Download or read book The Columbia Guide to Digital Publishing written by William E. Kasdorf and published by Columbia University Press. This book was released on 2003 with total page 814 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive guide to all aspects of digital publishing, from rights to eBooks, to accessibility, to content management.

Download or read book The Columbia Guide to Online Style written by Janice R. Walker and published by Columbia University Press. This book was released on 2006 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Columbia Guide to Online Style is the standard resource for citing electronic and electronically accessed sources. It is also a critical style guide for creating documents electronically for submission for print or electronic publication. Updated and expanded, this guide now explains how to cite technologies such as Web logs and pod casts; provides more guidance on translating the elements of Columbia Online Style (COS) citations for use with existing print-based formats (such as MLA, APA, and Chicago); and features additional guidelines for producing online and print documents based on new standards of markup language and publication technologies. This edition also includes new bibliographic styles for humanities and scientific projects; examples of footnotes and endnotes for Chicago-style papers; greater detail regarding in-text and parenthetic reference and footnote styles; an added chapter on how to locate and evaluate sources for research in the electronic age; and new examples for citing full-text or full-image articles from online library databases, along with information on how to credit the source of graphics and multimedia files. Staying ahead of rapidly evolving technologies, The Columbia Guide to Online Style continues to be a vital tool for online researchers.

Download or read book The Digital Seeker written by Raj K. De Datta and published by Columbia University Press. This book was released on 2021-06-01 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: A WALL STREET JOURNAL BUSINESS BESTSELLER The internet was supposed to connect us to endless possibilities. So why do we keep ending up browsing the same old sites and best-seller lists? When sellers don’t offer potential customers a compelling digital experience, consumers miss out on great products—and businesses miss a vital opportunity to grow. Raj K. De Datta, the founder of a company that powers digital-commerce experiences for many of the world’s biggest brands, offers an actionable playbook for companies looking to deliver better digital experiences. His key insight is that exceptional digital experiences are much more than marketplaces. They don’t just serve customers’ transactional needs but rather address the deeper problems for which they seek solutions. They are built on a digital-experience platform that provides agile, personalized, scalable performance. And they are created by product-centric digital teams, not traditional organizations. The Digital Seeker distills key lessons from the compelling stories of innovative businesses: not just tech companies but companies spanning a wide range of industries, including amusement parks, fashion, sports, health care, distribution, and the public sector. De Datta defines and explains the power of the seeker-centric philosophy—translating it into a core operational playbook for digital teams to achieve transformative results. Importantly, this book also offers crucial insights into the impact of the COVID-19 pandemic on our digital lives and the long-term effects it will have on digital experiences of the future.

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Download or read book The Handbook of Digital Publishing written by Michael L. Kleper and published by Prentice Hall. This book was released on 2001 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first volume of the DEFINITIVE guide tothe rapidly changing and growing area of digital publishing, including print, protable digital documents, CD-ROM, multimedia, Web publishing, and some technologies yet to be released. Michael Kleper is the world's foremost authority on this subject, and this is the world's foremost book on it as well.

Download or read book Information Security Essentials written by Susan E. McGregor and published by Columbia University Press. This book was released on 2021-06-01 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: As technological and legal changes have hollowed out the protections that reporters and news organizations have depended upon for decades, information security concerns facing journalists as they report, produce, and disseminate the news have only intensified. From source prosecutions to physical attacks and online harassment, the last two decades have seen a dramatic increase in the risks faced by journalists at all levels even as the media industry confronts drastic cutbacks in budgets and staff. As a result, few professional or aspiring journalists have a comprehensive understanding of what is required to keep their sources, stories, colleagues, and reputations safe. This book is an essential guide to protecting news writers, sources, and organizations in the digital era. Susan E. McGregor provides a systematic understanding of the key technical, legal, and conceptual issues that anyone teaching, studying, or practicing journalism should know. Bringing together expert insights from both leading academics and security professionals who work at and with news organizations from BuzzFeed to the Associated Press, she lays out key principles and approaches for building information security into journalistic practice. McGregor draws on firsthand experience as a Wall Street Journal staffer, followed by a decade of researching, testing, and developing information security tools and practices. Filled with practical but evergreen advice that can enhance the security and efficacy of everything from daily beat reporting to long-term investigative projects, Information Security Essentials is a vital tool for journalists at all levels. * Please note that older print versions of this book refer to Reuters' Gina Chua by her previous name. This is being corrected in forthcoming print and digital editions.

Download or read book Book Wars written by John B. Thompson and published by John Wiley & Sons. This book was released on 2021-03-04 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of the turbulent decades when the book publishing industry collided with the great technological revolution of our time. From the surge of ebooks to the self-publishing explosion and the growing popularity of audiobooks, Book Wars provides a comprehensive and fine-grained account of technological disruption in one of our most important and successful creative industries. Like other sectors, publishing has been thrown into disarray by the digital revolution. The foundation on which this industry had been based for 500 years – the packaging and sale of words and images in the form of printed books – was called into question by a technological revolution that enabled symbolic content to be stored, manipulated and transmitted quickly and cheaply. Publishers and retailers found themselves facing a proliferation of new players who were offering new products and services and challenging some of their most deeply held principles and beliefs. The old industry was suddenly thrust into the limelight as bitter conflicts erupted between publishers and new entrants, including powerful new tech giants who saw the world in very different ways. The book wars had begun. While ebooks were at the heart of many of these conflicts, Thompson argues that the most fundamental consequences lie elsewhere. The print-on-paper book has proven to be a remarkably resilient cultural form, but the digital revolution has transformed the industry in other ways, spawning new players which now wield unprecedented power and giving rise to an array of new publishing forms. Most important of all, it has transformed the broader information and communication environment, creating new challenges and new opportunities for publishers as they seek to redefine their role in the digital age. This unrivalled account of the book publishing industry as it faces its greatest challenge since Gutenberg will be essential reading for anyone interested in books and their future.

Download or read book One Up written by Joost van Dreunen and published by Columbia University Press. This book was released on 2020-10-06 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokémon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. Yet this industry generates billions in revenue by thinking creatively about digital distribution, free-to-play content, and phenomena like e-sports and live streaming. What lessons can we draw from its major successes and failures about the future of entertainment? One Up offers a pioneering empirical analysis of innovation and strategy in the video game industry to explain how it has evolved from a fringe activity to become a mainstream form of entertainment. Joost van Dreunen, a widely recognized industry expert with over twenty years of experience, analyzes how game makers, publishers, and platform holders have tackled strategic challenges to make the video game industry what it is today. Using more than three decades of rigorously compiled industry data, he demonstrates that video game companies flourish when they bring the same level of creativity to business strategy that they bring to game design. Filled with case studies of companies such as Activision Blizzard, Apple, Electronic Arts, Epic Games, Microsoft, Nexon, Sony, Take-Two Interactive, Tencent, and Valve, this book forces us to rethink common misconceptions around the emergence of digital and mobile gaming. One Up is required reading for investors, creatives, managers, and anyone looking to learn about the major drivers of change and growth in contemporary entertainment.

Download or read book Digital Tools in Media Studies written by Michael Ross and published by Transcript Publishing. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital tools are increasingly used in media studies, opening up new perspectives for research and analysis, while creating new problems at the same time. In this volume, international media scholars and computer scientists present their projects, varying from powerful film-historical databases to automatic video analysis software, discussing their application of digital tools and reporting on their results. This book is the first publication of its kind and a helpful guide to both media scholars and computer scientists who intend to use digital tools in their research, providing information on applications, standards, and problems.

Download or read book Journalism and New Media written by John V. Pavlik and published by Columbia University Press. This book was released on 2001-06-27 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ubiquitous news, global information access, instantaneous reporting, interactivity, multimedia content, extreme customization: Journalism is undergoing the most fundamental transformation since the rise of the penny press in the nineteenth century. Here is a report from the front lines on the impact and implications for journalists and the public alike. John Pavlik, executive director of the Center for New Media at Columbia University's Graduate School of Journalism, argues that the new media can revitalize news gathering and reengage an increasingly distrustful and alienated citizenry. The book is a valuable reference on everything from organizing a new age newsroom to job hunting in the new media.

Download or read book The Business of Digital Publishing written by Frania Hall and published by Routledge. This book was released on 2022-04-28 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoroughly revised and updated throughout, the second edition of The Business of Digital Publishing provides an essential introduction to the development of digital products in the book and journal industries today. Offering a fundamental overview of the main technological developments that have influenced the growth of digital publishing, the author introduces students to the key terms and concepts that make digital publishing possible. The four key publishing sectors (professional reference, academic, education and trade) are explored in detail, providing students with the technical literacy to understand digital developments and examine the growth of new business models. In this edition, sections have been updated to address the growth of audiobooks, reading apps, metadata, and open access, while original case studies address key issues such as digital-first publishing, EPUB, social media and crowdsourcing. Also covered are the key issues and debates that face the industry as a whole, such as pricing and copyright, and their impact on the industry is explored through relevant case studies. Taken together, the chapters examine the challenges of digital publishing and explore the opportunities it provides to develop new and diverse audiences. The Business of Digital Publishing remains an invaluable resource for any publishing student looking for a starting point from which to explore the world of digital publishing.

Download or read book Complete Online Digital Publishing System written by Marcelino Latorre and published by . This book was released on 2013-07-08 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turning an idea for a book in your head into a successful digital publication requires co-ordinating a whole lot of different steps to create that one hit. Tens of thousands of digital books are published every month, but only a fraction of them will sell more than a thousand copies.How do you make sure your book is one of the few that succeeds? How do you hit the top charts? How do you sell and sell and sell your books, even if you don't have a brand or a reputation to rely on now?With this easy to digest e-book you will learn:*Everything you need to know about pricing*Everything there is to know about .99 cent books*Easily hire a professional proofreader *Pre-reading the book on a device*Making your samples pack a hard punch*Outsourcing the formatting through Fiverr*Targeting peripheral markets *Participation in platform communities

Download or read book Scholarly Electronic Publishing Bibliography written by Charles W Bailey Jr and published by Charles W Bailey Jr. This book was released on 2009-07-10 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Scholarly Electronic Publishing Bibliography presents selected English-language articles, books, and other printed and electronic sources that are useful in understanding scholarly electronic publishing efforts on the Internet. Most sources have been published between 1990 and 2008; however, a limited number of key sources published prior to 1990 are also included. Peter Jacso said in ONLINE (vol. 27, no. 3 2003, pp. 73-76): "SEP is compiled with utter professionalism. It reminds me of the work of the best artisans who know not only every item that leaves their workshops, but each component used to create them--providing the ideal quality control. . . . The selection of items is impeccable. I have yet to find journal articles irrelevant to the scope of the bibliography. SEP could be used as a benchmark in evaluating abstracting/indexing databases that proudly claim to have coverage of electronic publishing, but do not come close to SEP."

Download or read book Scholarly Electronic Publishing Bibliography 2010 written by Charles W Bailey Jr and published by Charles W Bailey Jr. This book was released on 2011-03-02 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Scholarly Electronic Publishing Bibliography presents over 3,800 selected English-language articles, books, and other textual sources that are useful in understanding scholarly electronic publishing efforts on the Internet. It covers digital copyright, digital libraries, digital preservation, digital rights management, digital repositories, economic issues, electronic books and texts, electronic serials, license agreements, metadata, publisher issues, open access, and other related topics. Most sources have been published from 1990 through 2010. Many references have links to freely available copies of included works. Peter Jacso said in ONLINE (vol. 27, no. 3 2003, pp. 73-76): "SEP is compiled with utter professionalism. It reminds me of the work of the best artisans who know not only every item that leaves their workshops, but each component used to create them--providing the ideal quality control. . . . The selection of items is impeccable. I have yet to find journal articles irrelevant to the scope of the bibliography. SEP could be used as a benchmark in evaluating abstracting/indexing databases that proudly claim to have coverage of electronic publishing, but do not come close to SEP."

Download or read book The Personal Letters of a Public Man written by John G. Diefenbaker and published by Doubleday Canada. This book was released on 1985 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Managing Digital Innovation in Publishing written by Frania Hall and published by Taylor & Francis. This book was released on 2024-04-17 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting proactively on a growing industry 'dilemma', this book explores how publishing businesses can and do successfully experiment and innovate in digital publishing through collaboration. Many sectors of publishing are still structured around print production, with digital innovation in the consumer arena generally focused on different book formats, such e-books and audiobooks, rather than on brand-new types of products. Publishers need to innovate around different sorts of content and digital formats as consumers change their media habits. However, their pricing, business and risk models, and workflows are reflective of a legacy of print publishing; and as print commands so much revenue, publishers do not want to derail their main business as they experiment. Drawing on an analysis of collaboration and network theory and four in-depth qualitative case studies in different sectors, this research suggests that collaboration, particularly engaging with the wider creative sector, is key to the sustainable development of new types of products. It points to the characteristics of a successful digital collaboration and explains how to manage publishing innovation alongside the existing business, through para-organisations. Considering novel approaches to innovation, such as iterative software-style approaches and agile project management, as well as new business models, such as those employed in games development, the author shows how introducing new people – from software developers to competitors – can help instill a collaborative mindset within the organisation and facilitate constructive experimentation. Managing Digital Innovation in Publishing will be of interest to upper-level students and researchers of (digital) publishing and related creative industries.

Download or read book Libraries Partnering with Self Publishing written by Robert J. Grover Professor Emeritus and published by Bloomsbury Publishing USA. This book was released on 2016-10-17 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Help your library leverage opportunities in the popular do-it-yourself publishing movement by following this guide's process for creating and producing books. In this useful guidebook, you'll learn how to transform your library into a self-publishing center with pointers, advice, and strategies for creating, producing, and printing books—both digitally and on paper. The book outlines your partnering role with patrons in the creation of published materials, offering step-by-step guidance for assisting library users who wish to put their written words in print. By using the detailed plan in this reference, you'll be able to help patrons identify an audience for their material, select the best publishing software for their needs, and utilize social media to promote and distribute their work. Chapters follow the publishing process from planning to creative development, production, and marketing. The final chapter features books, websites, and Internet sources for designing brochures; creating a website; and designing, printing, and distributing a book. Helpful guidelines accompany excerpts from interviews with librarians experienced with this publishing model, examples of self-published books, and graphic models.