Download or read book The Invisible Grail written by John Simmons and published by Texere Publishing. This book was released on 2003 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one thing that all brands desire is customer affection. They want to be loved. And when they are not loved, what are they lacking? Is it possible to find the missing element Â- the holy grail Â- that will bring them closer to their customers and their own people? In his new book, John Simmons reveals how to undertake and complete that quest Â- using the power of words.
Download or read book The Invisible Grail written by John Simmons and published by . This book was released on 2006 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his influential book, We, Me, Them & It, John Simmons changed the way many people think about writing for business. In this book, he looks at how language, words and storytelling can create and build strong brands. The Invisible Grail takes its readers on a journey that looks at some of the world's biggest brands (such as Guinness and Unilever) and examines how they have used language to engage their audiences. Moreover, Simmons looks at the smaller emerging brands (such as Innocent and Lush) and their incredible success in connecting with their customers. This search for the "grail", to unlock the hidden creative resources within every successful brand's story, is the basic aim of this book. It succeeds not only in practical terms (providing the reader with valuable lessons in branding) but also in inspirational terms (providing the reader with new insights and ideas for approaching marketing).
Download or read book The Invisible Grail written by John Simmons and published by Cyan Communications. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one thing that all brands desire is customer affection. They want to be loved. And when they are not loved, what are they lacking? Is it possible to find the missing element that will bring them closer to their customers. In this work, John Simmons reveals how to undertake and complete that quest.
Download or read book The Invisible Master written by Leo Lyon Zagami and published by CCC Publishing. This book was released on 2018-09-30 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leo Zagami's groundbreaking study of aliens and UFOs explores where we come from and which mysterious figures have guided humanity's political and religious choices. From the prophets to the initiates and magicians, all ages have drawn from a common source of ultra-terrestrial and magical knowledge, passed down for millennia. This text reveals the identity of the unknown superiors, secret chiefs, and invisible masters who have guided Freemasonry, the Illuminati, and others. Zagami speaks of the existence of multidimensional doors used by the various Illuminati to let other beings into our world, while alluding to the latest discoveries of quantum physics for support. This shocking text will be embraced by those willing to look beyond the everyday to analyze our world's most puzzling circumstances.
Download or read book The Invisible Grail written by John Simmons and published by Urbane Publications. This book was released on 2016-06-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one thing that all brands desire is customer affection. They want to be loved. And when they are not loved, what are they lacking? Is it possible to find the missing element that will bring them closer to their customers. In this work, John Simmons reveals how to undertake and complete that quest.
Download or read book Brands and Branding written by Rita Clifton and published by John Wiley & Sons. This book was released on 2009-04-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from leading brand experts around the world, this valuable resource delineates the case for brands (financial value, social value, etc.) and looks at what makes certain brands great. It covers best practices in branding and also looks at the future of brands in the age of globalization. Although the balance sheet may not even put a value on it, a company’s brand or its portfolio of brands is its most valuable asset. For well-known companies it has been calculated that the brand can account for as much as 80 percent of their market value. This book argues that because of this and because of the power of not-for-profit brands like the Red Cross or Oxfam, all organisations should make the brand their central organising principle, guiding every decision and every action. As well as making the case for brands and examining the argument of the anti-globalisation movement that brands are bullies which do harm, this second edition of Brands and Branding provides an expert review of best practice in branding, covering everything from brand positioning to brand protection, visual and verbal identity and brand communications. Lastly, the third part of the book looks at trends in branding, branding in Asia, especially in China and India, brands in a digital world and the future for brands. Written by 19 experts in the field, Brands and Branding sets out to provide a better understanding of the role and importance of brands, as well as a wealth of insights into how one builds and sustains a successful brand.
Download or read book Arthurian Literature X written by Richard Barber and published by Boydell & Brewer Ltd. This book was released on 1991 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tenth volume of Arthurian Literature continues some ofthe themes of earlier issues, as well as exploring unfamiliar andcontroversial ground. The second part of CHRISTINE POULSON's survey of the Arthurian legend in 19th-century art is an analysisby subject of the works catalogued by artist in Arthurian Literature IX. A. H. W. SMITH provides a substantial update to MaryWildman's bibliography of modern Arthurian literature which appearedin Arthurian Literature II, adding not only recent works butalso many items missing from the earlier list. Mr Smith also contributesan article on Ponticus Virumnius and the text of Gildas, one of themore intriguing mysteries of Arthurian text history, and sets outVirumnius' claim to have seen a poem by Gildas which has since disappeared. ARMEL DIVERRES writes on the origins of Chretien de Troyes'Conte del Graal; he argues that we should seek the poet's inspiration in the crusading activities of Philip of Flanders, supporting his case with a careful examination of many otherwise difficult passages in the poem.
Download or read book American Cosmic written by D.W. Pasulka and published by Oxford University Press. This book was released on 2019-01-18 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than half of American adults and more than seventy-five percent of young Americans believe in intelligent extraterrestrial life. This level of belief rivals that of belief in God. American Cosmic examines the mechanisms at work behind the thriving belief system in extraterrestrial life, a system that is changing and even supplanting traditional religions. Over the course of a six-year ethnographic study, D.W. Pasulka interviewed successful and influential scientists, professionals, and Silicon Valley entrepreneurs who believe in extraterrestrial intelligence, thereby disproving the common misconception that only fringe members of society believe in UFOs. She argues that widespread belief in aliens is due to a number of factors including their ubiquity in modern media like The X-Files, which can influence memory, and the believability lent to that media by the search for planets that might support life. American Cosmic explores the intriguing question of how people interpret unexplainable experiences, and argues that the media is replacing religion as a cultural authority that offers believers answers about non-human intelligent life.
Download or read book Writing Marketing written by Stephen Brown and published by SAGE. This book was released on 2005-09-15 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is a very diverse discipline, dealing with everything from the costs of globalization to the benefits of money-back guarantees. However, there is one thing that all marketing academics share. They are writers. They publish or perish. Their careers are advanced, and their reputations are enhanced, by the written word. Despite its importance, writing is rarely discussed, much less written about, by marketing scholars. It is one of the least understood, yet most significant, academic competencies. It is a competency in need of careful study. Writing Marketing is the first such study. It offers a detailed reading of five renowned marketing writers, ranging from Ted Levitt to Morris Holbrook, and draws lessons that can be adopted, with profit, by everyone else. Although it is not a `how to' book – there are no lengthy lists of dos and don’ts – Writing Marketing reveals that the `rules' of good writing are good for nothing. Written by Stephen Brown, whose own writing skills are much commented upon, Writing Marketing is insightful, illuminating and iconoclastic. It is a must read for every marketing academic, irrespective of their methodological inclinations or philosophical preferences.
Download or read book Writing and Growing written by Timothy Horan and published by Rowman & Littlefield. This book was released on 2022-07-11 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Dr. Timothy Horan presents an original and highly effective writing program whose major goal is to transform high school students into accomplished writers and mature young adults. This writing program is innovative, rigorous, and engaging, and was designed with high school students in mind. This volume contains a total of twenty original writing projects that represent creative (and innovative) interpretations of Common Core Writing Standards. These projects focus on the worlds of contemporary secondary students, exploring such topics as technology, literature, goals for the future, and potential careers. Each assignment in this book is full and complete, and includes a reproducible outline that presents the assignment to students in a simplified graphical format. As students progress through this program, they will encounter engaging writing projects that foster growth and anticipate the changes occurring in students’ lives during this time of development and transition. It will also prepare students for the rigors of writing in college, career, and the unwritten future that awaits all of them. Finally, Dr. Horan issues a call for every secondary school in the United States to create and implement courses singularly devoted to the craft of writing—and this book contains the curriculum for that course.
Download or read book Initiation Into the Grail Mysteries written by Grailmaster and published by iUniverse. This book was released on 2001-04-24 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Significant new spiritual impulses come into our world through the strivings and invocations of unique men and women who have achieved a close attunement with the invisible guides of humanity known in Hermetic terms as Spiritual Hierarchy. The Temple of the Holy Grail is a new spiritual impulse given in the latter quarter of the twentieth century. It is a mystery school designed to empower spiritually mature women and men with Hierarchical attunement for esoteric world service. Thus, Hierarchy has created an initiatic mystery school based not upon secrecy, but accessibility, and not upon hidden geographical centers, but a worldwide virtual platform. T:.H:.G:. is not dependent upon secret adepts, but upon self-empowerment. It is focused not merely upon the spiritual achievements of the past, but upon the coming generation of spiritually gifted individuals who are attuning themselves to Divine Will and Hierarchy. T:.H:.G:. exists to facilitate the empowerment of those spiritually talented individuals who have the potential to contribute wonderful new achievements of soul and spirit for the sake of the New Humanity. It is a tool to be used by such people.
Download or read book Mending the Past and Healing the Future with Soul Retrieval written by Alberto Villoldo and published by ReadHowYouWant.com. This book was released on 2010-11 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating book by psychologist and medical anthropologist Alberto Villoldo, Ph.D., explains the practices for healing outside of ordinary time and space. It shows how to enter the timeless now to heal events that occurred in the past, and to correct the course of destiny. Dr. Villoldo discusses ways in which you can heal yourself and your...
Download or read book Music Semiotics A Network of Significations written by Esti Sheinberg and published by Routledge. This book was released on 2017-07-05 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: United in their indebtedness to the scholarship of Raymond Monelle, an international group of contributors, including leading authorities on music and culture, come together in this state of the art volume to investigate different ways in which music signifies. Music semiotics asks what music signifies as well as how the signification process takes place. Looking at the nature of musical texts and music's narrativity, a number of the essays in this collection delve into the relationship between music and philosophy, literature, poetry, folk traditions and the theatre, with opera a genre that particularly lends itself to this mode of investigation. Other contributions look at theories of musical markedness, metaphor and irony, using examples and specific musical texts to serve as case studies to validate their theoretical approaches. Musical works discussed include those by Haydn, Mozart, Beethoven, Schumann, Wagner, Stravinsky, Bart?Xenakis, Kutavicius and John Adams, offering stimulating discussions of music that attest to its beauty as much as to its intellectual challenge. Taking Monelle's writing as a model, the contributions adhere to a method of logical argumentation presented in a civilized and respectful way, even - and particularly - when controversial issues are at stake, keeping in mind that contemplating the significance of music is a way to contemplate life itself.
Download or read book Barcelona 2004 Edges of Experience written by Lyn Cowan and published by Daimon. This book was released on 2006 with total page 1382 pages. Available in PDF, EPUB and Kindle. Book excerpt: The stimulating program featured clinical, artistic, historical and other interests and concerns of Jungian Psychology today, with wide-ranging presentations and events. From the Contents: Cultural Complexes in the Group and the Individual Psyche by Thomas Singer, Sam Kimbles Descent and Emergence Symbolized in Four Alchemical Paintings by Dyane Sherwood An Archetypal Approach to Drugs and AIDS: A Brazilian Perspective by Dartiu Xavier da Silveira Frida Kahlo by Mathy Hemsari Cassab Images from ARAS: Healing our Sense of Exile from Nature by Ami Ronnberg Trauma and Individuation by Ursula Wirtz Human Being Human: Subjectivity and the Individuation of Culture by Christopher Hauke Studies of Analytical Long-Term Therapy by Wolfram Keller, Rainer Dilg & Seth Isaiah Rubin Analysis in the Shadow of Terror by Henry Abramovitch Ethics in the IAAP – A New Resource by Luigi Zoja, Liliana Wahba & Hester Solomon Hope Abandoned and Recovered in the Psychoanalytic Situation by Donald Kalsched In the Footsteps of Eranos by P. Kugler, H. Kawai, D. Miller, G. Quispel & R. Hinshaw The Self, the Symbolic and Synchronicity by George Hogenson Memory and Emergence by John Dourley Bild, Metapher & Symbol: An der Grenze der kommunizierbaren Erfahrung by M. Krapp Broken Vessels – Living in two Worlds: Some Aspects of Working with Clients with a Physical Disability by Kathrin Asper & Elizabeth Martigny
Download or read book Barcelona 2004 Edges of Experience Memory and Emergence written by Lyn Cowan and published by Daimon. This book was released on with total page 1382 pages. Available in PDF, EPUB and Kindle. Book excerpt: The stimulating program featured clinical, artistic, historical and other interests and concerns of Jungian Psychology today, with wide-ranging presentations and events. From the Contents: Cultural Complexes in the Group and the Individual Psyche by Thomas Singer, Sam Kimbles Descent and Emergence Symbolized in Four Alchemical Paintings by Dyane Sherwood An Archetypal Approach to Drugs and AIDS: A Brazilian Perspective by Dartiu Xavier da Silveira Frida Kahlo by Mathy Hemsari Cassab Images from ARAS: Healing our Sense of Exile from Nature by Ami Ronnberg Trauma and Individuation by Ursula Wirtz Human Being Human: Subjectivity and the Individuation of Culture by Christopher Hauke Studies of Analytical Long-Term Therapy by Wolfram Keller, Rainer Dilg & Seth Isaiah Rubin Analysis in the Shadow of Terror by Henry Abramovitch Ethics in the IAAP – A New Resource by Luigi Zoja, Liliana Wahba & Hester Solomon Hope Abandoned and Recovered in the Psychoanalytic Situation by Donald Kalsched In the Footsteps of Eranos by P. Kugler, H. Kawai, D. Miller, G. Quispel & R. Hinshaw The Self, the Symbolic and Synchronicity by George Hogenson Memory and Emergence by John Dourley Bild, Metapher & Symbol: An der Grenze der kommunizierbaren Erfahrung by M. Krapp Broken Vessels – Living in two Worlds: Some Aspects of Working with Clients with a Physical Disability by Kathrin Asper & Elizabeth Martigny
Download or read book Soul Journeying written by Alberto Villoldo, Ph.D. and published by Hay House, Inc. This book was released on 2017-07-25 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating book by best-selling author, psychologist, and medical anthropologist Alberto Villoldo explains the practices for healing outside of ordinary time and space. It shows you how to enter the timeless now to heal events that occurred in the past, and to correct the course of destiny. Dr. Villoldo discusses ways in which you can heal yourself and your loved ones by employing intention through practices used by shamans of the Americas —which, until now, have been inaccessible to most of the world. The shamans of old called this journeying. In this book, you’ll discover that you have a four-chambered heart in the same way you have a four-chambered soul. In the first chamber, you store away the memory of a wound that derailed your destiny. In the second, you keep the limiting beliefs and soul contracts that you entered into at the time of your loss. In the third, you recover the grace and trust that will make you whole again; and in the fourth, you remember the calling and mission that you choose to unfold in this lifetime. “While everyone has a future,” Villoldo says, &lquo;only certain people have a destiny.” This book shows you how to find and manifest yours.
Download or read book Marketing Wisdom written by Kartikeya Kompella and published by Springer. This book was released on 2018-08-30 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the work of some of the contemporary world leaders in marketing. The contributors are authors of a set of path-breaking books on marketing. To ensure sufficient depth of coverage, the contributors have taken the essence of their earlier books and combined it with their latest understanding and cases. This has served to enhance the content and put it in the readers’ current context. It is common knowledge that keeping pace with the growing application of marketing requires a novel approach. With new ideas and nuances being discovered every day, it has become a real challenge for marketers and students of marketing to keep up to date on important contemporary marketing concepts. Given its unique approach and thoughtful curation, this book presents readers with diversity of perspectives along with a unique depth of thinking.
