EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book The Public Relations of Local Governments

Download or read book The Public Relations of Local Governments written by International Union of Local Authorities and published by . This book was released on 1962 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Relations in Local Government

Download or read book Public Relations in Local Government written by Tom F. Richardson and published by Elsevier. This book was released on 2016-06-06 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations in Local Government discusses various topics concerning public relations in local government. The book is comprised of 16 chapters that tackle various aspects of public relations, such as technology, marketing, and contacts. The coverage of the book includes the nature of public relations, information dissemination, and division of responsibility. The text also covers the tools and methods utilized in public relations, such as establishing personal contacts and using various forms of media. The book will be of great interest to government employees who are in the public relations department.

Book Public Relations in Local Government

Download or read book Public Relations in Local Government written by David Walker and published by Pitman Publishing. This book was released on 1997 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is designed to help local government managers to develop a positive public relations strategy. It aims to help them to prevent the negative press coverage that is sometimes associated with local authorities and it covers all aspects of PR.

Book PR and Communication in Local Government and Public Services

Download or read book PR and Communication in Local Government and Public Services written by John Brown and published by Kogan Page Publishers. This book was released on 2013-07-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the UK's current climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. Meanwhile, changes in the media - from the rise of social media, to web access for older consumers - present new challenges for local councils about how to best convey their key messages and protect their 'brand'. Full of expert advice, tools and case studies from a variety of sources, PR and Communication in Local Government and Public Services is a practical reference guide to delivering professional public relations for both communications and the delivery of local services. It offers a detailed analysis of the issues that are unique to this challenging and fast-moving environment, whilst reinforcing the importance of effective and meaningful communication to both local democracy and the planning and delivery of quality services. PR and Communication in Local Government and Public Services is also supported by a range of online resources, including case studies, appendices, and a bonus chapter on local authority publicity. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.

Book The Practice of Government Public Relations

Download or read book The Practice of Government Public Relations written by Mordecai Lee and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "Along with such traditional management tools as budgeting, HR, planning and leadership, The Practice of Government Public Relations, Second Edition demonstrates that the 21st century government administrator needs new tools to address the changing context of government communication. It provides public managers with an understanding of the uses of public relations as tools to advance the goals of public agencies, including media relations, contributing to an informed public, public branding, listening to the citizenry, and crisis management. While no manager can be an expert in all aspects of public administration, this book will help managers know what external communications tools are available to them for advancing the mission and results of their agencies. The authors argue that government public relations activities can serve three broad purposes: mandatory activities, which support governance; optional activities, which offer a pragmatic means of improving policy outcomes, inputs, and impacts; and dangerous but powerful activities, which may serve political interests. The book focuses on practitioners throughout the public sector, including the US federal government, state and local governments, and public administrators outside of the US. Several new chapters address the use of digital communications as social media and the resultant rapid diffusion of information has transformed the responsibility, accessibility, and vulnerability of government communications. In addition, two new chapters examine the topic of branding, its growing influence in the public sector, and how it can be used to connect with citizens and increase public engagement. The Practice of Government Public Relations, Second Edition is designed to help government managers are various levels of administration looking to specialize in public relations, those assigned to communications offices, and program managers seeking innovative and cost-effective ways to implement their programmatic missions. It will also be of interest to students of publication administration who will become the government workers of the future"--

Book Public Relations Activities in Local Government

Download or read book Public Relations Activities in Local Government written by Bob Franklin and published by . This book was released on 1988 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Government Public Relations

Download or read book Government Public Relations written by Mordecai Lee and published by CRC Press. This book was released on 2007-12-17 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much maligned in the past as wasteful and self-serving, government public relations provides several distinct services that can be used to advance the substantive mission of an agency in ways that save money, time, and effort. In the same manner as budgeting, HR, strategic planning, and performance assessment, public relations must be included in t

Book Public Relations for Local Government

Download or read book Public Relations for Local Government written by Dick Fedorcio and published by . This book was released on 1991-01-01 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Relations in Local Government

Download or read book Public Relations in Local Government written by William H. Gilbert and published by International City/County Management Association(ICMA). This book was released on 1975 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Relations for Local Government

Download or read book Public Relations for Local Government written by Geoffrey A. H. Lewis and published by Random House Business. This book was released on 1973-01-01 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Local Democracy  Journalism and Public Relations

Download or read book Local Democracy Journalism and Public Relations written by Carmel O'Toole and published by Routledge. This book was released on 2019-05-01 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a critical examination of the impact of sustained large-scale austerity cuts on local government communications in the UK. Budget constraints have left public sector media teams without the resources for robust citizen-facing communications. The "nose for news" has been downgraded and local journalists, once the champions of public interest coverage, are a force much diminished. The book asks, what is lost to local democracy as a result? And what does it mean when no one is holding the country’s public spenders to account? The authors present extensive interviews with communications professionals working across different council authorities. These offer important insights into the challenges currently being faced by communicators within local public services. The book also includes in-depth case studies on the Grenfell Tower disaster, the Rotherham child-grooming scandal and the Sheffield tree-felling controversy. These events all raise serious questions about the scrutiny and accountability of local authorities and the important role the media can and does play. Local Democracy, Journalism and Public Relations provides new empirical data on, and the real-world views of, working communications teams in local government today. For students and researchers interested in local journalism and public relations, the book illuminates the current relationship between these professions, local democracy and political accountability.

Book Local Government citizen Relationships

Download or read book Local Government citizen Relationships written by Melissa Wooten Graham and published by . This book was released on 2014 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the current debates in public relations scholarship surrounds how to evaluate and measure the effectiveness of public relations practitioners and programs and the value they add to an organization. Known as the ROI, or return on investment, in public relations, this concept is often hard to define. However, as management demands become stronger for more accountability from public relations departments, the need to effectively address this concern continues to grow. Previous research has shown that a strong indicator of the effectiveness of public relations is the relationship that exists between an organization and its publics. This study details the relationship between local governments and the citizens they serve. Specifically, it analyzes the different aspects of the relationship and the public relations activities and tactics used to promote and foster relationship development. The research method utilized included the perspectives of both the organization and the public in assessing the organization-public relationship by combining the coorientational approach advocated by Broom (1977) and Broom and Dozier (1990) with the relationship measures proposed by Hon and Grunig (1999) and the tenets of the J.Grunig’s (1989) situational theory of publics. Using online survey data collected from more than 300 local government officials from municipalities across the United States and more than 300 citizens with various demographic and geographic backgrounds, this research examined the relationship dimensions of control mutuality, trust commitment, and satisfaction. In addition, the study evaluated the communication behaviors of citizens to obtain information to guide local government communicators in message development and strategy and also to determine the issues and tactics that will be most effective. Results indicate that citizens have a neutral view of the local government-citizen relationship, and local government officials view it more favorably. Furthermore, higher problem recognition, lower constraint recognition, and higher levels of involvement were positively associated with more active communication behaviors of citizens. Findings from the coorientation analysis illustrate that the two groups are in disagreement about the relationship. Dissensus exists between local government officials and citizens; that is, local government officials and citizens are in disagreement, and both parties know they are in disagreement.

Book Public Relations in Local Government

Download or read book Public Relations in Local Government written by Institute of Public Relations and published by . This book was released on 1986 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Public Relations of Local Governments

Download or read book The Public Relations of Local Governments written by World Conference of Local Governments. 1961, Washington, DC. and published by . This book was released on 1962 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book

    Book Details:
  • Author :
  • Publisher :
  • Release : 1954
  • ISBN :
  • Pages : pages

Download or read book written by and published by . This book was released on 1954 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Media Relations for Local Governments

Download or read book Media Relations for Local Governments written by Lydia D. Bjornlund and published by International City County Management Assn. This book was released on 1996-01-01 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Relations for Local Governments

Download or read book Public Relations for Local Governments written by Ann Armstrong and published by . This book was released on 1981 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: