Download or read book The iPINIONS Journal written by Anthony Livingston Hall and published by iUniverse. This book was released on 2015-03-20 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anthony L. Hall takes aim at the global events of 2014 with a unique and refreshing perspective. For example, on: Media broadcasting terrorist propaganda as breaking news We live in a Twitter age of such promiscuous, indiscriminate and surreal media practices that it seems perfectly normal for our own media to be helping the enemy perpetrate psychological warfare against us. What else explains the media shielding us from the epithets of racists, but bombarding us with the taunts of terrorists? Snowboarder Shaun White failing to medal at Sochi Olympics Frankly, I think its fair to say that never before in Olympic history has an athlete so hyped to win gold failed to even win bronze. Only authoritarian regimes can govern Arab countries Show me an Arab country governed by a democratically elected government and Ill show you one that is an ungovernable mess. Feminist call for liberated women to ditch high heels Its a reflection of the addictive high women get on heels that, when theyre barefoot (or wearing tennis shoes), they invariably perch themselves on the balls of their feet to simulate those missing high heels. Have you noticed this? Putinization of Russia Putins propaganda has done such a terrific job of convincing Russians that Westerners are undermining their culture at home and threatening the safety of fellow Russians abroad, the credibility of his presidency now depends on backing up his neo-Stalinist words with avenging military action. Police in U.S. killing unarmed Black men If I hear another political or civic leader calling for a conversation on race, Im going to puke. Because nothing will do more to curb deadly encounters between the police and young Black men than requiring the former to attach cameras to their bulletproof vests and prevailing upon the latter to obey police orders.
Download or read book Sport Marketing written by Windy Dees and published by Human Kinetics. This book was released on 2021-03-12 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace"--
Download or read book Sports Marketing written by Matthew D. Shank and published by Taylor & Francis. This book was released on 2021-11-29 with total page 809 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive, and engaging introduction to sports marketing currently available. It is the only introductory textbook on this subject to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology, and e-marketing, the book introduces core theory and concepts, explains best practice, and surveys the rapidly changing international sports business environment. Chapters contain extensive real-world case studies and biographies of key industry figures, and challenging review exercises encourage the reader to reflect critically on their own knowledge and professional practice. Now in a fully revised and updated sixth edition, Sports Marketing: A Strategic Perspective includes expanded coverage of social and digital media, analytics, and ethical issues, as well as a greater number of international articles and examples. In a new feature, successful sports marketers reflect on their careers and how they progressed in the sports marketing industry. It is an essential foundation for any sports marketing or sports business course, and an invaluable reference for any sports marketing practitioner looking to improve their professional practice. A companion website offers additional resources for instructors and students, including an instructor’s guide, test questions, presentation slides, and useful weblinks.
Download or read book Can t Knock the Hustle written by Matt Sullivan and published by HarperCollins. This book was released on 2021-06-22 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Sportswriter Sullivan takes readers on a propulsive ride in his tour-de-force debut. . . . Sullivan’s detailed account will intrigue anyone who cares about sports and the role it plays in social justice today.” — Publishers Weekly (starred review) "More than a basketball book, this helps explain race relations, celebrity power, and personal choice in a changed world." — Kirkus Reviews "A must-read for its in-depth look at the mental, economic, and political tribulations of NBA players." — Library Journal (starred review) "Only a brilliantly audacious book could begin to make sense of the weirdly brilliant audacity of the new Brooklyn Nets. One writer on Earth could have written this book this way — with the profundity of a sage baller and acuity of a seasoned journalist — and that writer is Matt Sullivan." — Kiese Laymon, New York Times best-selling author of Heavy “With Can't Knock The Hustle, Matt Sullivan correctly positions the basketball games we love as both a prism through which to understand our culture, and a battlefield on which to fight for the better angels of that culture. On the surface, it's a story about the unending march of 2020. But once you finish it, you understand that it's also an essential document about the decades that led us to this moment, and about the future decades yet unspooled." — Wright Thompson, ESPN senior writer and New York Times bestselling author of Pappyland and The Cost of These Dreams “In the dueling eras of unprecedented athlete empowerment and the coarse ugliness of 'shut up and dribble,' Matt Sullivan's Can't Knock the Hustle offers a can't-look-away sampling of not merely the NBA's most fascinating franchise, but a frozen period in time that will leave historians both horrified and riveted." — Jeff Pearlman, New York Times bestselling author of Three-Ring Circus and Showtime “Matt Sullivan is one helluva social anthropologist, and as a result, his Can't Knock the Hustle amounts to way more than a journey with the Brooklyn Nets, or an examination of the modern-day athlete. This is an astute, ambitious book about the glory and torment of talent itself. Basketball? That's just the starting point, and what a trip Sullivan's remarkable odyssey turns out to be.” — James Andrew Miller, New York Times bestselling author of Those Guys Have All the Fun, Live From New York, and Powerhouse “Can't Knock the Hustle is a terrific book because it gives us something in woefully short supply: real journalism. Matt Sullivan has discovered the ground zero of a player revolution—and it's in Brooklyn. Is anybody ready for it?" — Howard Bryant, ESPN senior writer and author of Full Dissidence: Notes from an Uneven Playing Field “The superstar-studded Brooklyn Nets are basketball's most captivating team, and Can't Knock the Hustle delivers a fascinating secret history of their journey to the pantheon of player activism and empowerment. With brilliant reporting and breakneck prose, this is our generation's Moneyball.” — Don Van Natta Jr., Pulitzer Prize-winning ESPN investigative reporter and New York Times bestselling author of First Off the Tee and Wonder Girl “No narrative has captured the dynamics of the ‘player empowerment’ movement quite like Can’t Knock the Hustle. Sullivan has written about as revealing a basketball book as there's been in a long time: an insider’s account with an outsider’s moxie.” — Dave Zirin, The Nation sports editor and author of The Kaepernick Effect
Download or read book Best of the Journals in Rhetoric and Composition 2019 written by Jessica Pauszek and published by Parlor Press LLC. This book was released on 2019-10-13 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best of the Journals in Rhetoric and Composition 2019 represents the result of a nationwide conversation—beginning with journal editors, but expanding to teachers, scholars and workers across the discipline of Rhetoric and Composition—to select essays that showcase the innovative and transformative work now being published in the field’s journals. Representing both print and digital journals, the essays featured here explore issues ranging from classroom practice to writing in global and digital contexts, from border rhetorics to social justice research. Together, the essays provide readers with a rich understanding of the present and future direction of the field. The anthology features work by the following authors and representing these journals: Amber Simpson and Kristi Girdharry | Elaine Richardson and Alice Ragland (Community Literacy Journal ) | Shari J. Stenberg (Rhetoric Society Quarterly) | David Riche (Literacy in Composition Studies) |Eileen Kogl Camfield, Lara Killick, and Ruth Lewis ( Journal of Teaching Writing) | Elizabeth G. Allan (Pedagogy) | Christina Saidy (WPA: Writing Program Administration) | Anthony Warnke and Kirsten Higgins (Teaching English in the Two-Year College) | Cati V. de los Ríos and Kate Seltzer (Research in the Teaching of English) | Romeo García (Writing Center Journal) | Wendy Pfrenger (Journal of Basic Writing) | Janine Butler (Rhetoric Review) | Pamela Takayoshi (College Composition and Communication) | Maria Novotny and John T. Gagnon (Reflections) | Kate Vieira (Writing on the Edge)
Download or read book Communication and Sport written by Andrew C. Billings and published by SAGE Publications, Incorporated. This book was released on 2021-02-02 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication and Sport: Surveying the Field provides students with an understanding of sports media, rhetoric, culture, and organizations through an examination of a wide range of topics. Authors Andrew C. Billings and Michael L. Butterworth address everything from youth to amateur to professional sports through varied lenses, including mythology, community, and identity. A comprehensive focus on communication scholarship gives attention to the ways that sports produce, maintain, or resist cultural attitudes about race, gender, sexuality, class, and politics. The Fourth Edition includes new interviews with prominent figures in the field and new discussions on current events like the Black Lives Matter movement and the COVID-19 pandemic.
Download or read book Promoting Organizational Performance Through 5G and Agile Marketing written by Santos, José Duarte and published by IGI Global. This book was released on 2022-09-30 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is well understood that many business operations are evolving to fit within the mold of society’s technological advancement. This is no different for marketing. While there are indicators proving the evolution of marketing, there are still many questions that must be addressed when examining the changes made to the field: whether this evolution will force new tactics, whether it will be reduced to technological tools, and more. These questions must be answered in order to allow organizations to be more customer-oriented and competitive. Promoting Organizational Performance Through 5G and Agile Marketing provides knowledge and skills to allow readers the ability to understand the evolution and trends of marketing, as well as its implications in organizations and customer relationships. It consolidates concepts introduced in recent years and examines possible opportunities to broaden the breadth of marketing, demonstrating its interdisciplinarity. Covering topics such as loyalty programs, brand attachment, and purchase intention, this premier reference source is an excellent resource for business leaders and executives, brand managers, IT managers, marketers, communications professionals, students and faculty of higher education, librarians, researchers, and academicians.
Download or read book On the Edge written by Nate Silver and published by Penguin. This book was released on 2024-08-13 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Instant New York Times Bestseller “Engaging and entertaining… a glimpse of the economy of the future.” —Tim Wu, New York Times Book Review From the New York Times bestselling author of The Signal and the Noise, the definitive guide to our era of risk—and the players raising the stakes In the bestselling The Signal and the Noise, Nate Silver showed how forecasting would define the age of Big Data. Now, in this timely and riveting new book, Silver investigates “the River,” the community of like-minded people whose mastery of risk allows them to shape—and dominate—so much of modern life. These professional risk-takers—poker players and hedge fund managers, crypto true believers and blue-chip art collectors—can teach us much about navigating the uncertainty of the twenty-first century. By immersing himself in the worlds of Doyle Brunson, Peter Thiel, Sam Bankman-Fried, Sam Altman, and many others, Silver offers insight into a range of issues that affect us all, from the frontiers of finance to the future of AI. Most of us don’t have traits commonly found in the River: high tolerance for risk, appreciation of uncertainty, affinity for numbers—paired with an instinctive distrust of conventional wisdom and a competitive drive so intense it can border on irrational. For those in the River, complexity is baked in, and the work is how to navigate it. People in the River have increasing amounts of wealth and power in our society, and understanding their mindset—and the flaws in their thinking— is key to understanding what drives technology and the global economy today. Taking us behind the scenes from casinos to venture capital firms, and from the FTX inner sanctum to meetings of the effective altruism movement, On the Edge is a deeply reported, all-access journey into a hidden world of power brokers and risk-takers.
Download or read book The Victory Machine written by Ethan Sherwood Strauss and published by PublicAffairs. This book was released on 2020-04-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: How money, guts, and greed built the Warriors dynasty -- and then took it apart The Golden State Warriors dominated the NBA for the better part of a decade. Since the arrival of owner Joe Lacob, they won more championships and sold more merchandise than any other franchise in the sport. And in 2019, they opened the doors on a lavish new stadium. Yet all this success contained some of the seeds of decline. Ethan Sherwood Strauss's clear-eyed exposé reveals the team's culture, its financial ambitions and struggles, and the price that its players and managers have paid for all their winning. From Lacob's unlikely acquisition of the team to Kevin Durant's controversial departure, Strauss shows how the smallest moments can define success or failure for years. And, looking ahead, Strauss ponders whether this organization can rebuild after its abrupt fall from the top, and how a relentless business wears down its players and executives. The Victory Machine is a defining book on the modern NBA: it not only rewrites the story of the Warriors, but shows how the Darwinian business of pro basketball really works.
Download or read book Spaced Out written by Mike Prada and published by Triumph Books. This book was released on 2022-11-01 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: A hands-on, illuminating deconstruction of NBA basketball, tracing the tactical evolution of the modern game As the NBA celebrates and surpasses 75 years of existence, today's game looks nothing like it did in generations past when Bill Russell, Wilt Chamberlain, and Kareem Abdul-Jabbar took turns ruling the league. But it's also entirely different from a decade—even half decade—ago. Today's stars enter the league with more versatility and fluidity than ever before, and they need it to handle the strategies, philosophies, schemes, skill sets, movement patterns, and measures of basketball intelligence that simply didn't exist in the past. Spaced Out tells the story of what professional basketball looks like right now and how it got here. Taking a court-level view, Mike Prada breaks down high-level play to elucidate the athleticism, strategy, and skill demonstrated on a nighty basis, while shining a light on the historical forces that have dramatically altered the shape of the game and the role of its superstars. Topics covered include the explosion of three point shooting, the rise and fall and rise again of zone defense, the impact of tighter enforcement of perimeter contact rules, and other pivotal factors impacting the pro game. From Xs and Os to keen historic analysis, this definitive volume will reveal the intricacies of a beautiful game for savvy fans, players, and coaches alike.
Download or read book The Economics of Sports written by Michael A. Leeds and published by Routledge. This book was released on 2018-04-27 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sports industry provides a seemingly endless set of examples from every area of microeconomics, giving students the opportunity to study economics in a context that holds their interest. Thoroughly updated to reflect the current sports landscape, The Economics of Sports introduces core economic concepts and theories and applies them to American and international sports. Updates for this sixth edition include: More coverage of international sports, including European football; A revised chapter on competitive balance, reflecting new techniques; A brand-new chapter on mega-events such as the Olympics and World Cup; New material on umpire bias; A completely redesigned chapter on amateur competition that focuses exclusively on intercollegiate sports. This chapter is also now modular, enabling instructors who wish to intersperse it with the other chapters to do so with greater ease. This accessible text is supported by a companion website which includes resources for students and instructors. It is the perfect text for advanced undergraduate and graduate courses on sports economics.
Download or read book Sport and the Media written by Matthew Nicholson and published by Routledge. This book was released on 2015-06-12 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Managing the Nexus is still the only textbook to combine in-depth analysis of the rapidly developing sport media industry with a clear and straightforward guide to practical sport media management skills. The book explains the commercial relationships that exist between key media and sport organisations and how to apply a range of tools and strategies to promote the achievements of sport organisations. This updated edition includes a wider range of international examples and cases, as well as four completely new chapters covering new and social media, managing the media at major sports events, the work of the sports journalist, and the role of the sport media manager. The book's online resources have also been updated, with new lecture slides and teaching notes providing a complete package for instructors. Sport and the Media is an essential textbook for any degree level course on sport and the media, sport media management or sport communication, and invaluable reading for any sport media or sport management practitioner looking to improve their professional skills.
Download or read book Diversity Equity and Inclusion in Sport written by Ellen Staurowsky and published by Human Kinetics. This book was released on 2022-06-16 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the topic of diversity, equity, and inclusion continues to be of growing importance across all businesses, Diversity, Equity, and Inclusion in Sport provides a comprehensive examination of DEI issues across the sport industry. This text’s emphasis on application and critical thinking will guide students in developing their ability to effectively lead sport organizations of all kinds with vision and compassion. With a diverse team of contributors representing a variety of unique perspectives, this text aligns with the Commission on Sport Management Accreditation (COSMA) Common Professional Component content area of diversity issues in sport management. Organized into three parts, Diversity, Equity, and Inclusion in Sport aims to clearly illustrate how to make a true impact in sport settings. Part I delivers foundational knowledge of what diversity, equity, and inclusion mean within sport organizations, including how power and privilege play out in sport organizations to include some and exclude others. Students will develop the skills associated with appreciating and having conversations about differences and learn how understandings about difference affect policy development and decision-making. Part II further develops understanding of diversity, equity, and inclusion through comprehensive coverage of critical areas of diversity that have an impact on the sport industry, including social class and economic status, gender and gender identity, race and ethnicity, disability, political influence and affiliation, religion, and age. Part III is designed to empower sport professionals to become leaders, providing actionable advice on promoting and successfully implementing best practices. Students will learn about connecting difficult conversations to leadership, planning strategically, assessing organizational climate, and using sport as a platform for social change. Each chapter opens with a real-life scenario introducing the chapter’s topic and closes with exercises to prompt critical thinking about the issues raised. Sport Industry Leader Profiles provide interviews with leading professionals for practical, informed opinions on the issues presented. Sport Industry Diversity Initiative sidebars feature organizational approaches to DEI issues. Diversity, Equity, and Inclusion in Sport addresses the key areas and challenges surrounding DEI in the sport industry and examines the role of sport in effecting social change. With practical application skills on incorporating knowledge into decision-making, current and future professionals alike will be prepared to lead sport businesses as diverse, equitable, and inclusive environments.
Download or read book The Sports Strategist written by Irving Rein and published by Oxford University Press, USA. This book was released on 2015 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sports industry is more complex than ever before, and succeeding within it now requires an equally dynamic approach. Teams and leagues across many sports face unprecedented competition in worldwide markets as the cost of doing business increases and traditional revenue streams face pressure. In light of these changes, the idea that winning championships is the key to organizational success is misguided. The Sports Strategist: Developing Leaders for a High-Performance Industry reveals which areas in the industry, unlike winning, can be controlled and maximized for consistent success. Aspiring leaders in the sports business will learn how to design identities, manage narratives, and maximize new technologies in order to implement business analytics and build public support. These techniques are vital to creating a successful sports organization that is ready to reap the benefits of winning when it does happen, without having to rely on it when it doesn't. In such a high-performance field, the demand for well-equipped leaders is great, and The Sports Strategist provides the necessary tools and techniques for their success.
Download or read book Turnpike Team written by Łukasz Muniowski and published by McFarland. This book was released on 2022-11-28 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sense of impending doom surrounded the New Jersey Nets. No matter how well things were going for the perennial underdogs, something would go wrong sooner or later--injuries, bad trades, inner conflicts. But if the Nets were never a stable organization, it made following them as entertaining as it was painful. The team's 2012 move to Brooklyn was supposed to make a clean break with their past. That past was in fact rich and eventful, filled with heroes, often unfairly vilified or underappreciated. Shedding new light on the careers of such figures as Julius Erving, Buck Williams, Sam Bowie, Derrick Coleman, Stephon Marbury, Jason Kidd and Vince Carter, this book celebrates a team of strong-willed individuals whose best efforts always ended in heartbreak.
Download or read book Empire State of Mind written by Zack O'Malley Greenburg and published by Portfolio. This book was released on 2015-09-22 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated and revised--from Forbes senior editor, a compelling portrait of American rapper Jay Z and his rise from the Brooklyn projects to the top of the business world. Only a handful of people embody the legacy of hip-hop and entrepreneurship like Jay Z. A modern-day King Midas, everything he touches--sports bars, streaming services, record labels, and cognac--turns to gold. How exactly did he do it? Forbes senior editor Zack O'Malley Greenburg reveals the story of Jay Z's legendary rise from the Marcy Projects of Brooklyn to stages and corner offices worldwide. He draws on over 100 interviews with those who knew Jay Z from the beginning: his classmates at George Westinghouse High School; the childhood friend who got him into the drug trade; and the DJ who convinced him to stop dealing and focus on the music. Also bearing witness are the artists who worked alongside him, including J. Cole and Alicia Keys. Jay Z's life is a blueprint for any hustler, businessperson, and entrepreneur who seeks to build something spectacular.
Download or read book Sports Analytics and Data Science written by Thomas W. Miller and published by FT Press. This book was released on 2015-11-18 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This up-to-the-minute reference will help you master all three facets of sports analytics — and use it to win! Sports Analytics and Data Science is the most accessible and practical guide to sports analytics for everyone who cares about winning and everyone who is interested in data science. You’ll discover how successful sports analytics blends business and sports savvy, modern information technology, and sophisticated modeling techniques. You’ll master the discipline through realistic sports vignettes and intuitive data visualizations–not complex math. Every chapter focuses on one key sports analytics application. Miller guides you through assessing players and teams, predicting scores and making game-day decisions, crafting brands and marketing messages, increasing revenue and profitability, and much more. Step by step, you’ll learn how analysts transform raw data and analytical models into wins: both on the field and in any sports business.
