Download or read book The Membership Economy PB written by Robbie Kellman Baxter and published by McGraw-Hill Companies. This book was released on 2023-09-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base--and explode their market valuation--in the most disruptive shift in business since the Industrial Revolution. This is The Membership Economy. Written by an expertconsultant, this groundbreaking book will show you how to turn ordinary customers into members for life. Learn how to: Turn digital subscriptions into forever sales Build an online community your customers will love Develop new loyalty programs that really pay off Transform freemium users into superusers Create a self-generating revenue stream Keep memberships and profits growing for years to come Whether you're a small business with limited resources, an established company using a traditional business model, or a hungry start-up who wants a bigger bang for your buck, this comprehensive guide provides a wealth of membership-building options to suit every need. You'll learn the best-kept secrets of top industry leaders, from global giants like Am Ex and Weight Watchers to smaller dot-com successes like SurveyMonkey and Pandora. You'll find proven strategies for creating membership programs for everything from vacation timeshares and car rentals to video streaming and Software-as-a-Service. Most importantly, you'll discover what works, and what doesn't, from some of the key players in the new membership economy. It's not about ownership; it's about access, options, and freedom. When you join forces with your customers, membership has its rewards--for you, your company, and your continued success.
Download or read book The Membership Economy PB written by Robbie Kellman Baxter and published by McGraw Hill Professional. This book was released on 2015-03-20 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "membership" business models of Netflix, Weight Watchers, and other industry giants revealed—and how you can use them to lead your company to the top of the food chain For decades, consumers and businesses have joined clubs, bought products and accessed services using a subscription model. But it has only been in recent years that the model has been transformed and perfected through massive changes in technology. The Membership Economy shows how nimble companies that focus on ongoing, formal relationships over one-time transactions are thriving. By renting, lending, or offering access instead of just "ownership," organizations can leapfrog industry leaders. In terms of strategic business models, this is one that allows for breakthrough growth. With great case studies from American Express, LinkedIn, CrossFit, SurveyMonkey, and more, this book will show you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.
Download or read book Model Rules of Professional Conduct written by American Bar Association. House of Delegates and published by American Bar Association. This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.
Download or read book The Forever Transaction How to Build a Subscription Model So Compelling Your Customers Will Never Want to Leave written by Robbie Kellman Baxter and published by McGraw Hill Professional. This book was released on 2020-03-31 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target More and more companies are concluding that the potential rewards of subscription-based products and services are worth the risk of radically changing their business models. They’re correct. The Membership Economy is here and it’s here to stay—and if you want to compete for the long run, you need to join it. Strategy consultant Robbie Kellman Baxter has been helping companies excel in this business environment for more than a decade. Now, in The Forever Transaction, she reveals all her secrets. Whatever industry you’re in, Baxter provides the inspiration, tools, and insight you need to build and execute a business model that will leave your competition in the dust. You’ll find out how industry leaders like Under Armour, Microsoft, and Netflix have created an ever-expanding customer base of loyal subscribers―and are keeping them coming back. You’ll learn how to lead your organization through every step of the process―from initial start-up to new product testing, scaling for long-term growth and sustainability to revamping your culture so everyone works together to optimize customer lifetime value. You’ll also master all the essentials of succeeding in the Membership Economy, like subscription pricing, Software-as-a-Service, digital community engagement, and freemium incentives as a way to turn casual browsers into cash-paying super-users. With The Forever Transaction, you have everything you need to build durable, long-term relationships with every customer, and leverage them for ultimate business success―today, tomorrow, and forever.
Download or read book Economic Development written by and published by . This book was released on 1968 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Paddle to the Sea written by and published by Houghton Mifflin Harcourt. This book was released on 1941 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: A small canoe carved by an Indian boy makes a journey from Lake Superior all the way to the Atlantic Ocean.
Download or read book Health and Efficiency written by Malcolm Ashmore and published by . This book was released on 1989 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book DHEW Publication written by and published by . This book was released on 1973 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Technology of Health Manpower Utilization Uniform Measurement and Evaluation written by National Institutes of Health (U.S.) and published by . This book was released on 1973 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economic Entomology written by and published by . This book was released on 1923 with total page 1228 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Record of the Batasan written by Philippines. Batasang Pambansa and published by . This book was released on 1985 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economic Wealth Creation and the Social Division of Labour written by Robert P. Gilles and published by Springer. This book was released on 2018-07-26 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook introduces and develops new tools to understand the recent economic crisis and how desirable economic policies can be adopted. Gilles provides new institutional concepts for wealth creation, such as network economies, which are based on the social division of labour. This volume investigates the formation of networks and hierarchical authority organisations, with a focus on the role of trust. Gilles also looks at the theory of growth and development, using real world examples and problem sets to put into practice. This title is suitable reading for undergraduate, MSc and postgraduate students in microeconomic analysis, economic theory and political economy.
Download or read book The use of economic instruments in Nordic environmental policy written by Nordic Council of Ministers and published by Nordic Council of Ministers. This book was released on 1996 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Critical Readings on the Communist Party of China 4 Vols Set written by Kjeld Erik Brodsgaard and published by BRILL. This book was released on 2016-12-12 with total page 1590 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Chinese Communist Party (CCP), with nearly 90 million members, is the largest ruling political party in the world. Its power and influence reach into every corner of state, society and economy in China. Given the CCP’s omnipresence, in-depth knowledge of how the CCP is organised and managed and how it will likely evolve is of paramount importance and is a basic prerequisite for understanding China’s rise. By bringing together the best scholarship on the CCP, covering areas such as organisation, cadre management, recruitment and training, ideology and propaganda, factions and elites, reform and adaptation, corruption and law, this collection provides a key to open the black box of Chinese politics.
Download or read book Retention Point written by Robert Skrob and published by . This book was released on 2018-05-04 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: You know those members who love what you deliver? They can¿t get enough, they tell everyone they know about you and they buy everything you offer. These are the ¿Lifers.¿ Then, there are the ¿Quitters.¿ The Quitters stop opening your email, don¿t use what you provide, then they quit, (sometimes asking for a refund.) This book reveals how to create more Lifers and repel the Quitters before they cost you time and money on wasted fulfillment. Your Retention Point is the moment your brand-new member becomes a Lifer, is emotionally invested in what you deliver, uses your product and talks about it to her friends. This book reveals how to get more members to the Retention Point. Right now it is happening by accident. By implementing the systems I reveal within this book you can generate five or ten times the number of members reaching the Retention Point and becoming Lifers as you do today. This book includes five case studies showing the Retention Point in action. Plus, Mr. Skrob¿s reveals his entire 9-Step Member On Ramp to make it easy to implement and get more of your members to the Retention Point.
Download or read book Energy Abstracts for Policy Analysis written by and published by . This book was released on 1989 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book eCommerce Economics written by David VanHoose and published by Routledge. This book was released on 2011-03-18 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of or rights to use goods and services. After studying this book, students will recognize problems that arise in the electronic marketplace, such as how to gauge the competitive environment, what products to offer, how to market those products, and how to price those products. They also will understand the conceptual tools required to evaluate the proper scope of public policies relating to electronic commerce. Core topics covered in the book include the underpinning of electronic commerce and the application of basic economic principles, including the theories of perfect and imperfect competition, to the electronic marketplace. Building on this foundation, the book discusses virtual products, network industries, and business strategies and conduct. Additional key topics include Internet advertising, intellectual property rights in a digital environment, regulatory issues in electronic markets, public sector issues, online banking and finance, digital cash, international electronic trade, and the implications of e-commerce for aggregate economic activity.
