Download or read book The Language of Museum Communication written by Cecilia Lazzeretti and published by Springer. This book was released on 2016-09-08 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopting corpus linguistics and genre analysis methodologies. After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies? Are museum press releases threatened by new approaches used in contemporary public relations? Are the typical press release features still detectable in new genres? Drawing on insights from linguistics, discourse analysis, and museum communication this book will be of great value to researchers and practitioners of applied linguistics, sociolinguistics, and museum communication scholars.
Download or read book Museum Texts written by Louise Ravelli and published by Routledge. This book was released on 2007-01-24 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideal for students and professionals alike, this book uses a wide range of examples, and answers key questions in the study of how museums communicate and provides an excellent set of frameworks to investigate the complexities of communication in museums.
Download or read book Museum Communication and Social Media written by Kirsten Drotner and published by Routledge. This book was released on 2014-03-14 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visitor engagement and learning, outreach, and inclusion are concepts that have long dominated professional museum discourses. The recent rapid uptake of various forms of social media in many parts of the world, however, calls for a reformulation of familiar opportunities and obstacles in museum debates and practices. Young people, as both early adopters of digital forms of communication and latecomers to museums, increasingly figure as a key target group for many museums. This volume presents and discusses the most advanced research on the multiple ways in which social media operates to transform museum communications in countries as diverse as Australia, Denmark, Germany, Norway, the UK, and the United States. It examines the socio-cultural contexts, organizational and education consequences, and methodological implications of these transformations.
Download or read book Museum Texts written by Louise Ravelli and published by Routledge. This book was released on 2007-01-24 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Answering key questions in the study of how museums communicate, Louise Ravelli provides a set of frameworks to investigate the complexities of communication in museums: * What is an appropriate level of complexity for a written label? * Why do some choice in language make a more direct relation to visitors? * Is there a correct way of presenting a particular view of content? * How do design practices contribute to the overall meanings being made? The frameworks enhance the way we critically analyze and understand museums text, both in the sense of conventional – written texts in museums – and in an expanded sense of the museum as a whole operating as a communicative text. Using a wide range of examples Ravelli argues that communication contributes fundamentally to what a museum is, who it relates to and what it stands for. Not only museum studies and communications studies students, but also professionals in the field will find Museum Texts an indispensable guide on communication frameworks.
Download or read book Museums and Written Communication written by Ani Avagyan and published by Cambridge Scholars Publishing. This book was released on 2018-11-23 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume brings together 30 museum experts (26 in English and 4 in French) to lift the lid on museum print and texts. Contributions were originally presented at the UNESCO World Book Capital of 2012, a timely and far-sighted conference held in Armenia. If text is essential to communication, how can museums be sure that what they offer will engage, interpret or even transform the visitor, the tourist or the scholar? This book offers a wealth of answers to this question and related concerns.
Download or read book Museum Languages written by Gaynor Kavanagh and published by Burns & Oates. This book was released on 1991 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business of museums is to explain the past by showing and explaining material culture (objects, things) to visitors. Much effort has been devoted to improving the presentation of the objects themselves, and even more to explaining their importance, their context and their relevance. This book is a critical examination of the techniques used today, their success or failure and the connections between recent work in museums and contemporary studies of text, meaning signs and symbols.
Download or read book Museum Communication and Social Media written by Kirsten Drotner and published by Routledge. This book was released on 2014-03-14 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visitor engagement and learning, outreach, and inclusion are concepts that have long dominated professional museum discourses. The recent rapid uptake of various forms of social media in many parts of the world, however, calls for a reformulation of familiar opportunities and obstacles in museum debates and practices. Young people, as both early adopters of digital forms of communication and latecomers to museums, increasingly figure as a key target group for many museums. This volume presents and discusses the most advanced research on the multiple ways in which social media operates to transform museum communications in countries as diverse as Australia, Denmark, Germany, Norway, the UK, and the United States. It examines the socio-cultural contexts, organizational and education consequences, and methodological implications of these transformations.
Download or read book Museum Media Message written by Eilean Hooper-Greenhill and published by Routledge. This book was released on 2013-03-07 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collecting together a group of talented writers, Museum, Media, Message considers, in depth, the most up-to-date approaches to museum communication including: museums as media; museums and audience; and the evaluation of museums. Addressing the need for museums to develop better knowledge of visitor experience, this volume introduces a broad range of issues, and presents the ultimate how, why and who of museum communication. Museum, Media, Message combines philosophical discussion, practical examples and case studies and examines museum communication in three sections: analyzing how museums and galleries construct and transmit complex systems of value through processes of collection and exhibition raising philosophical and management issues and exploration of work with specific audiences introducing methods for studying the audiences’ experiences of communication events in museums. Perfect for people who want to develop a more critical and informed professional museum practice, and for students looking to enhance their skills of analysis and reflection, this book is of value to anyone interested in the current debates and issues of this new and growing field.
Download or read book Language at Work written by Helen de Silva Joyce and published by Cambridge Scholars Publishing. This book was released on 2016-02-08 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over recent decades, linguists have used various theoretical frameworks to investigate the language of the workplace and public institutions, and this work continues to expand into new social contexts. This linguistic research has been used for various applied purposes, including the need to improve communication within organisations and with external clients, customers and patients, and to develop communication and language training programs. Language at Work: Analysing Language Use in Work, Education, Medical and Museum Contexts outlines recent linguistic research in a cross-section of institutions – museums, schools, universities, defence, non-government organisations, universities, hospitals and corporations, as well as Asian-based call centres. The chapters will be of interest to students and scholars of linguistics, language teachers, museum curators, trainers, and educators, in addition to the general reader interested in organisational communication.
Download or read book The Museum in the Digital Age written by Régine Bonnefoit and published by . This book was released on 2017-12 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The current "digital revolution" or "digital era" has affected most of the realms of today's world, particularly the domains of communication and the creation, safeguarding and transmission of knowledge. Museums, whose mission is to be open to the public and to acquire, conserve, re-search, communicate and exhibit the heritage of humanity, are thus directly concerned by this revolution. This collection highlights the manner in which museums and curators tackle the challenges of digi-tal technology. The contributions are divided into four groups that illustrate the extent of the impact of digital technologies on museums: namely, exhibitions devoted to new media or mounted with the use of new media; the hidden face of the museum and the conservation of digital works of art; cultural mediation and the communication and promotion of museums using digital tools; and the legal aspects of the digitalisation of content, whether for creative purposes or preservation."
Download or read book Meanings and Messages written by Linda Ferguson and published by . This book was released on 1995-01-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Educational Role of the Museum written by Eilean Hooper-Greenhill and published by Psychology Press. This book was released on 1999 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grounded in the strengths of its first edition, this book has been restructured to include new papers and recent articles, and presents front-running theory and practice as it addresses the relationships of museums and galleries to their audiences.
Download or read book Manual of Museum Management written by Gail Dexter Lord and published by Rowman & Littlefield. This book was released on 2024-02-27 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Manual of Museum Management, Third Edition presents a comprehensive and detailed analysis of: the principles of museum organization, the ways in which people work together to accomplish museum objectives, and the ways in which museums, large and small, can function most effectively. This new edition offers updated information on the key aspects of museum practice that dominate today – everything from “flatter” organizational models, shared leadership, the efflorescence of digital practice and complexity in the field, museums and social justice, the hard work and positive rewards of community engagement and partnership, platform “balance” to alternative revenue models. All new contemporary “snapshots” provided by practitioners and drawn from museums and galleries around the world bring the principles to life and digitally-accessed links and resources (in the e-book) round out the relevance and usefulness of this third edition.
Download or read book Appropriate Museology Appropriate Language written by Gundula Avenarius and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Graphic Design in Museum Exhibitions written by Jona Piehl and published by Routledge. This book was released on 2020-12-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design in Museum Exhibitions offers an in-depth analysis of the multiple roles that exhibition graphics perform in contemporary museums and exhibitions. Drawing on a study of exhibitions that took place at the Victoria and Albert Museum, London, the Museum of London and the Haus der Geschichte, Bonn, Piehl brings together approaches from museum studies, design practice and narrative theory to examine museum exhibitions as multimodal narratives in which graphics account for one set of narrative resources. The analysis underlines the importance of aspects such as accessibility and at the same time problematises conceptualisations that focus only on the effectiveness of graphics as display device, by drawing attention to the contributions that graphics make towards the content on display and to the ways in which it is experienced in the museum space. Graphic Design in Museum Exhibitions argues for a critical reading of and engagement with exhibition graphic design as part of wider debates around meaning-making in museum studies and exhibition-making practice. As such, the book should be essential reading for academics, researchers and students from the fields of museum and design studies. Practitioners such as exhibition designers, graphic designers, curators and other exhibition makers should also find much to interest them in the book.
Download or read book Engaging Diverse Communities written by Melissa A. Johnson and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "As U.S. museums evolve from their role as elite institutions to organizations serving multiple stakeholders, they must adopt new communication practices to meet their social missions and organizational goals. Engaging Diverse Communities, the first book-length study of museum public relations for practitioners since 1983, details how institutions can use communication fundamentals to establish and maintain relationships with a wide range of cultural groups and constituencies. Melissa A. Johnson interviews communicators at cultural heritage museums to understand the challenges of representing communities based on racial and ethnic, generational, immigrant, and language identities. Exploring how communications professionals function as cultural intermediaries by negotiating competing and intersecting identities and mastering linguistic and visual code-switching, she presents an analysis of the communication tactics of more than two hundred art, history, African American, American Indian, and other diverse museums. Engaging Diverse Communities illuminates best public relations practices, especially in media relations, digital press relations, website content production, social media, and event planning. This essential text for museum professionals also addresses visual aesthetics, cultural expression, and counter-stereotypes, and offers guidance on how to communicate cultural attractiveness"--
Download or read book Museum Marketing written by Ruth Rentschler and published by Routledge. This book was released on 2009-11-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Museums have moved from a product to a marketing focus within the last ten years. This has entailed a painful reorientation of approaches to understanding visitors as ‘customers’; new ways of fundraising and sponsorship as government funding decreases; and grappling with using the internet for marketing. This book brings the latest in marketing thinking to bear on the museum sector taking into account both the commercial issues and social mission it involves. Carefully structured to be highly accessible the book offers: * A contemporary and relevant and global approach to museum marketing written by authors in Britain, Australia, the United States, and Asia * An approach that reflects the particular challenges museums of varying sizes face when seeking to market an experience to a diverse set of stakeholders: audience; funders; sponsors and government. * A particular focus on museum marketing in the 'Information Age' * Major case studies at the beginning and end of each section of the book, and smaller case studies within chapters The hugely experienced author team, includes both leading academics and practitioners to ensure the book has broad appeal and is both relevant, innovative and progressive in approach. It will be essential reading for students in museum studies, non-profit marketing, and arts management and marketing. It will also be equally relevant for professionals working in and managing museums and galleries, heritage attractions and ministries of arts.
