Download or read book The National Association of Hispanic Publications Media Kit written by and published by . This book was released on 1997 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Mass Media and Latino Politics written by Federico Subervi-Velez and published by Routledge. This book was released on 2009-03-04 with total page 547 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Latin-American population has become a major force in American politics in recent years, with expanding influences in local, state, and national elections. The candidates in the 2004 campaign wooed Latino voters by speaking Spanish to Latino audiences and courting Latino groups and PACs. Recognizing the rising influence of the Latino population in the United States, Federico Subervi-Velez has put together this edited volume, examining various aspects of the Latino and media landscape, including media coverage in English- and Spanish-language media, campaigns, and survey research.
Download or read book Marketing to American Latinos written by M. Isabel Valdés and published by Paramount Market Publishing. This book was released on 2000 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: CD-ROM contains: Photographs -- Charts -- Tables -- Television advertisements.
Download or read book Latino Americans and Political Participation written by Sharon Ann Navarro and published by Bloomsbury Publishing USA. This book was released on 2004-11-23 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: An examination by distinguished Latino/a scholars of the increasing influence of 37 million Latino/a Americans on U.S. electoral and social movements. Latino Americans and Political Participation examines Latino/a American political behavior, covering both electoral and other political issues. The essays provide thorough accounts of the relevant people, places, and events and provide a broad overview of Latino/a political participation in the United States. The information is accessible to individuals new to the topic, but there is extensive coverage to satisfy experienced researchers as well. The volume is rich with case studies and contains information on important political figures, key political events, and a guide to supplementary literature and resources. Contributors include prominent Latino/a scholars who provide a thorough review of the academic literature on such subjects as political demography, protest politics, interest groups, social movement participation, and political representation in national, state, local, and community-level politics.
Download or read book Coloring the News written by William McGowan and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is the provocative argument that drives William McGowan's Coloring the News, a brave, searching work that examines journalism's most controversial issue. McGowan presents a fascinating insider's analysis of how a well-intentioned attempt to accommodate minorities and minority viewpoints has been overtaken by political correctness, which determines what stories get reported in the "elite" media and how. Along the way he dissects how the press has "mistold" key stories including California's Proposition 209 vote, the allegedly "racist" burnings of black churches in the South, the military's ongoing problems with the integration of women and gays, and the consequences of a chaotic immigration policy."--BOOK JACKET.
Download or read book Hispanic Link Weekly Report written by and published by . This book was released on 2001 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Management in the Age of Giants written by Dennis F. Herrick and published by UNM Press. This book was released on 2012-08-15 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of giant media corporations has created a new era in mass communications. The world of media giants—with a focus on the bottom line—makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Download or read book Media Management written by Jan Wicks LeBlanc and published by Routledge. This book was released on 2014-04-04 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Management: A Casebook Approach provides a detailed look at each of the major areas of responsibility that fall to the managers of media organizations, such as leadership, motivation, planning, marketing, and strategic management. Retaining its core content and case study approach, this third edition draws upon the latest organizational and management research to guide students in the development of their managerial skills. It provides media-based cases that give students the opportunity to develop their critical thinking and problem-solving skills. Updates in this edition include: *research and examples to reflect the current state of the industry; *material on convergence, new media, and international aspects, as well as their influences on leadership and planning; *information and research on new media, the Internet, and their future implications for media managers; *technology and online resource sections; and *examples and information on data used by advertisers and media organizations. This textbook also offers new material on the structure of the Internet, new media, and converged and international media organizations. It is intended for advanced undergraduates and graduate students in media management courses.
Download or read book Confirmation Hearing on the Nomination of Hon Sonia Sotomayor to be an Associate Justice of the Supreme Court of the United States written by United States. Congress. Senate. Committee on the Judiciary and published by . This book was released on 2010 with total page 1410 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book News for All the People The Epic Story of Race and the American Media written by Juan González and published by Verso Books. This book was released on 2011-10-31 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: A landmark narrative history of American media that puts race at the center of the story. Here is a new, sweeping narrative history of American news media that puts race at the center of the story. From the earliest colonial newspapers to the Internet age, America’s racial divisions have played a central role in the creation of the country’s media system, just as the media has contributed to—and every so often, combated—racial oppression. News for All the People reveals how racial segregation distorted the information Americans received from the mainstream media. It unearths numerous examples of how publishers and broadcasters actually fomented racial violence and discrimination through their coverage. And it chronicles the influence federal media policies exerted in such conflicts. It depicts the struggle of Black, Latino, Asian, and Native American journalists who fought to create a vibrant yet little-known alternative, democratic press, and then, beginning in the 1970s, forced open the doors of the major media companies. The writing is fast-paced, story-driven, and replete with memorable portraits of individual journalists and media executives, both famous and obscure, heroes and villains. It weaves back and forth between the corporate and government leaders who built our segregated media system—such as Herbert Hoover, whose Federal Radio Commission eagerly awarded a license to a notorious Ku Klux Klan organization in the nation’s capital—and those who rebelled against that system, like Pittsburgh Courier publisher Robert L. Vann, who led a remarkable national campaign to get the black-face comedy Amos ’n’ Andy off the air. Based on years of original archival research and up-to-the-minute reporting and written by two veteran journalists and leading advocates for a more inclusive and democratic media system, News for All the People should become the standard history of American media.
Download or read book Latinos in the American Political System written by Jessica L. Lavariega Monforti and published by Bloomsbury Publishing USA. This book was released on 2019-03-14 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: This encyclopedia provides a comprehensive overview of the evolution of Hispanic Americans engaged in U.S. politics, from increased visibility as governors and other lawmakers at the local, state, and federal levels to their growing importance as a voting constituency. This encyclopedia comprehensively surveys the evolution of Latina/o engagement in US politics as voters, candidates, lawmakers, and public officials. It is an authoritative resource for public library patrons, high school students, and undergraduates in a variety of curricular studies, including political science, civics, American history, and Latino studies. The set's A–Z entries were carefully selected and crafted to ensure thorough coverage of all of the individuals, organizations, cultural forces, political issues, and legal decisions that have combined to elevate the role of Latinos at the polls, on the campaign trail, in Washington, and in mayors' offices, city councils, school boards, and statehouses all across the country. In-depth essays on the rising prominence of Latino Americans as voters, candidates, public officials, lawmakers, and opinion leaders will provide further context for understanding their impact on modern U.S. political processes and institutions from the perspective of liberals and conservatives alike.
Download or read book News Writing and Reporting A Strategic Approach to Storytelling written by Chris R. Vaccaro and published by SAGE Publications. This book was released on 2024-08-22 with total page 661 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a focus on how the modern newsroom runs and operates, News Writing and Reporting: A Strategic Approach to Storytelling prepares students to become successful journalists in today′s competitive news industry. Author Chris Vaccaro applies an audience-centered and business-minded approach, discusses emerging media trends, and guides students through strategic thought in multiplatform reporting and storytelling. The book offers practical career tips, interviews with reporters, and full career and product development guides, while each chapter concludes with strategies and writing exercises to equip students with tactics for planning, structuring, and editing content across various platforms.
Download or read book Racism Sexism and the Media written by Clint C. Wilson and published by SAGE. This book was released on 2013 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fourth edition presents current information in the rapidly evolving field of minorities' interaction with mass communications, including the portrayals of minorities in the media, advertising and public relations.
Download or read book Public Interests written by Allison Perlman and published by Rutgers University Press. This book was released on 2016-05-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2017 Outstanding Book Award from the Popular Communication Division of the International Communication Association (ICA) Nearly as soon as television began to enter American homes in the late 1940s, social activists recognized that it was a powerful tool for shaping the nation’s views. By targeting broadcast regulations and laws, both liberal and conservative activist groups have sought to influence what America sees on the small screen. Public Interests describes the impressive battles that these media activists fought and charts how they tried to change the face of American television. Allison Perlman looks behind the scenes to track the strategies employed by several key groups of media reformers, from civil rights organizations like the NAACP to conservative groups like the Parents Television Council. While some of these campaigns were designed to improve the representation of certain marginalized groups in television programming, as Perlman reveals, they all strove for more systemic reforms, from early efforts to create educational channels to more recent attempts to preserve a space for Spanish-language broadcasting. Public Interests fills in a key piece of the history of American social reform movements, revealing pressure groups’ deep investments in influencing both television programming and broadcasting policy. Vividly illustrating the resilience, flexibility, and diversity of media activist campaigns from the 1950s onward, the book offers valuable lessons that can be applied to current battles over the airwaves.
Download or read book Images That Injure written by Paul Martin Lester and published by Bloomsbury Publishing USA. This book was released on 2011-04-19 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: This expanded collection of new and fully revised explorations of media content identifies the ways we all have been negatively stereotyped and demonstrates how careful analysis of media portrayals can create more beneficial alternatives. Not all damaging stereotypes are obvious. In fact, the pictorial stereotypes in the media that we don't notice could be the most harmful because we aren't even aware of the negative, false ideas they perpetrate. This book presents a series of original research essays on media images of groups including African Americans, Latinos, women, the elderly, the physically disabled, gays and lesbians, and Jewish Americans, just to mention a few. Specific examples of these images are derived from a variety of sources, such as advertising, fine art, film, television shows, cartoons, the Internet, and other media, providing a wealth of material for students and professionals in almost any field. Images That Injure: Pictorial Stereotypes in the Media, Third Edition not only accurately describes and analyzes the media's harmful depictions of cultural groups, but also offers creative ideas on alternative representations of these individuals. These discussions illuminate how each of us is responsible for contributing to a sea of meaning within our mass culture.
Download or read book Small Business written by Joseph Daniel Ryan and published by South Western Educational Publishing. This book was released on 2003 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive, step-by-step guide to small business enterprise helps readers identify opportunities, their needs and the needs of their target customers. Featuring sample plans from service and manufacturing businesses, Small Business helps readers create a business plan that will set a promising course for their entrepreneurial endeavors. Its 80-plus Action Steps take entrepreneurs through every phase of an upstart, from the initial dream, developing marketing strategies and finally how to implement the completed business plan. In addition, special features help entrepreneurs explore international opportunities, find local resources, use the Internet to identify small biz opportunities, determine their business passions and find related opportunities.
Download or read book Making Hispanics written by G. Cristina Mora and published by University of Chicago Press. This book was released on 2014-03-07 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did Puerto Ricans, Mexicans, and Cubans become known as “Hispanics” and “Latinos” in the United States? How did several distinct cultures and nationalities become portrayed as one? Cristina Mora answers both these questions and details the scope of this phenomenon in Making Hispanics. She uses an organizational lens and traces how activists, bureaucrats, and media executives in the 1970s and '80s created a new identity category—and by doing so, permanently changed the racial and political landscape of the nation. Some argue that these cultures are fundamentally similar and that the Spanish language is a natural basis for a unified Hispanic identity. But Mora shows very clearly that the idea of ethnic grouping was historically constructed and institutionalized in the United States. During the 1960 census, reports classified Latin American immigrants as “white,” grouping them with European Americans. Not only was this decision controversial, but also Latino activists claimed that this classification hindered their ability to portray their constituents as underrepresented minorities. Therefore, they called for a separate classification: Hispanic. Once these populations could be quantified, businesses saw opportunities and the media responded. Spanish-language television began to expand its reach to serve the now large, and newly unified, Hispanic community with news and entertainment programming. Through archival research, oral histories, and interviews, Mora reveals the broad, national-level process that led to the emergence of Hispanicity in America.