EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book The Myth Gap

    Book Details:
  • Author : Alex Evans
  • Publisher : Random House
  • Release : 2017-01-12
  • ISBN : 147354324X
  • Pages : 176 pages

Download or read book The Myth Gap written by Alex Evans and published by Random House. This book was released on 2017-01-12 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why, with absolutely no idea what Brexit actually meant, did the UK vote for Brexit? Why, rather than vote for the best-qualified candidate ever to stand as US President, did voters opt for a reality TV star with no political experience? In both cases, the winning side promised change and offered hope. They told a story voters longed to hear. And in the absence of greater, more unifying narratives, then true or not, voters plumped for the best story available. Once upon a time our society was rich in stories. They brought us together and helped us to understand the world and ourselves. We called them myths. Today, we have a myth gap – a vacuum that Alex Evans argues powerfully and persuasively is both dangerous and an opportunity. In this time of global crisis and transition– mass migration, inequality, resource scarcity, and climate change - It is stories, rather than facts and pie-charts,that will animate us and bring us together. It is by finding new myths, those that speak to us of renewal and restoration, that we will navigate our way to a better future. Drawing on his first-hand experience as a political adviser within British government and at the United Nations, and examining the history of climate change campaigning and recent contests such as Brexit and the US presidential election, Alex Evans explores: *how tomorrow’s activists are using narratives for change, * how modern stories have been used and abused, * where we might find the right myths that will take us forward

Book The Myth of Artificial Intelligence

Download or read book The Myth of Artificial Intelligence written by Erik J. Larson and published by Harvard University Press. This book was released on 2021-04-06 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Artificial intelligence has always inspired outlandish visions—that AI is going to destroy us, save us, or at the very least radically transform us. Erik Larson exposes the vast gap between the actual science underlying AI and the dramatic claims being made for it. This is a timely, important, and even essential book.” —John Horgan, author of The End of Science Many futurists insist that AI will soon achieve human levels of intelligence. From there, it will quickly eclipse the most gifted human mind. The Myth of Artificial Intelligence argues that such claims are just that: myths. We are not on the path to developing truly intelligent machines. We don’t even know where that path might be. Erik Larson charts a journey through the landscape of AI, from Alan Turing’s early work to today’s dominant models of machine learning. Since the beginning, AI researchers and enthusiasts have equated the reasoning approaches of AI with those of human intelligence. But this is a profound mistake. Even cutting-edge AI looks nothing like human intelligence. Modern AI is based on inductive reasoning: computers make statistical correlations to determine which answer is likely to be right, allowing software to, say, detect a particular face in an image. But human reasoning is entirely different. Humans do not correlate data sets; we make conjectures sensitive to context—the best guess, given our observations and what we already know about the world. We haven’t a clue how to program this kind of reasoning, known as abduction. Yet it is the heart of common sense. Larson argues that all this AI hype is bad science and bad for science. A culture of invention thrives on exploring unknowns, not overselling existing methods. Inductive AI will continue to improve at narrow tasks, but if we are to make real progress, we must abandon futuristic talk and learn to better appreciate the only true intelligence we know—our own.

Book The Digital Divide

    Book Details:
  • Author : Benjamin M. Compaine
  • Publisher : MIT Press
  • Release : 2001
  • ISBN : 9780262531931
  • Pages : 380 pages

Download or read book The Digital Divide written by Benjamin M. Compaine and published by MIT Press. This book was released on 2001 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 'digital divide' refers to the gap between those who have access to the latest information technologies and those who do not. This book presents data supporting the existence of such a divide in the 1990s along racial, economic, and education lines.

Book The Sex Myth

    Book Details:
  • Author : Rachel Hills
  • Publisher : Simon and Schuster
  • Release : 2015-08-04
  • ISBN : 1451685807
  • Pages : 288 pages

Download or read book The Sex Myth written by Rachel Hills and published by Simon and Schuster. This book was released on 2015-08-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a bold new feminist voice, a book that will change the way you think about your sex life. Fifty years after the sexual revolution, we are told that we live in a time of unprecedented sexual freedom; that if anything, we are too free now. But beneath the veneer of glossy hedonism, millennial journalist Rachel Hills argues that we are controlled by a new brand of sexual convention: one which influences all of us—woman or man, straight or gay, liberal or conservative. At the root of this silent code lies the Sex Myth—the defining significance we invest in sexuality that once meant we were dirty if we did have sex, and now means we are defective if we don’t do it enough. Equal parts social commentary, pop culture, and powerful personal anecdotes from people across the English-speaking world, The Sex Myth exposes the invisible norms and unspoken assumptions that shape the way we think about sex today.

Book The Myth of Normal

    Book Details:
  • Author : Gabor Maté, MD
  • Publisher : Penguin
  • Release : 2022-09-13
  • ISBN : 059308389X
  • Pages : 560 pages

Download or read book The Myth of Normal written by Gabor Maté, MD and published by Penguin. This book was released on 2022-09-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant New York Times bestseller By the acclaimed author of In the Realm of Hungry Ghosts, a groundbreaking investigation into the causes of illness, a bracing critique of how our society breeds disease, and a pathway to health and healing. In this revolutionary book, renowned physician Gabor Maté eloquently dissects how in Western countries that pride themselves on their healthcare systems, chronic illness and general ill health are on the rise. Nearly 70 percent of Americans are on at least one prescription drug; more than half take two. In Canada, every fifth person has high blood pressure. In Europe, hypertension is diagnosed in more than 30 percent of the population. And everywhere, adolescent mental illness is on the rise. So what is really “normal” when it comes to health? Over four decades of clinical experience, Maté has come to recognize the prevailing understanding of “normal” as false, neglecting the roles that trauma and stress, and the pressures of modern-day living, exert on our bodies and our minds at the expense of good health. For all our expertise and technological sophistication, Western medicine often fails to treat the whole person, ignoring how today’s culture stresses the body, burdens the immune system, and undermines emotional balance. Now Maté brings his perspective to the great untangling of common myths about what makes us sick, connects the dots between the maladies of individuals and the declining soundness of society—and offers a compassionate guide for health and healing. Cowritten with his son Daniel, The Myth Of Normal is Maté’s most ambitious and urgent book yet.

Book Why Men Earn More

Download or read book Why Men Earn More written by Warren Farrell and published by AMACOM Div American Mgmt Assn. This book was released on 2005 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Documents the little-discussed truth about the differences between the choices men and women make with regard to work and how these differences yield different results in earned income.

Book The Myth and Propaganda of Black Buying Power

Download or read book The Myth and Propaganda of Black Buying Power written by Jared A. Ball and published by Springer Nature. This book was released on 2020-04-01 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Palgrave Pivot offers a history of and proof against claims of "buying power" and the impact this myth has had on understanding media, race, class and economics in the United States. For generations Black people have been told they have what is now said to be more than one trillion dollars of "buying power," and this book argues that commentators have misused this claim largely to blame Black communities for their own poverty based on squandered economic opportunity. This book exposes the claim as both a marketing strategy and myth, while also showing how that myth functions simultaneously as a case study for propaganda and commercial media coverage of economics. In sum, while “buying power” is indeed an economic and marketing phrase applied to any number of racial, ethnic, religious, gender, age or group of consumers, it has a specific application to Black America.

Book Parallel Myths

    Book Details:
  • Author : J.F. Bierlein
  • Publisher : Ballantine Books
  • Release : 2010-06-16
  • ISBN : 0307754642
  • Pages : 368 pages

Download or read book Parallel Myths written by J.F. Bierlein and published by Ballantine Books. This book was released on 2010-06-16 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Unusually accessible and useful . . . An eye-opener to readers into the universality and importance of myth in human history and culture.”—William E. Paden, Chair, Department of Religion, University of Vermont For as long as human beings have had language, they have had myths. Mythology is our earliest form of literary expression and the foundation of all history and morality. Now, in Parallel Myths, classical scholar J. F. Bierlein gathers the key myths from all of the world's major traditions and reveals their common themes, images, and meanings. Parallel Myths introduces us to the star players in the world's great myths—not only the twelve Olympians of Greek mythology, but the stern Norse Pantheon, the mysterious gods of India, the Egyptian Ennead, and the powerful deities of Native Americans, the Chinese, and the various cultures of Africa and Oceania. Juxtaposing the most potent stories and symbols from each tradition, Bierlein explores the parallels in such key topics as creation myths, flood myths, tales of love, morality myths, underworld myths, and visions of the Apocalypse. Drawing on the work of Joseph Campbell, Mircea Eliade, Carl Jung, Karl Jaspers, Claude Lévi-Strauss, and others, Bierlein also contemplates what myths mean, how to identify and interpret the parallels in myths, and how mythology has influenced twentieth-century psychology, philosophy, anthropology, and literary studies. “A first-class introduction to mythology . . . Written with great clarity and sensitivity.”—John G. Selby, Associate Professor, Roanoke College

Book Bone Gap

    Book Details:
  • Author : Laura Ruby
  • Publisher : Harper Collins
  • Release : 2015-03-03
  • ISBN : 0062317636
  • Pages : 368 pages

Download or read book Bone Gap written by Laura Ruby and published by Harper Collins. This book was released on 2015-03-03 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: National Book Award Finalist * Printz Award Winner for Best Young Adult Book of the Year “Ruby’s novel deserves to be read and reread. It is powerful, beautiful, extraordinary.”—School Library Journal Everyone knows Bone Gap is full of gaps. So when young, beautiful Roza went missing, the people of Bone Gap weren’t surprised. But Finn knows what really happened to Roza. He knows she was kidnapped by a dangerous man whose face he cannot remember. As we follow the stories of Finn, Roza, and the people of Bone Gap, acclaimed author Laura Ruby weaves a tale of the ways in which the face the world sees is never the sum of who we are.

Book The Myth of Meritocracy

Download or read book The Myth of Meritocracy written by James Bloodworth and published by Biteback Publishing. This book was released on 2016-05-19 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best jobs in Britain today are overwhelmingly done by the children of the wealthy. Meanwhile, it is increasingly difficult for bright but poor kids to transcend their circumstances. This state of affairs should not only worry the less well-off. It hurts the middle classes too, who are increasingly locked out of the top professions by those from affluent backgrounds. Hitherto, Labour and Conservative politicians alike have sought to deal with the problem by promoting the idea of 'equality of opportunity'. In politics, social mobility is the only game in town, and old socialist arguments emphasising economic equality are about as fashionable today as mullets and shell suits. Yet genuine equality of opportunity is impossible alongside levels of inequality last seen during the 1930s. In a grossly unequal society, the privileges of the parents unfailingly become the privileges of the children. A vague commitment from our politicians to build a 'meritocracy' is not enough. Nor is it desirable: a perfectly stratified meritocracy, in which everyone knew their station based on 'merit', would be a deeply unpleasant place to live. Any genuine attempt to improve social mobility must start by reducing the gap between rich and poor. PROVOCATIONS is a groundbreaking new series of short polemics composed by some of the most intriguing voices in contemporary culture and edited by Yasmin Alibhai-Brown. Sharp, intelligent and controversial, Provocations provides insightful contributions to the most vital discussions in society today.

Book The Myth of Sisyphus And Other Essays

Download or read book The Myth of Sisyphus And Other Essays written by Albert Camus and published by Vintage. This book was released on 2012-10-31 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most influential works of this century, The Myth of Sisyphus and Other Essays is a crucial exposition of existentialist thought. Influenced by works such as Don Juan and the novels of Kafka, these essays begin with a meditation on suicide; the question of living or not living in a universe devoid of order or meaning. With lyric eloquence, Albert Camus brilliantly posits a way out of despair, reaffirming the value of personal existence, and the possibility of life lived with dignity and authenticity.

Book The Myth of Male Power

    Book Details:
  • Author : Warren Farrell
  • Publisher :
  • Release : 2001
  • ISBN : 9781876451301
  • Pages : 408 pages

Download or read book The Myth of Male Power written by Warren Farrell and published by . This book was released on 2001 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: ...lies understanding. This is what bestselling author Warren Farrell discovered when he took a stand against established views of the male role in society, and pursued o course of study to find out who men really are. Here are the eye-opening, heart-rending, and undeniably enlightening results...

Book Winning the Story Wars

Download or read book Winning the Story Wars written by Jonah Sachs and published by Harvard Business Press. This book was released on 2012-06-19 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trying to get your message heard? Build an iconic brand? Welcome to the battlefield. The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior—great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes readers into a fascinating world of seemingly insurmountable challenges and enormous opportunity. You’ll discover how: • Social media tools are driving a return to the oral tradition, in which stories that matter rise above the fray • Marketers have become today’s mythmakers, providing society with explanation, meaning, and ritual • Memorable stories based on timeless themes build legions of eager evangelists • Marketers and audiences can work together to create deeper meaning and stronger partnerships in building a better world • Brands like Old Spice, The Story of Stuff, Nike, the Tea Party, and Occupy Wall Street created and sustained massive viral buzz Winning the Story Wars is a call to arms for business communicators to cast aside broken traditions and join a revolution to build the iconic brands of the future. It puts marketers in the role of heroes with a chance to transform not just their craft but the enterprises they represent. After all, success in the story wars doesn’t come just from telling great stories, but from learning to live them.

Book The Merit Myth

    Book Details:
  • Author : Anthony P. Carnevale
  • Publisher : The New Press
  • Release : 2020-05-26
  • ISBN : 1620974878
  • Pages : 319 pages

Download or read book The Merit Myth written by Anthony P. Carnevale and published by The New Press. This book was released on 2020-05-26 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eye-opening and timely look at how colleges drive the very inequalities they are meant to remedy, complete with a call—and a vision—for change Colleges fiercely defend America's deeply stratified higher education system, arguing that the most exclusive schools reward the brightest kids who have worked hard to get there. But it doesn't actually work this way. As the recent college-admissions bribery scandal demonstrates, social inequalities and colleges' pursuit of wealth and prestige stack the deck in favor of the children of privilege. For education scholar and critic Anthony P. Carnevale, it's clear that colleges are not the places of aspiration and equal opportunity they claim to be. The Merit Myth calls out our elite colleges for what they are: institutions that pay lip service to social mobility and meritocracy, while offering little of either. Through policies that exacerbate inequality, including generously funding so-called merit-based aid for already-wealthy students rather than expanding opportunity for those who need it most, U.S. universities—the presumed pathway to a better financial future—are woefully complicit in reproducing the racial and class privilege across generations that they pretend to abhor. This timely and incisive book argues for unrigging the game by dramatically reducing the weight of the SAT/ACT; measuring colleges by their outcomes, not their inputs; designing affirmative action plans that take into consideration both race and class; and making 14 the new 12—guaranteeing every American a public K–14 education. The Merit Myth shows the way for higher education to become the beacon of opportunity it was intended to be.

Book The Boy Crisis

Download or read book The Boy Crisis written by Warren Farrell, Ph.D. and published by BenBella Books. This book was released on 2018-03-13 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the boy crisis? It's a crisis of education. Worldwide, boys are 50 percent less likely than girls to meet basic proficiency in reading, math, and science. It's a crisis of mental health. ADHD is on the rise. And as boys become young men, their suicide rates go from equal to girls to six times that of young women. It's a crisis of fathering. Boys are growing up with less-involved fathers and are more likely to drop out of school, drink, do drugs, become delinquent, and end up in prison. It's a crisis of purpose. Boys' old sense of purpose—being a warrior, a leader, or a sole breadwinner—are fading. Many bright boys are experiencing a "purpose void," feeling alienated, withdrawn, and addicted to immediate gratification. So, what is The Boy Crisis? A comprehensive blueprint for what parents, teachers, and policymakers can do to help our sons become happier, healthier men, and fathers and leaders worthy of our respect.

Book Myth

    Book Details:
  • Author : Robert Alan Segal
  • Publisher : Oxford University Press, USA
  • Release : 2015
  • ISBN : 0198724705
  • Pages : 161 pages

Download or read book Myth written by Robert Alan Segal and published by Oxford University Press, USA. This book was released on 2015 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do myths come from? What is their function and what do they mean? In this Very Short Introduction Robert Segal introduces the array of approaches used to understand the study of myth. These approaches hail from disciplines as varied as anthropology, sociology, psychology, literary criticism, philosophy, science, and religious studies. Including ideas from theorists as varied as Sigmund Freud, Claude Levi-Strauss, Albert Camus, and Roland Barthes, Segal uses the famous ancient myth of Adonis to analyse their individual approaches and theories. In this new edition, he not only considers the future study of myth, but also considers the interactions of myth theory with cognitive science, the implications of the myth of Gaia, and the differences between story-telling and myth. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Book The Myth of Excellence

Download or read book The Myth of Excellence written by Fred Crawford and published by Crown Currency. This book was released on 2007-12-18 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Undiscovered Consumer . . .and the Mistake of Universal Excellence What do customers really want? And how can companies best serve them? Fred Crawford and Ryan Mathews set off on what they describe as an "expedition into the commercial wilderness" to find the answers. What they discovered was a new consumer -- one whom very few companies understand, much less manufacture products for or sell products or services to. These consumers are desperately searching for values, a scarce resource in our rapidly changing and challenging world. And increasingly they are turning to business to reaffirm these values. As one consumer put it: "I can find value everywhere but can't find values anywhere." Crawford and Mathews's initial inquiries eventually grew into a major research study involving more than 10,000 consumers, interviews with executives from scores of leading companies around the world, and dozens of international client engagements. Their conclusion: Most companies priding themselves on how well they "know" their customers aren't really listening to them at all. Consumers are fed up with all the fuss about "world-class performance" and "excellence." What they are aggressively demanding is recognition, respect, trust, fairness, and honesty. Believing that they are still in a position to dictate the terms of commercial engagement, businesses have bought into the myth of excellence -- the clearly false and destructive theory that a company ought to be great at everything it does, that is, all the components of every commercial transaction: price, product, access, experience, and service. This is always a mistake because "the predictable outcome [is] that the company ends up world-class at nothing; not well-differentiated and therefore not thought of by consumers at the moment of need." Instead, Crawford and Mathews suggest that companies engage in Consumer Relevancy, a strategy of dominating in one element of a transaction, differentiating on a second, and being at industry par (i.e., average) on the remaining three. It's not necessary for businesses to equally invest time and money on all five attributes, and their customers don't want them to. Imagine the confusion if Tiffany & Co. started offering deep discounts on diamonds and McDonald's began selling free-range chicken and tofu. The Myth of Excellence provides a blueprint for companies seeking to offer values-based products and services and shows how to realize the commercial opportunities that exist just beyond their current grasp -- opportunities to reduce operating costs, boost bottom-line profitability, and, most important, begin to engage in a meaningful dialogue with customers.