment of Washington’s short, middle and long-term policy goals there.
Download or read book Coca Globalization written by R. Foster and published by Springer. This book was released on 2008-02-04 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores globalization through a historical and anthropological study of how familiar soft drinks such as Coke and Pepsi became valued as more than mere commodities. Foster discusses the transnational operations of soft drink companies and, in particular, the marketing of soft drinks in Papua New Guinea, a country only recently opened up to the flow of brand name consumer goods. Based on field observations and interviews, as well as archival and library research, this book is of interest to anyone concerned about the cultural consequences and political prospects of globalization, including new forms of consumer citizenship and corporate social responsibility.
Download or read book Transnationalism and Imperialism written by Hervé Mayer and published by Indiana University Press. This book was released on 2022-04-05 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: While Western films can be seen as a mode of American exceptionalism, they have also become a global genre. Around the world, Westerns exemplify colonial cinema, driven by the exploration of racial and gender hierarchies and the progress and violence shaped by imperialism. Transnationalism and Imperialism: Endurance of the Global Western Film traces the Western from the silent era to present day as the genre has circulated the world. Contributors examine the reception and production of American Westerns outside the US alongside the transnational aspects of American productions, and they consider the work of minority directors who use the genre to interrogate a visual history of oppression. By viewing Western films through a transnational lens and focusing on the reinterpretations, appropriations, and parallel developments of the genre outside the US, editors Hervé Mayer and David Roche contribute to a growing body of literature that debunks the pervasive correlation between the genre and American identity. Perfect for media studies and political science, Transnationalism and Imperialism reveals that Western films are more than cowboys; they are a critical intersection where issues of power and coloniality are negotiated.
Download or read book Labor in State Socialist Europe 1945 1989 written by Marsha Siefert and published by Central European University Press. This book was released on 2020-09-01 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Labor regimes under communism in East-Central Europe were complex, shifting, and ambiguous. This collection of sixteen essays offers new conceptual and empirical ways to understand their history from the end of World War II to 1989, and to think about how their experiences relate to debates about labor history, both European and global. The authors reconsider the history of state socialism by re-examining the policies and problems of communist regimes and recovering the voices of the workers who built them. The contributors look at work and workers in Albania, Bulgaria, Czechoslovakia, the German Democratic Republic, Hungary, Poland, Romania, and Yugoslavia. They explore the often contentious relationship between politics and labor policy, dealing with diverse topics including workers’ safety and risks; labor rights and protests; working women’s politics and professions; migrant workers and social welfare; attempts to control workers’ behavior and stem unemployment; and cases of incomplete, compromised, or even abandoned processes of proletarianization. Workers are presented as active agents in resisting and supporting changes in labor policies, in choosing allegiances, and in defining the very nature of work.
Download or read book The Feminist Challenge to the Socialist State in Yugoslavia written by Zsófia Lóránd and published by Springer. This book was released on 2018-09-27 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of new Yugoslav feminism in the 1970s and 1980s, reassessing the effects of state socialism on women’s emancipation through the lens of the feminist critique. This volume explores the history of the ideas defining a social movement, analysing the major debates and arguments this milieu engaged in from the perspective of the history of political thought, intellectual history and cultural history. Twenty-five years after the end of the Cold War, societies in and scholars of East Central Europe still struggle to sort out the effects of state socialism on gender relations in the region. What could tell us more about the subject than the ideas set out by the only organised and explicitly feminist opposition in the region, who, as academics, artists, writers and activists, criticised the regime and demanded change?
Download or read book Socialist Internationalism and the Gritty Politics of the Particular written by Kristin Roth-Ey and published by Bloomsbury Publishing. This book was released on 2023-04-06 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection takes a case study approach to enter into and explore spaces of 'Second-Third World' interaction during the Cold War. From the dining halls of a university, to hospital wards, construction sites, military barracks, pubs and more, the chapters drop the scale down from the global to the particular to better see, understand and interpret the complex nature of these spaces. These ordinary spaces are examined to understand how they were conceived, constructed, shaped and reshaped by people over time. Many are physical places of encounter, while others are more abstract, embodying ideological goals. In exploring these spaces the contributors show how the Second and Third World actors understood them and connected them to ideas such as gender and space, the space of the nation, of the modern and of the self. Essentially, it seeks to unravel how these spaces between Second and Third Worlds worked, and what, if anything, was distinctive and consequential about them. Second-Third World Spaces in the Cold War explores the ways in which these Second and Third World actors collaborated and clashed in these everyday spaces, and brings these multi-faceted, multi-actor histories to a vital centre ground.
Download or read book Gender Globalization and Postsocialism written by Jacqui True and published by Columbia University Press. This book was released on 2003 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: True examines political and gendered identities in flux in post-communist Czech Republic. She argues that the privatization of a formerly state economy and the adoption of consumer-oriented market practices were shaped by ideas and attitudes about gender roles. This book also offers a provocative general thesis about the inextricable linkages between political and economic changes and gender identities.
Download or read book Red Legacies in China written by Jie Li and published by BRILL. This book was released on 2020-10-26 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: What has contemporary China inherited from its revolutionary past? How do the realities and memories, aesthetics and practices of the Mao era still reverberate in the post-Mao cultural landscape? The essays in this volume propose “red legacies” as a new critical framework from which to examine the profusion of cultural productions and afterlives of the communist revolution in order to understand China’s continuities and transformations from socialism to postsocialism. Organized into five parts—red foundations, red icons, red classics, red bodies, and red shadows—the book’s interdisciplinary contributions focus on visual and performing arts, literature and film, language and thought, architecture, museums, and memorials. Mediating at once unfulfilled ideals and unmourned ghosts across generations, red cultural legacies suggest both inheritance and debt, and can be mobilized to support as well as to critique the status quo.
Download or read book Private Life and Privacy in Nazi Germany written by Elizabeth Harvey and published by Cambridge University Press. This book was released on 2019-07-18 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highlights the surprising ways in which the Nazi regime permitted or even fostered aspirations of privacy.
