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Book The Renault Nissan Alliance  A case study

Download or read book The Renault Nissan Alliance A case study written by Nils Cröger and published by GRIN Verlag. This book was released on 2016-04-05 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Case Study from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, Ramkhamhaeng University (Institute of International Studies), language: English, abstract: This case study focuses on the strategic alliance of Renault and Nissan. It examines the history of the partnership and the question why the cooperation of the two companies from vastly different cultures was as successful. The story of Renault is first the story of a man with an unusual destiny. The adventure began on December 24, 1898. At this time Louis Renault took up a challenge to drive his A-type Voiturette up the steep Rue Lepic in Paris. Founded in 1898 by Louis Renault Voiturette, the company quickly became the leading industrial manufacturer in France. The mechanical, design and stylish innovation make it to a famous brand. Renault as a company has contributed immensely to the development of the automobile industry all over the world. The Renault company employs over 166.000 people across the globe with production plants in Europe and outside Europe (www.renault.com, 2015). Nissan was jointly established in December 1933 in Japan as Jidosha Seizo Co., Ltd by Nihon Sangyo Co., and Tobata Imono Co. to manufacture and sell Datsun cars and parts. In June 1934, the company was bought by a new sole owner; Nihon Sangyo, who later changed the company’s name to Nissan Motor Co., Ltd. The company works with manufacturing, sales and related business of automotive products, industrial machinery and marine equipments. The Nissan company employs over 133.000 people (Nissan facts booklet found on www.nissan-global, 2015).

Book The Renault Nissan Alliance

Download or read book The Renault Nissan Alliance written by Martin Thomas and published by GRIN Verlag. This book was released on 2013-01-30 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Applied Sciences Berlin (Int. Management), course: Operative Marketing, language: English, abstract: This assignment paper analyzes the question, whether the alliance of two culturally different automobile giants was a success or not. Was Nissan be abled to use synergy effects of Renault and was Renault be abled to use Nissans benefits? In the analysis of the given case, the most common marketing strategies will be dopted: Michael Porter's Diamond / Five Forces, the cultural web, Hofstede's cultural dimensions, Porter's generic strategies, SWOT, PESTLE and Resource based view and Market based view.

Book An overview and analysis of strategic alliances on the example of the car manufacturer Renault

Download or read book An overview and analysis of strategic alliances on the example of the car manufacturer Renault written by Nina Rakowski and published by GRIN Verlag. This book was released on 2008-10-08 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 58%, University of Lincoln (Faculty of Business & Law), course: International Marketing Strategy, language: English, abstract: [...] There are many different types of partnerships like joint ventures, consortia, licensing, networks and strategic alliances. For a detailed analysis this work concentrates on strategic alliances. To give an insight on the topic this work analyses the alliences between the car manufacturers Nissan and Renault and Renault and Volvo. These partnerships are examples of alliance’s success and failure. On the basis of these examples this work illustrates the sources of alliance formation and how alliances are able to create competive advantage but also the reasons why so many alliances fail. Before the case studies of the above mentioned companies will be discussed this work explains the sources of alliance formation on a theoretical basis.

Book Renault Nissan Alliance

    Book Details:
  • Author : Michael Y. Yoshino
  • Publisher :
  • Release : 2003
  • ISBN :
  • Pages : 0 pages

Download or read book Renault Nissan Alliance written by Michael Y. Yoshino and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book An Overview and Analysis of Strategic Alliances on the Example of the Car Manufacturer Renault

Download or read book An Overview and Analysis of Strategic Alliances on the Example of the Car Manufacturer Renault written by Nina Rakowski and published by GRIN Verlag. This book was released on 2009-08 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 58%, University of Lincoln (Faculty of Business & Law), course: International Marketing Strategy, 28 entries in the bibliography, language: English, abstract: ...] There are many different types of partnerships like joint ventures, consortia, licensing, networks and strategic alliances. For a detailed analysis this work concentrates on strategic alliances. To give an insight on the topic this work analyses the alliences between the car manufacturers Nissan and Renault and Renault and Volvo. These partnerships are examples of alliance's success and failure. On the basis of these examples this work illustrates the sources of alliance formation and how alliances are able to create competive advantage but also the reasons why so many alliances fail. Before the case studies of the above mentioned companies will be discussed this work explains the sources of alliance formation on a theoretical basis.

Book Collision Course

Download or read book Collision Course written by Hans Greimel and published by Harvard Business Press. This book was released on 2021-06-22 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of the Best Business Books of 2021 by The Wall Street Journal In Japan it's called the "Ghosn Shock"—the stunning arrest of Carlos Ghosn, the jet-setting CEO who saved Nissan and made it part of a global automotive empire. Even more shocking was his daring escape from Japan, packed into a box and put on a private jet to Lebanon after months spent in a Japanese detention center, subsisting on rice gruel. This is the saga of what led to the Ghosn Shock and what was left in its wake. Ghosn spent two decades building a colossal partnership between Nissan and Renault that looked like a new model for a global business, but the alliance's shiny image fronted an unsteady, tense operation. Culture clashes, infighting among executives and engineers, dueling corporate traditions, and government maneuvering constantly threatened the venture. Journalists Hans Greimel and William Sposato have followed the story up close, with access to key players, including Ghosn himself. Veteran Tokyo-based reporters, they have witnessed the end of Japan's bubble economy and attempts at opening Japan Inc. to the world. They've seen the fraying of keiretsu, Japan's traditional skein of business relationships, and covered numerous corporate scandals, of which the Ghosn Shock and Ghosn's subsequent escape stand above all. Expertly reported, Collision Course explores the complex suspicions around what and who was really responsible for Ghosn's ouster and why one of the top executives in the world would risk everything to escape the country. It explains how economics, history, national interests, cultural politics, and hubris collided, crumpling the legacy of arguably the most important foreign businessman ever to set foot in Japan. This gripping, unforgettable narrative, full of fascinating characters, serves as part cautionary tale, part object lesson, and part forewarning of the increasing complexity of doing global business in a nationalistic world.

Book Renault Nissan  The Paradoxical Alliance

Download or read book Renault Nissan The Paradoxical Alliance written by Piero Morosini and published by . This book was released on 2005 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Renault Nissan Mitsubishi Aliance  Culture clash  Business Analysis Report

Download or read book Renault Nissan Mitsubishi Aliance Culture clash Business Analysis Report written by Aaima Khalid and published by GRIN Verlag. This book was released on 2021-09-01 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic Paper from the year 2021 in the subject Business economics - Business Management, Corporate Governance, grade: 83.00%, Coventry University, course: Cross-cultural management, language: English, abstract: This report highlights the potential cultural challenges that Renault might face in Japan. In context of cross-cultural management, these were related to the differences in culture, merger strategies, communication, language, negotiations, and conflict. This report will analyse and evaluate these challenges using Hofstede and Trompenaars cultural dimensions, GLOBE project and the model of culture. Besides, it will devise strategies for Renault to effectively manage and integrate the cultural differences to run smoothly.

Book Remix Strategy

    Book Details:
  • Author : Benjamin Gomes-Casseres
  • Publisher : Harvard Business Review Press
  • Release : 2015-08-11
  • ISBN : 1625270577
  • Pages : 291 pages

Download or read book Remix Strategy written by Benjamin Gomes-Casseres and published by Harvard Business Review Press. This book was released on 2015-08-11 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create and capture value, no matter what path you've chosen. How to Create Joint Value Alliances, partnerships, acquisitions, mergers, and joint ventures are no longer the exception in most businesses—they are part of the core strategy. As managers look to external partners for resources and capabilities, they need a practical roadmap to ensure that these relationships will create value for their firm. They must answer questions like these: Which business combinations do we need? How should we govern them? Will their results justify our investments? Benjamin Gomes-Casseres explains how companies create value by “remixing” resources with other companies. Based on decades of consulting and academic research, Remix Strategy shows how three laws shape the success of any business combination: • First Law: The combination must have the potential to create more value than the parties could create on their own. Which elements from each business need to be combined to create joint value? • Second Law: The combination must be designed and managed to realize the joint value. Which partners best fit our strategic goals? How should we manage the integration? • Third Law: The value earned by the parties must motivate them to contribute to the collaboration. How will we share the joint value created? Will the returns shift over time? Supported by examples from a wide range of industries and companies, and filled with practical tools for applying the three laws, this book helps managers design and lead a coherent strategy for creating joint value with outside partners.

Book Negotiation Excellence  Successful Deal Making  2nd Edition

Download or read book Negotiation Excellence Successful Deal Making 2nd Edition written by Michael Benoliel and published by World Scientific. This book was released on 2014-09-16 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: Negotiation Excellence: Successful Deal Making is written by leading negotiation experts from top-rated universities in the US and in Asia and its objective is to introduce readers to the theory and best practices of effective negotiation. The book includes chapters ranging from: preparing and planning for successful negotiations; building relationships and establishing trust between negotiators; negotiating creatively to create mutual value and win-win situations; understanding and dealing with negotiators from different cultures; to managing ethical dilemmas.In addition to emphasizing the link between theory and practice, the book includes deal examples such as: Renault-Nissan alliance; mega-merger between Arcelor and Mittal Steel; Kraft Foods' acquisition of Cadbury PLC, Walt Disney Company's negotiation with the Hong Kong government; and Komatsu, a Japanese firm's negotiation with Dresser, an American firm.Following the success of the first edition, the second edition re-emphasizes the spirit of linking theory to practice with two new chapters on emotions in negotiation and the Indian negotiation style.

Book Broken Alliances

    Book Details:
  • Author : Carlos Ghosn
  • Publisher :
  • Release : 2021-08-31
  • ISBN : 9781954306004
  • Pages : 288 pages

Download or read book Broken Alliances written by Carlos Ghosn and published by . This book was released on 2021-08-31 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: On December 30, 2019, Carlos Ghosn became the world's most famous fugitive when the former chairman of the Renault-Nissan-Mitsubishi Alliance fled to Lebanon from house arrest in Japan. This political-judicial thriller describes in detail for the first time how the man behind Nissan's spectacular revival was arrested a year earlier and incarcerated for 130 days as part of a trap set by the Nissan Old Guard and the Tokyo Public Prosecutors' Office.

Book International Strategic Alliances and Cross Border Mergers   Acquisitions

Download or read book International Strategic Alliances and Cross Border Mergers Acquisitions written by Anne Richter and published by GRIN Verlag. This book was released on 2009 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2008 in the subject Business economics - Economic Policy, grade: 1,7, University of Applied Sciences Berlin, course: International Business Strategy, language: English, abstract: Over the past 30 years, there were two main vehicles through which companies have globalised: international strategic alliances and cross-border Mergers & Acquisitions (M&As). Both vehicles are instruments used by companies to increase their global reach and competitiveness. In the new economy, alliances and M&As seem to be the normal way of doing business. Although strategic alliances and M&As are not a recent phenomena, their pace of growth and the variety of their forms has been increasing. When dealing with strategic alliances and M&As, four main questions arise: What are the drivers of strategic alliances and M&As? Which sources of success and failure offer these two growth vehicles? Are there specific determinants that are decisive in the process of establishing a strategic alliance or doing a merger or acquisition? And why do so many M&A fail? To answer these questions chapter 1 deals with the rationale for strategic alliances and M&As by outlining key points of the past development. Chapter two clarifies the different types of international alliances and their advantages and disadvantages. It also describes success criteria being important for forming strategic alliances by clarifying the major steps in analysing strategic alliances. To combine theory and praxis, chapter three ends with a short case study about the Renault-Nissan Alliance stating the key success factors. The chapter three is about cross-border M&As by focussing on their the two phases - the pre-acquisition phase and the post-acquisition phase. It describes how companies should decide, give value and negotiate the deal and underlines important managerial processes involved in the integration of the merged company. By analysing the rea

Book Turnaround

Download or read book Turnaround written by David Magee and published by Harper Collins. This book was released on 2003-01-07 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Well-timed for Nissan's push to reconquer the North American market, this book covers the astonishing business story and management strategies of Nissan's president, Carlos Ghosn, who rescued the Japanese automaker from the brink of bankruptcy. 8-page photo insert.

Book International Business Strategy

Download or read book International Business Strategy written by Peter J Buckley and published by Routledge. This book was released on 2015-02-20 with total page 679 pages. Available in PDF, EPUB and Kindle. Book excerpt: With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, external relationships and the challenges found in an increasingly multicultural world. Each part begins with a presentation of the issues and controversies faced in that particular area, followed by a synthesis of the research which provides avenues for future research. To facilitate and encourage further debate and learning, each part also includes at least one original case study. Compiled by two of the World's leading scholars of international business, and supplemented with critical commentaries and a range of integrative case studies, this comprehensive textbook provides advanced students of international business and strategy with a resource that will be invaluable in their studies and beyond.

Book Communication in multinational mrganizations  Influences of communication differences on mergers and the way to a cultural synergistic solution

Download or read book Communication in multinational mrganizations Influences of communication differences on mergers and the way to a cultural synergistic solution written by Yvonne Wahl and published by GRIN Verlag. This book was released on 2008-01-08 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2004 in the subject Business economics - Miscellaneous, grade: 1,7, University of Lüneburg (Fremdsprachenzentrum), course: Intercultural Communication, language: English, abstract: Mergers can only get results if they are well managed. But what are the important aspects in international mergers that need to be considered by global managers? Are there any differences between domestic mergers and international mergers? In transnational mergers, it is vital to take national characters and communication styles into account. These varying behavioral patterns need to be synchronized in order to be successful in international circles. The partnership between Renault and Nissan is analysed as a source of experience.

Book Mergers  Acquisitions  and Corporate Restructurings

Download or read book Mergers Acquisitions and Corporate Restructurings written by Patrick A. Gaughan and published by John Wiley & Sons. This book was released on 2015-03-30 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate restructurings are an indispensable tool in building a new generation of re-engineered companies with the power and resources to compete on a global playing field. Written from a practical and historical perspective, Mergers, Acquisitions, and Corporate Restructurings, Fourth Edition carefully analyzes the strategies and motives that inspire M&As, the laws and rules that govern the field, as well as the offensive and defensive techniques of hostile acquisitions.

Book Practical Solutions to Global Business Negotiations

Download or read book Practical Solutions to Global Business Negotiations written by Claude Cellich and published by Business Expert Press. This book was released on 2012-01-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most significant developments in recent years has been the emergence of global markets, which has triggered opportunities for multinational firms to seek business across national borders. Global markets offer unlimited opportunities. But competition in these markets is intense. To be globally successful, companies must learn to operate and compete in multiple environments which may be different from the home environment. One important prerequisite for success in foreign markets is the ability to negotiate properly. Global business negotiations are affected by the cultural backgrounds of the negotiators, comprising language, cultural conditioning, negotiating style, approaches to problem solving, implicit assumptions, gestures and facial expressions, and the role of ceremony and formality. Therefore, negotiators assigned to deal with their foreign counterparts need a lot of learning and skills. With training and practice such learning and skills can be enhanced. The proposed book offers a practical guide to acquire negotiating skills. The purpose of this book is to provide consistently effective strategies and systematic approaches to negotiations that will dramatically improve international managers as negotiators. The book provides sufficient familiarity with negotiating styles that will help managers identify their unique strength and weaknesses, thus enabling them to interpret and comfortably use the latest advances in the field of negotiation in dealing internationally.