Download or read book Proceedings of the 1983 Academy of Marketing Science AMS Annual Conference written by John C. Rogers III and published by Springer. This book was released on 2015-06-26 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing history marketing management, marketing education, industrial marketing and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

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Download or read book U s Department of Transportation Awards to Academic Institutions in Fiscal Year 1983 written by G. Megerian and published by . This book was released on 1984 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Download or read book Access to History Race Relations in the USA 1863 1980 Third edition written by Vivienne Saunders and published by Hodder Education. This book was released on 2006-04-28 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new editions of Access to History combine all the strengths of this well-loved series with features that allow all students access to the content and study skills needed to achieve exam success. The third edition of Race Relations in the USA since 1900 has been revised to reflect the needs of the current specifications. The new edition gives a detailed account of the history of Black, Hispanic, Native and Asian Americans since the American Civil War onwards and illustrates the changing nature of the political, social and economic struggles throughout this period. Particular attention is paid to the role of individuals such as Booker T Washington, Harry Truman and Martin Luther King, as well as examining the roles of government and other organisations in influencing the changes, progress and regressions which characterise this history of race relations. Throughout the book key dates, terms and issues are highlighted, and historical interpretations of key debates are outlined. Summary diagrams are included to consolidate knowledge and understanding of the period, and exam style questions and tips for each examination board provide the opportunity to develop exam skills.

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Download or read book Public Sector Entrepreneurship written by Dennis Patrick Leyden and published by Oxford University Press. This book was released on 2015-01-06 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public sector entrepreneurship refers to innovative public policy initiatives that generate greater economic prosperity. These initiatives can transform a status quo economic environment into one that is more conducive to economic units engaging in creative and innovative activities in the face of uncertainty. Public Sector Entrepreneurship traces the historical development of the concepts of private and public sector entrepreneurship and their connection to the separate notions of risk and uncertainty. Based on a formal conceptualization of these notions, the book illustrates throughout public sector entrepreneurship in practice using examples from U.S. technology and innovation policy. Technology policy-policy to enhance the application of new knowledge, learned through science, to some known problem-and innovation policy-policy to enhance the commercialization of a technology-are quintessential examples of the public sector recognizing and exploiting opportunities to bring about change and efficiency. Using this concept of public sector entrepreneurship as the lens to view the Bayh-Dole Act of 1980, the Stevenson-Wydler Act of 1980, the R&E Tax Credit of 1981, Small Business Innovation Development Act of 1982, the National Cooperative Research Act of 1984, and the Omnibus Trade and Competitiveness Act of 1988 affords us the ability to find elements of commonality among these policies and to discuss their impact on the U.S. economy from the perspective of entrepreneurial action.

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