Download or read book Publishing Business in Eighteenth century England written by James Raven and published by Boydell & Brewer Ltd. This book was released on 2014 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishing Business in Eighteenth-Century England assesses the contribution of the business press and the publication of print to the economic transformation of England. The impact of non-book printing has been long neglected. A raft of jobbing work serviced commerce and finance while many more practical guides and more ephemeral pamphlets on trade and investment were read than the books that we now associate with the foundations of modern political economy. A pivotal change in the book trades, apparent from the late seventeenth century, was the increased separation of printers from bookseller-publishers, from the skilled artisan to the bookseller-financier who might have no prior training in the printing house but who took up the sale of publications as another commodity. This book examines the broader social relationship between publication and the practical conduct of trade; the book asks what it meant to be 'published' and how print, text and image related to the involvement of script. The age of Enlightenment was an age of astonishing commercial and financial transformation offering printers and the business press new market opportunities. Print helped to effect a business revolution. The reliability, reputation, regularity, authority and familiarity of print increased trust and confidence and changed attitudes and behaviours. New modes of publication and the wide-ranging products of printing houses had huge implications for the way lives were managed, regulated and recorded. JAMES RAVEN is Professor of Modern History at the University of Essex and a Fellow of Magdalene College Cambridge.
Download or read book Literary Advertising and the Shaping of British Romanticism written by Nicholas Mason and published by JHU Press. This book was released on 2013-10 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Important revisions to the history of advertising and its connection to Romantic-era literature. Outstanding Academic Title, Choice Literary Advertising and the Shaping of British Romanticism investigates the entwined histories of the advertising industry and the gradual commodification of literature over the course of the Romantic Century (1750–1850). In this engaging and detailed study, Nicholas Mason argues that the seemingly antagonistic arenas of marketing and literature share a common genealogy and, in many instances, even a symbiotic relationship. Drawing from archival materials such as publishers' account books, merchants' trade cards, and authors' letters, Mason traces the beginnings of many familiar modern advertising methods—including product placement, limited-time offers, and journalistic puffery—to the British book trade during the eighteenth and nineteenth centuries. Until now, Romantic scholars have not fully recognized advertising’s cultural significance or the importance of this period in the origins of modern advertising. Mason explores Lord Byron’s appropriation of branding, Letitia Elizabeth Landon’s experiments in visual marketing, and late-Romantic debates over advertising's claim to be a new branch of the literary arts. Mason uses the antics of Romantic-era advertising to illustrate the profound implications of commercial modernity, both in economic practices governing the book trade and, more broadly, in the development of the modern idea of literature.
Download or read book The Demographic Imagination and the Nineteenth Century City written by Nicholas Daly and published by Cambridge University Press. This book was released on 2015-03-30 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provocative account exploring how a population explosion transformed nineteenth-century European and American culture, creating shared narratives of urban life.
Download or read book The History of the English Language written by David Burnley and published by Routledge. This book was released on 2014-01-14 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of The History of the English Language- A Sourcebook provides a comprehensive and accessible guide to the origins and development of the English language. First published in 1992, the book contains over fifty illustrative passages, drawn from the oldest English to the twentieth century. The passages are contextualised by individual introductions and grouped into the traditional periods of Old English, Early Middle English, Later Middle English, Early Modern English and Modern English. These periods are connected by brief essays explaining the major linguistic developments associated with each period, to produce a continuous outline history. For this new edition Professor Burnley has expanded the outline of linguistic features at each of the main chronological divisions and included more selections and illustrations. A new section has also been included to illustrate the language of advertising from the 18th century to the present. The book will be of general interest to all those interested in the origins and development of the English language, and in particular to students and teachers of the history of the English language at A-level and university.
Download or read book Opening Windows on Texts and Discourses of the Past written by Janne Skaffari and published by John Benjamins Publishing. This book was released on 2005-01-01 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some of these windows were opened by historical linguists who have acquired discourse perspectives, some by pragmaticians with historical interests, and others by literary scholars drawing from linguistic pragmatics."--BOOK JACKET.
Download or read book Imperial Leather written by Anne Mcclintock and published by Routledge. This book was released on 2013-10-01 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imperial Leather chronicles the dangerous liaisons between gender, race and class that shaped British imperialism and its bloody dismantling. Spanning the century between Victorian Britain and the current struggle for power in South Africa, the book takes up the complex relationships between race and sexuality, fetishism and money, gender and violence, domesticity and the imperial market, and the gendering of nationalism within the zones of imperial and anti-imperial power.
Download or read book So clean written by Brian Lewis and published by Manchester University Press. This book was released on 2017-10-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an unorthodox biography of William Hesketh Lever, 1st Lord Leverhulme (1851-1925), the founder of the Lever Brothers’ Sunlight Soap empire. Unlike previous biographies, which have focused on the man’s life story and eccentricities, or just considered one aspect of his career, So clean places him squarely in his social and cultural context and is fully informed by recent historical scholarship. Much more than a warts-and-all biography, the book uses Lever as an entry-point for contextualized and comparative essays on the history of advertising; on factory paternalism, town planning, the Garden City movement and their ramifications across the twentieth century; and on colonialism and forced labour in the Belgian Congo and the South Pacific. It concludes with a discussion of his extraordinary attempt, in his final years, to transform crofting and fishing in the Outer Hebrides. Written in an engaging and accessible style, So Clean will appeal to academics and students working in business, social, cultural and imperial history.
Download or read book Language and Education written by M.A.K. Halliday and published by A&C Black. This book was released on 2009-03-31 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: >
Download or read book Lost Books written by Flavia Bruni and published by BRILL. This book was released on 2016-04-19 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: Questions of survival and loss bedevil the study of early printed books. Many early publications are not particularly rare, but many have disappeared altogether. Here leading specialists in the field explore different strategies for recovering this lost world of print.
Download or read book Text Types and the History of English written by Manfred Görlach and published by Walter de Gruyter. This book was released on 2008-08-22 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history of modern European languages has been largely determined by the range of functions they have acquired, particularly after 1500. This development necessitated a notable expansion of their syntax and lexis, but is most characteristically reflected in the conventionalization of text types. Starting from the German concept of Textsorte as developed from the 1960s onwards, the present account is a first comprehensive attempt at charting the field for the history and present-day situation of the English language. In text types, a designation is linked with a more or less stable form which guides the writer’s production as well as the reader's expectation, permitting one to recognize straightforward uses as well as deliberate misuses. Some two thousand of such designations are here listed with minimal definitions and dates for first occurrences. The discussion then concentrates on selected types, which are seen as especially illustrative for English: book dedications, cooking recipes, advertisements, church hymns, lexical entries, and jokes. Their functions and development over time are treated in correlation with their specific linguistic characteristics and adaptations to different period styles and social changes in the readership. The functional range of text types in traditions outside England and the consequences of the export of English categories are exemplified by the history of Scots/Scottish English and of English in India. The arguments are accompanied by a lavish supply of textual excerpts and more than fifty pages of facsimiles, which are especially relevant for insights derived from typographical features. A full bibliography and indices are provided at the end. The book will prove useful for decisions on the constitution of representative text corpora and stimulate research into a greater number of individual text types as well as contrastive analyses at least among European languages.
Download or read book The Invention of News written by Andrew Pettegree and published by Yale University Press. This book was released on 2014-02-01 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A fascinating account of the gathering and dissemination of news from the end of the Middle Ages to the French Revolution” and the rise of the newspaper (Glenn Altschuler, The Huffington Post). Long before the invention of printing, let alone the daily newspaper, people wanted to stay informed. In the pre-industrial era, news was mostly shared through gossip, sermons, and proclamations. The age of print brought pamphlets, ballads, and the first news-sheets. In this groundbreaking history, renowned historian Andrew Pettegree tracks the evolution of news in ten countries over the course of four centuries, examining the impact of news media on contemporary events and the lives of an ever-more-informed public. The Invention of News sheds light on who controlled the news and who reported it; the use of news as a tool of political protest and religious reform; issues of privacy and titillation; the persistent need for news to be current and for journalists to be trustworthy; and people’s changing sense of themselves and their communities as they experienced newly opened windows on the world. “This expansive view of news and how it reached people will be fascinating to readers interested in communication and cultural history.” —Library Journal (starred review)
Download or read book Interface Criticism written by Christian Ulrik Andersen and published by Aarhus Universitetsforlag. This book was released on 2011-05-20 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the screen of our laptops, and from the ubiquitous portable devices, smart phones, and media players, to the embedded computation in clothes, architecture and big urban screens, interfaces are everywhere. They are simultaneously demanding our attention and computing quietly in the background, turning action into inter-action, and mediating our experience of and relations to the social and environmental. But how can aesthetics respond to this, and how do interfaces set the scene for artistic practices? Interface Criticism is not another design manual but a critical investigation for readers interested in the aesthetic, cultural and political dimensions of interfaces. With contributions from leading researchers within the field, the book covers a wide range of aesthetic expressions - including urban screens, wearable interfaces, performances, games, net-art, software art, and sound art, and discusses how new cultures evolve around, for example, open souce or live coding. The volume critically investigates the aesthetics of interfaces in ways that transcend the iconic surface of the graphical user interface and goes beyond the buttons. Ultimately the book develops interface aesthetics as an appropriate paradigm for a critical discussion of the computer.
Download or read book Ambient Screens and Transnational Public Spaces written by Nikos Papastergiadis and published by Hong Kong University Press. This book was released on 2016-07-01 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Large public screens have now become a ubiquitous part of the contemporary cityscape. Far from being simply oversized televisions, the media experts contributing to Ambient Screens and Transnational Public Spaces put forward a strong case that such screens could serve as important sites for cultural exchange. Advances in digital technology spell the possibilities of conducting mobile modes of interaction across national boundaries, and in the process expose the participants to novel sensory experiences, giving rise to a new form of public culture. Understanding this phenomenon calls for a reconceptualization of “public space” and “ambience,” as well as connecting the two concepts with each other. This pioneering study of the impact of media platforms on urban cultural life presents a theoretical analysis and a history of screens, followed by discussions of site-specific urban screen practices on five continents. There is also a substantial examination of the world’s first real-time cross-cultural exchange via the networking of large public screens located in Melbourne and Seoul. “Ambient Screens and Transnational Public Spaces is a provocative interdisciplinary collection that studies public screens in diverse urban contexts ranging from Shanghai to Montreal. Taken together, these essays redefine commonly held notions about cultural policy, information, citizenship, and the quotidian experiences of the Media City. A must read for anyone interested in urban media studies and cultural planning.” —Janine Marchessault, Professor of Cinema and Media Studies, York University “Large screens in public spaces are almost taken for granted in some cities, while in others, they are barely present. This fascinating book provokes new thinking about mediatization as a transformative dimension of urban life. The editor and authors deserve to be congratulated for a welcome and timely volume, demonstrating how large screens in cities transform public spaces and become a platform for new modes of cultural exchange.” —Lily Kong, Lee Kong Chian Chair Professor of Social Sciences, Singapore Management University
Download or read book The Arabic Print Revolution written by Ami Ayalon and published by Cambridge University Press. This book was released on 2016-09-26 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ayalon explores the birth of Arab printing, publishing, dissemination methods, and mass readership during the formative phase from 1800 to 1914.
Download or read book British Economic and Social History written by R. C. Richardson and published by Manchester University Press. This book was released on 1996 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising Theory and Practice written by Charles Harold Sandage and published by . This book was released on 1963 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Rise of Mass Advertising written by Anat Rosenberg and published by Oxford University Press. This book was released on 2022 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rise of Mass Advertising is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.
