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EBookClubs

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Book The Decoded Company

Download or read book The Decoded Company written by Leerom Segal and published by Penguin. This book was released on 2014-02-20 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: A powerful guide to building a data-centric corporate culture that unleashes talent and improves engagement Amazon delights customers with recommendations that are spot on. Google amazes us by generating answers before we've even finished asking a question. These companies know who we are and what we want. The key to their magic is Big Data. Personalizing the consumer experience with the collection and analysis of consumer data is widely recognized as one of the biggest business opportunities of the 21st century. But there is a flip side to this that has largely been missed. What if we were able to use data about employees to personalize and customize their experience - to increase their engagement, help them learn faster on the job, and figure out which teams they should be on? In this book, Leerom and his colleagues outline the six principles they've used to decode work and unlock the maximum potential of their talent, and share success stories from other organizations that have embraced this approach. The Decoded Company is an actionable blueprint for any company that wants the best from its people, and isn't afraid of radical approaches to get it. Leerom Segal is the president and CEO of Klick and has been named "Entrepreneur of the Year" by the Business Development Bank of Canada, won the "Young Entrepreneur of the Year" award from Ernst and Young, and was named to Profit Magazine's Hall of Fame as the youngest CEO ever to lead a nonprofit company. Aaron Goldstein is the co-founder of Klick and is a Senior Certified Project Manager Professional. Jay Goldman was Head of Marketing at Rypple, a venture-backed startup acquired by Salesforce in 2012 and now known as Work.com. He is the author of the O'Reilly Facebook Cookbook, and he has been published in the Harvard Business Review. Rahaf Harfoush is the author of several books including Yes We Did. She was a contributor to the best-selling Wikinomics and Grown Up Digital.

Book Decoded  Enhanced Edition

Download or read book Decoded Enhanced Edition written by Jay-Z and published by Random House Group. This book was released on 2010-12-07 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This enhanced eBook includes: • Over 30 minutes of never-before-seen video* interviews with Jay-Z discussing the back-story and inspiration for his songs • Two bonus videos*: “Rap is Poetry” and “The Evolution of My Style” • The full text of the book with illustrations and photographs *Video may not play on all readers. Check your user manual for details. Expanded edition of the acclaimed New York Times bestseller features 16 pages of new material, including 3 new songs decoded. Decoded is a book like no other: a collection of lyrics and their meanings that together tell the story of a culture, an art form, a moment in history, and one of the most provocative and successful artists of our time.

Book Decoded

    Book Details:
  • Author : Phil Barden
  • Publisher : John Wiley & Sons
  • Release : 2013-03-04
  • ISBN : 1118345606
  • Pages : 291 pages

Download or read book Decoded written by Phil Barden and published by John Wiley & Sons. This book was released on 2013-03-04 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking book Phil Barden reveals what decision science explains about people’s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on the motivations behind consumers’ choices and what happens in the human brain as buyers make their decisions. He deciphers the ‘secret codes’ of products, services and brands to explain why people buy them. And finally he shows how to apply this knowledge in day to day marketing to great effect by dramatically improving key factors such as relevance, differentiation and credibility. Shows how the latest insights from the fields of Behavioural Economics, psychology and neuro-economics explain why we buy what we buy Offers a pragmatic framework and guidelines for day-to-day marketing practice on how to employ this knowledge for more effective brand management - from strategy to implementation and NPD. The first book to apply Daniel Kahneman’s Nobel Prize-winning work to marketing and advertising Packed with case studies, this is a must-read for marketers, advertising professionals, web designers, R&D managers, industrial designers, graphic designers in fact anyone whose role or interest focuses on the ‘why’ behind consumer behaviour. Foreword by Rory Sutherland, Executive Creative Director and Vice-Chairman, OgilvyOne London and Vice-Chairman,Ogilvy Group UK Full colour throughout

Book Culture Decks Decoded

    Book Details:
  • Author : Bretton Putter
  • Publisher :
  • Release : 2018
  • ISBN : 9781527223745
  • Pages : 261 pages

Download or read book Culture Decks Decoded written by Bretton Putter and published by . This book was released on 2018 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Decoded Company

Download or read book The Decoded Company written by and published by . This book was released on 2017 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Decoded

    Book Details:
  • Author : Mai Jia
  • Publisher : Penguin UK
  • Release : 2014-03-12
  • ISBN : 0241961998
  • Pages : 320 pages

Download or read book Decoded written by Mai Jia and published by Penguin UK. This book was released on 2014-03-12 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoded tells the story of Rong Jinzhwen, one of the great code-breakers in the world. A semi-autistic mathematical genius, Jinzhen is recruited to the cryptography department of China's secret services, Unit 701, where he is assigned the task of breaking the elusive 'Code Purple'. Jinzhen rises through the ranks to eventually become China's greatest and most celebrated code-breaker; until he makes a mistake. Then begins his descent through the unfathomable darkness of the world of cryptology into madness. Decoded was an immediate success when it was published in 2002 in China and has become an international bestseller. With the pacing of a literary crime thriller, Mai Jia's masterpiece also combines elements of historical fiction and state espionage. Taking place in the shadowy world of Chinese secret security, where Mai Jia worked for decades, it introduces us to a place that is unfamiliar, intriguing and authentic. And with Rong Jinzhen, it introduces us to a character who is deeply flawed and fragile, yet possessing exceptional intelligence. Decoded is an unforgettable and gripping story of genius, brilliance, insanity and human frailty. Mai Jia (the pseudonym of Jiang Benhu) is arguably the most successful writer in China today. His books are constant bestsellers, with total sales over three million copies. He became the highest paid author in China last year with his new book, Wind Talk. He has achieved unprecedented success with film adaptation: all of his novels are made - or are being made - into major films or TV series, the screenplays of which are often written by Mai Jia himself. He is hailed as the forerunner of Chinese espionage fiction, and has created a unique genre that combines spycraft, code-breaking, crime, human drama, historical fiction, and metafiction. He has won almost every major award in China, including the highest literary honor - the Mao Dun Award.

Book Decoding the IRA

    Book Details:
  • Author : Thomas G. Mahon
  • Publisher : Mercier Press Ltd
  • Release : 2008
  • ISBN : 1856356043
  • Pages : 353 pages

Download or read book Decoding the IRA written by Thomas G. Mahon and published by Mercier Press Ltd. This book was released on 2008 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Featuring facsimilies of the actual coded documents, the book delves into nearly every matter conceivable for a paramilitary organisation, ranging from the importation of explosives to the use of IRA informants in the gardai. Documents detail the IRA's secret agreement with the Soviet Union and its attempts to provide military assistance to China; military espionage in America; plans to stage a gas attack on Dublin; the IRA's infiltration of the GAA and control of the Kerry football team and the struggle with Eamon de Valera and Fianna Fail. The book provides an unnerving insight into how the IRA saw itself and conducted its dangerous business in secrecy."--BOOK JACKET.

Book Hustle and Float

Download or read book Hustle and Float written by Rahaf Harfoush and published by Diversion Books. This book was released on 2019-02-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: OUR CULTURE HAS BECOME OBSESSED WITH HUSTLING. As we struggle to keep up in a knowledge economy that never sleeps, we arm ourselves with life hacks, to-do lists, and an inbox-zero mentality, grasping at anything that will help us work faster, push harder, and produce more. There’s just one problem: most of these solutions are making things worse. Creativity isn’t produced on an assembly line, and endless hustle is ruining our mental and physical health while subtracting from our creative performance. Productivity and Creativity are not compatible; we are stuck between them, and like the opposite poles of a magnet, they are tearing us apart. When we’re told to sleep more, meditate, and slow down, we nod our heads in agreement, yet seem incapable of applying this advice in our own lives. Why do we act against our creative best interests? WE HAVE FORGOTTEN HOW TO FLOAT. The answer lies in our history, culture, and biology. Instead of focusing on how we work, we must understand why we work—why we believe that what we do determines who we are. Hustle and Float explores how our work culture creates contradictions between what we think we want and what we actually need, and points the way to a more humane, more sustainable, and, yes, more creative, way of working and living.

Book Decoding CEO Speak

Download or read book Decoding CEO Speak written by Russell Craig and published by University of Toronto Press. This book was released on 2021 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoding CEO-Speak monitors the written and oral language of CEOs to reveal its manipulative, enlightening, frustrating, inspiring, and disturbing characteristics.

Book Skincare Decoded

Download or read book Skincare Decoded written by Victoria Fu and published by Simon and Schuster. This book was released on 2021-03-23 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you really need a ten-step skincare regimen? Is that $100 eye cream worth it? And what the heck are “actives” anyway? In this book two professional chemists and beauty industry insiders tell all. Depending on who you listen to, the secret to beautiful skin is microbiomes. Or Korean rice water. Or maybe a dermaplaning tool. It feels like you need a degree in chemistry to even understand what these products are, and if they live up to the hype. Luckily, Victoria Fu and Gloria Lu, professional skincare chemists have done that work so you don’t have to. The science may seem complicated, but this book will show you how simple it can be, giving you what you need to make informed decisions about your skin (and your wallet). Skincare Actives? Technically, cat sneezes could count. SPF? Yep, super important. Caffeine serums? The science is still out. CBD additives? Not enough studies yet, so the jury’s still out. The authors are the creators behind the popular Chemist Confessions Instagram, and this book brings the sass, humor, and solid information they’re known for. Additional chapters address the best ingredients for every skin type, and reveal the only four products you really need.

Book Business Credit Decoded

    Book Details:
  • Author : Ty Crandall
  • Publisher :
  • Release : 2012-08-19
  • ISBN : 9781479213740
  • Pages : 134 pages

Download or read book Business Credit Decoded written by Ty Crandall and published by . This book was released on 2012-08-19 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Credit Decoded is an insider's guide on how to build an exceptional business credit score and profile for any business. This book will reveal how a business owner can be approved for tens-of-thousands of dollars in revolving credit cards and credit lines. Plus, this special book reveals how business owners can secure large amounts of cash funding for their business without a personal guarantee required from the business owner. Learn the insider secrets of the business credit world and be approved for more money than you have ever imagined before

Book Software Design Decoded

Download or read book Software Design Decoded written by Marian Petre and published by MIT Press. This book was released on 2016-10-06 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: An engaging, illustrated collection of insights revealing the practices and principles that expert software designers use to create great software. What makes an expert software designer? It is more than experience or innate ability. Expert software designers have specific habits, learned practices, and observed principles that they apply deliberately during their design work. This book offers sixty-six insights, distilled from years of studying experts at work, that capture what successful software designers actually do to create great software. The book presents these insights in a series of two-page illustrated spreads, with the principle and a short explanatory text on one page, and a drawing on the facing page. For example, “Experts generate alternatives” is illustrated by the same few balloons turned into a set of very different balloon animals. The text is engaging and accessible; the drawings are thought-provoking and often playful. Organized into such categories as “Experts reflect,” “Experts are not afraid,” and “Experts break the rules,” the insights range from “Experts prefer simple solutions” to “Experts see error as opportunity.” Readers learn that “Experts involve the user”; “Experts take inspiration from wherever they can”; “Experts design throughout the creation of software”; and “Experts draw the problem as much as they draw the solution.” One habit for an aspiring expert software designer to develop would be to read and reread this entertaining but essential little book. The insights described offer a guide for the novice or a reference for the veteran—in software design or any design profession. A companion web site provides an annotated bibliography that compiles key underpinning literature, the opportunity to suggest additional insights, and more.

Book Decode and Conquer

Download or read book Decode and Conquer written by Lewis C. Lin and published by . This book was released on 2013-11-28 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Land that Dream Product Manager Job...TODAYSeeking a product management position?Get Decode and Conquer, the world's first book on preparing you for the product management (PM) interview. Author and professional interview coach, Lewis C. Lin provides you with an industry insider's perspective on how to conquer the most difficult PM interview questions. Decode and Conquer reveals: Frameworks for tackling product design and metrics questions, including the CIRCLES Method(tm), AARM Method(tm), and DIGS Method(tm) Biggest mistakes PM candidates make at the interview and how to avoid them Insider tips on just what interviewers are looking for and how to answer so they can't say NO to hiring you Sample answers for the most important PM interview questions Questions and answers covered in the book include: Design a new iPad app for Google Spreadsheet. Brainstorm as many algorithms as possible for recommending Twitter followers. You're the CEO of the Yellow Cab taxi service. How do you respond to Uber? You're part of the Google Search web spam team. How would you detect duplicate websites? The billboard industry is under monetized. How can Google create a new product or offering to address this? Get the Book that's Recommended by Executives from Google, Amazon, Microsoft, Oracle & VMWare...TODAY

Book Decoding the World

    Book Details:
  • Author : Po Bronson
  • Publisher : Twelve
  • Release : 2020-10-06
  • ISBN : 153873432X
  • Pages : 365 pages

Download or read book Decoding the World written by Po Bronson and published by Twelve. This book was released on 2020-10-06 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find out where our world is headed with this dazzling first-hand account of inventing the future from the #1 New York Times bestselling author of What Should I Do With My Life? and the founder of science accelerator IndieBio. Decoding the World is a buddy adventure about the quest to live meaningfully in a world with such uncertainty. It starts with Po Bronson coming to IndieBio. Arvind Gupta created IndieBio as a laboratory for early biotech startups trying to solve major world problems. Glaciers melting. Dying bees. Infertility. Cancer. Ocean plastic. Pandemics. Arvind is the fearless one, a radical experimentalist. Po is the studious detective, patiently synthesizing clues others have missed. Their styles mix and create a quadratic speedup of creativity. Yin and Yang crystallized. As they travel around the world, finding scientists to join their cause, the authors bring their firsthand experience to the great mysteries that haunt our future. Natural resource depletion. Job-taking robots. China's global influence. Arvind feels he needs to leave IndieBio to help startups do more than just get started. But as his departure draws near, he struggles to leave the sanctum he created. While Po has to prove he can keep the "indie" in IndieBio after Arvind is gone. After looking through their lens, you'll never see the world the same.

Book The Reality of Being  Decoded

Download or read book The Reality of Being Decoded written by Mitzi DeWhitt and published by Xlibris Corporation. This book was released on 2013-09-20 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: To be one, whole in the face of life, is all that matters. So long as I remain conscious of this, I feel a life within me and a peace that nothing else can give. The words are Madame de Salzmanns, from the final page of her book The Reality of Being. I read them and feel good. For a moment I experience the peace that passeth understanding. At that same moment I realize my incapacity and my non-comprehension and I feel bad. Stabbed in the heart by the sword of gnosis I want to run away, fall back into complacency. I see how I am, divided. Do I care? So long as I remain trapped in passivity, nothing new can appear: no Newness, no New Man, no New World. Do I really wish to explore the Unknown? Or am I only an armchair adventurer, a dreamer vicariously gaining the experience from anothers travels? How can I know myself? My journey to inaccessible places begins with seeing that I am two: I wish, I do not wish. The act of seeing itself is the appearance of I. Not the ordinary I that is deeply afraid and wishes only for security, but the real I, pure, uncontaminated by fear, grounded in love. Without it I will never know what is true, never enter a world entirely new. Her words convey deep meaning, far deeper than we ordinarily realize. To discover the New World requires knowing how to measure. Without the science of measures I cannot go far. It is my measure, the measure both of my capacity and of the quality of my moment of work. Knowing the code of measures, I can decipher the reality of who I am. This book provides the keys to the code.

Book A Life Decoded

Download or read book A Life Decoded written by J. Craig Venter and published by Penguin. This book was released on 2007-10-18 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The triumphant memoir of the man behind one of the greatest feats in scientific history Of all the scientific achievements of the past century, perhaps none can match the deciphering of the human genetic code, both for its technical brilliance and for its implications for our future. In A Life Decoded, J. Craig Venter traces his rise from an uninspired student to one of the most fascinating and controversial figures in science today. Here, Venter relates the unparalleled drama of the quest to decode the human genome?a goal he predicted he could achieve years earlier and more cheaply than the government-sponsored Human Genome Project, and one that he fulfilled in 2001. A thrilling story of detection, A Life Decoded is also a revealing, and often troubling, look at how science is practiced today.

Book Da Vinci Decoded

    Book Details:
  • Author : Michael J. Gelb
  • Publisher : Delacorte Press
  • Release : 2004-09-28
  • ISBN : 0440335205
  • Pages : 205 pages

Download or read book Da Vinci Decoded written by Michael J. Gelb and published by Delacorte Press. This book was released on 2004-09-28 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author Michael Gelb ignited the current fascination with all things Da Vinci with his runaway bestseller, How to Think like Leonardo da Vinci: Seven Steps to Genius Every Day. Just as that book showed readers how to use the seven Da Vincian principles to develop their creative potential, his new book, Da Vinci Decoded, will help you use the same principles to cultivate your spiritual potential. Wonder. Appreciation. Awareness. Wholeness…In the Western world of the fifteenth century, these personal qualities were all boldly embodied in one extraordinary man. From art to botany, anatomy to mechanics, Da Vinci was a profoundly original thinker fully in tune with the world of man and nature, and with the divine spirit that bridges the two. In this bold new guide to awakening the soul, Michael Gelb draws on Leonardo’s writings, inventions, and works of art to show how you, too, can practice the seven essential principles by which Leonardo lived and worked: Filled with practical exercises that will help you put each of the seven principles into use, a series of reflective questions designed for self-assessment, and inspirational sayings drawn from the world’s great wisdom traditions, Da Vinci Decoded offers a wide range of tools to use in your spiritual quest. Now you can let Leonardo and this book be your personal guides to creating your own personal spiritual renaissance today.