Download or read book Turn Your Fandom Into Cash written by Carol Pinchefsky and published by Red Wheel/Weiser. This book was released on 2022-03-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This geeky guide (by an avowed geek) shows you the ins-and-outs of making money involved in the worlds you love to immerse yourself in or one you want to create. Turn Your Fandom Into Cash teaches fans how to power up their own geeky businesses, harness the power of their fandom, and shield themselves against the wrath of intellectual property holders. This book will also offer real-world examples for aspiring Tony Starks and Bruce Waynes. In many cases, these passion-pursuits have led to full-time careers; in one case, it created a $100 million business. This book is filled with advice from geeky creators, all of whom have earned money following their passions. Some of these creators work independently, others take gigs when they’re not at their day jobs, and some have created businesses that have earned millions. In Turn Your Fandom Into Cash, you will learn: How many opportunities there are to find work doing something you love. What kind of education and financial outlay is required to start your particular geek business. How to acquire a license from a major media publisher. What kind of work you can legally create, even without a license. Advice on why you should—and should not—go into business for yourself. Practical tips on getting your products and services noticed by fans. Truly, there has never been a better time to have a geek business. Now grab your lightsaber or your Lucille and take a slice out of the fandom you love dearly.
Download or read book Lost Ate My Life written by Jon Lachonis and published by ECW Press. This book was released on 2008 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lost ate my life!' is the collective cry from the hardened fanbase of this massively popular TV series. Split into two halves, this digest of the show demonstrates, first, how it was the first show to combine the artists and patrons of the programme by sponsoring the largest independent discussion forum in history; and second, an examination of the plot itself interwoven with the story of the fandom. Begs the question, 'What is it about Lost that so captures the imagination?' This is a tour de force look into a truly tour de force show.'
Download or read book Fanocracy written by David Meerman Scott and published by Penguin. This book was released on 2020-01-07 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Wall Street Journal bestseller From the author of New Rules of Marketing & PR, a bold guide to converting customer passion into marketing power. How do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? They embody the most powerful marketing force in the world: die-hard fans. In this essential book, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations that flourish from those stuck in stagnation. They lay out a road map for converting customers’ ardor into buying power, pulling one-of-a-kind examples from a wide range of organizations, including: · MeUndies, the subscription company that’s revolutionizing underwear · HeadCount, the nonprofit that registers voters at music concerts · Grain Surfboards, the board-building studio that willingly reveals its trade secrets with customers · Hagerty, the classic-car insurance provider with over 600,000 premier club members · HubSpot, the software company that draws 25,000 attendees to its annual conference For anyone who seeks to harness the force of fandom to revolutionize his or her business, Fanocracy shows the way.
Download or read book Comic Con and the Business of Pop Culture What the World s Wildest Trade Show Can Tell Us About the Future of Entertainment written by Rob Salkowitz and published by McGraw Hill Professional. This book was released on 2012-06-22 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Comic-Con phenomenon—and what it means for your business The annual trade show Comic-Con International isn’t just fun and games. According to award-winning business author and futurist Rob Salkowitz it’s a “massive focus group and marketing megaphone” for Hollywood—and in Comic-Con and the Business of Pop Culture, he examines the business of popular culture through the lens of Comic-Con. Salkowitz offers an entertaining and substantive look at the show, providing a close look at the comic-book and videogame industries’ expanding influence on marketing, merchandising, and the entertainment industry. Rob Salkowitz is founder and Principle Consultant for the communications firm MediaPlant, LLC.
Download or read book The Fandom written by Anna Day and published by Chicken House. This book was released on 2018-01-04 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Violet's in her element - cosplay at the ready, she can't wait to feel part of her favourite fandom: 'The Gallows Dance', a mega book and movie franchise. But when a freak accident transports her into the story for real, can Violet play out the plot the way it was written?
Download or read book Fandom written by Eden Finley and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Fangirl s Guide to the Galaxy written by Sam Maggs and published by Quirk Books. This book was released on 2015-05-12 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ultimate handbook for ladies living the nerdy life is a fun and feminist take on the often male-dominated world of geekdom. Fandom, feminism, cosplay, cons, books, memes, podcasts, vlogs, OTPs and RPGs and MMOs and more—it’s never been a better time to be a girl geek. With delightful illustrations and an unabashed love for all the in(ternet)s and outs of geek culture, this book is packed with tips, playthroughs, and cheat codes, including: • How to make nerdy friends • How to rock awesome cosplay • How to write fanfic with feels • How to defeat internet trolls • How to attend your first con And more! Plus insightful interviews with fangirl faves, like Jane Espenson, Erin Morgenstern, Kate Beaton, Ashley Eckstein, Laura Vandervoort, Beth Revis, Kate Leth, and many others.
Download or read book Among the Janeites written by Deborah Yaffe and published by Houghton Mifflin Harcourt. This book was released on 2013 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: With warmth and humor, lifelong Janeite Deborah Yaffe opens the door on the quirky, thriving subculture of Jane Austen fandom.
Download or read book Superfandom written by Zoe Fraade-Blanar and published by National Geographic Books. This book was released on 2017-03-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth look at the influence of fans—society’s alpha consumers—on our lives and culture. As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given organizations—from traditional businesses to tech startups—direct, real-time access to their most devoted consumers, and it’s easy to forget that this access flows both ways. This is the new “fandom-based economy”: a convergence of brand owner and brand consumer. Fan pressures hold more clout than ever before as audiences demand a say in shaping the future of the things they love. In Superfandom, Zoe Fraade-Blanar and Aaron M. Glazer explain this new era of symbiosis. For producers, it can mean a golden opportunity: brands such as Polaroid and Surge, preserved by the passion of a handful of nostalgic fans, can now count on an articulate, creative, and, above all, loyal audience. Yet, the new economy has its own risks—it’s also easier than ever for companies to lose their audience’s trust, as Valve did when it tried to introduce a paid mod system for its Skyrim video game. Examining key cases that span a wide range of consumer markets, Fraade-Blanar and Glazer explain why some kinds of engagement with fans succeed and some backfire. Throughout, the authors probe fandom’s history, sociology, and psychology. From the nineteenth-century American Alice Drake, who bribed her way into the houses of her favorite European composers, to Hatsune Miku, the Japanese virtual celebrity whose songs are composed entirely by fans, the dynamics of fandom—the activities we perform to show we belong to a group of people with common interests—may be as old as culture itself. For groupies of financier Warren Buffet and enthusiasts of Cards Against Humanity alike, the consumer relationship has been transformed. Superfandom is an essential guide for those who care about, contribute to, and live in our rapidly expanding fan-driven economy.
Download or read book Winning the Customer Turn Consumers into Fans and Get Them to Spend More written by Lou Imbriano and published by McGraw Hill Professional. This book was released on 2011-08-19 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build Customer Relationships and Win Big Revenue! “Unbreakable relationships are crucial to success in business. Lou Imbriano captures what it takes to forge the kind of deep credibility that encourages consumers and clients to trust you with their hard-earned dollars. If you want to deepen your customers’ trust and grow your revenues, I suggest you read Winning the Customer and you will win.” —Bob Reynolds, President & CEO, Putnam Investments “Lou Imbriano rescues the word ‘winning’ from the clutches of Charlie Sheen . . . and, like a Patriots playbook, Lou takes you through his game plan for successfully building a victorious team that opponents will respect and fear . . . from who should be answering your phone to effectively saying ‘no,’ it’s all there . . . lazy, unmotivated people, this is not for you. . . .” —Steve Levy, ESPN SportsCenter anchor “Imbriano definitely made his mark in the NFL and now he’s an MVP again with his new book, Winning the Customer. Lou’s down-to-earth marketing philosophies, which he brought to the Patriots, epitomize how everyone, in any industry, should approach marketing. If you want to truly know how to build remarkable business relationships, read Winning the Customer.” —Michael O’Hara Lynch, Head of Global Sponsorship, Visa “At a time when consumers have the power to use media where and how they choose, to like, dislike, and share their opinion on products and corporations, brand engagement is the best answer to build emotional and enduring relationships between brands and all their relevant communities. This book should be given to anyone who wants to understand the new dynamics that can bond brands with their ever-demanding customers.” About the Book: During his nine years in senior marketing positions with the New England Patriots, Lou Imbriano laid the foundation and marketing vision for the football team that led to its astronomical growth and explosive revenue—perfectly positioning them to be ready for when the Patriots became repeat Super Bowl champions and the NFL brand to beat. Now CEO of TrinityOne, a strategic marketing firm, Lou has an undefeated record of showing all types of companies how to tackle customer relationships and convert them into tangible revenue. In Winning the Customer, Lou delivers his original strategies for both short- and long-term financial success: The Marketing Playbook: how to identify those who are dying to spend money with you Relationship Architecture: how to connect with customers in meaningful ways and create “memorable moments” The Revenue Game: how to build revenue instead of selling concepts Throughout the book, you’ll find Lou’s dynamic personal stories drawn right from his years of real-world business experience. He’s learned that to maximize revenue, every organization must both turn its customers into fans and coax those fans to spend freely. Winning the Customer shows you how to do just that using the Three Tiers of Customer Relationships. Imbriano shares his strategies with his innovative DELIVERS system: Dedication, Entertainment, Loyalty, Investment, Vision, Energy, Responsibility, and Sacrifice. Filled with practical information and written in Lou’s inimitable conversational style, Winning the Customer is your all-pro offensive attack against old, ineffective methods and flat results. Lou’s tools will give any business an inspired team, supersized income, and a virtual stadium full of engaged, high-paying customers.
Download or read book The Rich Girl written by R.L. Stine and published by Simon and Schuster. This book was released on 2008-06-30 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fear Street -- Where Your Worst Nightmares Live... Emma and her best friend Sydney always share their secrets. And now they have a big one: They found a duffel bag filled with cash and swore never to tell anyone. But Sydney broke her promise -- she told her boyfriend, Jason. Now Emma is terrified. She doesn't trust Jason. She knows he would do anything to get the money for himself. Even if it means killing someone who gets in his way...
Download or read book Before We Were Strangers written by Renée Carlino and published by Simon and Schuster. This book was released on 2015-08-18 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the USA TODAY bestselling author of Sweet Thing and Nowhere But Here comes a love story about a Craigslist “missed connection” post that gives two people a second chance at love fifteen years after they were separated in New York City. To the Green-eyed Lovebird: We met fifteen years ago, almost to the day, when I moved my stuff into the NYU dorm room next to yours at Senior House. You called us fast friends. I like to think it was more. We lived on nothing but the excitement of finding ourselves through music (you were obsessed with Jeff Buckley), photography (I couldn’t stop taking pictures of you), hanging out in Washington Square Park, and all the weird things we did to make money. I learned more about myself that year than any other. Yet, somehow, it all fell apart. We lost touch the summer after graduation when I went to South America to work for National Geographic. When I came back, you were gone. A part of me still wonders if I pushed you too hard after the wedding… I didn’t see you again until a month ago. It was a Wednesday. You were rocking back on your heels, balancing on that thick yellow line that runs along the subway platform, waiting for the F train. I didn’t know it was you until it was too late, and then you were gone. Again. You said my name; I saw it on your lips. I tried to will the train to stop, just so I could say hello. After seeing you, all of the youthful feelings and memories came flooding back to me, and now I’ve spent the better part of a month wondering what your life is like. I might be totally out of my mind, but would you like to get a drink with me and catch up on the last decade and a half? M
Download or read book Fandom as Methodology written by Catherine Grant and published by MIT Press. This book was released on 2019-12-03 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illustrated exploration of fandom that combines academic essays with artist pages and experimental texts. Fandom as Methodology examines fandom as a set of practices for approaching and writing about art. The collection includes experimental texts, autobiography, fiction, and new academic perspectives on fandom in and as art. Key to the idea of “fandom as methodology” is a focus on the potential for fandom in art to create oppositional spaces, communities, and practices, particularly from queer perspectives, but also through transnational, feminist and artist-of-color fandoms. The book provides a range of examples of artists and writers working in this vein, as well as academic essays that explore the ways in which fandom can be theorized as a methodology for art practice and art history. Fandom as Methodology proposes that many artists and art writers already draw on affective strategies found in fandom. With the current focus in many areas of art history, art writing, and performance studies around affective engagement with artworks and imaginative potentials, fandom is a key methodology that has yet to be explored. Interwoven into the academic essays are lavishly designed artist pages in which artists offer an introduction to their use of fandom as methodology. Contributors Taylor J. Acosta, Catherine Grant, Dominic Johnson, Kate Random Love, Maud Lavin, Owen G. Parry, Alice Butler, SooJin Lee, Jenny Lin, Judy Batalion, Ika Willis. Artists featured in the artist pages Jeremy Deller, Ego Ahaiwe Sowinski, Anna Bunting-Branch, Maria Fusco, Cathy Lomax, Kamau Amu Patton, Holly Pester, Dawn Mellor, Michelle Williams Gamaker, The Women of Colour Index Reading Group, Liv Wynter, Zhiyuan Yang
Download or read book Johnny Cash International written by Michael Hinds and published by University of Iowa Press. This book was released on 2020-06-01 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2023 Peggy O'Brien Book Prize, winner Across all imaginable borders, Johnny Cash fans show the appeal of a thoroughly American performer who simultaneously inspires people worldwide. A young Norwegian shows off his Johnny Cash tattoo. A Canadian vlogger sings “I Walk the Line” to camel herders in Egypt’s White Desert. A shopkeeper in Northern Ireland plays Cash as his constant soundtrack. A Dutchwoman coordinates the activities of Cash fans worldwide and is subsequently offered the privilege of sleeping in Johnny’s bedroom. And on a more global scale, millions of people watch Cash’s videos online, then express themselves through commentary and debate. In Johnny Cash International, Hinds and Silverman examine digital and real-world fan communities and the individuals who comprise them, profiling their relationships to Cash and each other. Studying Johnny Cash’s international fans and their love for the man reveals new insights about music, fandom, and the United States.
Download or read book Children of Blood and Bone written by Tomi Adeyemi and published by Henry Holt Books For Young Readers. This book was released on 2018-03-06 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: Zľie Adebola remembers when the soil of Ors̐ha hummed with magic. Burners ignited flames, Tiders beckoned waves, and Zľie's Reaper mother summoned forth souls.
Download or read book Not Even Bones written by Rebecca Schaeffer and published by HarperCollins. This book was released on 2018-09-04 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Twisty, grisly, genre-bending and immersive, Not Even Bones will grab you by the throat and drag you along as it gleefully tramples all of your expectations." —Sara Holland, New York Times best-selling author of Everless Dexter meets This Savage Song in this dark fantasy about a girl who sells magical body parts on the black market—until she’s betrayed. Nita doesn’t murder supernatural beings and sell their body parts on the internet—her mother does that. Nita just dissects the bodies after they’ve been “acquired.” Until her mom brings home a live specimen and Nita decides she wants out; dissecting a scared teenage boy is a step too far. But when she decides to save her mother’s victim, she ends up sold in his place—because Nita herself isn’t exactly “human.” She has the ability to alter her biology, a talent that is priceless on the black market. Now on the other side of the bars, if she wants to escape, Nita must ask herself if she’s willing to become the worst kind of monster. Now available as a Webtoon!
Download or read book Ship It written by Britta Lundin and published by Disney Electronic Content. This book was released on 2018-05-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: CLAIRE is a sixteen-year-old fangirl obsessed with the show Demon Heart. FOREST is an actor on Demon Heart who dreams of bigger roles. When the two meet at a local Comic-Con panel, it's a dream come true for Claire. Until the Q&A, that is, when Forest laughs off Claire's assertion that his character is gay. Claire is devastated. After all, every last word of her super-popular fanfic revolves around the romance between Forest's character and his male frenemy. She can't believe her hero turned out to be a closed-minded jerk. Forest is mostly confused that anyone would think his character is gay. Because he's not. Definitely not. Unfortunately for Demon Heart, when the video of the disastrous Q&A goes viral, the producers have a PR nightmare on their hands. In order to help bolster their image within the LGBTQ+ community—as well as with their fans—they hire Claire to join the cast for the rest of their publicity tour. What ensues is a series of colorful Comic-Con clashes between the fans and the show that lead Forest to question his assumptions about sexuality and help Claire come out of her shell. But how far will Claire go to make her ship canon? To what lengths will Forest go to stop her and protect his career? And will Claire ever get the guts to make a move on Tess, the very cute, extremely cool fanartist she keeps running into? Ship It is a funny, tender, and honest look at all the feels that come with being a fan.
