Download or read book The Power Of Simplicity A Management Guide to Cutting Through the Nonsense and Doing Things Right written by Jack Trout and published by McGraw Hill Professional. This book was released on 2001-01-20 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents guidelines that show managers how to cope with complexities by focusing on essentials in areas such as management, leadership, marketing, long-term planning, and motivation.
Download or read book The Power Of Simplicity written by Jack Trout and published by Tata McGraw-Hill Education. This book was released on 1999-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's high time for businesses to replace complexity with common sense, argues corporate guru Jack Trout in this impassioned yet practical guide. The best-selling author of the classic Positioning shows managers how to banish jargon, articulate their vision, simplify processes, and refocus on core issues all without expensive consultants and money-wasting programs. Filled with interviews and case studies (exemplary and otherwise), this book throws a life jacket of reality to readers who are drowning in management fads and wondering why business isn't better.
Download or read book Power Of Simplicity Cus written by Trout and published by . This book was released on 2006-12-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book TurboStrategy written by Brian TRACY and published by AMACOM Div American Mgmt Assn. This book was released on 2003-06-27 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: All the business wisdom in the world isn't worth a dime if it doesn't produce results. Brian Tracy has worked with more than 500 companies throughout the US, Canada, and 22 other countries. He has helped hundreds of thousands of people worldwide to achieve spectacular results, and now he is helping businesses reach new levels of success with TurboStrategy. ""I call it TurboStrategy,"" says Tracy,""because it is an intensive, fast, short, sharp, effective way of setting and implementing any strategy."" Now companies in all industries can get on the fast track to more focused strategy, better planning, more powerful marketing and sales approaches, and higher profits. Readers will discover the practical techniques that the most successful businesses use to thrive, even in the toughest markets. They'll also learn how to: * Maintain flexibility, the key to dealing with an ever-changing business landscape * Articulate their business's vision, values, mission, purpose, and goals—both short- and long-term *""Draw a line through the past"" and become their own turnaround specialists * Hire the best people --and motivate them to excellence Through 21 strategy points and dozens of examples, stories, and quotations from world-class thinkers and corporate leaders, Brian Tracy will show any company how to turbocharge its strategy and get its business firing on all cylinders.
Download or read book The Lean Design Solution written by Bart Huthwaite and published by Inst. for Lean Innovation. This book was released on 2007 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leaders are now recognizing that product design is the primary driver of success. They are making it their primary target in their quest for delivering customers more value at less cost. Now Bart Huthwaite, founder of the Institute for Lean Design and recognized as America's Lean Design Coach, show you how, step-by-step, to create lean products and services right from the start. He reveals success secrets and a road map for integrating lean design with six sigma design for powerful results
Download or read book The Project Management Scorecard written by Jack J. Phillips and published by Routledge. This book was released on 2012-08-06 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Return on Investment (ROI) remains one of the most challenging and intriguing issues facing human resource development and performance improvement professionals. Drawing on their expertise in developing and implementing ROI programs in human performance and training, Jack J. Phillips, Ph.D., Timothy W. Bothell and G. Lynn Snead demonstrate how you can effectively apply ROI to project management. Today, almost every industry requires employees to manage multiple projects with competing priorities, critical deadlines, and unexpected interruptions—rendering everyone a project manager in some respect. Most employees feel the pressure of juggling any number of key projects simultaneously. Organizations have responded by investing large amounts of both time and money to improve project management, and most strive to justify the efforts and resources dedicated to improving this goal. 'The Project Management Scorecard' is a welcome relief for anyone managing a project or multiple projects, as well as the trainers, human resource development staff, or supervisors charged with measuring, evaluating, and managing project managers. Project Management is one of the hottest topics in business management today, affecting nearly every individual in any organization across the globe. Let three HRD experts show you how to apply the hugely popular ROI process to the key organizational issue of successful project management including: * Project management issues and challenges * Measuring reaction and satisfaction * How to calculate and interpret ROI * Capturing business impact data * Measuring skill and knowledge changes during the project * Monitoring the true costs of the project solution * Converting business measure to monetary values * Forecasting ROI The authors' step-by-step approach allows you to begin the ROI process immediately. Start measuring the success of your project management results today.
Download or read book You Are a Brand written by Catherine Kaputa and published by Nicholas Brealey. This book was released on 2012-09-16 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn insider secrets for career success from THE personal branding strategist. Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own "elevator speech" and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today's hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs-Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.
Download or read book The Art of the Start written by Guy Kawasaki and published by Penguin. This book was released on 2004 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new product, a new service, a new company, a new division, a new anything - where there's a will, Kawasaki shows the way with his essential steps to launching one's dreams.
Download or read book Entrepreneurs written by John Thompson and published by Routledge. This book was released on 2007-03-30 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition completely up-dates the text and takes account of recent work. New material replaces existing information so that individuals such as Michelle Mone (taking on giants) and Ken Morrison, and the stories of Yo Sushi and Lonely Planet are included.The following features are incorporated :Social enterprises (which generate income) are separated from community based ventures which are more grant dependent. The story of Aspire will be introduced and The Storm Model Agency The chapter on the Entrepreneurs of Silicon Valley is to be re-crafted and moved towards the end of the book. It covers both the entrepreneurs and the process and context issues that have helped explain the Silicon Valley phenomenon. The New Internet Entrepreneurs chapter is now to come immediately after Chapter 4 and will be rewritten to include new stories on E-Bay (success) and e-Toys (failure).. There is to be a stronger section on the characteristics of 'The Entrepreneur Enabler' - people who advise and support entrepreneurs . Web support materials and worked examples are to be written for academic adoptions.
Download or read book Business The Key Concepts written by Mark Vernon and published by Routledge. This book was released on 2003-09-02 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible. Business: The Key Concepts: * is detailed yet approachable * considers new developments in business, notably eBusiness and contemporary business ethics * covers established subjects, taking an international and strategic perspective that balances theory and practice * suggests specific further reading for many concepts and also includes an extensive bibliography. Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Download or read book Why Is the Soft Side the Hardest Part written by William D. Mayo and published by AuthorHouse. This book was released on 2011-10-20 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many managers thrive on overseeing budgets and paperwork, but theyre intimidated when it comes to communicating, listening, and being diplomatic. These skills are often seen as side dishes to the real meat of business, but in private, veteran managers will tell you that these soft-side skills matter the most. William D. Mayo, who served his country in the U.S. Navy for nine years before spending almost thirty years at Caterpillar Inc., helps you master soft-side skills that will boost results at your business or organization. Learn how to: achieve more while experiencing less stress; speak the truth without apologyespecially when dealing with employees; and deploy a people-centric philosophy rooted in courage, service, love, and authenticity to unleash the power of people. Mayo weaves in lessons from his experiences as an executive officer of a ship, a battalion commander for more than nine hundred recruits and senior noncommissioned officers, and an executive at one of Americas industrial giants and most admired companies so you can master soft-side skills that will boost performance.
Download or read book Reinventing Strategic Planning written by Stephen G. Haines and published by Systems Thinking Press. This book was released on 2007 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Modern Concepts of the Theory of the Firm written by Günter Fandel and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 651 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors analyse the New Economy from a scientific point of view. The success and the failure of enterprises of the new economy form a challenge to the modern business management and to the theory of the firm. This conference transcript answers the question in which way well-established concepts of the theory of the firm should be modified or new approaches should be created, in order to run enterprises of the new economy successfully. The discussion includes various fields of the theory of the firm and is therefore divided into the six essential disciplines of economic research, which are Production and Procurement, Finance, Marketing, Accounting, Human Resource Management and Economic Organization and Corporate Governance. The international orientation of the book addresses the world-wide scientific community.
Download or read book Building A Successful Consulting Practice In Action Case Study Series written by Patricia Pulliam Phillips and published by Association for Talent Development. This book was released on 2023-05-26 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consulting is one of the fastest growing occupational groups in business today. For many talented individuals around the world, starting a consulting practice offers great opportunity for income growth and job satisfaction. Yet, consulting does have its unique set of challenges including lack of professional respect from potential clients and a high business failure rate. This book, Building a Successful Consulting Practice, will be helpful to anyone starting down this exciting and challenging road. It presents 12 case studies that analyze the success of consulting organizations. This book focuses particularly on small consulting practices, and specifically on those consulting practices closely related to the field of human resource development. You will find value in this book no matter where you are in the process of starting or running a consulting practice. No matter how you plan to use this book, the impressive group of contributors represented in this collection of case studies will be invaluable as you work to achieve your own level of success in the consulting business.
Download or read book Business for the 21st Century written by F. Dupuy and published by Springer. This book was released on 2011-05-11 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using 18 new cases this book shows that in the past companies did not manage labour or customers as long as they did not need to. Tougher competition has forced them to recover control using more processes and reporting systems. But the result has been the opposite: the more they rule, the more they lose control.
Download or read book B2B written by Jacky Tai and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2011-08-31 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are involved in running a business and are beginning to wonder when you should start looking into branding (how does it work, anyway?), brace yourself… According to Jacky Tai and Wilson Chew, you should have started your branding exercise yesterday! This book distils the authors’ wealth of experience in grappling with branding strategies in the real world into a practical and easy-to-understand guide for everyone involved in branding. Revised from the 2007 bestseller, Transforming Your Business Into A Brand, this updated branding manual will show you just how a business becomes a brand.
Download or read book The Persuasion Industries written by Steven McKevitt and published by Oxford University Press. This book was released on 2018-08-09 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the end of the twentieth century, Britain was a consumer society. Commerce, intoxicating and addictive, had almost entirely colonized modern life. People were immersed in, and ultimately defined by, promotional culture. The things they consumed had overtaken class, religion, geography, or occupation as the primary form of self-identity and self-expression. For much of the twentieth century all forms of brand communication- from political campaigning to product advertising- were based on the theory of rational appeals to rational consumers. There was only one problem with this theory: it was wrong. The Persuasion Industries: The Making of Modern Britain examines develops in marketing, advertising, public relations, and branding. It explores the role they played in the emergence of the consumer society. New ideas from fields of behavioural psychology and economics, together with internal developments such as planning, positioning, and corporate branding allowed persuasion to become the driving force within many commercial enterprises. Together these changes led to the emergence of an alternative emotional model of brand communication. A simple idea that proved so compelling it changed the world we live in.
