Download or read book An Introduction to Search Engines and Web Navigation written by Mark Levene and published by John Wiley & Sons. This book was released on 2011-01-14 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a second edition, updated and expanded to explain the technologies that help us find information on the web. Search engines and web navigation tools have become ubiquitous in our day to day use of the web as an information source, a tool for commercial transactions and a social computing tool. Moreover, through the mobile web we have access to the web's services when we are on the move. This book demystifies the tools that we use when interacting with the web, and gives the reader a detailed overview of where we are and where we are going in terms of search engine and web navigation technologies.

Download or read book Signposts in Cyberspace written by National Research Council and published by National Academies Press. This book was released on 2005-08-07 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Domain Name System (DNS) enables user-friendly alphanumeric namesâ€"domain namesâ€"to be assigned to Internet sites. Many of these names have gained economic, social, and political value, leading to conflicts over their ownership, especially names containing trademarked terms. Congress, in P.L. 105-305, directed the Department of Commerce to request the NRC to perform a study of these issues. When the study was initiated, steps were already underway to address the resolution of domain name conflicts, but the continued rapid expansion of the use of the Internet had raised a number of additional policy and technical issues. Furthermore, it became clear that the introduction of search engines and other tools for Internet navigation was affecting the DNS. Consequently, the study was expanded to include policy and technical issues related to the DNS in the context of Internet navigation. This report presents the NRC's assessment of the current state and future prospects of the DNS and Internet navigation, and its conclusions and recommendations concerning key technical and policy issues.

Download or read book Navigation Design and SEO for Content Intensive Websites written by Mario Pérez-Montoro and published by Chandos Publishing. This book was released on 2016-08-21 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Navigation Design and SEO for Content-Intensive Websites: A Guide for an Efficient Digital Communication presents the characteristics and principal guidelines for the analysis and design of efficient navigation and information access systems on content-intensive websites, such as magazines and other media publications. Furthermore, the book aims to present the tools of information processing, including information architecture (IA) and content categorization systems, so that such designs can ensure a good navigation experience based on the semantic relations between content items. The book also presents best practices in the design of information access systems with regard to their main structures, including search query forms and search result pages. Finally, the book describes the foundations of search engine optimization (SEO), emphasizing SEO oriented to publications focused on communication and the coverage of current affairs, including images and videos. Focuses on the newly emerging and significant sector of content characterized by its use of multimedia: text, image and video Presents comprehensive coverage of sites and their combined information architecture and SEO needs Explores an analysis of existing best practices to offer operational proposals for the development of digital news and current affairs publications Analyzes academic studies by scholars working in this field

Download or read book Introduction to Video Search Engines written by David C. Gibbon and published by Springer Science & Business Media. This book was released on 2008-09-20 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: The evolution of technology has set the stage for the rapid growth of the video Web: broadband Internet access is ubiquitous, and streaming media protocols, systems, and encoding standards are mature. In addition to Web video delivery, users can easily contribute content captured on low cost camera phones and other consumer products. The media and entertainment industry no longer views these developments as a threat to their established business practices, but as an opportunity to provide services for more viewers in a wider range of consumption contexts. The emergence of IPTV and mobile video services offers unprecedented access to an ever growing number of broadcast channels and provides the flexibility to deliver new, more personalized video services. Highly capable portable media players allow us to take this personalized content with us, and to consume it even in places where the network does not reach. Video search engines enable users to take advantage of these emerging video resources for a wide variety of applications including entertainment, education and communications. However, the task of information extr- tion from video for retrieval applications is challenging, providing opp- tunities for innovation. This book aims to first describe the current state of video search engine technology and second to inform those with the req- site technical skills of the opportunities to contribute to the development of this field. Today’s Web search engines have greatly improved the accessibility and therefore the value of the Web.

Download or read book Designing Web Navigation written by James Kalbach and published by "O'Reilly Media, Inc.". This book was released on 2007-08-28 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoroughly rewritten for today's web environment, this bestselling book offers a fresh look at a fundamental topic of web site development: navigation design. Amid all the changes to the Web in the past decade, and all the hype about Web 2.0 and various "rich" interactive technologies, the basic problems of creating a good web navigation system remain. Designing Web Navigation demonstrates that good navigation is not about technology-it's about the ways people find information, and how you guide them. Ideal for beginning to intermediate web designers, managers, other non-designers, and web development pros looking for another perspective, Designing Web Navigation offers basic design principles, development techniques and practical advice, with real-world examples and essential concepts seamlessly folded in. How does your web site serve your business objectives? How does it meet a user's needs? You'll learn that navigation design touches most other aspects of web site development. This book: Provides the foundations of web navigation and offers a framework for navigation design Paints a broad picture of web navigation and basic human information behavior Demonstrates how navigation reflects brand and affects site credibility Helps you understand the problem you're trying to solve before you set out to design Thoroughly reviews the mechanisms and different types of navigation Explores "information scent" and "information shape" Explains "persuasive" architecture and other design concepts Covers special contexts, such as navigation design for web applications Includes an entire chapter on tagging While Designing Web Navigation focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. Well researched and cited, this book serves as an excellent reference on the topic, as well as a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action.

Download or read book Search Engines written by Bruce Croft and published by Pearson Higher Ed. This book was released on 2011-11-21 with total page 547 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Search Engines: Information Retrieval in Practice is ideal for introductory information retrieval courses at the undergraduate and graduate level in computer science, information science and computer engineering departments. It is also a valuable tool for search engine and information retrieval professionals. Written by a leader in the field of information retrieval, Search Engines: Information Retrieval in Practice , is designed to give undergraduate students the understanding and tools they need to evaluate, compare and modify search engines. Coverage of the underlying IR and mathematical models reinforce key concepts. The book’s numerous programming exercises make extensive use of Galago, a Java-based open source search engine.

Download or read book The Truth About Search Engine Optimization written by Rebecca Lieb and published by Que Publishing. This book was released on 2009-02-13 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, leading search optimization expert Rebecca Lieb brings together more than 50 absolutely crucial facts and insights decision-makers must know to drive more web traffic through better search engine placement. The Truth About Search Engine Optimization doesn't deliver abstract theory: it delivers quick, bite-size, just-the-facts information and plain-English explanations that executives, decision-makers, and even small business owners can actually use, no matter what kind of sites you're running, or what your goals are. You will learn how to set realistic goals for search optimization... attract qualified traffic, not just "any" site visitors... incorporate search engine optimization into both new sites and redesigns... write for users... implement search-friendly content management... avoid problems with rich content technologies such as Flash and AJAX... create metatags that actually work... use public relations, blogging, and other techniques to drive traffic... budget and manage search optimization projects... and much more. This book reveals 51 PROVEN SEARCH ENGINE OPTIMIZATION TECHNIQUES and bite-size, easy-to-use advice that gets results including The truth about page rankings The truth about best SEO practices and SEO no-no’s The truth about link love, keywords, and tags

Download or read book From Keyword Search to Exploration written by Max L. Wilson and published by Now Publishers Inc. This book was released on 2010 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web search has already transformed the way people find travel information, cope with health problems, explore their family history, or discover their cultural heritage. The enterprising researchers and designers who strive to support the ever-rising expectations are developing finer taxonomies of usages, richer cognitive models of information seeking, and more effective evaluation strategies. This carefully structured monograph reports on these efforts and the variety of interface innovations that surround novel visualizations of search results. It lays out the territory for researchers and designers who wish to support the growing number of users who are eager to explore freely and discover successfully.

Download or read book Web Search Engine Research written by Dirk Lewandowski and published by Emerald Group Publishing. This book was released on 2012-04-19 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an understanding of Web search engines from the unique perspective of Library and Information Science. This book explores a range of topics including retrieval effectiveness, user satisfaction, the evaluation of search interfaces, the impact of search on society, and the influence of search engine optimization (SEO) on results quality.

Download or read book Web Dynamics written by Mark Levene and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: The World Wide Web has become a ubiquitous global tool, used for finding infor mation, communicating ideas, carrying out distributed computation and conducting business, learning and science. The Web is highly dynamic in both the content and quantity of the information that it encompasses. In order to fully exploit its enormous potential as a global repository of information, we need to understand how its size, topology and content are evolv ing. This then allows the development of new techniques for locating and retrieving information that are better able to adapt and scale to its change and growth. The Web's users are highly diverse and can access the Web from a variety of devices and interfaces, at different places and times, and for varying purposes. We thus also need techniques for personalising the presentation and content of Web based information depending on how it is being accessed and on the specific user's requirements. As well as being accessed by human users, the Web is also accessed by appli cations. New applications in areas such as e-business, sensor networks, and mobile and ubiquitous computing need to be able to detect and react quickly to events and changes in Web-based information. Traditional approaches using query-based 'pull' of information to find out if events or changes of interest have occurred may not be able to scale to the quantity and frequency of events and changes being generated, and new 'push' -based techniques are needed.

Download or read book Understanding Search Engines written by Dirk Lewandowski and published by Springer Nature. This book was released on 2023-03-07 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.

Download or read book Query Understanding for Search Engines written by Yi Chang and published by Springer Nature. This book was released on 2020-12-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a systematic study of practices and theories for query understanding of search engines. These studies can be categorized into three major classes. The first class is to figure out what the searcher wants by extracting semantic meaning from the searcher’s keywords, such as query classification, query tagging, and query intent understanding. The second class is to analyze search queries and then translate them into an enhanced query that can produce better search results, such as query spelling correction or query rewriting. The third class is to assist users in refining or suggesting queries in order to reduce users’ search effort and satisfy their information needs, such as query auto-completion and query suggestion. Query understanding is a fundamental part of search engines. It is responsible to precisely infer the intent of the query formulated by the search user, to correct spelling errors in his/her query, to reformulate the query to capture its intent more accurately, and to guide the user in formulating a query with precise intent. The book will be invaluable to researchers and graduate students in computer or information science and specializing in information retrieval or web-based systems, as well as to researchers and programmers working on the development or improvement of products related to search engines.

Download or read book Search User Interfaces written by Marti A. Hearst and published by Cambridge University Press. This book was released on 2009-09-21 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: The truly world-wide reach of the Web has brought with it a new realisation of the enormous importance of usability and user interface design. In the last ten years, much has become understood about what works in search interfaces from a usability perspective, and what does not. Researchers and practitioners have developed a wide range of innovative interface ideas, but only the most broadly acceptable make their way into major web search engines. This book summarizes these developments, presenting the state of the art of search interface design, both in academic research and in deployment in commercial systems. Many books describe the algorithms behind search engines and information retrieval systems, but the unique focus of this book is specifically on the user interface. It will be welcomed by industry professionals who design systems that use search interfaces as well as graduate students and academic researchers who investigate information systems.

Download or read book Search Engine Visibility written by Shari Thurow and published by New Riders. This book was released on 2003 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Topics covered in this book include : how to write search engine friendly sales copy ; search engine friendly design solutions ; how to increase your web site's popularity ; solutions for dynamic web sites ; and submission guidelines.

Download or read book Web Search Engine Research written by Dirk Lewandowski and published by Emerald Group Publishing. This book was released on 2012-04-19 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an understanding of Web search engines from the unique perspective of Library and Information Science. This book explores a range of topics including retrieval effectiveness, user satisfaction, the evaluation of search interfaces, the impact of search on society, and the influence of search engine optimization (SEO) on results quality.

Download or read book Mastering Search Analytics written by Brent Chaters and published by "O'Reilly Media, Inc.". This book was released on 2011-10-14 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readers learn what data to collect, how to analyze it, and how to act upon it. They will learn how to develop everything from an executive level dashboard and ROI measurement to a deep analysis of a specific term or word to see how it can improve overall ranking.

Download or read book Encyclopedia of Information Science and Technology Third Edition written by Khosrow-Pour, Mehdi and published by IGI Global. This book was released on 2014-07-31 with total page 7972 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This 10-volume compilation of authoritative, research-based articles contributed by thousands of researchers and experts from all over the world emphasized modern issues and the presentation of potential opportunities, prospective solutions, and future directions in the field of information science and technology"--Provided by publisher.