Download or read book The Attention Merchants written by Tim Wu and published by Vintage. This book was released on 2017-09-19 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.
Download or read book Merchants written by Edmond Smith and published by Yale University Press. This book was released on 2021-09-14 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new history of English trade and empire—revealing how a tightly woven community of merchants was the true origin of globalized Britain In the century following Elizabeth I’s rise to the throne, English trade blossomed as thousands of merchants launched ventures across the globe. Through the efforts of these "mere merchants," England developed from a peripheral power on the fringes of Europe to a country at the center of a global commercial web, with interests stretching from Virginia to Ahmadabad and Arkhangelsk to Benin. Edmond Smith traces the lives of English merchants from their earliest steps into business to the heights of their successes. Smith unpicks their behavior, relationships, and experiences, from exporting wool to Russia, importing exotic luxuries from India, and building plantations in America. He reveals that the origins of "global" Britain are found in the stories of these men whose livelihoods depended on their skills, entrepreneurship, and ability to work together to compete in cutthroat international markets. As a community, their efforts would come to revolutionize Britain’s relationship with the world.
Download or read book Merchants of Doubt written by Naomi Oreskes and published by A&C Black. This book was released on 2011-10-03 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The U.S. scientific community has long led the world in research on such areas as public health, environmental science, and issues affecting quality of life. These scientists have produced landmark studies on the dangers of DDT, tobacco smoke, acid rain, and global warming. But at the same time, a small yet potent subset of this community leads the world in vehement denial of these dangers. Merchants of Doubt tells the story of how a loose-knit group of high-level scientists and scientific advisers, with deep connections in politics and industry, ran effective campaigns to mislead the public and deny well-established scientific knowledge over four decades. Remarkably, the same individuals surface repeatedly-some of the same figures who have claimed that the science of global warming is "not settled" denied the truth of studies linking smoking to lung cancer, coal smoke to acid rain, and CFCs to the ozone hole. "Doubt is our product," wrote one tobacco executive. These "experts" supplied it. Naomi Oreskes and Erik M. Conway, historians of science, roll back the rug on this dark corner of the American scientific community, showing how ideology and corporate interests, aided by a too-compliant media, have skewed public understanding of some of the most pressing issues of our era.
Download or read book Merchants and Revolution written by Robert Brenner and published by Verso Books. This book was released on 2020-05-05 with total page 718 pages. Available in PDF, EPUB and Kindle. Book excerpt: Merchants and Revolution examines the activities of London's merchant community during the early Stuart period. Proposing a new understanding of long-term commercial change, Robert Brenner explains the factors behind the opening of long-distance commerce to the south and east, describing how the great City merchants wielded power to exploit emerging business opportunities, and he profiles the new colonial traders, who became the chief architects of the Commonwealth's dynamic commercial policy.
Download or read book The Merchants of Siberia written by Erika Monahan and published by Cornell University Press. This book was released on 2016-04-01 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Merchants of Siberia, Erika Monahan reconsiders commerce in early modern Russia by reconstructing the trading world of Siberia and the careers of merchants who traded there. She follows the histories of three merchant families from various social ranks who conducted trade in Siberia for well over a century. These include the Filat'evs, who were among Russia’s most illustrious merchant elite; the Shababins, Muslim immigrants who mastered local and long-distance trade while balancing private endeavors with service to the Russian state; and the Noritsyns, traders of more modest status who worked sometimes for themselves, sometimes for bigger merchants, and participated in the emerging Russia-China trade. Monahan demonstrates that trade was a key component of how the Muscovite state sought to assert its authority in the Siberian periphery. The state’s recognition of the benefits of commerce meant that Russian state- and empire-building in Siberia were characterized by accommodation; in this diverse borderland, instrumentality trumped ideology and the Orthodox state welcomed Central Asian merchants of Islamic faith. This reconsideration of Siberian trade invites us to rethink Russia’s place in the early modern world. The burgeoning market at Lake Yamysh, an inner-Eurasian trading post along the Irtysh River, illuminates a vibrant seventeenth-century Eurasian caravan trade even as Europe-Asia maritime trade increased. By contextualizing merchants and places of Siberian trade in the increasingly connected economies of the early modern period, Monahan argues that, commercially speaking, Russia was not the "outlier" that most twentieth-century characterizations portrayed.
Download or read book Merchants of Culture written by John B. Thompson and published by John Wiley & Sons. This book was released on 2021-04-14 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: These are turbulent times in the world of book publishing. For nearly five centuries the methods and practices of book publishing remained largely unchanged, but at the dawn of the twenty-first century the industry finds itself faced with perhaps the greatest challenges since Gutenberg. A combination of economic pressures and technological change is forcing publishers to alter their practices and think hard about the future of the books in the digital age. In this book - the first major study of trade publishing for more than 30 years - Thompson situates the current challenges facing the industry in an historical context, analysing the transformation of trade publishing in the United States and Britain since the 1960s. He gives a detailed account of how the world of trade publishing really works, dissecting the roles of publishers, agents and booksellers and showing how their practices are shaped by a field that has a distinctive structure and dynamic. This new paperback edition has been thoroughly revised and updated to take account of the most recent developments, including the dramatic increase in ebook sales and its implications for the publishing industry and its future.
Download or read book The Legend of the Monk and the Merchant written by Terry Felber and published by Thomas Nelson Inc. This book was released on 2012 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Terry Felber has written a parable that will transform your life and your business. Many years ago, this book helped Dave Ramsey rediscover the marketplace as a mission field--and merchants as ministers. Now let it open your eyes to the opportunities for service and leadership all around you.
Download or read book Merchant Kings written by Stephen R. Bown and published by Macmillan. This book was released on 2010-12-07 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commerce meets conquest in this swashbuckling story of the six merchant-adventurers who built the modern world It was an era when monopoly trading companies were the unofficial agents of European expansion, controlling vast numbers of people and huge tracts of land, and taking on governmental and military functions. They managed their territories as business interests, treating their subjects as employees, customers, or competitors. The leaders of these trading enterprises exercised virtually unaccountable, dictatorial political power over millions of people. The merchant kings of the Age of Heroic Commerce were a rogue's gallery of larger-than-life men who, for a couple hundred years, expanded their far-flung commercial enterprises over a sizable portion of the world. They include Jan Pieterszoon Coen, the violent and autocratic pioneer of the Dutch East India Company; Peter Stuyvesant, the one-legged governor of the Dutch West India Company, whose narrow-minded approach lost Manhattan to the British; Robert Clive, who rose from company clerk to become head of the British East India Company and one of the wealthiest men in Britain; Alexandr Baranov of the Russian American Company; Cecil Rhodes, founder of De Beers and Rhodesia; and George Simpson, the "Little Emperor" of the Hudson's Bay Company, who was chauffeured about his vast fur domain in a giant canoe, exhorting his voyageurs to paddle harder so he could set speed records. Merchant Kings looks at the rise and fall of company rule in the centuries before colonialism, when nations belatedly assumed responsibility for their commercial enterprises. A blend of biography, corporate history, and colonial history, this book offers a panoramic, new perspective on the enormous cultural, political, and social legacies, good and bad, of this first period of unfettered globalization.
Download or read book Merchant Princes written by Leon A. Harris and published by Kodansha. This book was released on 1994 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A compelling history of America's famous Jewish shopkeeping families shows how the Filenes, Gimbels, Marcuses, and others created renowned retail empires out of small pushcart beginnings, powerfully evoking the social changes that were transforming America early in the century."--
Download or read book The Global Merchants written by Joseph Sassoon and published by National Geographic Books. This book was released on 2023-03-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The astonishing story of the Sassoons, one of the nineteenth century's preeminent commercial families and 'the Rothschilds of the East' The Sassoons were one of the great business dynasties of the nineteenth century, as eminent as traders as the Rothschilds were bankers. This book reveals the secrets behind the family's phenomenal success: how a handful of Jewish exiles from Ottoman Baghdad forged a mercantile juggernaut from their new home in colonial Bombay, the vast network of agents, informants and politicians they built, and the way they came to bridge East and West, culturally as well as commercially. As one competitor remarked, 'silver and gold, silks, gums and spices, opium and cotton, wool and wheat - whatever moves over sea or land feels the hand or bears the mark of Sassoon & Co.' Drawing for the first time on the vast family archives, Joseph Sassoon brings vividly to life a succession of remarkable characters. From a single generation: Flora, the first woman to steer a major global business, Siegfried, the poet, and Victor, the tycoon who drew the stars of Hollywood's silent era to his skyscraper in Shanghai. Through the lives these ambitious figures built for themselves in London, Bombay and beyond, the reader is drawn into a captivating world of politics and power, innovation and intrigue, high society and empire. The Global Merchants is thus at once an intimate portrait of a single family and a panorama of the hundred and thirty years of their prominence: from the Opium Wars and opening of China to the American Civil War, the establishment of the British Raj to India's independence. Together these give a fresh perspective on the evolution of one of the defining forces of their age and the present: globalization. The Sassoons were variously its agents, advocates and casualties, and watching them moving through the world, we perceive the making of our own.
Download or read book Value Merchants written by James C. Anderson and published by Harvard Business Press. This book was released on 2007-11-07 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do your salespeople feel under extreme pressure to retain accounts or gain new business at any cost? If so, you may be leaving big money on the table. Consider the integrated-circuit supplier representative who lost $500,000 of potential profit on a single transaction, just to "win" a deal that he would have closed anyway at the higher price. Do not make price concessions. Become a value merchant instead. In this authoritative book, James Anderson, Nirmalya Kumar, and James Narus explain how companies in business markets can use customer value management techniques to estimate the value of your market offerings, create value propositions that resonate with your customers, and maximize the return you will get on the superior value that you deliver. Drawing on extensive research and detailed case studies of companies like Sonoco, Tata Steel, and Quaker Chemical, Value Merchants will change the mindset and behavior of your executives, sales management, representatives, and marketers—as well as your customers.
Download or read book The New England Merchants In The Seventeenth Century written by Bernard Bailyn and published by Read Books Ltd. This book was released on 2013-03-05 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: In detail Bailyn here presents the struggle of the merchants to achieve full social recognition as their successes in trade and in such industries as fishing and lumbering offered them avenues to power. Surveying the rise of merchant families, he offers a look in depth of the emergence of a new social group whose interests and changing social position powerfully affected the developing character of American society.
Download or read book The Great Trade Routes written by Philip Parker and published by Protico. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For centuries trade has been vital to the growth and prosperity of societies. The ancient world saw the expansion of Western Asian, Mediterranean and Polynesian civilizations as transport networks for trade were established. These routes were instrumental in founding urban centres and trading ports that became ethnically and culturally diverse hubs of commerce and learning. Later, imperial expansion reached far-flung corners of the world, bringing all manner of goods to a mass populace. The Great Trade Routes examines the principal trade networks throughout history. Encompassing coastal and trans-oceanic maritime trade, inland waterway traffic, and overland trade, it traces the steps of the pioneering explorers and merchants who pushed into remote regions across the globe. Filled with fascinating historical detail, exotic locales, and a wealth of illustrations, this book analyzes the importance of trade to commercial and cultural exchange, focusing on great routes such as the Silk Road, the Grand Trunk, Via Maris, Hanseatic and Mediterranean sea-routes, tea and grain races and passages to the New World. From cargoes of semi-precious stones and metals to textiles, foodstuffs and luxury goods such as furs, silk and spices, this fascinating work examines the routes that were established to transport an astounding variety of lucrative goods, giving an expansive overview from the pre-classical period to the modern post-industrial age.
Download or read book Aleppo written by Philip Mansel and published by Bloomsbury Publishing. This book was released on 2016-02-28 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every time gardens welcomed us, we said to them, Aleppo is our aim and you are merely the route.' Al-Mutanabbi Aleppo lies in ruins. Its streets are plunged in darkness, most of its population has fled. But this was once a vibrant world city, where Muslims, Christians and Jews lived and traded together in peace. Few places are as ancient and diverse as Aleppo – one of the oldest, continuously inhabited cities in the world – successively ruled by the Assyrian, Persian, Greek, Roman, Arab, Ottoman and French empires. Under the Ottomans, it became the empire's third largest city, after Constantinople and Cairo. It owed its wealth to its position at the end of the Silk Road, at a crossroads of world trade, where merchants from Venice, Isfahan and Agra gathered in the largest suq in the Middle East. Throughout the region, it was famous for its food and its music. For 400 years British and French consuls and merchants lived in Aleppo; many of their accounts are used here for the first time. In the first history of Aleppo in English, Dr Philip Mansel vividly describes its decline from a pinnacle of cultural and economic power, a poignant testament to a city shattered by Syria's civil war.
Download or read book The Old Merchants of New York City written by Walter Barrett and published by . This book was released on 1864 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Sassoons written by Joseph Sassoon and published by Pantheon. This book was released on 2022-10-25 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: A spectacular generational saga of the making (and undoing) of a family dynasty: the riveting untold story of the gilded Jewish Bagdadi Sassoons, who built a vast empire through global finance and trade—cotton, opium, shipping, banking—that reached across three continents and ultimately changed the destinies of nations. With full access to rare family photographs and archives. “Engaging...compelling...well-paced and supremely satisfying. ”—The New York Times They were one of the richest families in the world for two hundred years, from the 19th century to the 20th, and were known as ‘the Rothschilds of the East.’ Mesopotamian in origin, and for more than forty years the chief treasurers to the pashas of Baghdad and Basra, they were forced to flee to Bushir on the Persian Gulf; David Sassoon and sons starting over with nothing, and beginning to trade in India in cotton and opium. The Sassoons soon were building textile mills and factories, and setting up branches in shipping in China, and expanding beyond, to Japan, and further west, to Paris and London. They became members of British parliament; were knighted; and owned and edited Britain’s leading newspapers, including The Sunday Times and The Observer. And in 1887, the exalted dynasty of Sassoon joined forces with the banking empire of Rothschild and were soon joined by marriage, fusing together two of the biggest Jewish commerce and banking families in the world. Against the monumental canvas of two centuries of the Ottoman Empire and the changing face of the Far East, across Europe and Great Britain during the time of its farthest reach, Joseph Sassoon gives us a riveting generational saga of the making of this magnificent family dynasty.
Download or read book The Great Merchants written by Tom Mahoney and published by HarperCollins Publishers. This book was released on 1974 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
