Download or read book Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2006-05-11 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factorsâ€"their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environmentsâ€"all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth. This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.
Download or read book Taking action to protect children from the harmful impact of food marketing written by World Health Organization and published by World Health Organization. This book was released on 2023-07-07 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Nutrition written by Brian Wansink and published by University of Illinois Press. This book was released on 2010-10-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.
Download or read book Kid Food written by Bettina Elias Siegel and published by Oxford University Press. This book was released on 2019-10-04 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most parents start out wanting to raise healthy eaters. Then the world intervenes. In Kid Food, nationally recognized writer and food advocate Bettina Elias Siegel explores one of the fundamental challenges of modern parenting: trying to raise healthy eaters in a society intent on pushing children in the opposite direction. Siegel dives deep into the many influences that make feeding children healthfully so difficult-from the prevailing belief that kids will only eat highly processed "kid food" to the near-constant barrage of "special treats." Written in the same engaging, relatable voice that has made Siegel's web site The Lunch Tray a trusted resource for almost a decade, Kid Food combines original reporting with the hard-won experiences of a mom to give parents a deeper understanding of the most common obstacles to feeding children well: - How the notion of "picky eating" undermines kids' diets from an early age-and how parents' anxieties about pickiness are stoked and exploited by industry marketing - Why school meals can still look like fast food, even after well-publicized federal reforms - Fact-twisting nutrition claims on grocery products, including how statements like "made with real fruit" can actually mean a product is less healthy - The aggressive marketing of junk food to even the youngest children, often through sophisticated digital techniques meant to bypass parents' oversight - Children's menus that teach kids all the wrong lessons about what "their" food looks like - The troubling ways adults exploit kids' love of junk food-including to cover shortfalls in school budgets, control classroom behavior, and secure children's love With expert advice, time-tested advocacy tips, and a trove of useful resources, Kid Food gives parents both the knowledge and the tools to navigate their children's unhealthy food landscape-and change it for the better.
Download or read book Challenges and Opportunities for Change in Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2013-05-14 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 percent of boys and about 15 percent of girls aged 2-19 are obese, and almost a third of U.S. children and adolescents are overweight or obese (Ogden et al., 2012). The obesity epidemic will continue to take a substantial toll on the health of Americans. In the midst of this epidemic, children are exposed to an enormous amount of commercial advertising and marketing for food. In 2009, children aged 2-11 saw an average of more than 10 television food ads per day (Powell et al., 2011). Children see and hear advertising and marketing messages for food through many other channels as well, including radio, movies, billboards, and print media. Most notably, many new digital media venues and vehicles for food marketing have emerged in recent years, including Internet-based advergames, couponing on cell phones, and marketing on social networks, and much of this advertising is invisible to parents. The marketing of high-calorie, low-nutrient foods and beverages is linked to overweight and obesity. A major 2006 report from the Institute of Medicine (IOM) documents evidence that television advertising influences the food and beverage preferences, requests, and short-term consumption of children aged 2-11 (IOM, 2006). Challenges and Opportunities for Change in Food Marketing to Children and Youth also documents a body of evidence showing an association of television advertising with the adiposity of children and adolescents aged 2-18. The report notes the prevailing pattern that food and beverage products marketed to children and youth are often high in calories, fat, sugar, and sodium; are of low nutritional value; and tend to be from food groups Americans are already overconsuming. Furthermore, marketing messages that promote nutrition, healthful foods, or physical activity are scarce (IOM, 2006). To review progress and explore opportunities for action on food and beverage marketing that targets children and youth, the IOM's Standing Committee on Childhood Obesity Prevention held a workshop in Washington, DC, on November 5, 2012, titled "New Challenges and Opportunities in Food Marketing to Children and Youth."
Download or read book Smart People Don t Diet written by Charlotte N. Markey and published by ReadHowYouWant.com. This book was released on 2015-02-11 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being on a diet is a miserable experience for most people, and it rarely leads to the desired goal of shedding fat. In fact, studies show that dieters often gain weight rather than lose it, because the intensity, restrictions, and short duration of most diets means they are ill - equipped to produce long - term effects. In Smart People Don't Diet, Dr Charlotte N. Markey presents a refreshingly different perspective, addressing the underlying causes of weight gain and offering proven strategies for lasting weight management. This book will show you how to eat well, lose weight, and keep it off - without dieting. The gimmicks don't work, but Dr Markey's reasonable, accessible advice will help you get - and stay - healthy.
Download or read book Preventing Childhood Obesity written by Institute of Medicine and published by National Academies Press. This book was released on 2005-01-31 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children's health has made tremendous strides over the past century. In general, life expectancy has increased by more than thirty years since 1900 and much of this improvement is due to the reduction of infant and early childhood mortality. Given this trajectory toward a healthier childhood, we begin the 21st-century with a shocking developmentâ€"an epidemic of obesity in children and youth. The increased number of obese children throughout the U.S. during the past 25 years has led policymakers to rank it as one of the most critical public health threats of the 21st-century. Preventing Childhood Obesity provides a broad-based examination of the nature, extent, and consequences of obesity in U.S. children and youth, including the social, environmental, medical, and dietary factors responsible for its increased prevalence. The book also offers a prevention-oriented action plan that identifies the most promising array of short-term and longer-term interventions, as well as recommendations for the roles and responsibilities of numerous stakeholders in various sectors of society to reduce its future occurrence. Preventing Childhood Obesity explores the underlying causes of this serious health problem and the actions needed to initiate, support, and sustain the societal and lifestyle changes that can reverse the trend among our children and youth.
Download or read book Nutrition Science Marketing Nutrition Health Claims and Public Policy written by Dilip Ghosh and published by Academic Press. This book was released on 2023-04-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy explains strategies to guide consumers toward making informed food purchases. The book begins with coverage of nutrition science before moving into nutrition marketing, social marketing and responsibility, consumer perception and insight, public health policy and regulation, case studies, and coverage on how to integrate holistic health into mainstream brand marketing. Intended for food and nutrition scientists who work in marketing, manufacturing, packaging, as well as clinical nutritionists, health care policymakers, and graduate and post graduate students in nutrition and business-related studies, this book will be a welcomed resource. - Includes case studies, points-of-view, literature reviews, recent developments, data and methods - Explores intrinsic and extrinsic motivators for consumer purchasing behaviors - Covers each aspect of "Seed to Patient" pathway
Download or read book Consuming Kids written by Susan Linn and published by Anchor. This book was released on 2005 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the way corporations and advertisers target children as a profitable demographic, as well as their methods for getting past parental safeguards to make products of all kinds appeal directly to even the youngest children.
Download or read book Legal Strategies in Childhood Obesity Prevention written by Institute of Medicine and published by National Academies Press. This book was released on 2011-08-08 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 1980, childhood obesity rates have more than tripled in the United States. Recent data show that almost one-third of children over 2 years of age are already overweight or obese. While the prevalence of childhood obesity appears to have plateaued in recent years, the magnitude of the problem remains unsustainably high and represents an enormous public health concern. All options for addressing the childhood obesity epidemic must therefore be explored. In the United States, legal approaches have successfully reduced other threats to public health, such as the lack of passive restraints in automobiles and the use of tobacco. The question then arises of whether laws, regulations, and litigation can likewise be used to change practices and policies that contribute to obesity. On October 21, 2010, the Institute of Medicine (IOM) held a workshop to bring together stakeholders to discuss the current and future legal strategies aimed at combating childhood obesity. Legal Strategies in Childhood Obesity Prevention summarizes the proceedings of that workshop. The report examines the challenges involved in implementing public health initiatives by using legal strategies to elicit change. It also discusses circumstances in which legal strategies are needed and effective. This workshop was created only to explore the boundaries of potential legal approaches to address childhood obesity, and therefore, does not contain recommendations for the use of such approaches.
Download or read book Helping Your Child with Extreme Picky Eating written by Katja Rowell and published by New Harbinger Publications. This book was released on 2015-05-01 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Helping Your Child with Extreme Picky Eating, a family doctor specializing in childhood feeding joins forces with a speech pathologist to help you support your child’s nutrition, healthy growth, and end meal-time anxiety (for your child and you) once and for all. Are you parenting a child with ‘extreme’ picky eating? Do you worry your child isn’t getting the nutrition he or she needs? Are you tired of fighting over food, suspect that what you’ve tried may be making things worse, but don’t know how to help? Having a child with ‘extreme’ picky eating is frustrating and sometimes scary. Children with feeding disorders, food aversions, or selective eating often experience anxiety around food, and the power struggles can negatively impact your relationship with your child. Children with extreme picky eating can also miss out on parties or camp because they can’t find “safe” foods. But you don’t have to choose between fighting over every bite and only serving a handful of safe foods for years on end. Helping Your Child with Extreme Picky Eating offers hope, even if your child has “failed” feeding therapies before. After gaining a foundation of understanding of your child’s challenges and the dynamics at play, you’ll be ready for the 5 steps (built around the clinically proven STEPS+ approach—Supportive Treatment of Eating in PartnershipS) that transform feeding and meals so your child can learn to enjoy a variety of foods in the right amounts for healthy growth. You’ll discover specific strategies for dealing with anxiety, low appetite, sensory challenges, autism spectrum-related feeding issues, oral motor delay, and medically-based feeding problems. Tips and exercises reinforce what you’ve learned, and dozens of “scripts” help you respond to your child in the heat of the moment, as well as to others in your child’s life (grandparents or your child’s teacher) as you help them support your family on this journey. This book will prove an invaluable guide to restore peace to your dinner table and help you raise a healthy eater.
Download or read book Grub written by Anna Lappé and published by Penguin. This book was released on 2006 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to organic eating for readers who live in urban environments challenges popular misconceptions about organic foods in today's grocery stores, shares advice on how to create an organic kitchen, and provides seasonal recipes.
Download or read book Hope s Edge written by Frances Moore Lappe and published by Penguin. This book was released on 2003-04-28 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Journey to five continents and see the world of sustainability and conscious eating with new eyes--featuring 100 pages of plant-based recipes to better nurture ourselves and the planet Thirty years ago, Frances Moore Lappé started a revolution in the way Americans think about food and hunger. Now Frances and her daughter, Anna, pick up where Diet for a Small Planet left off. Together they set out on an around-the-world journey to explore the greatest challenges we face in the new millennium. Traveling to Asia, Africa, Latin America, and Europe, they discovered answers to one of the most urgent issues of our time: whether we can transcend the rampant consumerism and capitalism to find the paths that each of us can follow to heal our lives as well as the planet. Featuring nearly seventy recipes from celebrated vegetarian culinary pioneers-including Alice Waters, Mollie Katzen, Laurel Robertson, Nora Pouillon, and Anna Thomas-Hope's Edge highlights true trailblazers engaged in social, environmental, and economic transformations.
Download or read book Agriculture Rural Development Food and Drug Administration and Related Agencies Appropriations for 2011 written by United States. Congress. House. Committee on Appropriations. Subcommittee on Agriculture, Rural Development, Food and Drug Administration, and Related Agencies and published by . This book was released on 2010 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Diet for a Hot Planet written by Anna Lappe and published by Bloomsbury Publishing USA. This book was released on 2010-04-23 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forty years after her mother's work changed the way we eat, Anna Lappé's Diet for a Hot Planet changed the way we think about food production and global warming. Fifty years ago, Frances Moore Lappé's Diet for a Small Planet sparked a revolution in thinking about the social and environmental impact of what we eat. Ten years ago, her daughter, Anna Lappé, controversially picked up the conversation with Diet for a Hot Planet, examining another hidden cost of our food choices: the climate crisis. Lappé predicted that food system-related greenhouse gas emissions would be catastrophic unless we radically shifted the trends of what we ate and how we produced it. She exposed the political interests with a stake in our food system, and foresaw the spin food companies would use to avoid system-wide reform. She visited the pioneering farmers of a future food system where good could outweigh harm, demonstrating the potential of sustainable farming. She also offered six eternal principles for a climate friendly diet. This measured and intelligent call to action is the perfect companion to the fiftieth anniversary edition of Diet for a Small Planet; like her mother before her, Lappé reminds us that food, and our perilously large food system, is still a powerful access point for solutions to the climate crisis.
Download or read book Living Fully written by Mallory Ervin and published by Convergent Books. This book was released on 2023-02-07 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: NATIONAL BESTSELLER • An irresistible guide to living without holding back, from the vibrant lifestyle entrepreneur and host of the Living Fully podcast One of Katie Couric Media’s Best New Self Help Books to Read in the New Year • “If you’re ready to up-level your life and create long-lasting change, then this book is for you! Mallory’s resilient path will inspire you to step into your power.”—Gabby Bernstein, #1 New York Times bestselling author of The Universe Has Your Back Mallory Ervin is known for exuding energy, joy, and laughter. But despite her public accomplishments, Mallory is no stranger to battling unhealthy attachments to performance and success. Now, in her unforgettable debut book, Mallory invites readers to see how her surprising journey—from achievement and accolades to devastating, never-before-shared lows—guided her and led her to a deeply fulfilling life. In Living Fully, Mallory shares her personal story of overcoming the unhealthy and damaging patterns in her life and shows readers how to trade this for something completely new and more rewarding. What she discovered was there had always been a different life available to her, one that she had not yet seen. Now she encourages readers to resist a “just fine” existence and to step into a life they never dared to imagine before. Through inspiring stories and practical advice Mallory offers the motivation to: • stop returning to a “just getting by” mentality • shift perspective so blessings don’t become burdens • remember that life’s curveballs don’t have to knock you off your feet • identify your passions and get back to your truest self • slow down and enjoy the extraordinary in the everyday moments • quiet the voice of fear • get clear on the life you want “I wrote this to be your wake-up call, the thing that turns the lights on in your life and propels you to make real change, once and for all,” Mallory says. “I want you to wake up and stay awake.” For anyone hungry for a richer life, or tired of coasting through life in a “cruise control” mindset, Living Fully is the ultimate invitation to embrace abundance and joy—and not look back!
Download or read book How the Other Half Eats written by Priya Fielding-Singh and published by Little, Brown Spark. This book was released on 2023-05-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "deeply empathetic" (Publishers Weekly, starred review) "must-read" (Marion Nestle) that "weaves lyrical storytelling and fascinating research into a compelling narrative" (San Francisco Chronicle) to look at dietary differences along class lines and nutritional disparities in America, illuminating exactly how inequality starts on the dinner plate. Inequality in America manifests in many ways, but perhaps nowhere more than in how we eat. From her years of field research, sociologist and ethnographer Priya Fielding-Singh brings us into the kitchens of dozens of families from varied educational, economic, and ethnoracial backgrounds to explore how--and why--we eat the way we do. We get to know four families intimately: the Bakers, a Black family living below the federal poverty line; the Williamses, a working-class white family just above it; the Ortegas, a middle-class Latinx family; and the Cains, an affluent white family. Whether it's worrying about how far pantry provisions can stretch or whether there's enough time to get dinner on the table before soccer practice, all families have unique experiences that reveal their particular dietary constraints and challenges. By diving into the nuances of these families' lives, Fielding-Singh lays bare the limits of efforts narrowly focused on improving families' food access. Instead, she reveals how being rich or poor in America impacts something even more fundamental than the food families can afford: these experiences impact the very meaning of food itself. Packed with lyrical storytelling and groundbreaking research, as well as Fielding-Singh's personal experiences with food as a biracial, South Asian American woman, How the Other Half Eats illuminates exactly how inequality starts on the dinner plate. Once you've taken a seat at tables across America, you'll never think about class, food, and public health the same way again.