Download or read book An Illustrated History of Athearn Advertising written by Tim Blaisdell and published by Page Publishing Inc. This book was released on 2023-12-13 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: The production of Athearn Trains models has been very well-documented in several books over the years, even since its quite early days. In this work, the progression of the company's advertising is likewise well-documented. Since 1947, there have literally been thousands of pages of advertising presented to magazine readers. The Illustrated History of Athearn Advertising brings out the many styles of ads, the most colorful, and likely some of the best brought to the attention of model railroaders everywhere. This work is the result of years of scouring the many ads printed in many model railroading magazines since the founding of Athearn Trains. The selected pages of advertising shown in these pages share the many messages detailing the virtues of Athearn models and in many cases follows the pricing of their models over the years. The very first work documenting Athearn advertising from the very beginning through the company's seventieth anniversary, this book is a must-have for all model railroaders for deeper insight into the history of Athearn advertising, and the company itself.
Download or read book Ask the Man who Owns One written by Arthur W. Einstein and published by McFarland Publishing. This book was released on 2010 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book traces Packard's advertising history from 1900 through 1958, demonstrating how ads reflected the firm's business convictions, competitive pressures, and innovations. It includes images of 145 advertisements as well as information gained from extensive research and interviews with those who worked in Packard promotion"--Provided by publisher.
Download or read book A History of Advertising written by Jef I Richards and published by Rowman & Littlefield. This book was released on 2022-05-15 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histories of other massive social forces, but even people working in advertising often have a tenuous grasp of their field's background. This book slices advertising's history into a smörgåsbord of specific topics like advertising to children, political advertising, people's names as advertisements, 3D advertising, programmatic buying, and so much more, offering a synopsis of how each developed and the role it played in this discipline. In doing so, many firsts are identified, such as the first full-page color magazine advertisement, and the first point-of-purchase advertisement. This book also reaches back farther in search of the earliest advertisements, and it tells the story of the variety of techniques used by our ancestors to promote their products and ideas. Part textbook, part reference, the book is an advertising museum in portable form suitable for all levels of students, scholars, and arm-chair enthusiasts. (Please note that the hardback and eBook formats of this book feature full-color printing. The paperback is grayscale.)
Download or read book A History of Advertising from the Earliest Times written by Henry Sampson and published by . This book was released on 1874 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A History of Advertising written by and published by . This book was released on 1974 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A History of Advertising from the Earliest Times written by Henry Sampson and published by Nabu Press. This book was released on 2014-03-13 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book.
Download or read book Art in Advertising written by and published by . This book was released on 1891 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Rise of Advertising in the United States written by Edd Applegate and published by Scarecrow Press. This book was released on 2012-08-17 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this unique work of scholarship, Edd Applegate surveys the key figures and events that transformed the American business landscape from its colonial beginnings to that Mad Men moment when advertising “went professional.” In The Rise of Advertising in the United States: A History of Innovation to 1960, Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America’s first class of professional marketers. This entrepreneurial class of new white-collar professionals thrived on innovation in the quest for more publicity, larger clients, and greater sales. Some of the thought-leaders in what remained a novel, ever-changing form of communication include: • P. T. Barnum, master of the advertising “gimmick” • Lydia Pinkham, queen of the patent medicine cure • John Wanamaker, progenitor of modern retail advertising • Albert Lasker, the formulator of “reason why” advertising • Stanley Resor, the consummate market researcher • Elliott White Springs, the groundbreaking purveyor of the sexual innuendo Applegate records the achievements of these individuals and others up until 1960, when advertising underwent a remarkable change, becoming a post-war subject of study and scholarship in America’s colleges and universities. Written for those interested in learning about a select group of movers and shakers in this key area of American business, The Rise of Advertising in the United States should appeal to anyone interested in American business history.
Download or read book A history of advertising written by Henry Sampson and published by . This book was released on 1874 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A History of Advertising from the Earliest Times written by Henry Sampson and published by . This book was released on 2002 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A History of Advertising from the Earliest Times written by Henry Sampson and published by . This book was released on 2020-04-22 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a reproduction of the original artefact. Generally these books are created from careful scans of the original. This allows us to preserve the book accurately and present it in the way the author intended. Since the original versions are generally quite old, there may occasionally be certain imperfections within these reproductions. We're happy to make these classics available again for future generations to enjoy!
Download or read book A History of Advertising written by Henry Sampson and published by BoD – Books on Demand. This book was released on 2023-09-27 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reprint of the original, first published in 1874.
Download or read book HISTORY OF ADVERTISING FROM THE EARLIEST TIMES written by HENRY. SAMPSON and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The American Heritage New Illustrated History of the United States written by Robert G. Athearn and published by New York : Dell Publishing Company. This book was released on 1963 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sixteen volume history illustrated with contemporary materials and photographs: v. 1. The New World.--v. 2. Colonial America.--v. 3. The Revolution.--v. 4. A New Nation.--v. 5. Young America--v. 6. The Frontier.--v. 7. War with Mexico.--v. 8. The Civil War.--v. 9. Winning the West.--v. 10. Age of Steel.--v. 11. The Glided Age.--v. 12. A World Power.--v. 13. World War I and the Twenties.--v. 14. The Roosevelt Era.--v. 15. World War II.--v. 16. America Today.
Download or read book A History of Advertising from the Earliest Times written by Henry Sampson and published by Good Press. This book was released on 2023-10-31 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A History of Advertising from the Earliest Times" by Henry Sampson. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.
Download or read book American Heritage Illustrated History of the United States written by Robert G. Athearn and published by . This book was released on 1989 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eighteen-volume history of the United States, each volume dealing with a particular era and having a dictionary-encyclopedia of people, places, and events mentioned in that volume.
Download or read book Comedian of the Frontier written by Margaret McCutcheon Lauterbach and published by McFarland. This book was released on 2016-08-24 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his day, theater actor and manager Jack Langrishe (1825-1895) was about as well known in the West as General Grant was in the East. Langrishe provided entertainment to prospectors, miners and their families in Colorado, Montana, South Dakota and Idaho. He followed the expanding frontier from the old Northwest Territory to Coeur d'Alene, Idaho, and enjoyed his share of luck--he was out of town during the 1871 Chicago Fire, and was traveling through Indian territory at the same time Custer's command was being wiped out a day's ride away. Best known as a gifted comic actor and producer of fine dramas, Langrishe also edited newspapers, was an Idaho state senator and served as a justice of the peace. Here for the first time is the complete story of the father of theater in the West.
