Download or read book Kate Moss written by Christian Salmon and published by Harper Design. This book was released on 2012-04-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Years after her discovery at age fourteen at New York City’s John F. Kennedy Airport and her quick ascent to the top of the supermodeling world and choice luxury-brand figurehead, Kate Moss represents an unusual success story: that of a middle-class teenager who became one of the best-paid models in the world with no apparent effort. Hers is a story of endless reinvention: more than twenty years later, despite tabloid scandals, drug use, rehab, and tumultuous high-profile romances, Kate Moss appears before us as a fresh creation each time, an ideal subject able to adapt to any circumstance, recast herself ceaselessly through self-staging and self-narration, and make the world fall in love with her over and over again. In Kate Moss: The Making of an Icon, Christian Salmon’s insightful text, accompanied by more than sixty gorgeous images, explores this phenomenon—the story of an icon, a muse, a legend, an enigma—and how our culture has created the collective Kate Moss myth.
Download or read book Thinking in Icons written by Felix Sockwell and published by Rockport Publishers. This book was released on 2017-09-01 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Icons shape the way we see the world around us in business, communication, entertainment, and much more. Now is your chance to learn to speak the textless language of icons with Thinking in Icons. From the most refined corporate visual systems to the ubiquitous emoji, icons have become an international language of symbols as well as a way to make a wholly unique statement. Without even realizing it, billions of people interpret the language of icons each day, this is the designer’s guide to creating the next great statement. In Thinking in Icons, artist and designer Felix Sockwell--logo developer for Appleand other high-profile companies, as well as GUI creator for the New York Times app--takes you through the process of creating an effective icon. You will cover many styles and visual approaches to this deceptively complex art. Sockwell also offers examples of his collaborations with Stefan Sagmeister, Debbie Millman, and other luminary designers. Thinking in Icons also features the work Sockwell has done with an impressive roster of blue-chip international brands, including Facebook, Google, Hasbro, Sony and Yahoo.
Download or read book Pac Man Birth of an Icon written by Arjan Terpstra and published by National Geographic Books. This book was released on 2021-11-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a gorgeous, hardcover retrospective, the first-ever history of PAC-MAN. Full of historical imagery, concept designs, marketing photos and more, the book examines the game’s design philosophy and origins through the artists, designers, developers, and other creative teams who brought PAC-MAN to life. This new non-fiction book will journey from creator Toru Iwatani's "pizza slice" inspiration to the game’s incredible success in arcades and beyond. The book also dives into PAC-MAN’s unprecedented impact on pop culture, with more than 40 new interviews from key players around the world.
Download or read book How Brands Become Icons written by D. B. Holt and published by Harvard Business Press. This book was released on 2004-09-15 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons. How do managers create brands that resonate so powerfully with consumers? Based on extensive historical analyses of some of America's most successful iconic brands, including ESPN, Mountain Dew, Volkswagen, Budweiser, and Harley-Davidson, this book presents the first systematic model to explain how brands become icons. Douglas B. Holt shows how iconic brands create "identity myths" that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built through conventional branding strategies, which focus on benefits, brand personalities, and emotional relationships. Instead, he calls for a deeper cultural perspective on traditional marketing themes like targeting, positioning, brand equity, and brand loyalty--and outlines a distinctive set of "cultural branding" principles that will radically alter how companies approach everything from marketing strategy to market research to hiring and training managers. Until now, Holt shows, even the most successful iconic brands have emerged more by intuition and serendipity than by design. With How Brands Become Icons, managers can leverage the principles behind some of the most successful brands of the last half-century to build their own iconic brands. Douglas B. Holt is associate professor of Marketing at Harvard Business School.
Download or read book The Making of an Icon The Dreamers the Schemers and the Hard Hats Who Built the Gateway Arch Second Edition written by Jim Merkel and published by Reedy Press LLC. This book was released on 2018-06-30 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: With his fourth book from Reedy Press, The Making of an Icon, Jim Merkel captured the spirit behind the conception and construction of one of America’s most distinctive and beloved national monuments. More than two million visitors stand in awe at the Gateway Arch each year, and the stories behind it were unearthed in breathless detail in the first edition. Back with even more lore and the addition of beautiful color images, Merkel brings new information on the Arch grounds and museum to this updated and revised second edition. Now expanded, his book includes more stories compiled from interviews with the visionaries, finaglers, protesters, and intrepid workers who built the arch while one misstep away from a fatal fall. Merkel’s book will help us appreciate the relentless pursuit, innovation, and toil that raised the Arch to the sky.
Download or read book Christ to Coke written by Martin Kemp and published by Oxford University Press. This book was released on 2012 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores the origins and evolution of eleven visual iconic images still found in today's culture, including Jesus, the Coke bottle, and Einstein's famous equation, e equals mc squared.
Download or read book How To Design Logos Symbols And Icons written by Gregory Thomas and published by Adams Media. This book was released on 2003-04-01 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book steps into the studios of top designers as their ideas happen. Case studies trace the evolution of great logos, symbols and icons, illustrating the process with initial roughs and intermediary sketches that lead up to the final designs for companies including Nike and IBM. In addition, this book expands its boundaries to include symbols and icons, two rarely covered yet increasingly vital areas of design. Gregory Thomas is the owner and principal of Gregory Thomas Associates, a Santa Monica-based design consultancy. the award-winning company boosts an international client list that includes CBS, IBM, Levi Strauss & Company, Yale University, and MCA/Universal Pictures.
Download or read book Madam C J Walker written by Erica L. Ball and published by Rowman & Littlefield. This book was released on 2021-01-29 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: "[An] exhaustively detailed account of the life of Madam C.J. Walker." Booklist, Starred Review Madam C. J. Walker—reputed to be America’s first self-made woman millionaire—has long been celebrated for her rags-to-riches story. Born to former slaves in the Louisiana Delta in the aftermath of the Civil War, married at fourteen, and widowed at twenty, Walker spent the first decades of her life as a laundress, laboring in conditions that paralleled the lives of countless poor and working-class African American women. By the time of her death in 1919, however, Walker had refashioned herself into one of the most famous African American figures in the nation: the owner and president of a hair-care empire and a philanthropist wealthy enough to own a country estate near the Rockefellers in the prestigious New York town of Irvington-on-Hudson. In this biography, Erica Ball places this remarkable and largely forgotten life story in the context of Walker’s times. Ball analyzes Walker’s remarkable acts of self-fashioning, and explores the ways that Walker (and the Walker brand) enabled a new generation of African Americans to bridge the gap between a nineteenth-century agrarian past and a twentieth-century future as urban-dwelling consumers.
Download or read book Design Is How It Works written by Jay Greene and published by Penguin. This book was released on 2010-07-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: "It's not just what it looks like and feels like. Design is how it works."-Steve Jobs There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot. Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Jay Greene illuminates the methods of companies that rely on design to stand out in their industries. From the experiences of those at companies from Porsche to REI to Lego, we learn that design isn't merely about style and form. The heart of design is rethinking the way products and services work for customers in real life. Greene explains how: -Porsche pit its designers against each other to create its bestselling Cayenne SUV -Clif listened intently to customers, resulting in the industry-changing Luna energy bar -OXO paid meticulous attention to the details, turned its LiquiSeal mug from an abysmal failure into one of its greatest successes -LEGO started saying no to its designers-saving its brick business in the process Greene shows how important it is to build a culture in which design is more than an after-the-fact concern-it's part of your company's DNA. Design matters at every stage of the process. It isn't easy, and it increases costs, but it also boosts profits, sometimes to a massive extent. In an increasingly competitive marketplace, design represents the best chance you have of transcending your competitors.
Download or read book The Perfect Capital written by Karen Healey Wallace and published by Acorn Independent Press. This book was released on 2013-11-14 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Like a Gill inscription itself: controlled, full of sexual tension, human, sensitive and with all this, rather wild and a bit unsettling.” - Lida Lopes Cardozo Kindersley Maud is dedicated to the art of lettercutting. Whilst observing a century-old inscription carved by Eric Gill into the outside wall of a London church, she is mistaken by Edward for a prostitute. She accepts his offer. Why does a woman seeking the precision and discipline of perfect letterforms abandon herself so recklessly to the undisciplined and all too imperfect world of Edward? What does rich, hedonistic city banker Edward see in the purposeful and unmaterialistic woman who is at least ten years older than his normal bedmates... and one still pining for her husband from whom she is separated? Lettercutting becomes not just a background, but an analogy for the search for perfection in an imperfect world. Can such shallow beginnings lead to a relationship that carves itself into their souls? The answer comes as a surprising end to this powerful and witty debut novel.
Download or read book Logo Design Love written by David Airey and published by Pearson Education. This book was released on 2015 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.
Download or read book The Elements of Logo Design written by Alex W. White and published by Simon and Schuster. This book was released on 2017-09-05 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Visually Stunning Guide to Learning the Art of Logo Design Designers looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo. With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as: Logic in design Relationships, hierarchy, and structure Differences and similarities in design Research and planning an identity How to build a logo using type, image, and space Letterforms, type, and fonts Type alteration Semiotics: icons and symbols Image-to-image relationships With a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks.
Download or read book Principles of Logo Design written by George Bokhua and published by Rockport Publishers. This book was released on 2022-08-09 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to design simple, powerful, and timeless logos. *Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design USA* When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind. In Principles of Logo Design, noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communicationwith minimal information to create logos using, simple, monochromatic shapes. This comprehensive volume includes: How to apply a strong, simple, and minimal design aesthetic to logo design Why gridding is important, and understanding the golden ratio and when to use it How to sketch and refine logos through tracing, then grid and execute a mark in Adobe Illustrator Fine-tuning techniques to ensure visual integrity Knowing how to design a great logo is a core skill for any graphic designer. Principles of Logo Design helps designers at all levels of skill and experience conceive, develop, and create logos that are not only pleasing to the eye but evoke a sense of perfection.
Download or read book The Making of a Design Icon written by Paul Hazell and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Icons of Evolution written by Jonathan Wells and published by Simon and Schuster. This book was released on 2002-01-01 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything you were taught about evolution is wrong.
Download or read book Virgil Abloh Nike ICONS written by Virgil Abloh and published by Taschen. This book was released on 2021-01-05 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together all the greats--from Air Jordan 1 to Air Presto--Nike and Virgil Abloh reinvent sneaker culture with the collaborative project The Ten and redesign 10 sneaker icons. Experience engineering ingenuity and Abloh's investigative design process: each shoe is a piece of industrial design, a readymade sculpture, and a wearable all at once.
Download or read book American Icon written by Bryce G. Hoffman and published by Three Rivers Press. This book was released on 2012 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: A riveting, behind-the-scenes account of the near collapse of the Ford Motor Company, which in 2008 was close to bankruptcy, and CEO Alan Mulally's hard-fought effort and bold plan--including his decision not to take federal bailout money--to bring Ford back from the brink.
