Download or read book The Effect of One sided and Two sided Arguments on Change of Opinion written by Peter D. Freel and published by . This book was released on 1962 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Argumentation written by Raymond S. Nickerson and published by Cambridge University Press. This book was released on 2020-12-17 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses two questions: what makes an argument persuasive and what makes a claims that support them plausible?
Download or read book Introductory Psychology written by R.B. Burns and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last few years have seen a growth in the number of psychology courses which are being offered as single subject or combined studies options in universities, polytechnics and colleges of higher education. More recently, there has been a marked increase in the number of students in schools and colleges of further education taking 'A' level, '0' level and 'Ala' level psychology examinations. Psychology, too, features much more prominently in professional training schemes, and it is now quite common to encounter the subject in courses for police officers, clergy, teachers, nurses and other paramedical and caring profes sions. In the past, students had to rely extensively on a diet of psychology texts published in the USA, supplemented by a few modest British contributions, and by a number of specialist books written by scholars reflecting their particular interests. Nowadays, it is possible to point to a significantly larger number of British texts and monographs which deal with major issues in psychology, and a number of general textbooks have been written especially for school and college students preparing for GeE examinations.
Download or read book The Nature and Origins of Mass Opinion written by John R. Zaller and published by Cambridge University Press. This book was released on 1992-08-28 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this 1992 book John Zaller develops a comprehensive theory to explain how people acquire political information from elites and the mass media and convert it into political preferences. Using numerous specific examples, Zaller applies this theory to the dynamics of public opinion on a broad range of subjects, including domestic and foreign policy, trust in government, racial equality, and presidential approval, as well as voting behaviour in U.S. House, Senate, and presidential elections. The thoery is constructed from four basic premises. The first is that individuals differ substantially in their attention to politics and therefore in their exposure to elite sources of political information. The second is that people react critically to political communication only to the extent that they are knowledgeable about political affairs. The third is that people rarely have fixed attitudes on specific issues; rather, they construct 'preference statements' on the fly as they confront each issue raised. The fourth is that, in constructing these statements, people make the greatest use of ideas that are, for various reasons, the most immediately salient to them. Zaller emphasizes the role of political elites in establishing the terms of political discourse in the mass media and the powerful effect of this framing of issues on the dynamics of mass opinion on any given issue over time.
Download or read book A Study of the Effects of Ethos and One sided Versus Two sided Presentation of Arguments in Persuasive Communication written by Charles Dressler Ertle and published by . This book was released on 1967 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Essential Psychology written by R.B. Burns and published by Springer Science & Business Media. This book was released on 2008-04-06 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: While this book is concerned with psychology let no reader believe that after studying it he or she will be a budding psychologist. Only those elements of psychology which are central to the adequate functioning of the professional in the health and allied caring services are covered. Many popular topics, such as intelligence, memory, concept formation, will not be found within the covers of this book. The objective of this book is to enable those professionals who have responsibility for the well-being, health and care of others to develop insight into and to become more empathetic to the needs, motivations, feelings and behaviour of their charges. An ancillary objective is that the readers too might come to understand a little more about their own behaviour, particularly in relation to their work situation. Patients in hospital, children in residential care, the elderly in the old folks' home are all perceiving and thinking organisms, not merely interesting medical cases, a classical set of symptoms, a collection of statistics or a bulging case file. Every person, whether professional or client, is affected by the way others respond to them, by the feelings each has for the other, by the non-verbal signals of eye contact, smile, and voice tone, etc.
Download or read book Argumentation and Education written by Nathalie Muller Mirza and published by Springer Science & Business Media. This book was released on 2009-06-19 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the last decade, argumentation has attracted growing attention as a means to elicit processes (linguistic, logical, dialogical, psychological, etc.) that can sustain or provoke reasoning and learning. Constituting an important dimension of daily life and of professional activities, argumentation plays a special role in democracies and is at the heart of philosophical reasoning and scientific inquiry. Argumentation, as such, requires specific intellectual and social skills. Hence, argumentation will have an increasing importance in education, both because it is a critical competence that has to be learned, and because argumentation can be used to foster learning in philosophy, history, sciences and in many other domains. Argumentation and Education answers these and other questions by providing both theoretical backgrounds, in psychology, education and theory of argumentation, and concrete examples of experiments and results in school contexts in a range of domains. It reports on existing innovative practices in education settings at various levels.
Download or read book Anyone Who Has a View written by F.H. van Eemeren and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains a selection of papers from the International Conference on Argumentation (Amsterdam, 2002) by prominent international scholars of argumentation theory. It provides an insightful cross-section of the current state of affairs in argumentation research. It will be of interest to all those working in the field of argumentation theory and to all scholars who are interested in recent developments in this field.
Download or read book Shared Experiences in Human Communication written by Stewart L. Tubbs and published by Routledge. This book was released on 2020-03-12 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: A novel approach to traditional subjects, the wide variety of opinions, and the extensive introductory material lift this book out of the ordinary “readings" class, and will reward the reader with understanding and appreciation of a complex subject. This collection of 37 provocative selections on human communication shares with the reader the experience and insights of some of the best minds in the discipline. The selections for the most part deal with traditional communication topics in a novel way. For example, in the chapter on verbal communication, there is a selection on profane language; in the chapter on nonverbal communication, there is a section entitled “The Silent Language of Love”; in the chapter on small group communication, there’s the Parkinson article on laws in groups; and in the chapter on mass communication, there’s one on today’s interest in sexually oriented magazines. The entire spectrum of topics usually found in beginning courses in speech communication is here. An extensive Section Two includes discussion on the psychological and transactional analysis views of communication. A brief introduction precedes each section focusing on the key ideas of each reading. Sources include the Journal of Communication, Industry Week, Journalism Quarterly, Psychology Today, Supervisory Management, Journal of Social Issues, Harvard Business Review, and Today's Speech.
Download or read book The Human Impact of the COVID 19 Pandemic written by Robert B. Burns and published by Springer Nature. This book was released on 2023-07-16 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the impact of the COVID-19 pandemic on human society. The current global pandemic has thrown a diverse set of entwined social, psychological, and economic disruptive impacts of human suffering on societies, groups, and individuals due to the flow on effects of not only the disease itself but massive dislocations of the everyday routines of life driven by mandated restrictions imposed by national governments. This intersecting set of experiences has evoked considerable human distress particularly in the fields of employment, education, healthcare work, and bereavement rituals. This text reviews, from existing knowledge and the research emanating in the last two years from around the world, the issues and problems faced by people and their governments.
Download or read book Business Psychology and Organisational Behaviour written by Eugene F. McKenna and published by Psychology Press. This book was released on 2000 with total page 730 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introductory textbook about business psychology and organisational behaviour.
Download or read book Persuasion written by Daniel J. O'Keefe and published by SAGE. This book was released on 2002 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communication Yearbook 22 written by Michael Roloff and published by Routledge. This book was released on 2012-07-23 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication Yearbook 22 contains in-depth literature reviews focused on an important topic in specialized areas as well as syntheses that describe scholarship in other domains. Each chapter addresses an aspect of one of the most pressing issues currently facing individuals: how to communicate with people from different backgrounds or cultures. The first two chapters examine the ways sex differences and cross-cultural differences affect communication behavior. The following three chapters focus on harmful speech, the effects of pornography on criminal sexual offenders and personalization of conflict. Further chapters focus on argumentation, organizational settings and government/media relations as well as styles of customer service, communication within families with aging parents and intercultural friendship.
Download or read book Predicting and Changing Behavior written by Martin Fishbein and published by Psychology Press. This book was released on 2011-02-14 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It provides an up-to-date review of relevant research, discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.
Download or read book Psychological Foundations of Attitudes written by Anthony G. Greenwald and published by Academic Press. This book was released on 2013-09-24 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychological Foundations of Attitudes presents various approaches and theories about attitudes. The book opens with a chapter on the development of attitude theory from 1930 to 1950. This is followed by separate chapters on the principles of the attitude-reinforcer-discriminative system; a systematic test of a learning theory analysis of interpersonal attraction; a "spread of effect" in attitude formation; Hullian learning theory; and possible origins of learned attitudinal cognitions. Subsequent chapters deal with mechanisms through which attitudes can function as both independent and dependent variables in the attitude-behavior link; and the problem of how people go about applying a summary label to their attitudes and the reciprocal effects that rating has on the content of attitude. The final chapters discuss a commodity theory that relates selective social communication to value formation; the freedoms there are in regard to attitudes; attitude change occasioned by actions which are discrepant from one's previously existing attitudes or values; and the conflict-theory approach to attitude change.
Download or read book Tides of Consent written by James A. Stimson and published by Cambridge University Press. This book was released on 2015-08-25 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Politics is a trial in which those in government - and those who aspire to serve - make proposals, debate alternatives, and pass laws. Then the jury of public opinion decides. It likes the proposals or actions or it does not. It trusts the actors or it does not. It moves, always at the margin, and then those who benefit from the movement are declared winners. This book is about that public opinion response. Its most basic premise is that although public opinion rarely matters in a democracy, public opinion change is the exception. Public opinion rarely matters because the public rarely cares enough to act on its concerns or preferences. Change happens only when the threshold of normal public inattention is crossed. When public opinion changes, governments rise or fall, elections are won or lost, and old realities give way to new demands.
Download or read book Fundamentals of Public Communication Campaigns written by Jonathan Matusitz and published by John Wiley & Sons. This book was released on 2022-09-08 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most comprehensive and up-to-date textbook on public communication campaigns currently available Fundamentals of Public Communication Campaigns provides students and practitioners with the theoretical and practical knowledge needed to create and implement effective messaging campaigns for an array of real-world scenarios. Assuming no prior expertise in the subject, this easily accessible textbook clearly describes more than 700 essential concepts of public communication campaigns. Numerous case studies illustrate real-world media campaigns, such as those promoting COVID–19 vaccinations and social distancing, campaigns raising awareness of LGBTQ+ issues, entertainment and Hollywood celebrity campaigns, and social activist initiatives including the #MeToo movement and Black Lives Matter (BLM). Opening with a thorough introduction to the fundamentals of public communication campaigns, the text examines a wide array of different health communication campaigns, social justice and social change campaigns, and counter-radicalization campaigns. Readers learn about the theoretical foundations of public communication campaigns, the roles of persuasion and provocation, how people’s attitudes can be changed through fear appeals, the use of ethnographic research in designing campaigns, the ethical principles of public communication campaigns, the potential negative effects of public messaging, and much more. Describes each of the 10 steps of public communication campaigns, from defining the topic and setting objectives to developing optimal message content and updating the campaign with timely and relevant information Covers public communication campaigns from the United States as well as 25 other countries, including Australia, Brazil, Canada, China, Egypt, India, Israel, Singapore, South Korea, and the United Kingdom Offers a template for creating or adapting messages for advertising, public relations, health, safety, entertainment, social justice, animal rights, and many other scenarios Incorporates key theories such as the Diffusion of Innovations (DoI) theory, social judgment theory (SJT), the Health Belief Model (HBM), social cognitive theory (SCT), and self–determination theory (SDT) Includes in-depth case studies of communication campaigns of Islamophobia, antisemitism, white supremacism, and violent extremism. Fundamentals of Public Communication Campaigns is the perfect textbook for undergraduate students across the social sciences and the humanities, and a valuable resource for general readers with interest in the subject.
