Download or read book The New Guide to Identity written by Wolff Olins and published by Routledge. This book was released on 2017-03-02 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is, of course, commonplace for corporations to operate sophisticated identity programmes. But identity has now moved way beyond the commercial area. We live in a world in which cities, charities, universities, clubs - in fact any activity that involves more than two or three people - all seem to have identities too. However, very few of these organizations have released the full potential that effective management of identity can achieve. In this book, the world’s leading authority on corporate identity shows how managing identity can create and sustain behavioural change in an organization as well as achieving the more traditional outcome of influencing its external audiences. The New Guide to Identity provides a simple clear guide to identity, including what it is and how it can be used to full effect. If a change of identity is required, the whole process is described from start-up (including investigation and analysis of the current identity), through developing the new identity structure, to implementation and launch. For anyone responsible for the identity of an organization, or for designing it for someone else, or attempting to achieve change in their organization, or studying the subject, this straightforward guide is essential reading.
Download or read book The New Guide to Identity written by Wolff Olins and published by . This book was released on 1995 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Designing Brand Identity written by Alina Wheeler and published by John Wiley & Sons. This book was released on 2012-10-11 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity
Download or read book Identity Designed written by David Airey and published by Rockport Publishers. This book was released on 2019-01-22 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world’s most talented design studios. You’ll see the history and importance of branding, a contemporary assessment of best practices, and how there’s always more than one way to exceed client expectations. You’ll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points. The book includes projects by Lantern, Base, Pharus, OCD, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe in, Jack Renwick Studio, ico Design, and Lundgren+Lindqvist. Identity Designed is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business.
Download or read book Creating a Brand Identity A Guide for Designers written by Catharine Slade-Brooking and published by Laurence King Publishing. This book was released on 2016-01-18 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process. Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity. Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.
Download or read book The Complete Idiot s Guide to Recovering from Identity Theft written by Mari J. Frank and published by Penguin. This book was released on 2010-05-04 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: A clear path out of the nightmare Identity theft is one of the fastest growing crimes in the United States and in many cases the victim has no knowledge of the theft until the situation is dire. Author Mari J. Frank, an attorney and advocate for victims of identity theft, takes the reader through every step necessary to reclaim their identity and wipe the records of theft off of all reports. • Covers every kind of fraud including bank, credit card, loans, insurance, medical, government, tax, professional license, business, employer, and online • A step–by–step process to reclaiming identity and wiping the records of theft off all reports
Download or read book You and Your Gender Identity written by Dara Hoffman-Fox and published by Simon and Schuster. This book was released on 2017-09-26 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you wrestling with questions surrounding your gender that just don’t seem to go away? Do you want answers to questions about your gender identity, but aren’t sure how to get started? In this groundbreaking guide, Dara Hoffman-Fox, LPC—accomplished gender therapist and thought leader whose articles, blogs, and videos have empowered thousands worldwide—helps you navigate your journey of self-discovery in three approachable stages: preparation, reflection, and exploration. In You and Your Gender Identity, you will learn: Why understanding your gender identity is core to embracing your full being How to sustain the highs and lows of your journey with resources, connection, and self-care How to uncover and move through your feelings of fear, loneliness, and doubt Why it’s important to examine your past through the lens of gender exploration How to discover and begin living as your authentic self What options you have after making your discoveries about your gender identity
Download or read book The Wolff Olins Guide to Corporate Identity written by Wally Olins and published by Ashgate Publishing. This book was released on 1990-01-01 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Book of Branding written by Radim Malinic and published by Brand Nu Limited. This book was released on 2019-11-11 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, visual designers, brand creators and anyone seeking to decode the complicated world of brand identity. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.
Download or read book Self Sovereign Identity written by Alex Preukschat and published by Simon and Schuster. This book was released on 2021-06-08 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With Christopher Allen, Fabian Vogelsteller, and 52 other leading identity experts"--Cover.
Download or read book The Conscious Parent s Guide to Gender Identity written by Darlene Tando and published by Simon and Schuster. This book was released on 2016-07-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your child is questioning their gender identity, you may have questions of your own. The Conscious Parent's Guide to Gender Identity helps answer those questions, providing a relationship-oriented approach to supporting your child's journey. Conscious parenting means being present with your children and taking the time to understand their point of view. Using this mindful method, you can support and guide your children as they discover their authentic selves. With this easy-to-navigate guide, you'll learn how to... Communicate openly with your child about gender identity Empower your child to make their own decisions Create a welcoming environment at home Guide your child through social and medical transitions Help your child feel comfortable with friends, at school, and in your community Deal with others' opinions about your parenting choices Plan a happy, successful future for you and your child This mindful method of parenting will allow you and your children to strengthen your bond while allowing them to be who they truly are.
Download or read book Seeing Gender written by Iris Gottlieb and published by Chronicle Books. This book was released on 2022-12-06 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now with a new foreword by National Book Award Winner Kacen Callender, this fascinating book on a relevant subject illustrates the complexities of gender and sexuality through history, science, sociology, and the author's own story. Gender is an intensely personal, yet universal, facet of humanity. In this vibrant book, queer author and artist Iris Gottlieb visually explores gender in all of its complexities, answering questions and providing guidance while also mining history and pop culture for the stories and people who have shaped the conversation on gender. Informed by Gottlieb's personal experiences, this deeply researched and brilliantly rendered book demystifies this fluid topic at a critical time. For LGBTQIA+ people, Seeing Gender offers a space for self-exploration, giving comfort, advice, and reassurance in the sometimes confusing process of navigating one's identity. For allies, this book is an essential tool for understanding and thoughtfully participating in this necessary cultural conversation. Whatever one's position, Seeing Gender is a must-read people who are passionate about changing the way we see and talk about gender and sexuality in the twenty-first century. CULTURALLY RELEVANT AND IMPORTANT TOPIC: An inclusive, sensitive, and accessible book for those interested in learning more about gender identity and sexuality. HELPFUL: The perfect book for nonjudgmental exploration of gender for the queer, transgender, asexual, uncertain, and for people struggling with their gender identity. INVITATIONAL: A wonderful intro to thoughtfully participating in this important conversation. Perfect for: • Those exploring their gender identity and sexuality • Parents/friends/relatives of those exploring their gender identity and sexuality • LGBTQ+ people • Allies who want to understand, empathize, and participate in this movement
Download or read book The Modern Identity Changer written by Sheldon Charrett and published by . This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally, here is an all-new instruction book on how to obtain a new identity, produce supporting documents for it and use it safely in today's society. Learn how to get Social Security numbers, driver's licenses and more. For academic study only.
Download or read book Real U Guide to Identity Theft written by Frank W. Abagnale and published by Real U Guides. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find out how to protect yourself from the number one crime in the U.S. Former con-man-turned-FBI-consultant Frank Abagnale, whose life was the basis for the Steven Spielberg movie "Catch Me If You Can, " is the premiere authority on identity theft. In this guide, he reveals everything you need to know to avoid becoming a victim yourself. " "In addition to excellent, up-to-date advice about the newest identity scams and how to avoid them, Frank Abagnale (played by Leonardo DiCaprio in the movie) offers up choice tidbits from his life story, which demonstrate how easy it is to take advantage of unsuspecting victims. No one knows better than Abagnale just how prevalent identity theft has become. Among the facts he has uncovered, perhaps the most alarming is this: 49% of all victims have no idea how their identity was stolen, and they "never find out. " The guide does answer many key questions, however, including: -How to protect your personal information at the office, at home, and online -How to decipher your credit report -How to find out if this crime has "already" happened to you -How and why identity thieves get away with it Although the facts are chilling, the Real U Guide to Identity Theft" "is anything but cold. In typical Real U style, Abagnale takes a wry look at the truth and spells out the facts in colorful, magazine-style spreads, so that learning how to protect yourself from this crime is almost as much fun as catching one of the criminals would be.
Download or read book Identity Management in Transsexualism written by Dallas Denny and published by . This book was released on 1994 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive guide to managing an identity change for the transsexual person. Ms. Denny Shares her personal experiences in tracking down the paper trail we all leave behind us. She gives solid, practical advice & explicit directions wherever possible to make the process relatively painless. The book covers such topics as: Name change; changing the sex designation on documents; adjusting your resume; past references; getting a new passport; insurance issues; estate planning; government agencies; marriage & divorce; & the church. An extra bonus is the Transgender Identity Card (included in the book) backed by the Renaissance Education Assoc., Inc., & the American Educational Gender Information Service, Inc., two of the foremost transgender educational organizations in the United States. Just add your photo & personal data.
Download or read book A Guide for Sustaining Conversations on Racism Identity and Our Mutual Humanity written by Steve Burghardt and published by . This book was released on 2017-08-21 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Guide for Sustaining Conversations on Racism, Identity, and our Mutual Humanity is a hands-on guide for teachers, students, and agency professionals seeking to respond skillfully and sensitively to the often daunting challenges of classrooms, as students demand both answers and accountability concerning issues of race, power, privilege, and oppression and the emotional responses they provoke. The guide includes suggestions to implement before entering the classroom, so that the necessary personal, community, and institutional infrastructure can support authentic, sustainable conversations. It discusses how educators can respond appropriately in the classroom to the hot-button issues of the day. There are also lessons for critical pedagogy and management that help educators reimagine classrooms and learn to create mutually supportive learning environments. Written by four experienced anti-racist educators and practitioners, the book takes a direct, compassionate approach designed to diminish dogma and fear. By examining how socially different people respond to the same difficult questions, A Guide for Sustaining Conversations on Racism, Identity, and our Mutual Humanity creates a rich set of options for readers to use in their own classrooms, agencies, and field placements.
Download or read book Designing Brand Identity written by Alina Wheeler and published by Wiley. This book was released on 2006-03-10 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative approach -- blending practicality and creativity -- is now in full-color! From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, Designing Brand Identity helps companies create stronger brands by offering real substance. With an easy-to-follow style, step-by-step considerations, and a proven, universal five-phase process for creating and implementing effective brand identity, the book offers the tools you need, whether a brand manager, marketer, or designer, when creating or managing a brand. This edition includes a wealth of full-color examples and updated case studies for world-class brands such as BP, Unilever, Citi, Tazo Tea, and Mini Cooper. Alina Wheeler (Philadelphia, PA) applies her strategic imagination to help build brands, create new identities, and design brand-identity programs for Fortune 100 companies, entrepreneurial ventures, foundations, and cities.
