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Book The Role of Product Design in Value Creation  Transmission and Interpretation

Download or read book The Role of Product Design in Value Creation Transmission and Interpretation written by Minu Kumar and published by . This book was released on 2008 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: It is widely known that product design is important in consumers' evaluation of goods. However, managers and researchers do not fully understand the broad values that design creates for consumers and how these values create preference for a product. Based on work by Holbrook, other researchers and this work on "consumer value," it is shown that product design can create four types of broad based values: (1) Social (2) Altruistic (3) Functional and (4) Emotional (SAFE values). This dissertation explores how product designers can create the SAFE values and embed them into the product through the new product development process. It also empirically evaluates how well the initial design goals of the product designers are implemented in the final developed product and explores the factors that help or impede this implementation. The developed product is then evaluated by consumers from the target market of the product to assess the effectiveness with which they perceive the values the designers embedded into the product. In this context, it also evaluates the role of consumer expectations. Longitudinal multiple informant data were collected on 62 different products in the new product development process over a period of one year and were analyzed. The results indicate that product design does, indeed, create the SAFE values and that the product designer is central to this value creation. The analysis showed NPD creativity, cross functional integration and experience as important factors that can help designers overcome resource constraints and bring their initial visions of value in the products, to reality. The research shows that when the vision of the designer is more successfully manifested in the final product, it is more likely that the consumer will perceive the values as they were intended to be perceived. This research finds that user centered market research is key in informing designers about the needs of the target market and bringing their conception of value closer to the target market's conception of value. This type of creative and user centered approach of bringing new products or service ideas to the target market will define how products are created and marketed for years to come.

Book Footprint and Entrepreneurship

Download or read book Footprint and Entrepreneurship written by Aldo Alvarez-Risco and published by Springer Nature. This book was released on 2023-01-29 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights the relevant and timely global change movement: green entrepreneurship. Presented in this book is relevant literature and academic knowledge. The book is expected to support in creating more green entrepreneurship initiatives in collaboration with the UN Sustainable Development Goals.

Book Making Value for America

Download or read book Making Value for America written by National Academy of Engineering and published by National Academies Press. This book was released on 2015-02-27 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization, developments in technology, and new business models are transforming the way products and services are conceived, designed, made, and distributed in the U.S. and around the world. These forces present challenges - lower wages and fewer jobs for a growing fraction of middle-class workers - as well as opportunities for "makers" and aspiring entrepreneurs to create entirely new types of businesses and jobs. Making Value for America examines these challenges and opportunities and offers recommendations for collaborative actions between government, industry, and education institutions to help ensure that the U.S. thrives amid global economic changes and remains a leading environment for innovation. Filled with real-life examples, Making Value for America presents a roadmap to enhance the nation's capacity to pursue opportunities and adapt to transforming value chains by widespread adoption of best practices, a well-prepared and innovative workforce, local innovation networks to support startups and new products, improved flow of capital investments, and infrastructure upgrades.

Book HCI International 2021   Late Breaking Papers  Design and User Experience

Download or read book HCI International 2021 Late Breaking Papers Design and User Experience written by Constantine Stephanidis and published by Springer Nature. This book was released on 2021-11-19 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes late breaking papers from the 23rd International Conference on Human-Computer Interaction, HCII 2021, which was held in July 2021. The conference was planned to take place in Washington DC, USA but had to change to a virtual conference mode due to the COVID-19 pandemic. A total of 5222 individuals from academia, research institutes, industry, and governmental agencies from 81 countries submitted contributions, and 1276 papers and 241 posters were included in the volumes of the proceedings that were published before the start of the conference. Additionally, 174 papers and 146 posters are included in the volumes of the proceedings published after the conference, as “Late Breaking Work” (papers and posters). The contributions thoroughly cover the entire field of HCI, addressing major advances in knowledge and effective use of computers in a variety of application areas.

Book Value Creation for a Sustainable World

Download or read book Value Creation for a Sustainable World written by Laszlo Zsolnai and published by Springer Nature. This book was released on 2023-10-29 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ecological, social and technological challenges of the Anthropocene require developing and implementing new economic, business, and financial models to create sustainable value for a wide range of stakeholders including nature, society, and future generations. This book defines ‘sustainable value creation’ as bringing forth products, services, organizational forms, processes, actions, and policies which satisfy real social needs and contribute to the ecological regeneration of nature. The book collects and analyzes innovative economic, business, and social models of sustainable value creation globally. It critically examines the existing mainstream models of business and financial value creation. In reviewing both traditional and sustainability-oriented models, it focuses on both the challenges and opportunities inherent in a possible shift from models based on single-stakeholder wealth creation to models that propagate multidimensional value creation. Part of the Palgrave Studies in Sustainable Business in Association with Future Earth series, this book aims to engage academics, and business and civil society practitioners to discuss innovative value creation models for a sustainable world. Interdisciplinary and intercultural exchange will be facilitated to inspire and cross-fertilize different knowledge and action fields as well as to promote intergenerational dialogue about the prospects of the human-earth system.

Book Value Creation in the Product Development Process

Download or read book Value Creation in the Product Development Process written by James Patrick Chase and published by . This book was released on 2001 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Fashion and Textiles  Breakthroughs in Research and Practice

Download or read book Fashion and Textiles Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-08-11 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management technique and operation strategies vary depending on the particular industry. This allows businesses in that industry to thrive and increase competitive advantage. Fashion and Textiles: Breakthroughs in Research and Practice is a critical source of academic knowledge on the latest business and management perspectives within the fashion and textiles industry. Highlighting a range of pertinent topics such as marketing, consumer behavior, and value creation, this book is an ideal reference source for academics, professionals, researchers, students, and practitioners interested in emerging trends in global fashion and textile management.

Book Product Design and Development

Download or read book Product Design and Development written by Karl T. Ulrich and published by Irwin/McGraw-Hill. This book was released on 2004 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods facilitate problem-solving and decision-making.

Book The Evolution of a Manufacturing System at Toyota

Download or read book The Evolution of a Manufacturing System at Toyota written by Takahiro Fujimoto and published by Oxford University Press. This book was released on 1999-08-12 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the true source of a firm's long-term competitive advantage in manufacturing? Through original field studies, historical research, and statistical analyses, this book shows how Toyota Motor Corporation, one of the world's largest automobile companies, built distinctive capabilities in production, product development, and supplier management. Fujimoto asserts that it is Toyota's evolutionary learning capability that gives the company its advantage and demonstrates how this learning is put to use in daily work.

Book Creating Breakthrough Products

Download or read book Creating Breakthrough Products written by Jonathan Cagan and published by FT Press. This book was released on 2002 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating Breakthrough Products describes the new forces driving product development that companies must master if they want to lead and innovate. It is a step-by-step guide to the new ideal in product development.

Book Inventing the Medium

    Book Details:
  • Author : Janet H. Murray
  • Publisher : MIT Press
  • Release : 2011-11-23
  • ISBN : 0262016141
  • Pages : 499 pages

Download or read book Inventing the Medium written by Janet H. Murray and published by MIT Press. This book was released on 2011-11-23 with total page 499 pages. Available in PDF, EPUB and Kindle. Book excerpt: A foundational text offering a unified design vocabulary and a common methodology for maximizing the expressive power of digital artifacts. Digital artifacts from iPads to databases pervade our lives, and the design decisions that shape them affect how we think, act, communicate, and understand the world. But the pace of change has been so rapid that technical innovation is outstripping design. Interactors are often mystified and frustrated by their enticing but confusing new devices; meanwhile, product design teams struggle to articulate shared and enduring design goals. With Inventing the Medium, Janet Murray provides a unified vocabulary and a common methodology for the design of digital objects and environments. It will be an essential guide for both students and practitioners in this evolving field. Murray explains that innovative interaction designers should think of all objects made with bits—whether games or Web pages, robots or the latest killer apps—as belonging to a single new medium: the digital medium. Designers can speed the process of useful and lasting innovation by focusing on the collective cultural task of inventing this new medium. Exploring strategies for maximizing the expressive power of digital artifacts, Murray identifies and examines four representational affordances of digital environments that provide the core palette for designers across applications: computational procedures, user participation, navigable space, and encyclopedic capacity. Each chapter includes a set of Design Explorations—creative exercises for students and thought experiments for practitioners—that allow readers to apply the ideas in the chapter to particular design problems. Inventing the Medium also provides more than 200 illustrations of specific design strategies drawn from multiple genres and platforms and a glossary of design concepts.

Book Engaging Consumers through Branded Entertainment and Convergent Media

Download or read book Engaging Consumers through Branded Entertainment and Convergent Media written by Parreno, Jose Marti and published by IGI Global. This book was released on 2015-04-30 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branded entertainment is gaining popularity within marketing communications strategies. Blurring the lines between advertisements and editorial content, branded marketing provides advertisers and consumers with highly engaging media content that benefits them both. Engaging Consumers through Branded Entertainment and Convergent Media provides an interdisciplinary approach to connecting with the consumer through branding strategies in the entertainment and media fields. Featuring information regarding emergent research and techniques, this publication is a critical reference source for academics, university teachers, researchers and post-graduate students, as well as universities, advertising agencies, marketing directors, brand managers, and professionals interested in the usage and benefits of branded entertainment.

Book Marketing Management

Download or read book Marketing Management written by Alain Jolibert and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Management challenges the traditional view of marketing as a function, considering it instead as a series of processes pervading the entire organization and involving most personnel as part-time marketers. The authors argue that every company or institution must manage four main processes: strategic positioning, market intelligence, value creation and value generation. Adopting a global approach, the book focuses on value creation and introduces students to the tools of the marketing mix in a process oriented manner. New to this edition: - New coverage of technology applications and developments and B2B marketing - Consistent focus on value creation throughout - More examples to illustrate theory - Enhanced pedagogy including long case studies and exercises in every chapter With its unique approach and international coverage, this book is essential reading for advanced undergraduate and postgraduate students of Marketing Management and will also appeal to MBA and other post-experience students.

Book Language and culture in organization and consumer behaviors

Download or read book Language and culture in organization and consumer behaviors written by Xi Li and published by Frontiers Media SA. This book was released on 2023-11-02 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Dictionary of Information Science and Technology

Download or read book Dictionary of Information Science and Technology written by Khosrow-Pour, Mehdi and published by IGI Global. This book was released on 2006-11-30 with total page 1018 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is the premier comprehensive reference source for the latest terms, acronyms and definitions related to all aspects of information science and technology. It provides the most current information to researchers on every level"--Provided by publisher.

Book Strategies to the Prediction  Mitigation and Management of Product Obsolescence

Download or read book Strategies to the Prediction Mitigation and Management of Product Obsolescence written by Bjoern Bartels and published by John Wiley & Sons. This book was released on 2012-04-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supply chains for electronic products are primarily driven by consumer electronics. Every year new mobile phones, computers and gaming consoles are introduced, driving the continued applicability of Moore's law. The semiconductor manufacturing industry is highly dynamic and releases new, better and cheaper products day by day. But what happens to long-field life products like airplanes or ships, which need the same components for decades? How do electronic and also non-electronic systems that need to be manufactured and supported of decades manage to continue operation using parts that were available for a few years at most? This book attempts to answer these questions. This is the only book on the market that covers obsolescence forecasting methodologies, including forecasting tactics for hardware and software that enable cost-effective proactive product life-cycle management. This book describes how to implement a comprehensive obsolescence management system within diverse companies. Strategies to the Prediction, Mitigation and Management of Product Obsolescence is a must-have work for all professionals in product/project management, sustainment engineering and purchasing.

Book Design in the Era of Industry 4 0  Volume 3

Download or read book Design in the Era of Industry 4 0 Volume 3 written by Amaresh Chakrabarti and published by Springer Nature. This book was released on 2023-07-24 with total page 1194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book showcases cutting-edge research papers from the 9th International Conference on Research into Design (ICoRD 2023) – the largest in India in this area – written by eminent researchers from across the world on design processes, technologies, methods and tools, and their impact on innovation, for supporting design for a connected world. The theme of ICoRD’23 has been ‘Design in the Era of Industry 4.0’. Industry 4.0 signifies the fourth industrial revolution. The first industrial revolution was driven by the introduction of mechanical power such as steam and water engines to replace human and animal labour. The second industrial revolution involved introduction of electrical power and organised labour. The third industrial revolution was powered by introduction of industrial automation. The fourth industrial revolution involves introduction of a combination of technologies to enable connected intelligence and industrial autonomy. The introduction of Industry 4.0 dramatically changes the landscape of innovation, and the way design, the engine of innovation, is carried out. The theme of ICoRD’23 - ‘Design in the Era of Industry 4.0’ –explores how Industry 4.0 concepts and technologies influence the way design is conducted, and how methods, tools, and approaches for supporting design can take advantage of this transformational change that is sweeping across the world. The book is of interest to researchers, professionals, and entrepreneurs working in the areas on industrial design, manufacturing, consumer goods, and industrial management who are interested in the new and emerging methods and tools for design of new products, systems, and services.