Download or read book Advocacy and Organizational Engagement written by Lukasz M. Bochenek and published by Emerald Group Publishing. This book was released on 2019-10-11 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: In providing a comprehensive overview on how to design and execute effective advocacy strategies for organizations, this book challenges the way communications used to be managed. Instead it proposes and provides tools for multilateral advocacy, where multiple actors and institutions cooperate, as a driver for corporate decisions.
Download or read book The Nonprofit Sector written by Walter W Powell and published by Stanford University Press. This book was released on 2020-04-14 with total page 971 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Timely, unique, and definitive . . . not only chronicles the history of the nonprofit sector but also provides a broad but critical analysis of its current state.” —Vartan Gregorian, President, Carnegie Corporation of New York The nonprofit sector has changed in fundamental ways in recent decades. As the sector has grown in scope and size, both domestically and internationally, the boundaries between for-profit, governmental, and charitable organizations have become intertwined. Nonprofits are increasingly challenged on their roles in mitigating or exacerbating inequality. And debates flare over the role of voluntary organizations in democratic and autocratic societies alike. The Nonprofit Sector takes up these concerns and offers a cutting-edge empirical and theoretical assessment of the state of the field. This book, now in its third edition, brings together leading researchers—economists, historians, philosophers, political scientists, and sociologists along with scholars from communication, education, law, management, and policy schools—to investigate the impact of associational life. Chapters consider the history of the nonprofit sector and of philanthropy; the politics of the public sphere; governance, mission, and engagement; access and inclusion; and global perspectives on nonprofit organizations. Across this comprehensive range of topics, The Nonprofit Sector makes an essential contribution to the study of civil society. Praise for previous editions “Takes a decidedly multidisciplinary approach . . . .invaluable.” —Journal of Policy Analysis and Management “A major contribution to the field.” —Social Forces
Download or read book Collective Action in Organizations written by Bruce Bimber and published by Cambridge University Press. This book was released on 2012-02-29 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores how people participate in public life through organizations. The authors examine three organizations and show surprising similarities across them.
Download or read book Advocacy Organizations and Collective Action written by Aseem Prakash and published by Cambridge University Press. This book was released on 2010-11-25 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advocacy organizations are viewed as actors motivated primarily by principled beliefs. This volume outlines a new agenda for the study of advocacy organizations, proposing a model of NGOs as collective actors that seek to fulfil normative concerns and instrumental incentives, face collective action problems, and compete as well as collaborate with other advocacy actors. The analogy of the firm is a useful way of studying advocacy actors because individuals, via advocacy NGOs, make choices which are analytically similar to those that shareholders make in the context of firms. The authors view advocacy NGOs as special types of firms that make strategic choices in policy markets which, along with creating public goods, support organizational survival, visibility, and growth. Advocacy NGOs' strategy can therefore be understood as a response to opportunities to supply distinct advocacy products to well-defined constituencies, as well as a response to normative or principled concerns.
Download or read book Employee Engagement for Organizational Change written by Julie Hodges and published by Routledge. This book was released on 2018-08-15 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: The success of organizational change in a world of increasing volatility is highly dependent on the advocacy of stakeholders. It is the link between strategic decision-making and effective execution, between individual motivation and product innovation, and between delighted customers and growing revenues. Only by engaging stakeholders does change have a chance to be successful. This book presents a coherent and practical view of how organizations might engender engagement with organizational change within their operational, tactical and strategic practices. It does this by providing a comprehensive review of the theoretical and empirical works on engagement and change from a variety of academic and practical perspectives. The academic research presented in this book is reinforced by research from consultancies as well as insights from practitioners that provide timely evidence. Ultimately the aim is to help raise awareness of the need to foster engagement with OC through a stakeholder perspective and how this can be done successfully within organizations across the globe. Employee Engagement for Organizational Change is a valuable textbook for advanced undergraduate and postgraduate students of organizational change, employee engagement, human resource management and leadership. Its balance of theory and practice also makes it a reliable resource for HR and organizational development practitioners.
Download or read book Employee Engagement in Theory and Practice written by Catherine Truss and published by Routledge. This book was released on 2013-10-30 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years there has been a weight of evidence suggesting that engagement has a significantly positive impact on productivity, performance and organisational advocacy, as well as individual wellbeing, and a significantly negative impact on intent to quit and absenteeism from the work place. This comprehensive new book is unique as it brings together, for the first time, psychological and critical HRM perspectives on engagement as well as their practical application. Employee Engagement in Theory and Practice will familiarise readers with the concepts and core themes that have been explored in research and their application in a business context via a set of carefully chosen and highly relevant original and case studies, some of which are co-authored by invited practitioners. Written in an accessible manner, this book will be essential reading for scholars in the field, students studying at both undergraduate and postgraduate levels, as well as practitioners interested in finding out more about the theoretical underpinnings of engagement alongside its practical application.
Download or read book Engagement Organizing written by Matt Price and published by On Point Press. This book was released on 2017-07-24 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: At any given moment, there are hundreds of campaigns under way that seek to persuade citizens or decision makers to think, act, or vote in a certain way. But what separates campaigns that win from those that don’t? This book shows how to combine old-school people power with new digital tools and data to win campaigns today. It explores the traditions and practices of organizing and how to marry these with digital communication tools to scale up campaigns and win. Over a dozen case studies from NGOs, unions, and electoral campaigns highlight this work in practice. At a time of growing concern about what the future holds, this book is an indispensable guide not only for seasoned campaigners but also for those just getting started, who want to apply the principles and practices of engagement organizing to their own campaigns for change.
Download or read book Environmental Advocacy Messages written by David F. Choy and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Employee Ambassadorship written by Michael W. Lowenstein and published by Business Expert Press. This book was released on 2017-04-04 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: There have been a number of professional and academic studies, in multiple industries, linking employee attitudes and behaviors with the value customers perceive in their experiences. Through targeted research, and resultant training, communication, process, and reward and recognition programs, what we define as ambassadorship formalizes the direction in which employee engagement has been trending toward for years. Simply, the trend is optimizing employee commitment to the organization and its goals, to the company’s unique value proposition, and to the customer. This is employee ambassadorship, a state beyond satisfaction and engagement where all employees are focused on, and tasked with, delivering customer value as part of their job description, irrespective of location, function or level. There is growing general agreement that both developing employee ambassadors and customer advocates should receive high priority and emphasis if an enterprise is going to be successful. What building ambassadorship does mandate, however, is that having employees focus on the customer will definitely drive more positive experiences and stronger loyalty behavior (for both stakeholder groups). Because antecedent approaches to employee engagement (through research and application) are principally about productivity and alignment, and offer an organization only modest insight about level or degree of customer-centricity, more connection between employee behavior and customer behavior builds focus, effectiveness, and profitability. That is what the content/scope of Employee Ambassadorship will help provide.
Download or read book The Most Powerful Brand On Earth written by Chris Boudreaux and published by Prentice Hall. This book was released on 2013-08-22 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands that thrive and profit from employee and customer empowerment generate significantly greater awareness and revenues, while also decreasing the costs of marketing, selling, and customer service. However, employees must engage in public, real-time conversations. And most people are not professional communicators. Achieving those outcomes requires new skills, business processes, governance, measurement, and infrastructure. In addition, leaders must learn new ways of managing risk, while helping employees build and manage external relationships in real time. Now, in The Most Powerful Brand on Earth, social business pioneers Chris Boudreaux and Susan Emerick help you successfully manage all these changes. Drawing on their experience leading social media transformations at IBM and other top companies, they present frameworks and case studies from key innovators that show how to -Leverage the surprising dynamics of online influence -Plan, execute, and manage the development of key relationships -Measure outcomes and performance in effective and useful ways -Resolve crucial security, privacy, and regulatory issues that arise when others represent you online -Gain crucial support from leaders, participants, and other stakeholders -Empower the people and teams you attract, hire, and support -Navigate cultural and process changes that will make or break your program -Preview trends that will shape your social empowerment programs in coming years
Download or read book Viral Change written by Leandro Herrero and published by Meetingminds Publishing. This book was released on 2008 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Lasting change in the modern organisation has less to do with massive 'communication to all' programmes and more with the creation of an internal epidemic of success led by a small number of people focused on a small set of non-negotiable behaviours. This is the basis for Viral Change, an unconventional approach to the management of change for any company."--Cover.
Download or read book Advances in Understanding Advocacy and Improving Policy Practice Education written by Richard Hoefer and published by Routledge. This book was released on 2018-02-02 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: A perennial issue in social work is the lack of clear evidence showing how to be a successful advocate and how to create enthusiasm among students for policy practice. Researchers are now applying theory to understand better the topics of effective social work advocacy and policy practice. The results of testing conceptual models with carefully gathered evidence are beneficial, helping us to advance our knowledge more quickly than merely collecting descriptions of case studies that remain unintegrated into a larger context. Improvements in understanding how to conduct effective advocacy emerge, helping practitioners to be more successful in their advocacy efforts. Similarly, bringing evidence and data to teaching methods improves confidence in their applicability to more than one course or institution. Readers of this book will discover how to be more effective policy practitioners as well as more engaging instructors by focusing on theories and evidence which demonstrate successful advocacy and teaching. This book was originally published as a special issue of the Journal of Policy Practice.
Download or read book The Quest for Attention written by Chao Guo and published by Stanford University Press. This book was released on 2020-07-28 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, social media offers an alternative broadcast and communication medium for nonprofit advocacy organizations. At the same time, social media ushers in a "noisy" information era that renders it more difficult for nonprofits to make their voices heard. This book seeks to unpack the prevalence, mechanisms, and ramifications of a new model for nonprofit advocacy in a social media age. The keyword for this new model is attention. Advocacy always starts with attention: when an organization speaks out on a cause, it must ensure that it has an audience and that its voice is heard by that audience; it must ensure that current and potential supporters are paying attention to what it has to say before expecting more tangible outcomes. Yet the organization must also ensure that advocacy does not end with attention: attention should serve as a springboard to something greater. The authors elaborate how attention fits into contemporary organizations' advocacy work and explain the key features of social media that are driving the quest for attention. Developing conceptual models, they explain why some organizations and messages gain attention while others do not. Lastly, the book explores how organizations are weaving together online and offline efforts to deliver strategic advocacy outcomes.
Download or read book Social Change Anytime Everywhere written by Allyson Kapin and published by John Wiley & Sons. This book was released on 2013-02-26 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategies for advocacy, fundraising, and engaging the community Social Change Anytime Everywhere was written for nonprofit staff who say themselves or are asked by others, “Email communications, social media, and mobile are important, but how will they help our nonprofit and the issues we work on? Most importantly, how the heck do we integrate and utilize these tools successfully?” The book will help answer these questions, and is organized to guide readers through the planning and implementation of online multi-channel strategies that will spark advocacy, raise money and promote deeper community engagement in order to achieve social change in real time. It also serves as a resource to help nonprofit staff and their boards quickly understand the evolving online landscape and identify and implement the best online channels, strategies, tools, and tactics to help their organizations achieve their missions.
Download or read book Your Brand the Next Media Company written by Michael Brito and published by Pearson Education. This book was released on 2014 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Content is now king - and if you're a brand marketer, you need to be a media company, too. Your Brand, The Next Media Company brings together the strategic insights, operational techniques, and insights and practical approaches for transforming your brand into a highly successful media company - and a winning social business! Social business pioneer Michael Brito covers every step of the process, including: Understanding your social customer and their new world Planning your social business and content strategies Building infrastructure and teams, and setting the stage for transformation Identifying and overcoming the specific content challenges you face Recognizing the central role content now plays Developing your content message Transitioning from brand messaging to high content relevancy Moving from content creation to curation to aggregation Successfully integrating paid, earned, and owned media content Distributing the right content at the right time through the right channels to the right customers Mastering the critical new roles of the community manager in your media company Evaluating the content technology vendors and software platforms vying for your businessAlong the way, Brito presents multiple case studies from brand leaders worldwide, including Coca Cola, RedBull, Oreo, Skittles, Old Spice, Dos Equis, Gatorade, Tide, and the NFL - delivering specific, powerfully relevant insights you can act on and profit from immediately." --Publisher description.
Download or read book Organizational Political Ideology Leadership Diversity and Corporate Social Advocacy written by Alexis Burke and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This study examines the relationship between leadership diversity, organizational political ideology, and a company's engagement in Corporate Social Advocacy (CSA). The study finds that there is a relationship between BIPOC in leadership and CSA and LGBTQ+ friendly work environments and CSA; there is no relationship between women in leadership and CSA and organizational political ideology and CSA. These findings build on previous CSR and CSA research and highlight additional areas for future study. Knowing what factors encourage a corporation to engage in corporate social advocacy allows us to better predict when a corporation will take a stand on social issues and when they may remain silent.
Download or read book The Cambridge Handbook of Organizational Community Engagement and Outreach written by Joseph A. Allen and published by Cambridge University Press. This book was released on 2019-01-03 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an ideal reference for those looking to understand, study, and practice community engagement and outreach. It discusses the different ways individuals - including faculty, administrators, and management in organizations - engage in their communities. It supplies case studies, best practices, and theoretical approaches to the study of community engagement. Scholars active in this field can use this book as an integration of the current knowledge concerning community engagement and as an inspiration for future research agendas. Whilst directing how to implement effective community engagement practices, the book also facilitates the application of organizational theory to community engagement. It will appeal to academics who are interested in the theoretical background of community engagement.
