Download or read book The study of attention value a review of some available material written by B. D. Copland and published by . This book was released on 1960 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Study on the Memory and Attention Value of Advertisements written by Josefina S. Patron and published by . This book was released on 1966 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Attention written by Addie Johnson and published by SAGE. This book was released on 2004 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention: Theory and Practice provides a balance between a readable overview of attention and an emphasis on how theories and paradigms for the study of attention have developed. The book highlights the important issues and major findings while giving sufficient details of experimental studies, models, and theories so that results and conclusions are easy to follow and evaluate. Rather than brushing over tricky technical details, the authors explain them clearly, giving readers the benefit of understanding the motivation for and techniques of the experiments in order to allow readers to think through results, models, and theories for themselves. Attention is an accessible text for advanced undergraduate and graduate students in psychology, as well as an important resource for researchers and practitioners interested in gaining an overview of the field of attention.
Download or read book The Psychology of Attention written by Harold Pashler and published by MIT Press. This book was released on 1999-07-26 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the past two decades, attention has been one of the most investigated areas of research in perception and cognition. However, the literature on the field contains a bewildering array of findings, and empirical progress has not been matched by consensus on major theoretical issues. The Psychology of Attention presents a systematic review of the main lines of research on attention; the topics range from perception of threshold stimuli to memory storage and decision making. The book develops empirical generalizations about the major issues and suggests possible underlying theoretical principles. Pashler argues that widely assumed notions of processing resources and automaticity are of limited value in understanding human information processing. He proposes a central bottleneck for decision making and memory retrieval, and describes evidence that distinguishes this limitation from perceptual limitations and limited-capacity short-term memory.
Download or read book The Attention value of Newspaper Advertisements written by Richard Benjamin Franken and published by . This book was released on 1925 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book An Experimental Study of the Attention value of Certain Areas of the Stage written by Gilbert Neil Lazier and published by . This book was released on 1963 with total page 641 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Attention Value of Advertisements in Leading Periodical written by George Burton Hotchkiss and published by Forgotten Books. This book was released on 2018-02-08 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from The Attention Value of Advertisements in Leading Periodical: An Experiment in Measuring the Relative Attention Secured by the Various Advertisements Printed in the "Saturday Evening Post" Of November 8, 1919 Moreover, the theoretical value of such a study is not small. It is a step toward the formulation of laws of causation in the mixed field of applied psychology and economics. It is one of a group of pioneer studies in advertising values, which, by raising problems and point ing the way to their solution, may help to put marketing on a more scientific basis. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Download or read book What I Talk About When I Talk About Running written by Haruki Murakami and published by Vintage Canada. This book was released on 2009-08-11 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the best-selling author of The Wind-Up Bird Chronicle and After Dark, a rich and revelatory memoir about writing and running, and the integral impact both have made on his life. In 1982, having sold his jazz bar to devote himself to writing, Haruki Murakami began running to keep fit. A year later, he’d completed a solo course from Athens to Marathon, and now, after dozens of such races, not to mention triathlons and a slew of critically acclaimed books, he reflects upon the influence the sport has had on his life and—even more important—on his writing. Equal parts training log, travelogue, and reminiscence, this revealing memoir covers his four-month preparation for the 2005 New York City Marathon and includes settings ranging from Tokyo’s Jingu Gaien gardens, where he once shared the course with an Olympian, to the Charles River in Boston among young women who outpace him. Through this marvellous lens of sport emerges a cornucopia of memories and insights: the eureka moment when he decided to become a writer, his greatest triumphs and disappointments, his passion for vintage LPs and the experience, after the age of fifty, of seeing his race times improve and then fall back. By turns funny and sobering, playful and philosophical, What I Talk About When I Talk About Running is both for fans of this masterful yet guardedly private writer and for the exploding population of athletes who find similar satisfaction in distance running.
Download or read book From Human Attention to Computational Attention written by Matei Mancas and published by Springer. This book was released on 2016-06-29 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: This both accessible and exhaustive book will help to improve modeling of attention and to inspire innovations in industry. It introduces the study of attention and focuses on attention modeling, addressing such themes as saliency models, signal detection and different types of signals, as well as real-life applications. The book is truly multi-disciplinary, collating work from psychology, neuroscience, engineering and computer science, amongst other disciplines. What is attention? We all pay attention every single moment of our lives. Attention is how the brain selects and prioritizes information. The study of attention has become incredibly complex and divided: this timely volume assists the reader by drawing together work on the computational aspects of attention from across the disciplines. Those working in the field as engineers will benefit from this book’s introduction to the psychological and biological approaches to attention, and neuroscientists can learn about engineering work on attention. The work features practical reviews and chapters that are quick and easy to read, as well as chapters which present deeper, more complex knowledge. Everyone whose work relates to human perception, to image, audio and video processing will find something of value in this book, from students to researchers and those in industry.
Download or read book Attention written by Addie Johnson and published by SAGE Publications. This book was released on 2003-12-01 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The book is well-organized and comprehensive in covering the essential material. The inclusion of human factors material is a strength that is not covered in other books. . . . The book is a balanced survey which will be of value to graduate students or anyone wanting to enter the field and needing a broad overview." --Steven Yantis, The Johns Hopkins University "My overall impression is that the authors have combined their expertise and experience in the classroom to provide a text that will clearly cover attention more completely and in a more coherent and less confusing manner than any other available text. . . . this is the best available text on the psychology of attention at the advanced undergraduate level." --Mark Faust, University of South Alabama "This text represents a strong review of the empirical and theoretical developments in attention work." --Tom Busey, Indiana University "A nice overview of the ′classic′ work on attention, with up-to-date consideration of the literature, usefully bringing together some more applied literatures in which attention is a central construct...The scholarship seems comprehensive and up-to-date, and the authors do a nice job of presenting research in a fair and neutral manner." --Richard Carlson, Pennsylvania State University "The chapters present the material at a level appropriate for a first course on attention. The focus on providing a comprehensive treatment of the highlights of a variety of different topics related to attention is a strength." --Art Kramer, University of Illinois Attention is one of the fastest growing research areas in cognitive psychology. In light of the growing importance of this topic, there are surprisingly few texts that provide a coherent overview of the field of attention. Authors Addie Johnson and Robert W. Proctor have written Attention: Theory and Practice for students, researchers, and practitioners who wish to gain insight into this area in a comprehensible and consistent manner. Attention: Theory and Practice provides a balance between a readable overview of attention and an emphasis on how theories and paradigms for the study of attention have developed. The book highlights the important issues and major findings while giving sufficient details of experimental studies, models, and theories so that results and conclusions are easy to follow and evaluate. Rather than brushing over tricky technical details, the authors explain them clearly, giving readers the benefit of understanding the motivation for and techniques of the experiments in order to allow readers to think through results, models, and theories for themselves. Features and benefits of this text: Balanced. The book gives equal coverage to theory, experimental paradigms and results, neuropsychology, and applications. Adaptable. "Technical Boxes" isolate technical procedures and difficult models, which can be omitted without interrupting the flow of the chapters, allowing instructors to adjust the material to the level of their course. Pedagogical. The book includes brief chapter previews, chapter summaries, highlighted key words, an end-of-book glossary, and an abundance of figures and tables that enhance student understanding. Attention is an accessible text for advanced undergraduate and graduate students in psychology, as well as an important resource for researchers and practitioners interested in gaining an overview of the field of attention.
Download or read book The Principles of Advertising written by Harry Tipper and published by . This book was released on 1923 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Ways of the Mind written by Henry Foster Adams and published by . This book was released on 1925 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Literary Digest written by Edward Jewitt Wheeler and published by . This book was released on 1921 with total page 934 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Journal of applied psychology written by and published by . This book was released on with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Reaction Time as a Measure of Attention Value written by Frederick I. White and published by . This book was released on 1950 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book An Investigation of Attention to Advertisements written by Howard Kenneth Nixon and published by . This book was released on 1926 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Highway Research Record written by and published by . This book was released on 1965 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
