Download or read book Best Practice Creativity written by Peter Cook and published by Gower Publishing, Ltd.. This book was released on 1998 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to generate new products and services is emerging as one of the few sources of competitive advantage. There is no shortage of books on personal creativity or collections of creativity techniques. What makes Peter Cook's approach unique is its strategic perspective. He is concerned with ways of developing organizations where creativity is valued and systematically encouraged.
Download or read book The Creativity Advantage written by James C. Kaufman and published by Cambridge University Press. This book was released on 2023-06-29 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity is usually seen as a good thing, but why? The Creativity Advantage first offers an overview of creativity studies with an emphasis on the little-discussed benefits of being creative. These include how creativity can lead to self-insight, help people heal, forge connections with others, inspire drive, and enable people to leave behind a meaningful legacy. Written in an engaging style and illustrated with interesting anecdotal material, this book offers a new perspective on creativity scholarship that can serve as an introduction to the field for newcomers or as a way to encourage new avenues for research.
Download or read book The Creative Advantages of Schizophrenia written by Paul Kiritsis and published by Cambridge Scholars Publishing. This book was released on 2020-02 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aphorism that madness and creative genius are opposing sides of the same coin predates contemporary psychiatry and has existed since the time of the great Stagirite Aristotle. Schizophrenia is one mental disorder intimately linked with creative thinking and achievement. There is no shortage of eminent scientists, thinkers, writers, artists, composers, and political activists tentatively theorized to have precariously balanced the great divide between the demons of schizophrenia and the muses of creative illumination, including Rene Descartes, Emanuel Swedenborg, John Forbes Nash, Leonardo da Vinci, and Joan of Arc, to name but a few. However, is that association veracious in an empirical sense? If it is, how exactly are schizophrenia and creative illumination related? Using new empirical findings, this book sheds new light upon the age-old assumption and goes further still in explaining how creative potential with world-fashioning powers can be channelled in individuals with this diagnosis. Mental health practitioners will find this book both intriguing and useful.
Download or read book Swarm Creativity written by Peter A. Gloor and published by Oxford University Press. This book was released on 2006-01-05 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Swarm Creativity introduces a powerful new concept-Collaborative Innovation Networks, or COINs. Its aim is to make the concept of COINs as ubiquitous among business managers as any methodology to enhance quality and competitive advantage. The difference though is that COINs are nothing like other methodologies. A COIN is a cyberteam of self-motivated people with a collective vision, enabled by technology to collaborate in achieving a common goal--n innovation-by sharing ideas, information, and work. It is no exaggeration to state that COINs are the most productive engines of innovation ever. COINs have been around for hundreds of years. Many of us have already been a part of one without knowing it. What makes COINs so relevant today, though is that the concept has reached its tipping point-thanks to the Internet and the World Wide Web. This book explores why COINS are so important to business success in the new century. It explains the traits that characterize COIN members and COIN behavior. It makes the case for why businesses ought to be rushing to uncover their COINs and nurture them, and provides tools for building organizations that are more creative, productive and efficient by applying principles of creative collaboration, knowledge sharing and social networking. Through real-life examples in several business sectors, the book shows how to leverage COINs to develop successful products in R & D, grow better customer relationships, establish better project management, and build higher-performing teams. In short, this book answers four key questions: Why are COINs better at innovation? What are the key elements of COINs? Who are the people that participate in COINs and how do they become members? And how does an organization transform itself into a Collaborative Innovation Network?
Download or read book The Nature of Human Creativity written by Robert J. Sternberg and published by Cambridge University Press. This book was released on 2018-04-19 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brings together the research programs and findings of the twenty-four psychological scientists most cited in major textbooks on creativity.
Download or read book The Creativity Leap written by Natalie Nixon and published by Berrett-Koehler Publishers. This book was released on 2020-06-23 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Natalie Nixon's new book provides a fresh primer on how to cultivate creativity in the workplace.” —Nir Eyal, bestselling author of Hooked and Indistractable Too many people associate creativity solely with the arts, even though to be an incredible scientist, engineer, or entrepreneur requires immense creativity. And it's the key to developing breakthrough products and services. Natalie Nixon, a creativity strategist with a background in cultural anthropology, fashion, and service design, says that in the fourth industrial revolution a creativity leap is needed to bridge the gap that exists between the churn of work and the highly sought-after prize called innovation. Nixon says that since humans are hardwired to be creative, it is a competency anyone can develop. She shows that it balances wonder (awe, audacity, and curiosity) with rigor (discipline, skill-building, and attention to detail), and that inquiry, improvisation, and intuitionare the key practices that increase those capacities. Drawing on interviews with fifty-six people from diverse backgrounds—farming, law, plumbing, architecture, perfumery, medicine, education, technology, and more—she offers illuminating examples of how creativity manifests in every kind of work. Combining creativity tools and techniques with real-world stories of innovative people and businesses, this book is a provocation, an inspiration, and an invitation to unleash the innate creativity that lies within each of us. It offers a more dynamic and integrative way to adapt and innovate, one that allows us the freedom to access our full human selves.
Download or read book Juicing the Orange written by Pat Fallon and published by Harvard Business Press. This book was released on 2006 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from 25 years of successful marketing and acclaimed, award-winning work, the authors show that bankable, creative ideas come from zeroing in on the one key business problem that must be solved and then rigorously unearthing insights that will lead to a spectacular solution.
Download or read book Creativity and Reason in Cognitive Development written by James C. Kaufman and published by Cambridge University Press. This book was released on 2006-05-29 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: To what extent do creativity and imagination decline in childhood? What factors might influence a decline? Theories of cognitive development show only uni-directional progress (although theorists may disagree whether such progress occurs steadily in small continuous improvements or comes in stages separated by plateaus during which developmental gains are consolidated). Declines in levels of skill are quite uncommon, yet many have observed just such an unusual pattern with regard to the development of creativity and of the imagination. Is there something about the development of one kind of thinking that undermines imaginative and creative thinking? Is it perhaps the process of schooling itself, with its focus on the acquisition of knowledge and the production of correct (rather than imaginative) answers, which promotes this decline? This book explores these questions from a variety of perspectives. Essays from psychologists and educators from diverse backgrounds discuss the relationships among creativity, reason, and knowledge.
Download or read book Creativity written by James C. Kaufman and published by Cambridge University Press. This book was released on 2021-04-08 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory textbook features expert, cutting-edge theory and research on creativity tailored for undergraduate courses.
Download or read book Creativity and Mental Illness written by James C. Kaufman and published by Cambridge University Press. This book was released on 2014-08-07 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book re-examines the common view that a high level of individual creativity often correlates with a heightened risk of mental illness.
Download or read book Video Games and Creativity written by and published by Academic Press. This book was released on 2015-08-03 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video games have become an increasingly ubiquitous part of society due to the proliferation and use of mobile devices. Video Games and Creativity explores research on the relationship between video games and creativity with regard to play, learning, and game design. It answers such questions as: - Can video games be used to develop or enhance creativity? - Is there a place for video games in the classroom? - What types of creativity are needed to develop video games? While video games can be sources of entertainment, the role of video games in the classroom has emerged as an important component of improving the education system. The research and development of game-based learning has revealed the power of using games to teach and promote learning. In parallel, the role and importance of creativity in everyday life has been identified as a requisite skill for success. - Summarizes research relating to creativity and video games - Incorporates creativity research on both game design and game play - Discusses physical design, game mechanics, coding, and more - Investigates how video games may encourage creative problem solving - Highlights applications of video games for educational purposes
Download or read book Creative Construction written by Gary P. Pisano and published by PublicAffairs. This book was released on 2019-01-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This myth-busting book shows large companies can construct a strategy, system, and culture of innovation that creates sustained growth. Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation. He begins with the simply reality that bigger companies are, well, different. Demanding that they "be like Uber" is no more realistic than commanding your dog to speak French. Bigger companies are complex. They need to sustain revenue streams from existing businesses, and deal with Wall Street's demands. These organizations require a different set of management practices and approaches -- a discipline focused on the strategies, systems and culture for taking their companies to the next level. Big can be beautiful, but it requires creative construction by leaders to avoid the creative destruction that is all-too-often the fate of too many.
Download or read book Nurturing Creativity in the Classroom written by Ronald A. Beghetto and published by . This book was released on 2010-06-28 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines and responds to the tension educators face while trying to nurture creativity within the curricular constraints of the classroom.
Download or read book Creativity 101 written by James C. Kaufman, PhD and published by Springer Publishing Company. This book was released on 2016-03-18 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is creativity? How does it work? How does it flourish in individuals and organizations? Now in its second edition, this bestselling introductory text--written by one of the world's leading experts on the psychology of creativity--is completely updated and expanded to reflect the tremendous growth in this field. In a redesigned, reader-friendly format, the text surveys the latest theories and research to provide key information about what we know (and don't know) about creativity including its many definitions and measures. It addresses how creativity operates on individual and social/environmental levels, and the effects and outcomes of the creative mind. This much-praised book is an ideal brief text for courses on creativity in psychology, education, business, and other fields, as well as cross-disciplinary seminars and programs in creativity studies. New to the Second Edition: Completely updated and expanded with new theories and research Restructured to enhance flow of information and ease of use New chapters on measuring creativity, creativity and mental health, creative environments, how creativity is perceived by self and society, and its positive and negative aspects Coverage of new models and frameworks Expanded coverage of creativity and motivation, mental illness, and mood; history of creativity research; the creative process; and neuroscientific theories and approaches Thorough reconceptualization of creativity and personality New content on differences between creativity, imagination, and innovation Expanded coverage of creativity assessment Key Features: Surveys theory, research, and applications of creativity concisely and accessibly Written in an engaging style by a world-renowned creativity expert Ideal for courses on creativity in psychology, education, business, and other fields, as well as cross-disciplinary seminars
Download or read book Iconic Advantage written by Soon Yu and published by Savio Republic. This book was released on 2018-02-06 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It’s hard to argue with that kind of thinking. It’s sexy and exciting. But it’s wrong. Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in their existing products. Maybe your business is one of them. Iconic Advantage® is a different approach that allows companies to leverage what they already have to create lasting differentiation and deeper relationships with their customers. It generates disproportionate levels of profit and protects you against market fluctuations. Many of the world’s most successful brands have been using it for years. Now, you can benefit from reaching iconic status, whether you’re a Fortune 500, local pizza parlor, or an aspiring Unicorn startup. “Soon has an uncanny ability to take mysteries and turn them into heuristics. He’s done it on innovation and design, and now with Iconic Advantage.”—Roger Martin, author of Playing to Win and Former Dean of the Rotman School of Business “This book explains why some brands are built to last and others seem doomed to perish. It’s a framework that every marketer can put into play right away.”—Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg
Download or read book The Creative Curve written by Allen Gannett and published by Crown Currency. This book was released on 2018-06-12 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big data entrepreneur Allen Gannett overturns the mythology around creative genius, and reveals the science and secrets behind achieving breakout commercial success in any field. We have been spoon-fed the notion that creativity is the province of genius -- of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not a genius, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign. As the world’s most creative people have discovered, we are enticed by the novel and the familiar. By understanding the mechanics of what Gannett calls “the creative curve” – the point of optimal tension between the novel and the familiar – everyone can better engineer mainstream success. In a thoroughly entertaining book that describes the stories and insights of everyone from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs, Gannett reveals the four laws of creative success and identifies the common patterns behind their achievement.
Download or read book Strategic Luxury Management written by David Millán Planelles and published by Routledge. This book was released on 2021-11-22 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Luxury Management is a case-rich and practical overview of how luxury creates value and why some firms are more successful than others. The focus of luxury study has traditionally centered on the clients’ drivers of consumption, their perception of the brand and the way to effectively engage with them. Luxury is rarely, however, discussed from a strategic perspective: how luxury managers make complex decisions relative to their competitive environment. The book provides insight into the luxury industry and how companies face market complexity across three key areas. First, the company itself, determining what defines a luxury firm. Second, the book offers a specific framework to assess creativity across management and not simply as an individual talent. Third, the book considers the competitive landscape and the principles that allow companies to compete consistently and meaningfully. Each chapter includes pedagogical features to ensure comprehension, including chapter objectives and self-study questions. With examples and case studies from international firms illustrating each chapter, Strategic Luxury Management is essential reading for postgraduate, MBA and executive education students studying luxury management, luxury brand management, luxury creativity and innovation, and strategic management, as well as reflective practitioners within the luxury industry. Online resources include chapter-by-chapter PowerPoint slides.
