Download or read book Wooing and Winning Business written by Spring Asher and published by John Wiley & Sons. This book was released on 1996-12-18 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: A quick and easy formula for selling your product, your service, yourself, that gets results..guaranteed Whatever you have to sell, be it product or service, this book will show how to create the perfect presentation and nail the sale. Written by the experts at Speechworks, this book arms the huge and guidance-hungry market of salespeople, business presenters, and entrepreneurs with a fool-proof formula for making the perfect pitch every time, whether they're talking to one person or an audience of thousands. With this book you'll find: * A proven formula for organizing your thoughts for clarity and impact * Visualization techniques that help you find the most compelling language and anecdotes to captivate even the toughest audiences * Surefire techniques for increasing your physical presence and personal persuasiveness SPRING ASHER and WICKE CHAMBERS (Atlanta, Georgia) are partners of Chambers & Asher Speechworks. They are also columnists for The Atlanta Journal/Constitution. For their work as TV producers they have received six Emmy Awards and the Best of Gannet Award for New Programming. The A to Z guide to making a flawless business presentation. Thirty-three million business presentations are made each day, most of them by people whose number one fear is public speaking. This is the complete guide to creating winning business presentations and making the perfect pitch. It includes a step-by-step guide that makes it easy to persuade the listener, develop evidence that sells, and create visuals that reinforce the message. The authors train several thousand executives each year from organizations including MCI, Georgia-Pacific and UPS. * Offers a foolproof formula: finding the hook, the incentive, and the style to sell anything to anyone. Spring Asher and Wicke Chambers (both of Atlanta, GA) are partners of Chambers & Asher Speechworks, an organization providing communications consulting services to business professionals and executives.
Download or read book The Art of Woo written by G. Richard Shell and published by Penguin. This book was released on 2007 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths.
Download or read book Woo Wow and Win written by Thomas A. Stewart and published by HarperCollins. This book was released on 2016-11-29 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isn’t enough to differentiate your business—it needs to be designed for service from the ground up. Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strategies based on the idea that the design of services is markedly different than manufacturing. Bestselling authors and business experts Thomas A. Stewart and Patricia O’Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C; are not designed for service—to provide an experience that matches a customer’s expectations with every interaction and serves the company’s needs. When customers have more choices than ever before, study after study reveals that it’s the experience that makes the difference. To provide great experiences that keep customers coming back, businesses must design their services with as much care as their products. Service Design is proactive—it is about delivering on your promise to customers in accordance with your strategy, not about acceding to customer dictates. Woo, Wow, and Win teaches you how to create "Ahhh" moments when the customer makes a positive judgment, and to avoid Ow" moments—when you lose a sale or worse, customer trust. Whether you’re giving a haircut, selling life insurance, or managing an office building, your customer is as much a part of your business as your employees are. Together, you and customers create a bank of trust; fueled by knowledge of each other’s skills and preferences. This is Customer Capital, the authors explain, and it is jointly owned. But it’s up to you to manage it profitably. Innovative yet grounded in real world examples, Woo, Wow, and Win is the key strategy for winning customers—and keeping them.
Download or read book Willie s Way written by Phillip Van Hooser and published by Sound Wisdom. This book was released on 2019-09-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book unlike any other customer service guide, Willie’s Way translates Willie’s common-sense wisdom into simple, practical applications. Each chapter looks at one of the six service secrets and explains how and why it works. From listening to customers, to offering them special favors, to making every customer connection memorable, these proven strategies will impress, entice and win new customers with every interaction. As a successful speaker and author who travels constantly, Phillip Van Hooser has been in and out of his fair share of cabs. But only one cabbie ever taught him anything about customer service. That cabbie is Willie, and the common-sense wisdom he imparted has become known as Willie’s Way. In Willie’s Way, you too will learn Willie’s unique brand of personalized service: How to woo customers so they come back again and again How to wow customers so they tell their friends about you How to win customers’ long-term business by exceeding their expectations How to apply Willie’s techniques to your own enterprises to build long-term customer loyalty “Willie’s Way is a fascinating compilation of real-life customer service stories that actually make a difference. It’s about building your brand one customer at a time. Read how enthusiasm, confidence and sincerity can impact your customers, grow revenues and impact your bottom line. This is the best book I’ve read on customer service in a long time.” –Joe Scarlett, Chairman of the Board, Tractor Supply Company “Van Hooser absolutely hit the bulls-eye with an outstanding instruction manual about the keys to extraordinary customer service. I have no doubt that companies and customer service professionals across virtually every industry will find value and fresh insights in the pages of this brilliantly written gem.” –Richard G. Kelley, Director of Sales Training, North America Axcan Pharma, Inc.
Download or read book The Art of Woo written by G. Richard Shell and published by Penguin. This book was released on 2007-10-18 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: You may need The Art of War to defeat your enemies, but if you prefer to win them over, read The Art of Woo G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. They have advised thousands of executives from companies such as Google, Microsoft, and General Electric to organizations like the World Bank and even the FBI's hostage rescue training program. In The Art of Woo, they present their systematic, four- step process for winning over even the toughest bosses and most skeptical colleagues. Beginning with two powerful self-assessments to help readers find their "Woo IQ," they show how relationship-based persuasion works to open hearts and minds. "Ranging across history, from Charles Lindbergh to Sam Walton, the authors examine how savvy negotiators use persuasion - not confrontation-to achieve goals." -U.S. News & World Report
Download or read book Winning on Purpose written by Fred Reichheld and published by Harvard Business Press. This book was released on 2021-12-07 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton. Now, Reichheld has raised the bar yet again. In Winning on Purpose, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries. But winning on purpose isn't easy. Reichheld also explains why many NPS practitioners achieve just a small fraction of the system's full potential, and he presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable, complementary accounting measure that can truly leverage the power of NPS. With keen insight and moving personal stories, Reichheld advances the thinking and practice of NPS. Winning on Purpose is your indispensable guide for inspiring customer love within your own teams and using Net Promoter to achieve both personal and business success.
Download or read book The Rules of Woo an Entrepreneur s Guide to Capturing the Hearts and Minds of Today s Customers written by Cindy Solomon and published by One Plane Ridge Publishers. This book was released on 2010-04-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In her new book, The Rules of woo, internationally recognized speaker, consultant and executive coach Cindy Solomon cuts through the clutter to the essence of what today's customers really want and need from your business.Interwoven with tales of Cindy's own adventures in the world of customer service, this guide provides poignant and often hilarious examples of what to do (and what not to do) in the race to win the loyalty of your company's ideal customers. if demanding customer requests, ruthless competitors, and challenging employees are hindering your ability to create the success you want, this book is for you!
Download or read book The Founder s Dilemmas written by Noam Wasserman and published by Princeton University Press. This book was released on 2013-04 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Founder's Dilemmas examines how early decisions by entrepreneurs can make or break a startup and its team. Drawing on a decade of research, including quantitative data on almost ten thousand founders as well as inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, Noam Wasserman reveals the common pitfalls founders face and how to avoid them.
Download or read book The Life of King Henry the Fifth written by William Shakespeare and published by . This book was released on 1890 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Romancing Your Customer written by Don Williams and published by Createspace Independent Publishing Platform. This book was released on 2018-08-24 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to passionately attract, retain, and win-back loyal customers for unbelievable profitability? Don Williams, CEO, is your guide to quickly and easily elevate your customer service to provide an experience so positive that customers return again and again to do business with you. In this practical, interactive handbook, learn the secrets to lower cost acquisitions, higher conversions, and increased customer life cycles. Add the Wow! factor to your customer service and your clients will recommend your company to others. The Wow! is in the how, and Don Williams shares insights from his 30-year history working with successful Fortune 500 clients. Make romancing your customer a priority and a lifestyle and you'll attract the right clients, keep them longer, and do significantly more business.
Download or read book Wooing Cadie McCaffrey written by Bethany Turner and published by Revell. This book was released on 2019-05-21 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: After four years with her boyfriend, Cadie McCaffrey is thinking of ending things. Convinced Will doesn't love her in the "forever" way she loves him, Cadie believes it's time for her to let him go before life passes her by. When a misunderstanding leads to a mistake, leaving her hurt, disappointed, and full of regret, she finally sends him packing. But for Will, the end of their relationship is only the beginning of his quest to figure out how to be the man Cadie wanted him to be. With the dubious guidance of his former pro-athlete work friends and tactics drawn from Cadie's favorite romantic comedies, Will attempts to win her back. It's a foolproof plan. What could possibly go wrong? Bethany Turner is back with more of the heart and humor readers love. Anyone who enjoys a good romance or binges romantic comedies on Netflix will devour this delightful story.
Download or read book Date Your Clients written by Kailash Pinjani and published by Superfast Author. This book was released on 2020-08-07 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intentionally or unintentionally everyone sells every minute. Some have decided to learn this art and live a successful life. Many have ignored it saying, I have nothing to do with sales as I am not working in the Sales Department. Sales is the highest form of Spirituality. Sales is not a profession instead; it is Art of Living a happy and prosperous life. There are many common qualities between highly successful & effective people and a Salesperson. Do you want to be highly successful in your life? Do you want to build deep connections with your love without begging for it? If your answer is yes, then you have the right book in hand. This book will give a new perspective to your life. Wooing the girl and wooing the customer is just the same, the only difference is that you only woo one woman at a time and woo many customers together. Welcome to the world of winners!
Download or read book Married to the Brand written by William J. McEwen and published by Simon and Schuster. This book was released on 2005-11 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Married to the Brand tells the story of what makes profitable brand relationships work - through the eyes of the consumer, not the marketer. Packed with stories and compelling discoveries from a worldwide consumer database, this book explores why people bond with some brands and not others."--BOOK JACKET.
Download or read book Business Dating written by Honoree Corder and published by Honoree Enterprises Publishing. This book was released on 2015-03-08 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Dating draws enlightening parallels between personal and professional dating and makes the case for why and how you should invest your time into building meaningful and long-lasting relationships with a select group of dynamic professionals. Fostering these win-win relationships can yield gains greater than anything you could imagine, and it will be faster and easier than you think. Business Dating clarifies what great networking can be like, tells you exactly when and how to do it, and then gets you going in the right direction! Are you ready?
Download or read book Earning the Right to Be Heard written by Phillip Van Hooser and published by Sound Wisdom. This book was released on 2021-11-16 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is your practical, step-by-step guide to selling ideas, building influence, and growing opportunities in the most effective manner possible. What causes decision-makers to really listen to what you have to say? It can be very frustrating when the gatekeepers to your personal and professional success seem disinterested in your thoughts and suggestions. You can’t assume that good ideas will yield positive results, nor that a strong desire will enable you to surmount all obstacles and objections. You have to understand the decision-making process—the psychology behind why people say “yes” to some propositions and not others—and use this information to motivate the right people to take action. In this book, you will learn how to earn the right to be heard, as well as how to use your newfound influence to get more of what you want. Communication, persuasion, and negotiation do not have to be mysterious processes—all you have to do is package your ideas in a way that ensures key players will not only respond favorably to your advice, but seek it out in the future. Earning the Right to Be Heard offers the time-tested information, tools, and techniques for mastering the art of building influence, including how to: captivate your audience and set the stage for communication success demonstrate your credibility and competence anticipate, and prepare compelling responses to, the questions all decision-makers must have answered inspire action by convincing others to adopt your perspective maximize your impact through follow-up and results analysis Let Earning the Right to Be Heard help you discover the sweet spot of strategic communication so that you can gain respect and authority, attract more professional opportunities, and become a decision-maker yourself.
Download or read book The Minister s Wooing written by Harriet Beecher Stowe and published by Createspace Independent Publishing Platform. This book was released on 1859 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mrs. Katy Scudder had invited Mrs. Brown, and Mrs. Jones, and Deacon Twitchel's wife to take tea with her on the afternoon of June second, A. D. 17-. When one has a story to tell, one is always puzzled which end of it to begin at. You have a whole corps of people to introduce that you know and your reader doesn't; and one thing so presupposes another, that, whichever way you turn your patchwork, the figures still seem ill-arranged. The small item that I have given will do as well as any other to begin with, as it certainly will lead you to ask, 'Pray, who was Mrs. Katy Scudder?'-and this will start me systematically on my story. You must understand that in the then small seaport-town of Newport, at that time unconscious of its present fashion and fame, there lived nobody in those days who did not know 'the Widow Scudder.'
Download or read book Writing Winning Business Proposals Third Edition written by Richard C. Freed and published by McGraw Hill Professional. This book was released on 2010-11-19 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winning proposals that turn prospects into clients Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, Writing Winning Business Proposals features proven strategies, along with worksheets and other tools that clearly show clients what they want and will easily seal the deal. Thoroughly updated, the third edition offers general guidelines that apply to all business proposals making this the must-have proposal-writing book to have on hand. Writing Winning Business Proposals features: Winning formula from top consultants proven to work for any proposal Complete step-by-step process, walking you through all the difficulties Up-to-date, user-friendly redesign with new worksheets and charts Updates on fees and collaboration If you're seeking approval for projects, or want a client to buy, invest or do something, Writing Winning Business Proposals is the reference you need to get you to get them to do what you want.
