Download or read book The Lawyer s Guide to Marketing on the Internet written by Gregory H. Siskind and published by American Bar Association. This book was released on 2007 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this up-to-date third edition of The Lawyer's Guide to Marketing on the Internet, you'll learn how to make the latest technology work for your practice and increase your firm's visibility. This comprehensive resource provides proven online marketing strategies and guides you on how to effectively and efficiently market your law practice.
Download or read book Internet Marketing for Lawyers written by D. L. Carr and published by CreateSpace. This book was released on 2014-06-02 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: New! From the Best Selling Author of GOING SOLO - D.L. Carr. INTERNET MARKETING FOR LAWYERS How to Get New Clients A lawyer's guide to effective and simple Internet Marketing, focused on getting new clients. Published in 2014 - Up to date, and Relevant! An excellent "step by step" guide that is easy to follow. Loaded with specific and practical tools to successfully promote your law practice on the Internet, the right way! If you are ready to grow your law practice, and you wish to make your marketing efforts more effective, this book is for you.
Download or read book The Lawyer s Guide to Using the Internet written by and published by . This book was released on 2000 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Lawyer s Guide to Marketing written by Noah Carmichael and published by Createspace Independent Publishing Platform. This book was released on 2017-11 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although big law firm and small law firm marketing strategies have similarities to other small businesses, there is one thing you must keep in mind. You are NOT like other small or local businesses. The question then becomes, why are you utilizing the same marketing strategies as everyone else? Learn how to develop and improve your law firm marketing efforts to include data and analytics to get more clients and understand what attracts visitors to your law firm. In "A Lawyers Guide to Marketing," you will discover: -How having a client-centered website can significantly improve your (UX) user experience -How to define and develop your law firms content strategy -Why law firms should still use traditional marketing strategies to remain top of mind -How to improve your digital marketing efforts across all channels to lower costs and improve conversion -Why online reputation management matters to your law firms bottom line -How call tracking and conversation analytics can make your law firm more money Book Chapters: Chapter 1: The Client-Centered Website Design Chapter 2: Content Strategy and Development Chapter 3: Traditional Marketing and Building Offline Authority Chapter 4: A Look at Digital Marketing and Your Law Firm Chapter 5: Building Your Online Reputation Chapter 6: Call Tracking and Conversation Analytics Chapter 7: Creating Closed-Loop Analytics to Improve Conversions Also Included are 2 Checklists: - In-house Marketing Questionnaire - Agency Questionnaire
Download or read book The Consumer Law Revolution written by Stephanie L. Kimbro and published by American Bar Association. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a revolution occurring in the delivery of legal services in the United States. Consumers in need of personal and business legal assistance are turning to the Internet to find lawyers, just like they shop online to buy consumer products. Firms that lack a compelling online marketing presence will lose out on clients and revenue. The Consumer Law Revolution will show lawyers how to harness the marketing power offered by branded legal services networks such as Rocket Lawyer, Avvo, LawZam, LexSpot, and many more--and pull in new clients in the process.
Download or read book Internet Marketing for Lawyers written by D. Carr and published by Createspace Independent Publishing Platform. This book was released on 2016-02-07 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: INTERNET MARKETING FOR LAWYERS - Online Tools and Strategy - A lawyer's guide to effective marketing online. The internet is changing every day with new ways to reach new and present clients. This practical guide is written in a simple and "no nonsense" format, that gets right to business. Whether you are tech savvy or not, your business' success can be catapulted to a new level, by taking advantage of every online opportunity. This book will outline the way! Topics covered: - Google Search Engine Optimization (SEO) - Proper Website Structure - Internet Directories (Avvo, LexisNexis, etc.) - Blogs and Articles - YouTube Essentials - Social Media (FaceBook, Twitter, LindedIn, etc.) - Email A current and relevant tool for the lawyer wanting to optimize their online presence. Watch a preview on YouTube: Link: https: //youtu.be/Sa45vwuZLuY
Download or read book Courting Your Clients written by Margaret Grisdela and published by Lulu.com. This book was released on 2007 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Canadian Lawyer s Guide to Advanced Internet Marketing written by Henry J. Chang and published by Scarborough, Ont. : Carswell. This book was released on 1998-01-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Law Firm Associate s Guide to Personal Marketing and Selling Skills written by Catherine Alman MacDonagh and published by American Bar Association. This book was released on 2007 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a trainer's manual designed to be used in conjunction with The Law Firm Associate's Guide to Personal Marketing and Selling Skills (sold separately). It will serve as a guide to the person who is charged with leading the training sessions and will explain how to best structure the sessions and use the book. Chapters will provide skill development outlines at each level for marketing and sales training; discussion guidelines for coaches working internally or externally with attorneys and teams; discussion guidelines for firm members working internally with individual attorneys; and discussion guidelines, checklists, and program ideas for the person responsible for professional development.
Download or read book The Lawyer s Guide to Working Smarter with Knowledge Tools written by Marc Lauritsen and published by American Bar Association. This book was released on 2010 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ground-breaking guide introduces lawyers and other professionals to a powerful class of software that supports core aspects of legal work. The author discusses how technologies like practice systems, work product retrieval, document assembly, and interactive checklists help people work smarter. If you are looking to work more effectively, this book provides a clear roadmap, with many concrete examples and thought-provoking ideas.
Download or read book The Lawyers Guide to Adobe Acrobat written by David L. Masters and published by American Bar Association. This book was released on 2005 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now including information about Acrobat version 7.0 as well as 6.0, thisbook takes lawyers through the processes of working with PDFdocuments, allowing them to communicate like never before. They'lllearn how to create, control, and more securely deliver intelligent, content-rich documents that can be opened by anyone using AdobeReader. More and more court systems require electronic filing, and thisis the definitive guide to the standard for those filing systems
Download or read book How to Market Your Law Firm Online Internet Marketing Guide written by Montina Portis and published by . This book was released on 2015-04-25 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're on the first page of Google search results for "things you want to be known for," you win. If you're on page 2, you might as well be on page 200; you lose. This is a brutal competition, and you're up against the same lawyers here as you are in your practice: same competition, different battlefield.In order to be found on the Web, you need to put information there that people will find. That information has to be relevant and useful to your clients, and it needs to be distinctive and representative about your practice. In this guide we will walk you step-by-step through the process of marketing your law firm online by optimizing your website from an SEO perspective and explain:* How the search engines work (PPC vs. map listings vs. organic) and what you need to do to handle each for maximum return.* How to build authority online & how to use an authority building strategy so that your law firm ranks above the competition.* Our search engine optimization strategy for law firms.* The importance of law firm keywords. This single insight is invaluable for you as a lawyer, and more!
Download or read book The Essential Attorney Handbook for Internet Marketing Search Engine Optimization and Website Deve written by Jeffery W. Lantz and published by Esquire Interactive. This book was released on 2009-10 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can attorneys reach new clients on the Internet? Veteran attorney and Internet entrepreneur Jeff Lantz provides the definitive source for law firm Internet marketing, brand and value proposition creation, effective website development, search engine optimization (SEO), search engine/pay-per-click marketing on Google, Bing, and Yahoo!, blogging, and social/business networking on Facebook and Twitter. The book discusses domain name acquisition, hosting, website platform and Content Management Systems, Web 2.0 design, SEO for high rankings on Google, and creating a powerful Client-Centered Website that resonates with clients and serves as a call to action. What Internet marketing is the most effective? Learn how to measure cost-per-client and to use website statistics for better marketing allocation. Step-by-step instructions are provided for domain registration, designing PPC ad campaigns on Google, Bing, and Yahoo!, and creating business pages on Facebook and Twitter.
Download or read book Online Marketing for Lawyers written by Joshua Sutterfield and published by Createspace Independent Publishing Platform. This book was released on 2014-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Marketing for Lawyers: Website, Blog, & Social Media is a must have book for any lawyer who wants to successfully market their law firm in the 21st Century. By focusing on the three pillars of online marketing success, this book will show: » How to build a legal website with detailed instructions on developing a website, website layout, and how to write search engine optimized (SEO) content in order to dominate your local market.» How to create a legal blog with detailed instructions on developing and managing a blog, writing engaging content, ethics, and SEO. Also, learn how you can develop blog content in one weekend and continue to drive traffic to your blog all yearlong.» How to use social media networks to attract followers. Learn how you can use Facebook, Twitter, Google Plus, and LinkedIn to gain greater web visibility and grow your online influence.Included: 30-day Online Marketing For Lawyers Action Guide to accelerate your law firm's online marketing presence.If you are serious about marketing your law firm online, then you need this book.About the AuthorJoshua Sutterfield is a best selling author, attorney, and a legal marketing strategist. He has extensive experience in Internet marketing, blogging, and social media. He is also author of the best selling book Tech Savvy Attorney: Starting a Law Practice in the Virtual and Mobile Technology Age.
Download or read book The Complete Guide to Marketing Your Law Practice written by Hollis Hatfield Weishar and published by Section of Law Practice Management. This book was released on 1999 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to marketing law firm or practice. Contains strategies and insights from the country's top legal marketers.
Download or read book The Secrets to Marketing and Automating Your Law Practice written by David Bitton and published by . This book was released on 2018-02-20 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this definitive guide to starting, marketing and growing your law firm, you'll receive key insights from leading experts in the legal industry today. Inside you'll discover 11 steps to launch a successful law firm, how to get website leads on autopilot, online advertising secrets from the pros, how to build and market your website, business development for legal rainmakers, how to dominate social media overnight, and much more.
Download or read book Social Media for Lawyers written by Carolyn Elefant and published by American Bar Association. This book was released on 2010 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many lawyers view social media as a passing fad, but lawyers who dismiss social media do so at their peril. This cutting-edge guide shows lawyers how to use a practical, goal-centric approach to social media. By enabling lawyers to identify the social media platforms and tools that fit their practice, lawyers can implement them easily, efficiently, and ethically. Written by two lawyers, this book is designed with both the novice and advanced user in mind.
